The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $35,985 Kia Optima SX | |||||||
Difference: $31,150 | |||||||
Lowest Total Invoice: $33,431 Kia Optima SX | |||||||
Difference: $29,669 | |||||||
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Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2017 | 2017 |
Model | X5 | X5 | X5 | X5 | X5 | Optima | Optima |
Trim | sDrive35i | xDrive35i | xDrive35d | xDrive40e iPerformance | xDrive50i | SX | SX Limited |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan | 4dr Sedan |
Base Price | $56,950 | $59,250 | $60,750 | $63,500 | $73,800 | $26,855 | $36,090 |
Base Invoice | $53,645 | $55,785 | $57,180 | $59,735 | $69,315 | $25,023 | $33,481 |
Driving Assistance Package | 1,700 | 1,700 | 1,700 | 1,700 | |||
Premium Tier | 1,150 | 1,150 | 1,150 | 1,150 | |||
Driving Assistance Plus Package | 1,200 | 1,200 | 1,200 | 1,200 | 1,200 | ||
LED headlights | 1,900 | 1,900 | 1,900 | 1,900 | 1,900 | ||
Metallic paint (extra cost) | 550 | 550 | 550 | 550 | |||
Apple CarPlay support | 300 | 300 | 300 | 300 | 300 | ||
Leather seating surfaces | 1,450 | 1,450 | 1,450 | 1,450 | |||
Heated steering wheel | 190 | 190 | 190 | 190 | |||
Heated second row seats | 350 | 350 | 350 | 350 | 350 | ||
Sunshades, second row | 250 | 250 | 250 | 250 | 250 | ||
Temporary spare tire | 150 | 150 | 150 | 150 | |||
M Sport Design | 4,450 | ||||||
Technology Package | 4,800 | ||||||
SX Base Package | 3,085 | ||||||
Universal garage door opener | 350 | 350 | |||||
Driving Assistance Package | 1,565 | 1,565 | 1,565 | 1,565 | |||
Premium Tier | 1,060 | 1,060 | 1,060 | 1,060 | |||
Driving Assistance Plus Package | 1,105 | 1,105 | 1,105 | 1,105 | 1,105 | ||
LED headlights | 1,750 | 1,750 | 1,750 | 1,750 | 1,750 | ||
Metallic paint (extra cost) | 505 | 505 | 505 | 505 | |||
Apple CarPlay support | 275 | 275 | 275 | 275 | 275 | ||
Leather seating surfaces | 1,335 | 1,335 | 1,335 | 1,335 | |||
Heated steering wheel | 175 | 175 | 175 | 175 | |||
Heated second row seats | 320 | 320 | 320 | 320 | 320 | ||
Sunshades, second row | 230 | 230 | 230 | 230 | 230 | ||
Temporary spare tire | 140 | 140 | 140 | 140 | |||
M Sport Design | 4,095 | ||||||
Technology Package | 4,380 | ||||||
SX Base Package | 2,842 | ||||||
Universal garage door opener | 291 | 291 | |||||
Options (change) | 9,190 | 9,190 | 9,190 | 9,040 | 8,600 | 8,235 | 350 |
Options (change) | 8,460 | 8,460 | 8,460 | 8,320 | 7,915 | 7,513 | 291 |
Destination | 995 | 995 | 995 | 995 | 995 | 895 | 895 |
Gas Tax | 0 | 0 | 0 | -4,668 | 0 | 0 | 0 |
Total Price | $67,135 | $69,435 | $70,935 | $68,867 | $83,395 | $35,985 | $37,335 |
Total Invoice | $63,100 | $65,240 | $66,635 | $64,382 | $78,225 | $33,431 | $34,667 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | |||||||
TrueDelta Adjusted Price Difference: $26,477 | |||||||
TrueDelta Adjusted Invoice Difference: $24,963 | |||||||
Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2017 | 2017 |
Model | X5 | X5 | X5 | X5 | X5 | Optima | Optima |
Trim | sDrive35i | xDrive35i | xDrive35d | xDrive40e iPerformance | xDrive50i | SX | SX Limited |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan | 4dr Sedan |
Engine | 300hp I6 | 300hp I6 | 255hp I6 D | 240hp I4 PiH | 445hp V8 | 245hp I4 | 245hp I4 |
Transmission | T8 | T8 | T8 | T8 | T8 | T6 | T6 |
Drivetrain | RWD | AWD | AWD | AWD | AWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 205, 10 | 205, 10 | 205, 10 | 205, 10 | 600, 16 | 630, 10 | 630, 10 |
