BMW 3-Series BMW 3-Series 2010 Audi A7 / S7 / RS7 Audi A7 / S7 / RS7 2016

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BMW 3-Series vs. Audi A7 / S7 / RS7 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Audi A7 / S7 / RS7 Invoice Comparison

Lowest Total Price: $48,500

BMW 3-Series 328i   
Difference: $25,850

Lowest Total Invoice: $44,760

BMW 3-Series 328i   
Difference: $24,452

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102016
Model3-SeriesA7 / S7 / RS7
Trim328iA7 3.0 TDI
Body4dr Wagon4dr Hatch
Base Price $35,700 $70,400
Base Invoice $33,025 $65,472
Navigation system 2,100  
Steering-linked headlights 900  
Premium Package 1,900  
Obstacle detection, rear 750  
Metallic paint (extra cost) 550 575
Heated front seats 500  
Proximity key 500  
HD radio 350  
Auto-dimming headlights 250  
Adaptive cruise control 2,400  
6-speed shiftable automatic 1,375  
Satellite radio - one year subscription 350  
Driver Assistance Package   2,450
Navigation system 1,910  
Steering-linked headlights 820  
Premium Package 1,730  
Obstacle detection, rear 685  
Metallic paint (extra cost) 500 536
Heated front seats 455  
Proximity key 455  
HD radio 315  
Auto-dimming headlights 230  
Adaptive cruise control 2,135  
6-speed shiftable automatic 1,305  
Satellite radio - one year subscription 320  
Driver Assistance Package   2,279
Options (change) 11,925 3,025
Options (change) 10,860 2,815
Destination 875 925
Total Price $48,500 $74,350
Total Invoice $44,760 $69,212

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 3-Series vs. Audi A7 / S7 / RS7

Lowest Adjusted Price and Invoice: BMW 3-Series 328i
TrueDelta Adjusted Price Difference: $20,230
TrueDelta Adjusted Invoice Difference: $19,220
Model Year20102016
Model3-SeriesA7 / S7 / RS7
Trim328iA7 3.0 TDI
Body4dr Wagon4dr Hatch
Engine230hp I6240hp V6 D
TransmissionT6T8
DrivetrainRWDAWD
EPA Fuel Economy (city/highway)23/36 MPG25/38 MPG
Audio (watts, speakers)?, 6180, 10
Tire (rear if not all the same)225/45-17255/40-19
Total Price$48,500$74,350
Adjustments for Features0-5,620
Feature-Adjusted Total Price$48,500$68,730
Total Invoice$44,760$69,212
Adjustments for Features0-5,232
Feature-Adjusted Total Invoice$44,760$63,980

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Features Comparison: BMW 3-Series vs. Audi A7 / S7 / RS7

Model Year20102016
Model3-SeriesA7 / S7 / RS7
Trim328iA7 3.0 TDI
Body4dr Wagon4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
8-speed manually-shiftable automatic $1300
RWD$0 
AWD $1700
Accessories 
Adaptive cruise control$600 
Adaptive cruise control, all-speed $850
Hands-free trunk or liftgate $100
Power liftgate $350
Remote window/roof operation$15 
Tilt/telescoping steering wheel, manual$250 
Tilt/telescoping steering wheel, power $350
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Automatic braking, low-speed $200
Blind spot warning system $200
Collision preparation system, rear $100
Forward collision warning $200
Knee airbag, driver $75
Knee airbag, passenger $75
Lane departure prevention, steering-based $200
Lane departure warning $200
Radar- or camera-based collision preparation system $0
Rearview camera $200
Rollover sensor $50
Secondary collision brake assist $25
Temporary spare tire $150
Tires, run-flat$150 
Wide-view front camera $150
Wide-view rear camera $0
Cargo Management 
Air-conditioned storage compartment$50 
Cargo area partition net$40 
Liftglass or two-piece tailgate$150 
Rear seat pass-through $100
Climate Control 
Rear air vents with automatic controls $250
Rear air vents with manual controls$150 
Rear dual-zone climate control $125
Rear wiper$175 
Residual heat $50
Engine / Motor 
Automatic start / stop $150
Regenerative braking $0
Exterior 
Laminated front side windows $200
Panoramic sunroof$1200 
Retractable rear spoiler $400
Sunroof $900
Infotainment 
4G LTE connectivity $0
Bluetooth audio streaming $25
DVD-compatible player $0
Handwriting recognition $200
In-vehicle Internet $150
Satellite radio $200
Satellite radio - one year subscription$250 
SD Card slot $25
Siri Eyes Free support $0
Telematics service, such as OnStar$200 
Traffic + travel information $25
Traffic information$25 
Wi-Fi hotspot $50
Instruments, Lights, and Mirrors 
Fog light, rear $100
Fog lights$125 
LED headlights $1000
Steering-linked headlights$150 
Xenon HID headlights$500 
Seats and Interior Trim 
Door sill trim plates $100
Floor mats $75
Power 4-way lumbar adjuster, passenger seat$150 
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200
Transmission 
Steering-wheel-mounted transmission controls $100
Total Value of Features$5,280$10,900
Value of Feature Adjustments$0$5,620
Value of Feature Adjustments0-5,232

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Specifications Comparison: BMW 3-Series vs. Audi A7 / S7 / RS7

Model Year20102016
Model3-SeriesA7 / S7 / RS7
Body4dr Wagon4dr Hatch
Wheelbase108.7 in114.7 in
Length178.2 in196.2 in
Width71.5 in75.2 in
Height55.8 in55.9 in
Curb Weight3,947 lb.4,356 lb.
Fuel Capacity15.9 gal.19.8 gal.
Row 1 Headroom38.5 in36.9 in
Row 1 Shoulder Room55.4 in57.2 in
Row 1 Legroom41.5 in41.3 in
Row 2 Headroom38.0 in36.6 in
Row 2 Shoulder Room55.1 in55.9 in
Row 2 Legroom34.6 in37.0 in
Cargo Volume,
Minimum
24.8 ft324.5 ft3
Cargo Volume,
Maximum
58.0 ft356.0 ft3

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Option Package Details
BMW 3-Series 328i

Premium Package
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Auto-dimming driver-side mirror75Yes
Compass0Yes
Power-folding mirrors50Yes
Auto-dimming passenger-side mirror75Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat100Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Total Requested160082%
Total Not Requested35018%

Option Package Details
Audi A7 / S7 / RS7 A7 3.0 TDI

Driver Assistance Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Radar- or camera-based collision preparation system0No
Lane departure warning system200No
Adaptive cruise control, all-speed700No
Automatic braking, low-speed200No
Forward collision warning200No
Wide-view front camera150No
Wide-view rear camera0No
Lane departure prevention system, steering-based200No
Total Requested20011%
Total Not Requested165089%

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