BMW 3-Series BMW 3-Series 2016 Toyota Prius v Toyota Prius v 2012

We are 103,000+ car owners sharing real-world car information.

Join Us

BMW 3-Series vs. Toyota Prius v Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Toyota Prius v Invoice Comparison

Lowest Total Price: $36,480

Toyota Prius v Five   
Difference: $14,515

Lowest Total Invoice: $33,805

Toyota Prius v Five   
Difference: $13,795

Calculate Payments

  Down Payment Interest Rate Term
Model Year201620162012
Model3-Series3-SeriesPrius v
Trim328i328dFive
Body4dr Wagon4dr Wagon4dr Wagon
Base Price $42,650 $44,150 $30,140
Base Invoice $39,920 $41,300 $28,058
Premium Package 1,700 1,700  
Navigation system 1,950 1,950  
Metallic paint (extra cost) 550 550  
Heated front seats 500 500  
Semi-automated parking system 500 500  
Driver Assistance Package 950 950  
Adaptive cruise control, all-speed 1,200 1,200  
Advanced Technology Package     5,580
Premium Package 1,545 1,545  
Navigation system 1,775 1,775  
Metallic paint (extra cost) 500 500  
Heated front seats 455 455  
Semi-automated parking system 455 455  
Driver Assistance Package 865 865  
Adaptive cruise control, all-speed 1,090 1,090  
Advanced Technology Package     4,987
Options (change) 7,350 7,350 5,580
Options (change) 6,685 6,685 4,987
Destination 995 995 760
Total Price $50,995 $52,495 $36,480
Total Invoice $47,600 $48,980 $33,805

Return to top

While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation BMW 3-Series dealer quotes or Toyota Prius v dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: BMW 3-Series vs. Toyota Prius v

Lowest Adjusted Price and Invoice: Toyota Prius v Five
TrueDelta Adjusted Price Difference: $7,505
TrueDelta Adjusted Invoice Difference: $7,252
Model Year201620162012
Model3-Series3-SeriesPrius v
Trim328i328dFive
Body4dr Wagon4dr Wagon4dr Wagon
Engine240hp I4180hp I4 D98hp I4 H
TransmissionT8T8CVT
DrivetrainAWDAWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)205, 9205, 9120, 8
Tire (rear if not all the same)225/50-17225/50-17215/50-17
Total Price$50,995$52,495$36,480
Adjustments for Features-7,010-6,9100
Feature-Adjusted Total Price$43,985$45,585$36,480
Cost Above Minimum$0$1,600$0
Total Invoice$47,600$48,980$33,805
Adjustments for Features-6,543-6,4470
Feature-Adjusted Total Invoice$41,057$42,533$33,805
Cost Above Minimum$0$1,476$0