Tire (rear if not all the same) | 255/50-19 | 255/50-19 | 255/50-19 | 255/50-19 | 255/50-19 | 235/45-18 | 235/45-18 |
Total Price | $67,135 | $69,435 | $70,935 | $68,867 | $83,395 | $35,985 | $37,335 |
Adjustments for Features | -3,855 | -5,805 | -5,805 | -6,405 | -7,505 | 0 | -875 |
Feature-Adjusted Total Price | $63,280 | $63,630 | $65,130 | $62,462 | $75,890 | $35,985 | $36,460 |
Cost Above Minimum | $818 | $1,168 | $2,668 | $0 | $13,428 | $0 | $475 |
Total Invoice | $63,100 | $65,240 | $66,635 | $64,382 | $78,225 | $33,431 | $34,667 |
Adjustments for Features | -3,623 | -5,454 | -5,453 | -5,988 | -7,040 | 0 | -812 |
Feature-Adjusted Total Invoice | $59,477 | $59,786 | $61,182 | $58,394 | $71,185 | $33,431 | $33,855 |
Cost Above Minimum | $1,083 | $1,392 | $2,788 | $0 | $12,791 | $0 | $424 |
Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2017 | 2017 |
Model | X5 | X5 | X5 | X5 | X5 | Optima | Optima |
Trim | sDrive35i | xDrive35i | xDrive35d | xDrive40e iPerformance | xDrive50i | SX | SX Limited |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||||||
8-speed manually-shiftable automatic | $1300 | $1300 | $1300 | $1300 | $1300 | ||
6-speed manually-shiftable automatic | $1100 | $1100 | |||||
RWD | $0 | ||||||
AWD | $1700 | $1700 | $1700 | $1700 | |||
FWD | $0 | $0 | |||||
Accessories | |||||||
Hands-free trunk or liftgate | $100 | $100 | $100 | $100 | $100 | ||
Power liftgate | $350 | $350 | $350 | $350 | $350 | ||
Proximity trunk or liftgate opener | $125 | $125 | |||||
Remote app | $25 | $25 | $25 | $25 | $25 | ||
Remote window/roof operation | $15 | $15 | $15 | $15 | $15 | ||
Semi-automated parking system | $500 | ||||||
Tilt/telescoping steering wheel, manual | $250 | $250 | |||||
Tilt/telescoping steering wheel, power | $350 | $350 | $350 | $350 | $350 | ||
Brakes, Airbags, and Other Safety | |||||||
911 assist | $25 | $25 | |||||
Around view cameras | $500 | $500 | |||||
Cross-traffic warning, rear | $100 | $100 | |||||
Driver drowsiness monitor | $150 | $150 | $150 | $150 | $150 | ||
Hill descent control | $250 | $250 | $250 | $250 | |||
Knee airbag, driver | $75 | $75 | |||||
Obstacle detection, front | $150 | $150 | $150 | $150 | $150 | ||
Pedestrian detection | $50 | $50 | $50 | $50 | $50 | ||
Radar- or camera-based collision preparation system | $0 | $0 | $0 | $0 | $0 | ||
Rearview camera | $200 | $200 | $200 | $200 | $200 | ||
Temporary spare tire | $150 | $150 | $150 | $150 | $150 | $150 | |
Tires, run-flat | $150 | $150 | $150 | $150 | $150 | ||
Vehicle health reports | $0 | $0 | |||||
Wide-view front camera | $150 | ||||||
Cargo Management | |||||||
Cargo area rails w/tie downs | $50 | $50 | $50 | $50 | $50 | ||
Cargo cover | $75 | $75 | $75 | $75 | $75 | ||
Cargo mat | $40 | $40 | |||||
Liftglass or two-piece tailgate | $150 | $150 | $150 | $150 | $150 | ||
Overhead sunglass holder | $25 | $25 | |||||
Roof rails | $250 | $250 | $250 | $250 | $250 | ||
Climate Control | |||||||
Automatic air recirculation | $100 | $100 | $100 | $100 | $100 | ||
Heated windshield washer nozzles | $15 | $15 | $15 | $15 | $15 | ||
Rain-sensing wipers | $175 | $175 | $175 | $175 | $175 | ||
Rear air vents | $100 | $100 | |||||
Rear air vents with automatic controls | $250 | $250 | $250 | $250 | $250 | ||
Rear dual-zone climate control | $125 | $125 | $125 | $125 | $125 | ||
Rear wiper | $175 | $175 | $175 | $175 | $175 | ||
Residual heat | $50 | $50 | $50 | $50 | $50 | ||
Variable intermittent wipers | $75 | $75 | |||||
Engine / Motor | |||||||
