Ford Focus Ford Focus 2018 BMW 1-Series BMW 1-Series 2010

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Ford Focus vs. BMW 1-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Focus vs. BMW 1-Series Invoice Comparison

Lowest Total Price: $25,845

Ford Focus Titanium   
Difference: $12,530

Lowest Total Invoice: $24,717

Ford Focus Titanium   
Difference: $10,758

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820102010
ModelFocus1-Series1-Series
TrimTitanium128i135i
Body4dr Sedan2dr Coupe2dr Coupe
Base Price $24,175 $29,150 $36,050
Base Invoice $23,087 $27,000 $33,345
Navigation system 795 2,100 2,100
Telematics service, such as OnStar   750  
Metallic paint (extra cost)   550 550
Obstacle detection, rear   350 350
HD radio   350 350
iPod integration   400 400
Heated front seats   500  
Proximity key   500 500
Leather seating surfaces   1,450  
Sunroof   1,050  
Satellite radio - one year subscription   350 350
Premium Package     3,400
Heated steering wheel     190
Cold Weather Package     600
Navigation system 755 1,910 1,910
Telematics service, such as OnStar   685  
Metallic paint (extra cost)   500 500
Obstacle detection, rear   320 320
HD radio   315 315
iPod integration   365 365
Heated front seats   455  
Proximity key   455 455
Leather seating surfaces   1,320  
Sunroof   955  
Satellite radio - one year subscription   320 320
Premium Package     3,095
Heated steering wheel     175
Cold Weather Package     545
Options (change) 795 8,350 8,790
Options (change) 755 7,600 8,000
Destination 875 875 875
Total Price $25,845 $38,375 $45,715
Total Invoice $24,717 $35,475 $42,220

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Focus dealer quotes or BMW 1-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Focus vs. BMW 1-Series

Lowest Adjusted Price and Invoice: Ford Focus Titanium
TrueDelta Adjusted Price Difference: $14,520
TrueDelta Adjusted Invoice Difference: $12,661
Model Year201820102010
ModelFocus1-Series1-Series
TrimTitanium128i135i
Body4dr Sedan2dr Coupe2dr Coupe
Engine160hp I4230hp I6300hp I6
TransmissionS6M6M6
DrivetrainFWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)355, 10?, 10?, 10
Tire (rear if not all the same)215/50-17205/50-17215/40-18
Total Price$25,845$38,375$45,715
Adjustments for Features-1,9900-3,330
Feature-Adjusted Total Price$23,855$38,375$42,385
Cost Above Minimum$0$0$4,010
Total Invoice$24,717$35,475$42,220
Adjustments for Features-1,9030-3,075
Feature-Adjusted Total Invoice$22,814$35,475$39,145
Cost Above Minimum$0$0$3,670

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Features Comparison: Ford Focus vs. BMW 1-Series

Model Year201820102010
ModelFocus1-Series1-Series
TrimTitanium128i135i
Body4dr Sedan2dr Coupe2dr Coupe
Transmission and Drivetrain 
6-speed automated manual$1100  
6-speed manual $150$150
FWD$0  
RWD $0$0
Accessories 
Heated steering wheel$100 $100
Keyless entry keypad$50  
Power rear side windows$200  
Remote start$150  
Remote window/roof operation $15$15
Universal garage door opener  $100
Brakes, Airbags, and Other Safety 
911 assist$25  
Active or whiplash-reducing head restraints, front seats $0$0
Knee airbag, driver$75  
Rearview camera$200  
Safety key$5  
Temporary spare tire$150  
Tires, run-flat $150$150
Torque vectoring, brake-based$100  
Vehicle health reports$0  
Cargo Management 
Overhead sunglass holder$25  
Rear seat pass-through  $100
Second-row low console $100$100
Ski sack  $50
Climate Control 
Automatic air recirculation $100$100
Heated windshield washer nozzles $15$15
Rain-sensing wipers $175$175
Variable intermittent wipers$75  
Exterior 
Active grille shutters$0  
Bright-finished exhaust tip(s) $25$25
Rear spoiler$200 $200
Sport rocker panels (optional)  $0
Infotainment 
Android Auto support$100  
App support$0  
Apple CarPlay support$100  
Aux input $50$50
Bluetooth audio streaming$25  
iPod integration $100$100
Media drive $15$15
Satellite radio$200  
Satellite radio - one year subscription $250$250
SMS text-to-speech reader$25  
Telematics service, such as OnStar $200$200
Traffic + travel information$25  
Traffic information $25$25
USB port$25  
Voice control for external devices$0  
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75
Auto-dimming passenger-side mirror  $75
Auto-dimming rearview mirror  $150
Compass$0 $0
Cornering lights  $50
Headlight washers  $50
Illuminated visor mirror, driver$50 $50
Illuminated visor mirror, passenger$50 $50
Interior ambient lighting  $150
Interior ambient lighting, configurable$150  
Mirror tilt-down in reverse $25$25
Power-folding mirrors  $50
Spotter mirror(s)$50  
Steering-linked headlights  $150
Visor mirror, driver $10 
Visor mirror, passenger $10 
Xenon HID headlights  $500
Seats and Interior Trim 
Aluminum trim $100 
Center armrest(s), second row$50 $50
Door sill trim plates $100$100
Manual tilt adjuster, driver seat $50 
Manual tilt adjuster, passenger seat $50 
Memory system, driver seat  $200
Power 4-way lumbar adjuster, driver seat  $150
Power 4-way lumbar adjuster, passenger seat  $150
Power fore-aft adjuster, driver seat$100 $100
Power fore-aft adjuster, passenger seat  $100
Power height adjuster, driver seat$100 $100
Power height adjuster, passenger seat  $100
Power lumbar adjuster, driver seat$100  
Power recliner, driver seat$100 $100
Power recliner, passenger seat  $100
Power tilt adjuster, driver seat  $100
Power tilt adjuster, passenger seat  $100
Wood trim  $300
Suspension, Wheels, and Tires 
Sport suspension (upgrade)  $0
Total Value of Features$3,705$1,715$5,045
Value of Feature Adjustments$1,990$0$3,330
Value of Feature Adjustments-1,9030-3,075

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Specifications Comparison: Ford Focus vs. BMW 1-Series

Model Year20182010
ModelFocus1-Series
Body4dr Sedan2dr Coupe
Wheelbase104.3 in104.7 in
Length178.5 in171.7 in
Width71.8 in68.8 in
Height57.7 in56.0 in
Curb Weight2,961 lb.3,253 lb.
Fuel Capacity12.4 gal.14.0 gal.
Row 1 Headroom38.3 in37.9 in
Row 1 Shoulder Room55.6 in54.0 in
Row 1 Hip Room53.9 in0.0 in
Row 1 Legroom41.9 in41.4 in
Row 2 Headroom38.0 in37.1 in
Row 2 Shoulder Room53.7 in53.4 in
Row 2 Hip Room52.7 in0.0 in
Row 2 Legroom33.2 in32.0 in
Cargo Volume13.2 ft310.0 ft3

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Option Package Details
Ford Focus Titanium

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Traffic + travel information25No
Total Requested67596%
Total Not Requested254%

Option Package Details
BMW 1-Series 128i

Telematics service, such as OnStar
FeatureValueRequested?
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Total Requested10033%
Total Not Requested20067%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Total Requested72598%
Total Not Requested152%

Option Package Details
BMW 1-Series 135i

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Total Requested72598%
Total Not Requested152%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Illuminated visor mirror, driver40Yes
Illuminated visor mirror, passenger40Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100No
Auto-dimming rearview mirror150No
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Auto-dimming driver-side mirror75No
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Interior ambient lighting150Yes
Power tilt adjuster, driver seat50No
Power recliner, driver seat100Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat50No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat100Yes
Total Requested153050%
Total Not Requested155050%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Center armrest(s), second row50Yes
Rear seat pass-through100No
Ski sack50No
Total Requested25063%
Total Not Requested15037%

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