BMW 3-Series BMW 3-Series 2017 Toyota Prius c Toyota Prius c 2018

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BMW 3-Series vs. Toyota Prius c Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Toyota Prius c Invoice Comparison

Lowest Total Price: $26,433

Toyota Prius c Four   
Difference: $24,612

Lowest Total Invoice: $24,547

Toyota Prius c Four   
Difference: $23,588

Calculate Payments

  Down Payment Interest Rate Term
Model Year201720172018
Model3-Series3-SeriesPrius c
Trim328d330iFour
Body4dr Wagon4dr Wagon4dr Hatch
Base Price $44,450 $42,950 $24,965
Base Invoice $42,020 $40,625 $23,239
Driver Assistance Package 950 950  
Lighting Package 800 800  
Premium Package 1,700 1,700  
Navigation system 1,950 1,950  
Metallic paint (extra cost) 700 700  
Heated front seats 500 500  
Semi-automated parking system 500 500  
Auto-dimming rearview mirror     349
Floor mats     224
Driver Assistance Package 875 875  
Lighting Package 735 735  
Premium Package 1,565 1,565  
Navigation system 1,775 1,775  
Metallic paint (extra cost) 645 645  
Heated front seats 460 460  
Semi-automated parking system 460 460  
Auto-dimming rearview mirror     274
Floor mats     139
Options (change) 7,100 7,100 573
Options (change) 6,515 6,515 413
Destination 995 995 895
Total Price $52,545 $51,045 $26,433
Total Invoice $49,530 $48,135 $24,547

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: BMW 3-Series vs. Toyota Prius c

Lowest Adjusted Price and Invoice: Toyota Prius c Four
TrueDelta Adjusted Price Difference: $17,987
TrueDelta Adjusted Invoice Difference: $17,341
Model Year201720172018
Model3-Series3-SeriesPrius c
Trim328d330iFour
Body4dr Wagon4dr Wagon4dr Hatch
Engine180hp I4 D248hp I473hp I4 H
TransmissionT8T8CVT
DrivetrainAWDAWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)205, 9205, 9?, 6
Tire (rear if not all the same)225/50-17225/50-17175/65-15
Total Price$52,545$51,045$26,433
Adjustments for Features-6,525-6,6250
Feature-Adjusted Total Price$46,020$44,420$26,433
Cost Above Minimum$1,600$0$0
Total Invoice$49,530$48,135$24,547
Adjustments for Features-6,151-6,2470
Feature-Adjusted Total Invoice$43,379$41,888$24,547
Cost Above Minimum$1,491$0$0

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Features Comparison: BMW 3-Series vs. Toyota Prius c

Model Year201720172018
Model3-Series3-SeriesPrius c
Trim328d330iFour
Body4dr Wagon4dr Wagon4dr Hatch
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300 
CVT  $1000
AWD$1700$1700 
FWD  $0
Accessories 
Hands-free trunk or liftgate$100$100 
Remote app$25$25 
Remote window/roof operation$15$15 
Brakes, Airbags, and Other Safety 
4-wheel disc brakes$150$150 
Automatic braking, high-speed or partial  $200
Forward collision warning  $200
Hill descent control$250$250 
Knee airbag, passenger$75$75 
Lane departure warning  $200
Radar- or camera-based collision preparation system  $0
Seat cushion airbag, driver  $75
Seat cushion airbag, passenger  $75
Temporary spare tire  $150
Tires, run-flat$150$150 
Cargo Management 
Air-conditioned storage compartment$50$50 
Cargo area partition net$40$40 
Cargo mat  $40
Liftglass or two-piece tailgate$150$150 
Climate Control 
Automatic air recirculation$100$100 
Dual-zone climate control$125$125 
Heated windshield washer nozzles$15$15 
Rain-sensing wipers$175$175 
Rear air vents with manual controls$150$150 
Residual heat$50$50 
Variable intermittent wipers  $75
Engine / Motor 
Regenerative braking$0$0 
Exterior 
Black exterior trim (optional)$0$0 
Panoramic sunroof$1200$1200 
Sunroof  $900
Wheel-lip moldings  $75
Infotainment 
4G LTE connectivity$0$0 
Handwriting recognition$200$200 
In-vehicle Internet$150$150 
Media drive$15$15 
Navigation map updates, three years$0$0 
S Voice support$0$0 
Satellite radio  $200
Satellite radio - one year subscription$250$250 
SMS text-to-speech reader  $25
Telematics service, such as OnStar$200$200 
Voice control for external devices$0$0 
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75$75 
Automatic headlights$125$125 
Detailed driving style feedback  $100
Digital instruments  $0
Illuminated visor mirror, driver$50$50 
Illuminated visor mirror, passenger$50$50 
Interior ambient lighting$150$150 
Large energy flow and fuel economy display  $25
LED headlights$1000$1000 
LED headlights, single projector or low beam only  $750
Mirror tilt-down in reverse$25$25 
Power-folding mirrors$50$50 
Steering-linked headlights$150$150 
Tachometer$75$75 
Visor mirror, driver  $10
Visor mirror, passenger  $10
Seats and Interior Trim 
Center armrest(s), second row$50$50 
Door sill trim plates$100$100 
Leather-wrapped steering wheel$150$150 
Manual height adjuster, driver seat  $50
Manual thigh support length adjuster, driver seat$50$50 
Manual thigh support length adjuster, passenger seat$50$50 
Memory system, driver seat$200$200 
Power 4-way lumbar adjuster, driver seat$150$150 
Power 4-way lumbar adjuster, passenger seat$150$150 
Power fore-aft adjuster, driver seat$100$100 
Power fore-aft adjuster, passenger seat$100$100 
Power height adjuster, driver seat$100$100 
Power height adjuster, passenger seat$100$100 
Power recliner, driver seat$100$100 
Power recliner, passenger seat$100$100 
Power seatback bolsters, driver seat$100$100 
Power seatback bolsters, passenger seat$100$100 
Power tilt adjuster, driver seat$100$100 
Power tilt adjuster, passenger seat$100$100 
Wood trim$300$300 
Transmission 
Launch control $100 
Steering-wheel-mounted transmission controls$100$100 
Total Value of Features$10,685$10,785$4,160
Value of Feature Adjustments$6,525$6,625$0
Value of Feature Adjustments-6,151-6,2470

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Specifications Comparison: BMW 3-Series vs. Toyota Prius c

Model Year20172018
Model3-SeriesPrius c
Body4dr Wagon4dr Hatch
Wheelbase110.6 in100.4 in
Length182.0 in162.4 in
Width71.3 in68.6 in
Height56.3 in59.6 in
Curb Weight3,663 lb.2,531 lb.
Fuel Capacity15.8 gal.9.5 gal.
Row 1 Headroom40.4 in38.6 in
Row 1 Shoulder Room55.1 in52.3 in
Row 1 Hip Room0.0 in51.0 in
Row 1 Legroom42.0 in41.7 in
Row 2 Headroom38.3 in37.0 in
Row 2 Shoulder Room55.1 in51.7 in
Row 2 Hip Room0.0 in50.8 in
Row 2 Legroom35.0 in35.0 in
Cargo Volume,
Minimum
17.5 ft317.1 ft3
Cargo Volume,
Maximum
53.0 ft30.0 ft3

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Option Package Details
BMW 3-Series 328d

Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%
Lighting Package
FeatureValueRequested?
Steering-linked headlights150No
Auto-dimming headlights200Yes
Total Requested20057%
Total Not Requested15043%
Premium Package
FeatureValueRequested?
LED headlights1000No
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested25013%
Total Not Requested165087%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
App support0Yes
Remote app25No
Total Requested72565%
Total Not Requested39035%

Option Package Details
BMW 3-Series 330i

Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%
Lighting Package
FeatureValueRequested?
Steering-linked headlights150No
Auto-dimming headlights200Yes
Total Requested20057%
Total Not Requested15043%
Premium Package
FeatureValueRequested?
LED headlights1000No
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested25013%
Total Not Requested165087%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
App support0Yes
Remote app25No
Total Requested72565%
Total Not Requested39035%

Option Package Details
Toyota Prius c Four

Auto-dimming rearview mirror
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Universal garage door opener100Yes
Compass0Yes
Total Requested250100%
Total Not Requested00%
Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

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