3.6 kW onboard charger | $0 | ||||||
9 kWh battery pack | $0 | ||||||
Automatic start / stop | $150 | $150 | $150 | $150 | $150 | ||
Regenerative braking | $0 | $0 | $0 | $0 | |||
Exterior | |||||||
Black exterior trim (optional) | $0 | ||||||
Body kit | $0 | ||||||
Deep-tinted rear windows | $275 | $275 | $275 | $275 | $275 | ||
Laminated front side windows | $200 | $200 | |||||
Painted brake calipers (optional) | $0 | $0 | |||||
Wheel-lip moldings | $75 | $75 | $75 | $75 | $75 | ||
Infotainment | |||||||
4G LTE connectivity | $0 | $0 | $0 | $0 | $0 | ||
Android Auto support | $100 | $100 | |||||
CD player | $125 | $125 | $125 | $125 | $125 | ||
DVD-compatible player | $0 | $0 | $0 | $0 | $0 | ||
Handwriting recognition | $200 | $200 | $200 | $200 | $200 | ||
In-vehicle Internet | $150 | $150 | $150 | $150 | $150 | ||
Media drive | $15 | $15 | $15 | $15 | $15 | ||
MP3-compatible player | $50 | $50 | $50 | $50 | $50 | ||
Navigation map updates, three years | $0 | $0 | $0 | $0 | $0 | ||
S Voice support | $0 | $0 | $0 | $0 | $0 | ||
Satellite radio | $200 | $200 | |||||
Satellite radio - one year subscription | $250 | $250 | $250 | $250 | $250 | ||
Surround sound | $250 | $250 | $250 | ||||
Telematics service, such as OnStar | $200 | $200 | $200 | $200 | $200 | ||
Text dictation | $50 | $50 | $50 | $50 | $50 | ||
Traffic + travel information | $25 | $25 | $25 | $25 | $25 | ||
Traffic information | $25 | $25 | |||||
Voice recorder | $0 | $0 | $0 | $0 | $0 | ||
Wireless charging station | $75 | ||||||
Instruments, Lights, and Mirrors | |||||||
Approach detection | $25 | $25 | |||||
Auto-dimming driver-side mirror | $75 | $75 | $75 | $75 | $75 | ||
Compass | $0 | $0 | |||||
Cornering lights | $50 | $50 | $50 | $50 | $50 | ||
Fog lights | $125 | $125 | $125 | $125 | $125 | ||
Head-up display (HUD) | $350 | $350 | $350 | $350 | |||
Interior ambient lighting | $150 | $150 | |||||
Interior ambient lighting, configurable | $150 | $150 | $150 | $150 | $150 | ||
Mirror tilt-down in reverse | $25 | $25 | $25 | $25 | $25 | ||
Seats and Interior Trim | |||||||
Cooled or ventilated front seats | $300 | $300 | |||||
Door sill trim plates | $100 | $100 | $100 | ||||
Leather door panel trim | $250 | $250 | $250 | $250 | $250 | ||
Memory system, passenger seat | $150 | ||||||
Metal pedals | $75 | $75 | |||||
Power 4-way lumbar adjuster, passenger seat | $150 | $150 | $150 | $150 | $150 | ||
Power headrest height adjuster, driver seat | $50 | $50 | $50 | $50 | $50 | ||
Power headrest height adjuster, passenger seat | $50 | $50 | $50 | $50 | $50 | ||
Power lumbar adjuster, passenger seat | $100 | $100 | |||||
Power seatback bolsters, driver seat | $100 | ||||||
Power seatback bolsters, passenger seat | $100 | ||||||
Power thigh support length adjuster, driver seat | $100 | ||||||
Power thigh support length adjuster, passenger seat | $100 | ||||||
Power upper seatback recliner, driver seat | $100 | ||||||
Power upper seatback recliner, passenger seat | $100 | ||||||
Wood trim | $300 | $300 | $300 | $300 | $300 | ||
Suspension, Wheels, and Tires | |||||||
Adaptive dampers - electrical | $500 | ||||||
Alloy wheels | $350 | $350 | $350 | $350 | $350 | ||
Chrome-plated alloy wheels | $850 | ||||||
Machined alloy wheels | $350 | ||||||
Performance steering system (optional) | $0 | $0 | |||||
Rear air springs, auto-leveling | $350 | ||||||
Sport suspension (upgrade) | $0 | $0 | |||||
Transmission | |||||||
Launch control | $100 | $100 | $100 | $100 | |||