Return to top

Features Comparison: BMW 3-Series vs. Toyota Prius v

Model Year201620162012
Model3-Series3-SeriesPrius v
Trim328i328dFive
Body4dr Wagon4dr Wagon4dr Wagon
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300 
CVT  $1000
AWD$1700$1700 
FWD  $0
Accessories 
Adaptive cruise control  $600
Adaptive cruise control, all-speed$850$850 
Hands-free trunk or liftgate$100$100 
Remote app$25$25 
Remote window/roof operation$15$15 
Brakes, Airbags, and Other Safety 
Forward collision warning$200$200 
Hill descent control$250$250 
Knee airbag, passenger$75$75 
Obstacle detection, front$150$150 
Obstacle detection, rear$250$250 
Radar- or camera-based collision preparation system  $0
Temporary spare tire  $150
Tires, run-flat$150$150 
Cargo Management 
Air-conditioned storage compartment$50$50 
Cargo area partition net$40$40 
Console with shifter$150$150 
Console without shifter  $150
Liftglass or two-piece tailgate$150$150 
Overhead sunglass holder  $25
Climate Control 
Automatic air recirculation$100$100 
Dual-zone climate control$125$125 
Heated windshield washer nozzles$15$15 
Rain-sensing wipers$175$175 
Rear air vents with manual controls$150$150 
Residual heat$50$50 
Variable intermittent wipers  $75
Engine / Motor 
Regenerative braking$0$0 
Exterior 
Black exterior trim (optional)$0$0 
Infotainment 
4G LTE connectivity$0$0 
Handwriting recognition$200$200 
In-vehicle Internet$150$150 
Media drive$15$15 
Navigation map updates, three years$0$0 
S Voice support$0$0 
Satellite radio  $200
Satellite radio - one year subscription$250$250 
Siri Eyes Free support$0$0 
SMS text-to-speech reader  $25
Voice control for external devices$0$0 
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75$75 
Auto-dimming passenger-side mirror$75$75 
Compass$0$0 
Digital instruments  $0
Headlight washers  $50
Interior ambient lighting$150$150 
Mirror tilt-down in reverse$25$25 
Power-folding mirrors$50$50 
Tachometer$75$75 
Turn signals on or near mirrors$25$25 
Seats and Interior Trim 
Door sill trim plates$100$100 
Floor mats$75$75 
Leather-wrapped steering wheel$150$150 
Manual fore-aft adjuster, second row seats  $75
Manual height adjuster, driver seat  $50
Manual recliner, second row seats  $75
Manual thigh support length adjuster, driver seat$50$50 
Manual thigh support length adjuster, passenger seat$50$50 
Memory system, driver seat$200$200 
Power 4-way lumbar adjuster, driver seat$150$150 
Power 4-way lumbar adjuster, passenger seat$150$150 
Power fore-aft adjuster, driver seat$100$100 
Power fore-aft adjuster, passenger seat$100$100 
Power height adjuster, driver seat$100$100 
Power height adjuster, passenger seat$100$100 
Power lumbar adjuster, driver seat  $100
Power recliner, driver seat$100$100 
Power recliner, passenger seat$100$100 
Power seatback bolsters, driver seat$100$100 
Power seatback bolsters, passenger seat$100$100 
Power tilt adjuster, driver seat$100$100 
Power tilt adjuster, passenger seat$100$100 
Wood trim$300$300 
Transmission 
Launch control$100  
Steering-wheel-mounted transmission controls$100$100 
Total Value of Features$9,585$9,485$2,575
Value of Feature Adjustments$7,010$6,910$0
Value of Feature Adjustments-6,543-6,4470

Return to top

Specifications Comparison: BMW 3-Series vs. Toyota Prius v

Model Year20162012
Model3-SeriesPrius v
Body4dr Wagon4dr Wagon
Wheelbase110.6 in109.4 in
Length182.0 in181.7 in
Width71.3 in69.9 in
Height56.3 in62.0 in
Curb Weight3,621 lb.3,275 lb.
Fuel Capacity15.8 gal.11.9 gal.
Row 1 Headroom40.4 in39.6 in
Row 1 Shoulder Room55.1 in55.9 in
Row 1 Hip Room0.0 in53.5 in
Row 1 Legroom42.0 in41.3 in
Row 2 Headroom38.3 in38.6 in
Row 2 Shoulder Room55.1 in55.2 in
Row 2 Hip Room0.0 in53.5 in
Row 2 Legroom35.0 in35.9 in
Cargo Volume,
Minimum
17.5 ft334.3 ft3
Cargo Volume,
Maximum
53.0 ft367.3 ft3

Return to top

Option Package Details
BMW 3-Series 328i

Premium Package
FeatureValueRequested?
LED headlights1000Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested125066%
Total Not Requested65034%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
App support0Yes
Remote app25No
Total Requested72565%
Total Not Requested39035%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150No
Obstacle detection, rear250No
Rearview camera200Yes
Total Requested20033%
Total Not Requested40067%

Option Package Details
BMW 3-Series 328d

Premium Package
FeatureValueRequested?
LED headlights1000Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested125066%
Total Not Requested65034%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
App support0Yes
Remote app25No
Total Requested72565%
Total Not Requested39035%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150No
Obstacle detection, rear250No
Rearview camera200Yes
Total Requested20033%
Total Not Requested40067%

Option Package Details
Toyota Prius v Five

Advanced Technology Package
FeatureValueRequested?
Adaptive cruise control450Yes
Telematics service, such as OnStar200Yes
DVD-compatible player0Yes
Panoramic sunroof1200Yes
Radar- or camera-based collision preparation system0No
Parking guidance system - active500Yes
JBL, 120W, 8 speakers350No
Total Requested235087%
Total Not Requested35013%

Was this information useful?

We're glad we could help! Share this page:

We're so sorry! Tell us how we can improve it.

See TrueDelta's information for all Sedans and Wagons.
See TrueDelta's information for all BMW models.