| 1 | 0 | 3 | 4 | 3 | 4 |
BMW 3-Series vs. Audi A7 / S7 / RS7 Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
BMW 3-Series vs. Audi A7 / S7 / RS7 Invoice Comparison
Lowest Total Price: $55,425 BMW 3-Series 328i | |||||
| Difference: $21,025 | |||||
Lowest Total Invoice: $51,115 BMW 3-Series 328i | |||||
| Difference: $20,057 | |||||
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| Model Year | 2014 | 2014 | 2018 | 2018 | 2018 |
| Model | 3-Series | 3-Series | A7 / S7 / RS7 | A7 / S7 / RS7 | A7 / S7 / RS7 |
| Trim | 328i | 328d | A7 3.0T | S7 4.0 TFSI | RS 7 |
| Body | 4dr Wagon | 4dr Wagon | 4dr Hatch | 4dr Hatch | 4dr Hatch |
| Base Price | $41,450 | $42,950 | $69,700 | $81,200 | $113,900 |
| Base Invoice | $38,315 | $39,695 | $64,822 | $75,516 | $105,928 |
| Steering-linked headlights | 900 | 900 | |||
| Premium Package | 2,200 | 2,200 | |||
| Driver Assistance Plus | 1,900 | 1,900 | |||
| Driver Assistance Package | 950 | 950 | 2,000 | 2,000 | 2,000 |
| Cold Weather Package | 950 | 950 | |||
| Technology Package | 3,150 | 3,150 | |||
| Metallic paint (extra cost) | 550 | 550 | 575 | 575 | 575 |
| Auto-dimming headlights | 250 | 250 | |||
| Adaptive cruise control, all-speed | 1,200 | 1,200 | |||
| Adaptive dampers - electrical | 1,000 | 1,000 | |||
| Prestige Package | 2,700 | 1,950 | |||
| Heated second row seats | 500 | 500 | 500 | ||
| Wood trim, alternative type | 1,300 | ||||
| Steering-linked headlights | 820 | 820 | |||
| Premium Package | 2,000 | 2,000 | |||
| Driver Assistance Plus | 1,730 | 1,730 | |||
| Driver Assistance Package | 865 | 865 | 1,860 | 1,860 | 1,860 |
| Cold Weather Package | 865 | 865 | |||
| Technology Package | 2,865 | 2,865 | |||
| Metallic paint (extra cost) | 500 | 500 | 536 | 536 | 536 |
| Auto-dimming headlights | 230 | 230 | |||
| Adaptive cruise control, all-speed | 1,090 | 1,090 | |||
| Adaptive dampers - electrical | 910 | 910 | |||
| Prestige Package | 2,512 | 1,814 | |||
| Heated second row seats | 467 | 467 | 467 | ||
| Wood trim, alternative type | 1,210 | ||||
| Options (change) | 13,050 | 13,050 | 5,775 | 5,025 | 4,375 |
| Options (change) | 11,875 | 11,875 | 5,375 | 4,677 | 4,073 |
| Destination | 925 | 925 | 975 | 975 | 975 |
| Gas Tax | 0 | 0 | 0 | 0 | 1,000 |
| Total Price | $55,425 | $56,925 | $76,450 | $87,200 | $120,250 |
| Total Invoice | $51,115 | $52,495 | $71,172 | $81,168 | $111,976 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation BMW 3-Series dealer quotes or Audi A7 / S7 / RS7 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: BMW 3-Series vs. Audi A7 / S7 / RS7
| Lowest Adjusted Price and Invoice: BMW 3-Series 328i | |||||
| TrueDelta Adjusted Price Difference: $20,305 | |||||
| TrueDelta Adjusted Invoice Difference: $19,386 | |||||
| Model Year | 2014 | 2014 | 2018 | 2018 | 2018 |
| Model | 3-Series | 3-Series | A7 / S7 / RS7 | A7 / S7 / RS7 | A7 / S7 / RS7 |
| Trim | 328i | 328d | A7 3.0T | S7 4.0 TFSI | RS 7 |
| Body | 4dr Wagon | 4dr Wagon | 4dr Hatch | 4dr Hatch | 4dr Hatch |
| Engine | 240hp I4 | 180hp I4 D | 340hp V6 | 450hp V8 | 560hp V8 |
| Transmission | T8 | T8 | T8 | S7 | S7 |
| Drivetrain | AWD | AWD | AWD | AWD | AWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 205, 9 | 205, 9 | 630, 14 | 630, 14 | 630, 14 |
| Tire (rear if not all the same) | 225/50-17 | 225/50-17 | 255/40-19 | 255/40-19 | 275/30-21 |
| Total Price | $55,425 | $56,925 | $76,450 | $87,200 | $120,250 |
| Adjustments for Features | -100 | 0 | -820 | -2,845 | -3,670 |
| Feature-Adjusted Total Price | $55,325 | $56,925 | $75,630 | $84,355 | $116,580 |
| Cost Above Minimum | $0 | $1,600 | $0 | $8,725 | $40,950 |
| Total Invoice | $51,115 | $52,495 | $71,172 | $81,168 | $111,976 |
| Adjustments for Features | -92 | 0 | -763 | -2,648 | -3,417 |
| Feature-Adjusted Total Invoice | $51,023 | $52,495 | $70,409 | $78,520 | $108,559 |
| Cost Above Minimum | $0 | $1,472 | $0 | $8,111 | $38,150 |
Features Comparison: BMW 3-Series vs. Audi A7 / S7 / RS7
| Model Year | 2014 | 2014 | 2018 | 2018 | 2018 |
| Model | 3-Series | 3-Series | A7 / S7 / RS7 | A7 / S7 / RS7 | A7 / S7 / RS7 |
| Trim | 328i | 328d | A7 3.0T | S7 4.0 TFSI | RS 7 |
| Body | 4dr Wagon | 4dr Wagon | 4dr Hatch | 4dr Hatch | 4dr Hatch |
| Transmission and Drivetrain | |||||
| 8-speed manually-shiftable automatic | $1300 | $1300 | $1300 | ||
| 7-speed automated manual | $1200 | $1200 | |||
| AWD | $1700 | $1700 | $1700 | $1700 | $1700 |
| Accessories | |||||
| Power door closers | $300 | $300 | $300 | ||
| Power liftgate | $350 | $350 | $350 | ||
| Remote app | $25 | $25 | |||
| Remote window/roof operation | $15 | $15 | |||
| Tilt/telescoping steering wheel, manual | $250 | $250 | |||
| Tilt/telescoping steering wheel, power | $350 | $350 | $350 | ||
| Brakes, Airbags, and Other Safety | |||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | |||
| Around view cameras | $500 | $500 | |||
| Collision preparation system, rear | $100 | $100 | $100 | ||
| Driver drowsiness monitor | $150 | $150 | |||
| Hill descent control | $250 | $250 | |||
| Lane departure prevention, steering-based | $200 | $200 | $200 | ||
| Pedestrian detection | $50 | $50 | |||
| Radar- or camera-based collision preparation system | $0 | $0 | $0 | ||
| Rearview camera | $200 | $200 | $200 | ||
| Rollover sensor | $50 | $50 | $50 | ||
| Secondary collision brake assist | $25 | $25 | $25 | ||
| Temporary spare tire | $150 | $150 | $150 | ||
| Tires, run-flat | $150 | $150 | |||
| Wide-view rear camera | $0 | $0 | $0 | ||
| Cargo Management | |||||
| Air-conditioned storage compartment | $50 | $50 | |||
| Cargo area partition net | $40 | $40 | |||
| Liftglass or two-piece tailgate | $150 | $150 | |||
| Rear seat pass-through | $100 | $100 | $100 | ||
| Second-row low console | $100 | $100 | |||
| Climate Control | |||||
| Rear air vents with automatic controls | $250 | $250 | $250 | ||
| Rear air vents with manual controls | $150 | $150 | |||
| Rear dual-zone climate control | $125 | $125 | $125 | ||
| Rear wiper | $175 | $175 | |||
| Engine / Motor | |||||
| Automatic start / stop | $150 | $150 | $150 | $150 | |
| Dual-mode exhaust, switchable | $500 | $500 | |||
| Exterior | |||||
| Body kit | $0 | ||||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | |
| Laminated front side windows | $200 | $200 | $200 | ||
| Panoramic sunroof | $1200 | $1200 | |||
| Rear spoiler | $200 | $200 | |||
| Retractable rear spoiler | $400 | $400 | $400 | ||
| Sunroof | $900 | $900 | $900 | ||
| Infotainment | |||||
| 4G LTE connectivity | $0 | $0 | $0 | ||
| Android Auto support | $100 | $100 | $100 | ||
| App support | $0 | $0 | |||
| Apple CarPlay support | $100 | $100 | $100 | ||
| S Voice support | $0 | $0 | |||
| Satellite radio | $200 | $200 | $200 | ||
| Satellite radio - one year subscription | $250 | $250 | |||
| SD Card slot | $25 | $25 | $25 | ||
| Siri Eyes Free support | $0 | $0 | |||
| SMS text-to-speech reader | $25 | $25 | |||
| Surround sound | $250 | $250 | $250 | ||
| Telematics service, such as OnStar | $200 | $200 | |||
| Text dictation | $50 | $50 | |||
| Voice control for external devices | $0 | $0 | |||
| Wi-Fi hotspot | $50 | $50 | $50 | ||
| Instruments, Lights, and Mirrors | |||||
| Fog light, rear | $100 | $100 | $100 | ||
| Fog lights | $125 | $125 | |||
| Headlight washers | $50 | $50 | |||
| LED headlights | $1000 | $1000 | $1000 | ||
| Steering-linked headlights | $150 | $150 | |||
| Xenon HID headlights | $500 | $500 | |||
| Seats and Interior Trim | |||||
| Cooled or ventilated front seats | $300 | ||||
| Illuminated door sill trim plates | $200 | $200 | $200 | ||
| Leather door panel trim | $250 | $250 | |||
| Metal pedals | $75 | $75 | |||
| Wood trim | $300 | $300 | $300 | $300 | |
| Wood trim, alternative type | $300 | ||||
| Suspension, Wheels, and Tires | |||||
| Active steering | $1000 | ||||
| Adaptive dampers - electrical | $500 | $500 | $500 | $500 | |
| Air suspension, auto-leveling and height adjustable | $1000 | $1000 | |||
| Sport suspension (upgrade) | $0 | $0 | $0 | $0 | |
| Transmission | |||||
| Launch control | $100 | ||||
| Total Value of Features | $8,780 | $8,680 | $9,500 | $11,525 | $12,350 |
| Value of Feature Adjustments | $100 | $0 | $820 | $2,845 | $3,670 |
| Value of Feature Adjustments | -92 | 0 | -763 | -2,648 | -3,417 |
Specifications Comparison: BMW 3-Series vs. Audi A7 / S7 / RS7
| Model Year | 2014 | 2018 |
| Model | 3-Series | A7 / S7 / RS7 |
| Body | 4dr Wagon | 4dr Hatch |
| Wheelbase | 110.6 in | 114.7 in |
| Length | 182.1 in | 196.2 in |
| Width | 71.3 in | 75.2 in |
| Height | 56.5 in | 55.9 in |
| Curb Weight | 3,546 lb. | 4,256 lb. |
| Fuel Capacity | 15.8 gal. | 19.8 gal. |
| Row 1 Headroom | 40.4 in | 36.9 in |
| Row 1 Shoulder Room | 55.1 in | 57.2 in |
| Row 1 Legroom | 42.0 in | 41.3 in |
| Row 2 Headroom | 38.3 in | 36.6 in |
| Row 2 Shoulder Room | 55.1 in | 55.9 in |
| Row 2 Legroom | 35.0 in | 37.0 in |
| Cargo Volume, Minimum | 17.5 ft3 | 24.5 ft3 |
| Cargo Volume, Maximum | 53.0 ft3 | 56.0 ft3 |
Option Package Details
BMW 3-Series 328i
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Hands-free trunk or liftgate | 100 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Proximity key | 250 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Total Requested | 1550 | 86% |
| Total Not Requested | 250 | 14% |
| Driver Assistance Plus | ||
| Feature | Value | Requested? |
| Lane departure warning system | 200 | Yes |
| Blind spot warning system | 200 | Yes |
| Around view cameras | 300 | No |
| Automatic braking, low-speed | 200 | Yes |
| Driver drowsiness monitor | 150 | No |
| Forward collision alert | 200 | Yes |
| Wide-view front camera | 150 | Yes |
| Speed limit information | 0 | No |
| Pedestrian detection | 50 | No |
| Total Requested | 950 | 66% |
| Total Not Requested | 500 | 34% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Obstacle detection, front | 150 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Rearview camera | 200 | Yes |
| Total Requested | 600 | 100% |
| Total Not Requested | 0 | 0% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Headlight washers | 50 | No |
| Total Requested | 500 | 91% |
| Total Not Requested | 50 | 9% |
| Technology Package | ||
| Feature | Value | Requested? |
| Head-up display (HUD) | 350 | Yes |
| Media drive, large | 15 | Yes |
| Traffic + travel information | 25 | Yes |
| Smartphone integration | 0 | No |
| In-vehicle Internet | 150 | Yes |
| Handwriting recognition | 200 | Yes |
| App support | 0 | No |
| Text dictation | 50 | No |
| Siri Eyes Free support | 0 | Yes |
| S Voice support | 0 | No |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Total Requested | 1440 | 97% |
| Total Not Requested | 50 | 3% |
Option Package Details
BMW 3-Series 328d
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Hands-free trunk or liftgate | 100 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Proximity key | 250 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Total Requested | 1550 | 86% |
| Total Not Requested | 250 | 14% |
| Driver Assistance Plus | ||
| Feature | Value | Requested? |
| Lane departure warning system | 200 | Yes |
| Blind spot warning system | 200 | Yes |
| Around view cameras | 300 | No |
| Automatic braking, low-speed | 200 | Yes |
| Driver drowsiness monitor | 150 | No |
| Forward collision alert | 200 | Yes |
| Wide-view front camera | 150 | Yes |
| Speed limit information | 0 | No |
| Pedestrian detection | 50 | No |
| Total Requested | 950 | 66% |
| Total Not Requested | 500 | 34% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Obstacle detection, front | 150 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Rearview camera | 200 | Yes |
| Total Requested | 600 | 100% |
| Total Not Requested | 0 | 0% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Headlight washers | 50 | No |
| Total Requested | 500 | 91% |
| Total Not Requested | 50 | 9% |
| Technology Package | ||
| Feature | Value | Requested? |
| Head-up display (HUD) | 350 | Yes |
| Media drive, large | 15 | Yes |
| Traffic + travel information | 25 | Yes |
| Smartphone integration | 0 | No |
| In-vehicle Internet | 150 | Yes |
| Handwriting recognition | 200 | Yes |
| App support | 0 | No |
| Text dictation | 50 | No |
| Siri Eyes Free support | 0 | Yes |
| S Voice support | 0 | No |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Total Requested | 1440 | 97% |
| Total Not Requested | 50 | 3% |
Option Package Details
Audi A7 / S7 / RS7 A7 3.0T
| Heated second row seats | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Total Requested | 300 | 100% |
| Total Not Requested | 0 | 0% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Auto-dimming headlights | 200 | Yes |
| Radar- or camera-based collision preparation system | 0 | No |
| Lane departure warning | 200 | Yes |
| Adaptive cruise control, all-speed | 700 | Yes |
| Automatic braking, low-speed | 200 | Yes |
| Forward collision warning | 200 | Yes |
| Lane departure prevention, steering-based | 200 | No |
| Total Requested | 1500 | 88% |
| Total Not Requested | 200 | 12% |
| Prestige Package | ||
| Feature | Value | Requested? |
| Cooled or ventilated front seats | 300 | No |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Power door closers | 300 | No |
| Head-up display (HUD) | 350 | Yes |
| Wide-view front camera | 150 | Yes |
| Wide-view rear camera | 0 | No |
| Total Requested | 650 | 52% |
| Total Not Requested | 600 | 48% |
Option Package Details
Audi A7 / S7 / RS7 S7 4.0 TFSI
| Heated second row seats | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Total Requested | 300 | 100% |
| Total Not Requested | 0 | 0% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Auto-dimming headlights | 200 | Yes |
| Radar- or camera-based collision preparation system | 0 | No |
| Lane departure warning | 200 | Yes |
| Adaptive cruise control, all-speed | 700 | Yes |
| Automatic braking, low-speed | 200 | Yes |
| Forward collision warning | 200 | Yes |
| Lane departure prevention, steering-based | 200 | No |
| Total Requested | 1500 | 88% |
| Total Not Requested | 200 | 12% |
| Prestige Package | ||
| Feature | Value | Requested? |
| Power door closers | 300 | No |
| Head-up display (HUD) | 350 | Yes |
| Wide-view front camera | 150 | Yes |
| Wide-view rear camera | 0 | No |
| Total Requested | 500 | 63% |
| Total Not Requested | 300 | 37% |
Option Package Details
Audi A7 / S7 / RS7 RS 7
| Heated second row seats | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Total Requested | 300 | 100% |
| Total Not Requested | 0 | 0% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Auto-dimming headlights | 200 | Yes |
| Radar- or camera-based collision preparation system | 0 | No |
| Lane departure warning | 200 | Yes |
| Adaptive cruise control, all-speed | 700 | Yes |
| Automatic braking, low-speed | 200 | Yes |
| Forward collision warning | 200 | Yes |
| Lane departure prevention, steering-based | 200 | No |
| Total Requested | 1500 | 88% |
| Total Not Requested | 200 | 12% |
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