Total Value of Features | $7,995 | $9,945 | $9,945 | $10,545 | $11,645 | $4,140 | $5,015 |
Value of Feature Adjustments | $3,855 | $5,805 | $5,805 | $6,405 | $7,505 | $0 | $875 |
Value of Feature Adjustments | -3,623 | -5,454 | -5,453 | -5,988 | -7,040 | 0 | -812 |
Model Year | 2018 | 2017 |
Model | X5 | Optima |
Body | 4dr SUV | 4dr Sedan |
Wheelbase | 115.5 in | 110.4 in |
Length | 193.2 in | 191.1 in |
Width | 76.3 in | 73.2 in |
Height | 69.4 in | 57.7 in |
Curb Weight | 4,681 lb. | 3,220 lb. |
Fuel Capacity | 22.4 gal. | 18.5 gal. |
Row 1 Headroom | 40.5 in | 39.8 in |
Row 1 Shoulder Room | 60.5 in | 58.1 in |
Row 1 Hip Room | 0.0 in | 56.0 in |
Row 1 Legroom | 40.4 in | 45.5 in |
Row 2 Headroom | 38.8 in | 37.8 in |
Row 2 Shoulder Room | 58.3 in | 56.4 in |
Row 2 Hip Room | 0.0 in | 56.0 in |
Row 2 Legroom | 36.6 in | 35.6 in |
Cargo Volume, Minimum | 22.9 ft3 | 15.9 ft3 |
Cargo Volume, Maximum | 66.0 ft3 | 15.9 ft3 |
Driving Assistance Package | ||
Feature | Value | Requested? |
Head-up display (HUD) | 350 | No |
Blind spot warning system | 200 | Yes |
Driver drowsiness monitor | 150 | No |
Speed limit information | 0 | No |
Lane departure warning | 200 | Yes |
Automatic braking, low-speed | 200 | Yes |
Forward collision warning | 200 | Yes |
Pedestrian detection | 50 | No |
Total Requested | 800 | 59% |
Total Not Requested | 550 | 41% |
Premium Tier | ||
Feature | Value | Requested? |
Rear air vents with automatic controls | 150 | No |
Proximity key | 250 | Yes |
Rear dual-zone climate control | 125 | No |
Satellite radio - one year subscription | 250 | No |
Hands-free trunk or liftgate | 100 | Yes |
Total Requested | 350 | 40% |
Total Not Requested | 525 | 60% |
Driving Assistance Plus Package | ||
Feature | Value | Requested? |
Radar- or camera-based collision preparation system | 0 | No |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Total Requested | 900 | 100% |
Total Not Requested | 0 | 0% |
Driving Assistance Package | ||
Feature | Value | Requested? |
Head-up display (HUD) | 350 | No |
Blind spot warning system | 200 | Yes |
Driver drowsiness monitor | 150 | No |
Speed limit information | 0 | No |
Lane departure warning | 200 | Yes |
Automatic braking, low-speed | 200 | Yes |
Forward collision warning | 200 | Yes |
Pedestrian detection | 50 | No |
Total Requested | 800 | 59% |
Total Not Requested | 550 | 41% |
Premium Tier | ||
Feature | Value | Requested? |
Rear air vents with automatic controls | 150 | No |
Proximity key | 250 | Yes |
Rear dual-zone climate control | 125 | No |
Satellite radio - one year subscription | 250 | No |
Hands-free trunk or liftgate | 100 | Yes |
Total Requested | 350 | 40% |
Total Not Requested | 525 | 60% |
Driving Assistance Plus Package | ||
Feature | Value | Requested? |
Radar- or camera-based collision preparation system | 0 | No |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Total Requested | 900 | 100% |
Total Not Requested | 0 | 0% |
Driving Assistance Package | ||
Feature | Value | Requested? |
Head-up display (HUD) | 350 | No |
Blind spot warning system | 200 | Yes |
Driver drowsiness monitor | 150 | No |
Speed limit information | 0 | No |
Lane departure warning | 200 | Yes |
Automatic braking, low-speed | 200 | Yes |
Forward collision warning | 200 | Yes |
Pedestrian detection | 50 | No |
Total Requested | 800 | 59% |
Total Not Requested | 550 | 41% |
Premium Tier | ||
Feature | Value | Requested? |
Rear air vents with automatic controls | 150 | No |
Proximity key | 250 | Yes |
Rear dual-zone climate control | 125 | No |
