BMW 3-Series BMW 3-Series 2012 Chevrolet Cruze Chevrolet Cruze 2017

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BMW 3-Series vs. Chevrolet Cruze Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Chevrolet Cruze Invoice Comparison

Lowest Total Price: $28,995

Chevrolet Cruze Premier   
Difference: $18,350

Lowest Total Invoice: $27,637

Chevrolet Cruze Premier   
Difference: $16,063

Calculate Payments

  Down Payment Interest Rate Term
Model Year201220122017
Model3-Series3-SeriesCruze
Trim328i335iPremier
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $34,900 $42,400 $23,475
Base Invoice $32,290 $39,190 $22,536
BMW Assist 650 650  
Driver Assistance Package 1,100 1,100  
Technology Package 2,550 2,550  
Premium Package 3,600 1,900  
Cold Weather Package 1,350 1,350  
Metallic paint (extra cost) 550 550  
Rearview camera 400 400  
Obstacle detection, rear 750 750  
App support 250 250  
Satellite radio - one year subscription 350 350  
Driver Confidence II Package     790
Enhanced Convenience Package     865
Sun and Sound with Navigation Package     1,995
RS Package     995
BMW Assist 590 590  
Driver Assistance Package 1,000 1,000  
Technology Package 2,320 2,320  
Premium Package 3,275 1,730  
Cold Weather Package 1,230 1,230  
Metallic paint (extra cost) 500 500  
Rearview camera 365 365  
Obstacle detection, rear 685 685  
App support 230 230  
Satellite radio - one year subscription 320 320  
Driver Confidence II Package     719
Enhanced Convenience Package     787
Sun and Sound with Navigation Package     1,815
RS Package     905
Options (change) 11,550 9,850 4,645
Options (change) 10,515 8,970 4,226
Destination 895 895 875
Total Price $47,345 $53,145 $28,995
Total Invoice $43,700 $49,055 $27,637

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 3-Series vs. Chevrolet Cruze

Lowest Adjusted Price and Invoice: Chevrolet Cruze Premier
TrueDelta Adjusted Price Difference: $18,210
TrueDelta Adjusted Invoice Difference: $15,934
Model Year201220122017
Model3-Series3-SeriesCruze
Trim328i335iPremier
Body4dr Sedan4dr Sedan4dr Sedan
Engine240hp I4300hp I6153hp I4
TransmissionM6M6T6
DrivetrainRWDRWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 9?, 9?, 9
Tire (rear if not all the same)225/50-17225/45-18225/40-18
Total Price$47,345$53,145$28,995
Adjustments for Features-140-1,0900
Feature-Adjusted Total Price$47,205$52,055$28,995
Cost Above Minimum$0$4,850$0
Total Invoice$43,700$49,055$27,637
Adjustments for Features-129-1,0060
Feature-Adjusted Total Invoice$43,571$48,049$27,637
Cost Above Minimum$0$4,478$0

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Features Comparison: BMW 3-Series vs. Chevrolet Cruze

Model Year201220122017
Model3-Series3-SeriesCruze
Trim328i335iPremier
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manual$150$150 
6-speed manually-shiftable automatic  $1100
RWD$0$0 
FWD  $0
Accessories 
AC power outlet  $100
Hands-free trunk or liftgate$100$100 
Remote start  $150
Remote window/roof operation$15$15 
Universal garage door opener$100$100 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0$0 
Cross-traffic warning, rear  $100
Following distance indicator  $25
Forward collision warning  $200
Lane departure prevention, steering-based  $200
Obstacle detection, front$150$150 
Rear side airbags  $300
Rollover sensor  $50
Safety key  $5
Temporary spare tire  $150
Tires, run-flat$150$150 
Vehicle health reports  $0
Cargo Management 
Air-conditioned storage compartment$50$50 
Climate Control 
Automatic air recirculation$100$100 
Dual-zone climate control$125$125 
Heated windshield washer nozzles$15$15 
Rain-sensing wipers$175$175 
Rear air vents with manual controls$150$150 
Residual heat$50$50 
Variable intermittent wipers  $75
Engine / Motor 
Regenerative braking$0$0 
Exterior 
Body kit  $0
Bright-finished exhaust tip(s)$25$25 
Rear spoiler  $200
Infotainment 
4G LTE connectivity  $0
Android Auto support  $100
Apple CarPlay support  $100
CD player$125$125 
HD radio$50$50 
Media drive$15$15 
MP3-compatible player$50$50 
Satellite radio  $200
Satellite radio - one year subscription$250$250 
Telematics service, such as OnStar$200$200 
Telematics service, such as OnStar, with navigation  $225
Traffic information$25$25 
Wi-Fi hotspot  $50
Wireless charging station  $75
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75$75 
Auto-dimming headlights  $200
Auto-dimming passenger-side mirror$75$75 
Head-up display (HUD)$350$350 
Headlight washers$50$50 
Mirror tilt-down in reverse$25$25 
Power-folding mirrors$50$50 
Steering-linked headlights $150 
Xenon HID headlights $500 
Seats and Interior Trim 
Manual height adjuster, passenger seat  $50
Memory system, driver seat$200$200 
Power 4-way lumbar adjuster, driver seat$150$150 
Power 4-way lumbar adjuster, passenger seat$150$150 
Power fore-aft adjuster, passenger seat$100$100 
Power height adjuster, passenger seat$100$100 
Power recliner, passenger seat$100$100 
Power tilt adjuster, passenger seat$100$100 
Wood trim $300 
Suspension, Wheels, and Tires 
Alloy wheels$350$350 
Electronic systems calibration selector$200$200 
Machined alloy wheels  $350
Touring suspension (upgrade)  $0
Total Value of Features$4,145$5,095$4,005
Value of Feature Adjustments$140$1,090$0
Value of Feature Adjustments-129-1,0060

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Specifications Comparison: BMW 3-Series vs. Chevrolet Cruze

Model Year20122017
Model3-SeriesCruze
Body4dr Sedan4dr Sedan
Wheelbase110.6 in106.3 in
Length182.5 in183.7 in
Width71.3 in70.5 in
Height56.3 in57.4 in
Curb Weight3,407 lb.2,836 lb.
Fuel Capacity15.8 gal.13.7 gal.
Row 1 Headroom40.3 in38.9 in
Row 1 Shoulder Room55.1 in54.9 in
Row 1 Hip Room0.0 in53.2 in
Row 1 Legroom42.0 in42.0 in
Row 2 Headroom37.7 in37.3 in
Row 2 Shoulder Room55.1 in53.2 in
Row 2 Hip Room0.0 in51.9 in
Row 2 Legroom35.1 in36.1 in
Cargo Volume13.0 ft314.8 ft3

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Option Package Details
BMW 3-Series 328i

BMW Assist
FeatureValueRequested?
Telematics service, such as OnStar200Yes
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25Yes
Total Requested275100%
Total Not Requested00%
Driver Assistance Package
FeatureValueRequested?
Lane departure warning system200Yes
Blind spot warning system200Yes
Total Requested400100%
Total Not Requested00%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Head-up display (HUD)350No
Voice control for nav and audio100Yes
Traffic information25No
Media drive, large15No
Total Requested70064%
Total Not Requested39036%
Premium Package
FeatureValueRequested?
Sunroof900Yes
Proximity key250Yes
Hands-free trunk or liftgate100No
Leather seating surfaces900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100No
Auto-dimming rearview mirror150Yes
Auto-dimming driver-side mirror75No
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat100Yes
Power tilt adjuster, driver seat50Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat50No
Total Requested255067%
Total Not Requested125033%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Folding second row seats300Yes
Heated steering wheel100Yes
Headlight washers50No
Second-row 3-section 3-person split bench150No
Total Requested80080%
Total Not Requested20020%

Option Package Details
BMW 3-Series 335i

BMW Assist
FeatureValueRequested?
Telematics service, such as OnStar200Yes
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25Yes
Total Requested275100%
Total Not Requested00%
Driver Assistance Package
FeatureValueRequested?
Lane departure warning system200Yes
Blind spot warning system200Yes
Total Requested400100%
Total Not Requested00%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Head-up display (HUD)350No
Voice control for nav and audio100Yes
Traffic information25No
Media drive, large15No
Total Requested70064%
Total Not Requested39036%
Premium Package
FeatureValueRequested?
Proximity key250Yes
Hands-free trunk or liftgate100No
Leather seating surfaces900Yes
Universal garage door opener100No
Auto-dimming driver-side mirror75No
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Total Requested115074%
Total Not Requested40026%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Folding second row seats300Yes
Heated steering wheel100Yes
Headlight washers50No
Second-row 3-section 3-person split bench150No
Total Requested80080%
Total Not Requested20020%

Option Package Details
Chevrolet Cruze Premier

Driver Confidence II Package
FeatureValueRequested?
Lane departure prevention system, steering-based200No
Following distance indicator25No
Auto-dimming headlights200No
Lane departure warning system200Yes
Forward collision warning200No
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Rear cross-traffic detection100No
Total Requested65047%
Total Not Requested72553%
Enhanced Convenience Package
FeatureValueRequested?
Automatic climate control, front200Yes
Heated second row seats200Yes
Auto-dimming rearview mirror150Yes
AC power outlet100No
Wireless charging station75No
Total Requested55076%
Total Not Requested17524%
Sun and Sound with Navigation Package
FeatureValueRequested?
Navigation system600Yes
Sunroof900Yes
Compass0Yes
Bose, 9 speakers (with subwoofer)350No
Voice control for nav and audio75Yes
Total Requested157582%
Total Not Requested35018%
RS Package
FeatureValueRequested?
Machined alloy wheels0No
225/40VR18 tires400No
Fog lights125Yes
Body kit0No
Rear spoiler200No
Total Requested12517%
Total Not Requested60083%

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