BMW 3-Series BMW 3-Series 2008 Toyota Prius Toyota Prius 2014

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BMW 3-Series vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Toyota Prius Invoice Comparison

Lowest Total Price: $30,815

Toyota Prius Five   
Difference: $13,455

Lowest Total Invoice: $28,740

Toyota Prius Five   
Difference: $11,915

Calculate Payments

  Down Payment Interest Rate Term
Model Year200820142014
Model3-SeriesPriusPrius
Trim328iFivePlug-in Hybrid Advanced
Body4dr Wagon4dr Hatch4dr Hatch
Base Price $34,500 $30,005 $34,905
Base Invoice $31,740 $27,930 $33,509
Telematics service, such as OnStar 750    
Navigation system 2,100    
Steering-linked headlights 800    
Metallic paint (extra cost) 550    
Proximity key 500    
iPod integration 400    
HD radio 350    
Heated front seats 500    
Adaptive cruise control 2,400    
Satellite radio - one year subscription 595    
Technology Package     2,610
Telematics service, such as OnStar 685    
Navigation system 1,910    
Steering-linked headlights 730    
Metallic paint (extra cost) 500    
Proximity key 455    
iPod integration 365    
HD radio 315    
Heated front seats 455    
Adaptive cruise control 2,135    
Satellite radio - one year subscription 540    
Technology Package     2,322
Options (change) 8,945 0 2,610
Options (change) 8,090 0 2,322
Destination 825 810 810
Gas Tax 0 0 -2,500
Total Price $44,270 $30,815 $35,825
Total Invoice $40,655 $28,740 $34,141

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation BMW 3-Series dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: BMW 3-Series vs. Toyota Prius

Lowest Adjusted Price and Invoice: Toyota Prius Five
TrueDelta Adjusted Price Difference: $12,660
TrueDelta Adjusted Invoice Difference: $11,185
Model Year200820142014
Model3-SeriesPriusPrius
Trim328iFivePlug-in Hybrid Advanced
Body4dr Wagon4dr Hatch4dr Hatch
Engine230hp I698hp I4 H98hp I4 PiH
TransmissionM6CVTCVT
DrivetrainRWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 10120, 8120, 8
Tire (rear if not all the same)205/55-16215/45-17195/65-15
Total Price$44,270$30,815$35,825
Adjustments for Features-7950-900
Feature-Adjusted Total Price$43,475$30,815$34,925
Cost Above Minimum$0$0$4,110
Total Invoice$40,655$28,740$34,141
Adjustments for Features-7300-858
Feature-Adjusted Total Invoice$39,925$28,740$33,283
Cost Above Minimum$0$0$4,543

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Features Comparison: BMW 3-Series vs. Toyota Prius

Model Year200820142014
Model3-SeriesPriusPrius
Trim328iFivePlug-in Hybrid Advanced
Body4dr Wagon4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed manual$150  
CVT $1000$1000
RWD$0  
FWD $0$0
Accessories 
Adaptive cruise control$600 $600
Cruise control $150 
Remote app  $25
Remote climate control  $25
Remote window/roof operation$15  
Universal garage door opener $100$100
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0$0
Knee airbag, driver $75$75
Radar- or camera-based collision preparation system  $0
Rearview camera $200$200
Temporary spare tire $150 
Tires, run-flat$150  
Cargo Management 
Air-conditioned storage compartment$50  
Cargo area partition net$40  
Liftglass or two-piece tailgate$150  
Overhead sunglass holder $25$25
Roof rails$250  
Climate Control 
Automatic air recirculation$100  
Dual-zone climate control$125  
Heated windshield washer nozzles$15  
Rain-sensing wipers$175  
Rear air vents with manual controls$150  
Residual heat$50  
Variable intermittent wipers $75$75
Engine / Motor 
4 kWh battery pack  $0
Automatic start / stop $150$150
Exterior 
Bright-finished exhaust tip(s)$25  
Panoramic sunroof$1200  
Rear spoiler $200$200
Infotainment 
App support $0$0
Bluetooth audio streaming $25$25
DVD-compatible player $0$0
iPod integration$100  
Satellite radio $200$200
Satellite radio - one year subscription$250  
SMS text-to-speech reader $25$25
Telematics service, such as OnStar$200 $200
Traffic + travel information $25$25
Traffic information$25  
USB port $25$25
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror $150$150
Digital instruments $0$0
Head-up display (HUD)  $350
Headlight washers $50$50
Interior ambient lighting$150  
Large energy flow and fuel economy display $25$25
LED headlights $1000$1000
Mirror tilt-down in reverse$25  
Steering-linked headlights$150  
Tachometer$75  
Turn signals on or near mirrors$25  
Xenon HID headlights$500  
Seats and Interior Trim 
Manual height adjuster, driver seat$50  
Manual height adjuster, passenger seat$50  
Power fore-aft adjuster, driver seat $100$100
Power height adjuster, driver seat $100$100
Power lumbar adjuster, driver seat $100$100
Power recliner, driver seat $100$100
Power tilt adjuster, driver seat $100$100
Wood trim$300  
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200$200
Total Value of Features$5,145$4,350$5,250
Value of Feature Adjustments$795$0$900
Value of Feature Adjustments-7300-858

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Specifications Comparison: BMW 3-Series vs. Toyota Prius

Model Year20082014
Model3-SeriesPrius
Body4dr Wagon4dr Hatch
Wheelbase108.7 in106.3 in
Length178.2 in176.4 in
Width71.5 in68.7 in
Height55.8 in58.7 in
Curb Weight3,463 lb.3,043 lb.
Fuel Capacity15.9 gal.11.9 gal.
Row 1 Headroom38.5 in38.6 in
Row 1 Shoulder Room55.4 in54.9 in
Row 1 Hip Room0.0 in52.7 in
Row 1 Legroom41.5 in42.5 in
Row 2 Headroom38.0 in37.6 in
Row 2 Shoulder Room55.1 in53.1 in
Row 2 Hip Room0.0 in51.2 in
Row 2 Legroom34.6 in36.0 in
Cargo Volume,
Minimum
24.8 ft321.6 ft3
Cargo Volume,
Maximum
58.0 ft339.6 ft3

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Option Package Details
Toyota Prius Plug-in Hybrid Advanced

Technology Package
FeatureValueRequested?
Fog lights125Yes
Adaptive cruise control450Yes
Headlight washers50No
Radar- or camera-based collision preparation system0No
LED headlights1000No
Total Requested57535%
Total Not Requested105065%

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