Satellite radio - one year subscription | 250 | No |
Hands-free trunk or liftgate | 100 | Yes |
Total Requested | 350 | 40% |
Total Not Requested | 525 | 60% |
Driving Assistance Plus Package | ||
Feature | Value | Requested? |
Radar- or camera-based collision preparation system | 0 | No |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Total Requested | 900 | 100% |
Total Not Requested | 0 | 0% |
Driving Assistance Package | ||
Feature | Value | Requested? |
Head-up display (HUD) | 350 | No |
Blind spot warning system | 200 | Yes |
Driver drowsiness monitor | 150 | No |
Speed limit information | 0 | No |
Lane departure warning | 200 | Yes |
Automatic braking, low-speed | 200 | Yes |
Forward collision warning | 200 | Yes |
Pedestrian detection | 50 | No |
Total Requested | 800 | 59% |
Total Not Requested | 550 | 41% |
Premium Tier | ||
Feature | Value | Requested? |
Rear air vents with automatic controls | 150 | No |
Proximity key | 250 | Yes |
Rear dual-zone climate control | 125 | No |
Satellite radio - one year subscription | 250 | No |
Hands-free trunk or liftgate | 100 | Yes |
Total Requested | 350 | 40% |
Total Not Requested | 525 | 60% |
Driving Assistance Plus Package | ||
Feature | Value | Requested? |
Radar- or camera-based collision preparation system | 0 | No |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Total Requested | 900 | 100% |
Total Not Requested | 0 | 0% |
Driving Assistance Plus Package | ||
Feature | Value | Requested? |
Radar- or camera-based collision preparation system | 0 | No |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Total Requested | 900 | 100% |
Total Not Requested | 0 | 0% |
M Sport Design | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | Yes |
Blind spot warning system | 200 | Yes |
Driver drowsiness monitor | 150 | No |
Speed limit information | 0 | No |
Body kit | 0 | No |
Sport front fascia (optional) | 0 | No |
Sport rear fascia, e.g. diffuser (optional) | 0 | No |
Door sill trim plates | 100 | Yes |
Black exterior trim (optional) | 0 | No |
Semi-automated parking system | 500 | No |
Around view cameras | 300 | Yes |
Wide-view front camera | 150 | No |
Lane departure warning | 200 | Yes |
Automatic braking, low-speed | 200 | Yes |
Forward collision warning | 200 | Yes |
Pedestrian detection | 50 | No |
Total Requested | 1300 | 60% |
Total Not Requested | 850 | 40% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | No |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Heated second row seats | 200 | Yes |
Surround sound | 250 | Yes |
Lane departure warning system | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | Yes |
Power height adjuster, passenger seat | 50 | Yes |
Power tilt adjuster, passenger seat | 100 | Yes |
Panoramic sunroof | 1200 | Yes |
Interior ambient lighting | 150 | Yes |
Rear reading lights | 0 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | No |
Total Requested | 4400 | 85% |
Total Not Requested | 750 | 15% |
SX Base Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Steering-linked headlights | 150 | Yes |
Door sill trim plates | 100 | Yes |
LED headlights | 1000 | Yes |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Proximity key | 250 | Yes |
Perimeter approach lighting | 25 | No |
Approach detection | 25 | No |
Proximity trunk or liftgate opener | 125 | No |
Total Requested | 2425 | 93% |
Total Not Requested | 175 | 7% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | No |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |