| 1 | 0 | 3 | 4 | 3 | 4 |
BMW 3-Series vs. Volkswagen Touareg Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
BMW 3-Series vs. Volkswagen Touareg Invoice Comparison
Lowest Total Price: $43,175 BMW 3-Series 320i | |||||||
| Difference: $5,355 | |||||||
Lowest Total Invoice: $39,875 BMW 3-Series 320i | |||||||
| Difference: $4,001 | |||||||
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| Model Year | 2013 | 2013 | 2013 | 2013 | 2006 | 2006 | 2006 |
| Model | 3-Series | 3-Series | 3-Series | 3-Series | Touareg | Touareg | Touareg |
| Trim | 320i | 328i | 335i | ActiveHybrid 3 | V6 | V8 | V10 TDI |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV |
| Base Price | $32,550 | $36,850 | $43,150 | $49,650 | $37,410 | $44,750 | $67,750 |
| Base Invoice | $30,125 | $34,080 | $39,880 | $45,860 | $33,977 | $40,608 | $61,385 |
| Premium Package | 3,200 | 3,100 | 2,200 | 2,200 | |||
| Steering-linked headlights | 900 | 900 | |||||
| Cold Weather Package | 950 | 950 | 950 | 950 | |||
| Leather seating surfaces | 1,450 | ||||||
| Navigation system | 2,150 | 2,150 | 2,150 | 2,150 | |||
| Metallic paint (extra cost) | 550 | 550 | 550 | 550 | |||
| Wood trim | 500 | ||||||
| Obstacle detection, rear | 750 | 750 | 750 | ||||
| Rearview camera | 400 | 400 | 400 | ||||
| Adaptive dampers - electrical | 1,000 | 1,000 | 1,000 | ||||
| DUPL Voice texting capability | 0 | ||||||
| V6 Package 5 | 10,000 | ||||||
| Tire-pressure monitor | 450 | ||||||
| V8 Package 4 | 11,410 | ||||||
| Premium Package | 2,910 | 2,820 | 2,000 | 2,000 | |||
| Steering-linked headlights | 820 | 820 | |||||
| Cold Weather Package | 865 | 865 | 865 | 865 | |||
| Leather seating surfaces | 1,320 | ||||||
| Navigation system | 1,955 | 1,955 | 1,955 | 1,955 | |||
| Metallic paint (extra cost) | 500 | 500 | 500 | 500 | |||
| Wood trim | 455 | ||||||
| Obstacle detection, rear | 685 | 685 | 685 | ||||
| Rearview camera | 365 | 365 | 365 | ||||
| Adaptive dampers - electrical | 910 | 910 | 910 | ||||
| DUPL Voice texting capability | 0 | ||||||
| V6 Package 5 | 8,831 | ||||||
| Tire-pressure monitor | 398 | ||||||
| V8 Package 4 | 10,075 | ||||||
| Options (change) | 9,700 | 9,800 | 8,000 | 8,000 | 10,450 | 11,410 | 0 |
| Options (change) | 8,825 | 8,920 | 7,280 | 7,280 | 9,229 | 10,075 | 0 |
| Destination | 925 | 925 | 925 | 925 | 670 | 670 | 670 |
| Total Price | $43,175 | $47,575 | $52,075 | $58,575 | $48,530 | $56,830 | $68,420 |
| Total Invoice | $39,875 | $43,925 | $48,085 | $54,065 | $43,876 | $51,353 | $62,055 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation BMW 3-Series dealer quotes or Volkswagen Touareg dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: BMW 3-Series vs. Volkswagen Touareg
| Lowest Adjusted Price: BMW 3-Series 320i | |||||||
| Lowest Adjusted Invoice: Volkswagen Touareg V6 | |||||||
| TrueDelta Adjusted Price Difference: $535 | |||||||
| TrueDelta Adjusted Invoice Difference: $357 | |||||||
| Model Year | 2013 | 2013 | 2013 | 2013 | 2006 | 2006 | 2006 |
| Model | 3-Series | 3-Series | 3-Series | 3-Series | Touareg | Touareg | Touareg |
| Trim | 320i | 328i | 335i | ActiveHybrid 3 | V6 | V8 | V10 TDI |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV |
| Engine | 180hp I4 | 240hp I4 | 300hp I6 | 335hp I6 H | 240hp V6 | 310hp V8 | 310hp V10 D |
| Transmission | M6 | M6 | T8 | T8 | T6 | T6 | T6 |
| Drivetrain | RWD | RWD | RWD | RWD | AWD w/4L | AWD w/4L | AWD w/4L |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | ?, 9 | ?, 9 | ?, 9 | ?, 9 | 300, 11 | 375, 11 | 375, 11 |
| Tire (rear if not all the same) | 225/50-17 | 225/50-17 | 225/45-18 | 225/45-18 | 255/60-17 | 255/55-18 | 255/55-18 |
| Total Price | $43,175 | $47,575 | $52,075 | $58,575 | $48,530 | $56,830 | $68,420 |
| Adjustments for Features | 0 | -1,200 | -2,350 | -2,425 | -4,820 | -6,370 | -6,495 |
| Feature-Adjusted Total Price | $43,175 | $46,375 | $49,725 | $56,150 | $43,710 | $50,460 | $61,925 |
| Cost Above Minimum | $0 | $3,200 | $6,550 | $12,975 | $0 | $6,750 | $18,215 |
| Total Invoice | $39,875 | $43,925 | $48,085 | $54,065 | $43,876 | $51,353 | $62,055 |
| Adjustments for Features | 0 | -1,108 | -2,170 | -2,238 | -4,358 | -5,756 | -5,891 |
| Feature-Adjusted Total Invoice | $39,875 | $42,817 | $45,915 | $51,827 | $39,518 | $45,597 | $56,164 |
| Cost Above Minimum | $0 | $2,942 | $6,040 | $11,952 | $0 | $6,079 | $16,646 |
Features Comparison: BMW 3-Series vs. Volkswagen Touareg
| Model Year | 2013 | 2013 | 2013 | 2013 | 2006 | 2006 | 2006 |
| Model | 3-Series | 3-Series | 3-Series | 3-Series | Touareg | Touareg | Touareg |
| Trim | 320i | 328i | 335i | ActiveHybrid 3 | V6 | V8 | V10 TDI |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV |
| Transmission and Drivetrain | |||||||
| 6-speed manual | $150 | $150 | |||||
| 8-speed manually-shiftable automatic | $1300 | $1300 | |||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | ||||
| RWD | $0 | $0 | $0 | $0 | |||
| AWD w/low range | $2200 | $2200 | $2200 | ||||
| Accessories | |||||||
| Hands-free trunk or liftgate | $100 | $100 | $100 | ||||
| Heated steering wheel | $100 | $100 | $100 | $100 | $100 | $100 | |
| Proximity key | $250 | $250 | |||||
| Remote app | $25 | $25 | $25 | $25 | |||
| Remote window/roof operation | $15 | $15 | $15 | $15 | |||
| Sunshades, second row | $125 | $125 | $125 | ||||
| Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | $250 | ||
| Tilt/telescoping steering wheel, power | $350 | $350 | |||||
| Brakes, Airbags, and Other Safety | |||||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | |||
| Hill descent control | $250 | $250 | $250 | ||||
| Knee airbag, driver | $75 | $75 | $75 | $75 | |||
| Knee airbag, passenger | $75 | $75 | $75 | $75 | |||
| Obstacle detection, front | $150 | $150 | $150 | ||||
| Obstacle detection, rear | $250 | $250 | $250 | $250 | $250 | $250 | |
| Rearview camera | $200 | $200 | $200 | $200 | $200 | $200 | |
| Tires, run-flat | $150 | $150 | $150 | $150 | |||
| Cargo Management | |||||||
| Cargo cover | $75 | $75 | $75 | ||||
| Overhead sunglass holder | $25 | $25 | $25 | ||||
| Rear seat pass-through | $100 | $100 | |||||
| Roof rails | $250 | $250 | $250 | ||||
| Ski sack | $50 | $50 | |||||
| Storage compartment under front seat(s) | $50 | $50 | $50 | ||||
| Climate Control | |||||||
| Rear air vents | $100 | ||||||
| Rear air vents with automatic controls | $250 | $250 | |||||
| Rear air vents with manual controls | $150 | $150 | $150 | $150 | |||
| Rear dual-zone climate control | $125 | $125 | |||||
| Rear HVAC unit | $400 | $400 | |||||
| Rear wiper | $175 | $175 | $175 | ||||
| Drivetrain | |||||||
| Lockable center differential | $150 | $150 | $150 | ||||
| Lockable rear differential | $150 | $150 | $150 | ||||
| Engine / Motor | |||||||
| Automatic start / stop | $150 | $150 | $150 | $150 | |||
| Regenerative braking | $0 | $0 | $0 | ||||
| Exterior | |||||||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | $25 | $25 | |
| Deep-tinted rear windows | $275 | $275 | $275 | ||||
| Infotainment | |||||||
| Bluetooth audio streaming | $25 | $25 | $25 | $25 | |||
| Bluetooth cell phone link | $100 | $100 | $100 | $100 | |||
| CD changer, remote | $200 | $200 | $200 | ||||
| CD player | $125 | $125 | $125 | $125 | $125 | $125 | |
| DUPL Voice texting capability | $50 | ||||||
| DVD-compatible player | $0 | $0 | $0 | $0 | |||
| HD radio | $50 | $50 | $50 | $50 | |||
| Media drive | $15 | $15 | $15 | $15 | |||
| MP3-compatible player | $50 | $50 | $50 | $50 | |||
| Satellite radio | $200 | $200 | $200 | $200 | |||
| SMS text-to-speech reader | $25 | $25 | $25 | $25 | |||
| Telematics service, such as OnStar | $200 | $200 | $200 | $200 | |||
| Traffic information | $25 | $25 | $25 | $25 | |||
| Voice control for external devices | $0 | $0 | $0 | $0 | |||
| Voice control for nav and audio | $100 | $100 | $100 | $100 | |||
| Instruments, Lights, and Mirrors | |||||||
| Large energy flow and fuel economy display | $25 | ||||||
| Steering-linked headlights | $150 | $150 | $150 | $150 | |||
| Seats and Interior Trim | |||||||
| Heated second row seats | $200 | $200 | $200 | $200 | $200 | $200 | |
| Memory system, passenger seat | $150 | $150 | |||||
| Power seat belt height adjusters, front row | $25 | $25 | |||||
| Suspension, Wheels, and Tires | |||||||
| Adaptive dampers - electrical | $500 | $500 | $500 | $500 | $500 | $500 | |
| Air suspension, auto-leveling and height adjustable | $1000 | $1000 | $1000 | ||||
| Electronic systems calibration selector | $200 | $200 | $200 | $200 | |||
| Sport suspension (upgrade) | $0 | $0 | $0 | ||||
| Total Value of Features | $2,630 | $3,830 | $4,980 | $5,055 | $7,450 | $9,000 | $9,125 |
| Value of Feature Adjustments | $0 | $1,200 | $2,350 | $2,425 | $4,820 | $6,370 | $6,495 |
| Value of Feature Adjustments | 0 | -1,108 | -2,170 | -2,238 | -4,358 | -5,756 | -5,891 |
Specifications Comparison: BMW 3-Series vs. Volkswagen Touareg
| Model Year | 2013 | 2006 |
| Model | 3-Series | Touareg |
| Body | 4dr Sedan | 4dr SUV |
| Wheelbase | 110.6 in | 112.4 in |
| Length | 182.5 in | 187.2 in |
| Width | 71.3 in | 75.9 in |
| Height | 56.3 in | 68.0 in |
| Curb Weight | 3,361 lb. | 5,087 lb. |
| Fuel Capacity | 15.8 gal. | 26.4 gal. |
| Row 1 Headroom | 40.3 in | 38.7 in |
| Row 1 Shoulder Room | 55.1 in | 57.7 in |
| Row 1 Legroom | 42.0 in | 41.3 in |
| Row 2 Headroom | 37.7 in | 38.3 in |
| Row 2 Shoulder Room | 55.1 in | 57.4 in |
| Row 2 Legroom | 35.1 in | 35.6 in |
| Cargo Volume, Minimum | 13.0 ft3 | 31.0 ft3 |
| Cargo Volume, Maximum | 13.0 | 71.0 ft3 |
Option Package Details
BMW 3-Series 320i
| Premium Package | ||
| Feature | Value | Requested? |
| Sunroof | 900 | Yes |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | Yes |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 50 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | Yes |
| Power height adjuster, passenger seat | 50 | Yes |
| Power tilt adjuster, passenger seat | 50 | Yes |
| Total Requested | 2450 | 91% |
| Total Not Requested | 250 | 9% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Folding second row seats | 300 | Yes |
| Heated steering wheel | 100 | Yes |
| Headlight washers | 50 | Yes |
| Second-row 3-section 3-person split bench | 150 | No |
| Total Requested | 850 | 85% |
| Total Not Requested | 150 | 15% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 100 | No |
| Traffic information | 25 | No |
| Media drive, large | 15 | No |
| Telematics service, such as OnStar | 200 | No |
| SMS text-to-speech reader | 25 | No |
| Bluetooth audio streaming | 25 | No |
| Remote app | 25 | No |
| Total Requested | 600 | 59% |
| Total Not Requested | 415 | 41% |
Option Package Details
BMW 3-Series 328i
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Headlight washers | 50 | Yes |
| Total Requested | 550 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Hands-free trunk or liftgate | 100 | No |
| Sunroof | 900 | Yes |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Total Requested | 2100 | 86% |
| Total Not Requested | 350 | 14% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 100 | No |
| Traffic information | 25 | No |
| Media drive, large | 15 | No |
| Telematics service, such as OnStar | 200 | No |
| SMS text-to-speech reader | 25 | No |
| Bluetooth audio streaming | 25 | No |
| Remote app | 25 | No |
| Total Requested | 600 | 59% |
| Total Not Requested | 415 | 41% |
Option Package Details
BMW 3-Series 335i
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Headlight washers | 50 | Yes |
| Total Requested | 550 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Hands-free trunk or liftgate | 100 | No |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Total Requested | 1200 | 77% |
| Total Not Requested | 350 | 23% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 100 | No |
| Traffic information | 25 | No |
| Media drive, large | 15 | No |
| Telematics service, such as OnStar | 200 | No |
| SMS text-to-speech reader | 25 | No |
| Bluetooth audio streaming | 25 | No |
| Remote app | 25 | No |
| Total Requested | 600 | 59% |
| Total Not Requested | 415 | 41% |
Option Package Details
BMW 3-Series ActiveHybrid 3
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Headlight washers | 50 | Yes |
| Total Requested | 550 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Hands-free trunk or liftgate | 100 | No |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Total Requested | 1200 | 77% |
| Total Not Requested | 350 | 23% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 100 | No |
| Traffic information | 25 | No |
| Media drive, large | 15 | No |
| Telematics service, such as OnStar | 200 | No |
| SMS text-to-speech reader | 25 | No |
| Bluetooth audio streaming | 25 | No |
| Remote app | 25 | No |
| Total Requested | 600 | 59% |
| Total Not Requested | 415 | 41% |
Option Package Details
Volkswagen Touareg V6
| V6 Package 5 | ||
| Feature | Value | Requested? |
| Adaptive shocks - electrical | 500 | Yes |
| Air suspension, auto-leveling and height adjustable | 1000 | No |
| Lockable rear differential | 150 | No |
| Auto-dimming driver-side mirror | 75 | Yes |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Leather seating surfaces | 900 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Sunshades, second row | 125 | No |
| Memory system, driver seat | 200 | Yes |
| Power height adjuster, passenger seat | 50 | Yes |
| Power tilt adjuster, passenger seat | 100 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Xenon HID headlights | 500 | Yes |
| Headlight washers | 50 | Yes |
| Unbranded, 300W, 11 speakers | 350 | No |
| Navigation system | 600 | Yes |
| CD changer, remote | 200 | No |
| Rearview camera | 200 | Yes |
| Aux input | 50 | Yes |
| Total Requested | 4450 | 71% |
| Total Not Requested | 1825 | 29% |
Option Package Details
Volkswagen Touareg V8
| V8 Package 4 | ||
| Feature | Value | Requested? |
| Tire-pressure monitor | 75 | Yes |
| Rear HVAC unit | 400 | No |
| Rear air vents with automatic controls | 150 | No |
| Rear dual-zone climate control | 125 | No |
| Adaptive shocks - electrical | 500 | Yes |
| Air suspension, auto-leveling and height adjustable | 1000 | No |
| Upgraded leather upholstery | 0 | No |
| Wood trim, expanded coverage | 0 | No |
| Lockable rear differential | 150 | No |
| Special interior trim | 0 | No |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | No |
| Heated steering wheel | 100 | Yes |
| Ski sack | 50 | No |
| Obstacle detection, rear | 250 | Yes |
| Tilt/telescoping steering wheel, power | 100 | No |
| Memory system, passenger seat | 150 | No |
| Proximity key | 250 | No |
| Power seatbelt height adjusters, front row | 25 | No |
| Navigation system | 600 | Yes |
| CD changer, remote | 200 | No |
| Rearview camera | 200 | Yes |
| Aux input | 50 | Yes |
| Unbranded, 375W, 11 speakers | 350 | No |
| Xenon HID headlights | 500 | Yes |
| Headlight washers | 50 | Yes |
| Total Requested | 2525 | 45% |
| Total Not Requested | 3050 | 55% |
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