| 1 | 0 | 3 | 4 | 3 | 4 |
BMW 3-Series vs. Audi A8 / S8 Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
BMW 3-Series vs. Audi A8 / S8 Invoice Comparison
Lowest Total Price: $48,220 BMW 3-Series 328i | ||||
| Difference: $67,605 | ||||
Lowest Total Invoice: $44,180 BMW 3-Series 328i | ||||
| Difference: $63,603 | ||||
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| Model Year | 2007 | 2007 | 2016 | 2016 |
| Model | 3-Series | 3-Series | A8 / S8 | A8 / S8 |
| Trim | 328i | 335i | S8 | S8 Plus |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $32,400 | $38,900 | $114,900 | $114,900 |
| Base Invoice | $29,810 | $35,790 | $106,858 | $106,858 |
| Sport Package (AWD) | 1,200 | 900 | ||
| Premium Package | 3,250 | 2,550 | ||
| Steering-linked headlights | 800 | |||
| Navigation system | 2,100 | 2,100 | ||
| Sunshade, rear, power | 575 | 575 | ||
| Metallic paint (extra cost) | 475 | 475 | ||
| Active steering | 1,400 | 1,400 | ||
| iPod integration | 400 | 400 | ||
| Satellite radio | 595 | 595 | ||
| Heated front seats | 500 | 500 | ||
| HD radio | 500 | 500 | ||
| Obstacle detection, rear | 350 | 350 | ||
| Proximity key | 500 | 500 | ||
| Adaptive cruise control | 2,400 | 2,400 | ||
| Steering-wheel-mounted transmission controls | 100 | |||
| Wood trim | 0 | 0 | ||
| Driver Assistance Package | 2,100 | |||
| Sport Package (AWD) | 1,090 | 820 | ||
| Premium Package | 2,960 | 2,320 | ||
| Steering-linked headlights | 730 | |||
| Navigation system | 1,910 | 1,910 | ||
| Sunshade, rear, power | 525 | 525 | ||
| Metallic paint (extra cost) | 430 | 430 | ||
| Active steering | 1,230 | 1,230 | ||
| iPod integration | 365 | 365 | ||
| Satellite radio | 540 | 540 | ||
| Heated front seats | 455 | 455 | ||
| HD radio | 450 | 450 | ||
| Obstacle detection, rear | 320 | 320 | ||
| Proximity key | 455 | 455 | ||
| Adaptive cruise control | 2,135 | 2,135 | ||
| Steering-wheel-mounted transmission controls | 90 | |||
| Wood trim | 0 | 0 | ||
| Driver Assistance Package | 1,954 | |||
| Options (change) | 15,045 | 13,345 | 0 | 2,100 |
| Options (change) | 13,595 | 12,045 | 0 | 1,954 |
| Destination | 775 | 775 | 925 | 925 |
| Total Price | $48,220 | $53,020 | $115,825 | $117,925 |
| Total Invoice | $44,180 | $48,610 | $107,783 | $109,737 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation BMW 3-Series dealer quotes or Audi A8 / S8 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: BMW 3-Series vs. Audi A8 / S8
| Lowest Adjusted Price and Invoice: BMW 3-Series 328i | ||||
| TrueDelta Adjusted Price Difference: $54,690 | ||||
| TrueDelta Adjusted Invoice Difference: $51,585 | ||||
| Model Year | 2007 | 2007 | 2016 | 2016 |
| Model | 3-Series | 3-Series | A8 / S8 | A8 / S8 |
| Trim | 328i | 335i | S8 | S8 Plus |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 230hp I6 | 300hp I6 | 520hp V8 | 605hp V8 |
| Transmission | M6 | M6 | T8 | T8 |
| Drivetrain | RWD | RWD | AWD | AWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | ?, 10 | ?, 13 | 630, 14 | 630, 14 |
| Tire (rear if not all the same) | 225/45-17 | 225/45-17 | 275/35-21 | 275/35-21 |
| Total Price | $48,220 | $53,020 | $115,825 | $117,925 |
| Adjustments for Features | 0 | -350 | -12,915 | -12,665 |
| Feature-Adjusted Total Price | $48,220 | $52,670 | $102,910 | $105,260 |
| Cost Above Minimum | $0 | $4,450 | $0 | $2,350 |
| Total Invoice | $44,180 | $48,610 | $107,783 | $109,737 |
| Adjustments for Features | 0 | -321 | -12,018 | -11,786 |
| Feature-Adjusted Total Invoice | $44,180 | $48,289 | $95,765 | $97,951 |
| Cost Above Minimum | $0 | $4,109 | $0 | $2,186 |
Features Comparison: BMW 3-Series vs. Audi A8 / S8
| Model Year | 2007 | 2007 | 2016 | 2016 |
| Model | 3-Series | 3-Series | A8 / S8 | A8 / S8 |
| Trim | 328i | 335i | S8 | S8 Plus |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||||
| 6-speed manual | $150 | $150 | ||
| 8-speed manually-shiftable automatic | $1300 | $1300 | ||
| RWD | $0 | $0 | ||
| AWD | $1700 | $1700 | ||
| Accessories | ||||
| Active noise reduction | $0 | $0 | ||
| Adaptive cruise control | $600 | $600 | ||
| Adaptive cruise control, all-speed | $850 | $850 | ||
| Hands-free trunk or liftgate | $100 | $100 | ||
| Heated steering wheel | $100 | |||
| Power door closers | $300 | $300 | ||
| Power trunk closer | $350 | $350 | ||
| Sunshades, second row | $125 | $125 | ||
| Sunshades, second row, power | $225 | $225 | ||
| Tilt/telescoping steering wheel, manual | $250 | $250 | ||
| Tilt/telescoping steering wheel, power | $350 | $350 | ||
| Brakes, Airbags, and Other Safety | ||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | ||
| Around view cameras | $500 | $500 | ||
| Automatic braking, low-speed | $200 | $200 | ||
| Blind spot warning system | $200 | $200 | ||
| Collision preparation system, rear | $100 | $100 | ||
| Forward collision warning | $200 | $200 | ||
| Knee airbag, driver | $75 | $75 | ||
| Knee airbag, passenger | $75 | $75 | ||
| Lane departure prevention, steering-based | $200 | $200 | ||
| Lane departure warning | $200 | $200 | ||
| Obstacle detection, front | $150 | $150 | ||
| Radar- or camera-based collision preparation system | $0 | $0 | ||
| Rear side airbags | $300 | $300 | ||
| Rollover sensor | $50 | $50 | ||
| Tires, run-flat | $150 | $150 | ||
| Wide-view front camera | $150 | $150 | ||
| Wide-view rear camera | $0 | $0 | ||
| Cargo Management | ||||
| Cargo mat | $40 | $40 | ||
| Cargo net | $40 | $40 | ||
| Rear seat pass-through | $100 | |||
| Ski sack | $50 | |||
| Climate Control | ||||
| Rear air vents with automatic controls | $250 | $250 | ||
| Rear air vents with manual controls | $150 | $150 | ||
| Rear dual-zone climate control | $125 | $125 | ||
| Engine / Motor | ||||
| Dual-mode exhaust, switchable | $500 | $500 | ||
| Exterior | ||||
| Body kit | $0 | $0 | ||
| Laminated front side windows | $200 | $200 | ||
| Laminated rear side windows | $100 | $100 | ||
| Rear spoiler | $200 | |||
| Infotainment | ||||
| Bluetooth audio streaming | $25 | $25 | ||
| DVD-compatible player | $0 | $0 | ||
| Handwriting recognition | $200 | $200 | ||
| In-vehicle Internet | $150 | $150 | ||
| iPod integration | $100 | $100 | ||
| Media drive | $15 | $15 | ||
| Surround sound | $250 | $250 | $250 | |
| Telematics service, such as OnStar | $200 | $200 | ||
| Traffic + travel information | $25 | $25 | ||
| Traffic information | $25 | $25 | ||
| Wi-Fi hotspot | $50 | $50 | ||
| Instruments, Lights, and Mirrors | ||||
| Analog clock | $25 | $25 | ||
| Auto-dimming headlights | $200 | $200 | ||
| Cornering lights | $50 | $50 | ||
| Fog light, rear | $100 | $100 | ||
| Fog lights | $125 | $125 | ||
| Head-up display (HUD) | $350 | $350 | ||
| Headlight washers | $50 | $50 | ||
| Interior ambient lighting, configurable | $150 | $150 | ||
| LED headlights | $1000 | $1000 | ||
| Xenon HID headlights | $500 | $500 | ||
| Seats and Interior Trim | ||||
| Cooled or ventilated front seats | $300 | $300 | ||
| Floor mats | $75 | $75 | ||
| Heated second row seats | $200 | |||
| Manual thigh support length adjuster, driver seat | $50 | $50 | ||
| Manual thigh support length adjuster, passenger seat | $50 | $50 | ||
| Massage, driver seat | $100 | $100 | ||
| Massage, passenger seat | $100 | $100 | ||
| Memory system, passenger seat | $150 | $150 | ||
| Power headrest height adjuster, driver seat | $50 | $50 | ||
| Power headrest height adjuster, passenger seat | $50 | $50 | ||
| Power seat belt height adjusters, front row | $25 | $25 | ||
| Power thigh bolsters, driver seat | $100 | $100 | ||
| Power thigh bolsters, passenger seat | $100 | $100 | ||
| Power thigh support length adjuster, driver seat | $100 | $100 | ||
| Power thigh support length adjuster, passenger seat | $100 | $100 | ||
| Power upper seatback recliner, driver seat | $100 | $100 | ||
| Power upper seatback recliner, passenger seat | $100 | $100 | ||
| Upholstered instrument panel | $300 | $300 | ||
| Suspension, Wheels, and Tires | ||||
| Adaptive dampers - electrical | $500 | $500 | ||
| Air suspension, auto-leveling and height adjustable | $1000 | $1000 | ||
| Electronic systems calibration selector | $200 | $200 | ||
| Transmission | ||||
| Steering-wheel-mounted transmission controls | $100 | $100 | $100 | |
| Total Value of Features | $2,515 | $2,865 | $15,430 | $15,180 |
| Value of Feature Adjustments | $0 | $350 | $12,915 | $12,665 |
| Value of Feature Adjustments | 0 | -321 | -12,018 | -11,786 |
Specifications Comparison: BMW 3-Series vs. Audi A8 / S8
| Model Year | 2007 | 2016 |
| Model | 3-Series | A8 / S8 |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 108.7 in | 117.8 in |
| Length | 178.2 in | 202.6 in |
| Width | 71.5 in | 76.7 in |
| Height | 55.9 in | 57.4 in |
| Curb Weight | 3,341 lb. | 4,686 lb. |
| Fuel Capacity | 15.9 gal. | 21.7 gal. |
| Row 1 Headroom | 38.5 in | 37.2 in |
| Row 1 Shoulder Room | 55.4 in | 59.1 in |
| Row 1 Legroom | 41.5 in | 41.4 in |
| Row 2 Headroom | 37.5 in | 38.1 in |
| Row 2 Shoulder Room | 55.1 in | 57.8 in |
| Row 2 Legroom | 34.6 in | 38.7 in |
| Cargo Volume | 12.0 ft3 | 14.2 ft3 |
Option Package Details
BMW 3-Series 328i
| Sport Package (AWD) | ||
| Feature | Value | Requested? |
| 225/45HR17 tires | 400 | No |
| Manual thigh support adjuster, driver seat | 50 | Yes |
| Power seatback bolsters, driver | 100 | Yes |
| Manual thigh support adjuster, passenger seat | 50 | Yes |
| Power seatback bolsters, passenger seat | 100 | Yes |
| Alloy wheels, optional design | 0 | No |
| Front sport buckets | 100 | Yes |
| Total Requested | 400 | 50% |
| Total Not Requested | 400 | 50% |
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Telematics service, such as OnStar | 200 | No |
| Bluetooth cell phone link | 100 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | Yes |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | Yes |
| Power height adjuster, passenger seat | 50 | Yes |
| Power tilt adjuster, passenger seat | 100 | Yes |
| Total Requested | 2650 | 93% |
| Total Not Requested | 200 | 7% |
Option Package Details
BMW 3-Series 335i
| Sport Package (AWD) | ||
| Feature | Value | Requested? |
| 225/45HR17 tires | 400 | No |
| Manual thigh support adjuster, driver seat | 50 | Yes |
| Power seatback bolsters, driver | 100 | Yes |
| Manual thigh support adjuster, passenger seat | 50 | Yes |
| Power seatback bolsters, passenger seat | 100 | Yes |
| Alloy wheels, optional design | 0 | No |
| Front sport buckets | 100 | Yes |
| Total Requested | 400 | 50% |
| Total Not Requested | 400 | 50% |
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Telematics service, such as OnStar | 200 | No |
| Bluetooth cell phone link | 100 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | Yes |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Total Requested | 1750 | 90% |
| Total Not Requested | 200 | 10% |
Option Package Details
Audi A8 / S8 S8 Plus
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Radar- or camera-based collision preparation system | 0 | No |
| Lane departure warning system | 200 | No |
| Adaptive cruise control, all-speed | 700 | No |
| Automatic braking, low-speed | 200 | No |
| Forward collision warning | 200 | No |
| Lane departure prevention system, steering-based | 200 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 1500 | 100% |
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