| 1 | 0 | 3 | 4 | 3 | 4 |
Ford Taurus vs. BMW 3-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Ford Taurus vs. BMW 3-Series Invoice Comparison
Lowest Total Price: $44,150 BMW 3-Series 328i | |||||
| Difference: $1,040 | |||||
Lowest Total Invoice: $40,770 BMW 3-Series 328i | |||||
| Difference: $851 | |||||
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| Model Year | 2014 | 2010 | 2010 | 2010 | 2010 |
| Model | Taurus | 3-Series | 3-Series | 3-Series | 3-Series |
| Trim | SHO | 328i | 335i | 335d | M3 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $39,980 | $33,150 | $40,600 | $43,950 | $55,400 |
| Base Invoice | $36,882 | $30,680 | $37,530 | $40,615 | $51,150 |
| Navigation system | 795 | 2,100 | 2,100 | 2,100 | |
| Multicontour seats | 595 | ||||
| Package 301A / 401A | 2,000 | ||||
| Sunroof | 995 | 1,050 | |||
| Premium Package | 2,650 | 2,650 | 2,650 | 2,000 | |
| Steering-linked headlights | 900 | ||||
| Metallic paint (extra cost) | 550 | 550 | 550 | 550 | |
| Auto-dimming headlights | 250 | 250 | 250 | 250 | |
| HD radio | 350 | 350 | 350 | 350 | |
| Obstacle detection, rear | 750 | 750 | 750 | 380 | |
| Proximity key | 500 | 500 | 500 | ||
| Sunshade, rear, power | 575 | 575 | 575 | 575 | |
| Satellite radio - one year subscription | 350 | 350 | 350 | 350 | |
| Cold Weather Package | 1,150 | 1,150 | 1,150 | ||
| iPod integration | 400 | 400 | 400 | ||
| Technology Package | 3,250 | ||||
| Heated front seats | 500 | ||||
| Folding second row seats | 475 | ||||
| Rear spoiler | 0 | ||||
| Navigation system | 710 | 1,910 | 1,910 | 1,910 | |
| Multicontour seats | 531 | ||||
| Package 301A / 401A | 1,785 | ||||
| Sunroof | 888 | 955 | |||
| Premium Package | 2,410 | 2,410 | 2,410 | 1,820 | |
| Steering-linked headlights | 820 | ||||
| Metallic paint (extra cost) | 500 | 500 | 500 | 500 | |
| Auto-dimming headlights | 230 | 230 | 230 | 230 | |
| HD radio | 315 | 315 | 315 | 315 | |
| Obstacle detection, rear | 685 | 685 | 685 | 345 | |
| Proximity key | 455 | 455 | 455 | ||
| Sunshade, rear, power | 525 | 525 | 525 | 525 | |
| Satellite radio - one year subscription | 320 | 320 | 320 | 320 | |
| Cold Weather Package | 1,045 | 1,045 | 1,045 | ||
| iPod integration | 365 | 365 | 365 | ||
| Technology Package | 2,960 | ||||
| Heated front seats | 455 | ||||
| Folding second row seats | 430 | ||||
| Rear spoiler | 0 | ||||
| Options (change) | 4,385 | 10,125 | 9,625 | 9,625 | 10,130 |
| Options (change) | 3,914 | 9,215 | 8,760 | 8,760 | 9,220 |
| Destination | 825 | 875 | 875 | 875 | 875 |
| Gas Tax | 0 | 0 | 0 | -900 | 1,300 |
| Total Price | $45,190 | $44,150 | $51,100 | $53,550 | $67,705 |
| Total Invoice | $41,621 | $40,770 | $47,165 | $49,350 | $62,545 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Ford Taurus dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Ford Taurus vs. BMW 3-Series
| Lowest Adjusted Price and Invoice: Ford Taurus SHO | |||||
| TrueDelta Adjusted Price Difference: $2,845 | |||||
| TrueDelta Adjusted Invoice Difference: $2,727 | |||||
| Model Year | 2014 | 2010 | 2010 | 2010 | 2010 |
| Model | Taurus | 3-Series | 3-Series | 3-Series | 3-Series |
| Trim | SHO | 328i | 335i | 335d | M3 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 365hp V6 | 230hp I6 | 300hp I6 | 265hp I6 D | 414hp V8 |
| Transmission | T6 | M6 | M6 | T6 | M6 |
| Drivetrain | AWD | RWD | RWD | RWD | RWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 390, 12 | ?, 6 | ?, 6 | ?, 6 | ?, 6 |
| Tire (rear if not all the same) | 255/45-19 | 225/45-17 | 225/45-17 | 225/45-17 | 245/40-18 |
| Total Price | $45,190 | $44,150 | $51,100 | $53,550 | $67,705 |
| Adjustments for Features | -3,885 | 0 | 0 | -950 | -725 |
| Feature-Adjusted Total Price | $41,305 | $44,150 | $51,100 | $52,600 | $66,980 |
| Cost Above Minimum | $0 | $0 | $6,950 | $8,450 | $22,830 |
| Total Invoice | $41,621 | $40,770 | $47,165 | $49,350 | $62,545 |
| Adjustments for Features | -3,578 | 0 | 0 | -875 | -670 |
| Feature-Adjusted Total Invoice | $38,043 | $40,770 | $47,165 | $48,475 | $61,875 |
| Cost Above Minimum | $0 | $0 | $6,395 | $7,705 | $21,105 |
Features Comparison: Ford Taurus vs. BMW 3-Series
| Model Year | 2014 | 2010 | 2010 | 2010 | 2010 |
| Model | Taurus | 3-Series | 3-Series | 3-Series | 3-Series |
| Trim | SHO | 328i | 335i | 335d | M3 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | |||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | |||
| 6-speed manual | $150 | $150 | $150 | ||
| AWD | $1700 | ||||
| RWD | $0 | $0 | $0 | $0 | |
| Accessories | |||||
| Heated steering wheel | $100 | $100 | $100 | $100 | |
| Keyless entry keypad | $50 | ||||
| Power-adjustable pedals | $125 | ||||
| Remote start | $150 | ||||
| Remote window/roof operation | $15 | $15 | $15 | $15 | |
| Sunshades, second row | $125 | $125 | $125 | $125 | |
| Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | |
| Tilt/telescoping steering wheel, power | $350 | ||||
| Brakes, Airbags, and Other Safety | |||||
| 911 assist | $25 | ||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | |
| Blind spot warning system | $200 | ||||
| Cross-traffic warning, rear | $100 | ||||
| Curve control | $50 | ||||
| Obstacle detection, front | $150 | $150 | $150 | ||
| Rearview camera | $200 | ||||
| Rollover sensor | $50 | ||||
| Safety key | $5 | ||||
| Temporary spare tire | $150 | ||||
| Tires, run-flat | $150 | $150 | $150 | ||
| Torque vectoring, brake-based | $100 | ||||
| Vehicle health reports | $0 | ||||
| Cargo Management | |||||
| Air-conditioned storage compartment | $50 | $50 | $50 | $50 | |
| Cargo mat | $40 | $40 | $40 | $40 | |
| Cargo net | $40 | ||||
| Overhead sunglass holder | $25 | ||||
| Rear seat pass-through | $100 | $100 | $100 | $100 | |
| Ski sack | $50 | $50 | $50 | $50 | |
| Climate Control | |||||
| Automatic air recirculation | $100 | $100 | $100 | $100 | |
| Heated windshield washer nozzles | $15 | $15 | $15 | $15 | |
| Rear air vents | $100 | ||||
| Rear air vents with manual controls | $150 | $150 | $150 | $150 | |
| Drivetrain | |||||
| Limited-slip rear differential | $300 | ||||
| Exterior | |||||
| Rear spoiler | $200 | $200 | |||
| Sport rocker panels (optional) | $0 | ||||
| Infotainment | |||||
| Bluetooth audio streaming | $25 | ||||
| iPod integration | $100 | $100 | $100 | $100 | |
| Media drive | $15 | $15 | $15 | $15 | |
| Navigation, turn-by-turn | $25 | ||||
| Satellite radio | $200 | ||||
| Satellite radio - one year subscription | $250 | $250 | $250 | $250 | |
| SD Card slot | $25 | ||||
| SMS text-to-speech reader | $25 | ||||
| Surround sound | $250 | ||||
| Telematics service, such as OnStar | $200 | $200 | $200 | $200 | |
| Traffic + travel information | $25 | ||||
| Traffic information | $25 | $25 | $25 | $25 | |
| USB port | $25 | ||||
| Voice control for external devices | $0 | ||||
| Wi-Fi hotspot capability | $0 | ||||
| Instruments, Lights, and Mirrors | |||||
| Auto-dimming passenger-side mirror | $75 | $75 | $75 | $75 | |
| Fog lights | $125 | $125 | $125 | ||
| Headlight washers | $50 | $50 | $50 | ||
| Large color reconfigurable instrument cluster display | $250 | ||||
| Mirror tilt-down in reverse | $25 | $25 | $25 | $25 | |
| Power-folding mirrors | $50 | $50 | $50 | $50 | |
| Steering-linked headlights | $150 | $150 | $150 | $150 | |
| Turn signals on or near mirrors | $25 | $25 | $25 | $25 | |
| Seats and Interior Trim | |||||
| Aluminum trim | $100 | ||||
| Cooled or ventilated front seats | $300 | ||||
| Door sill trim plates | $100 | ||||
| Floor mats | $75 | ||||
| Heated second row seats | $200 | ||||
| Manual thigh support length adjuster, driver seat | $50 | ||||
| Manual thigh support length adjuster, passenger seat | $50 | ||||
| Massage, driver seat | $100 | ||||
| Massage, passenger seat | $100 | ||||
| Metal pedals | $75 | ||||
| Power seatback bolsters, driver seat | $100 | ||||
| Power seatback bolsters, passenger seat | $100 | ||||
| Synthetic suede inserts in leather seating surfaces | $0 | ||||
| Wood trim | $300 | $300 | $300 | ||
| Suspension, Wheels, and Tires | |||||
| Adaptive dampers - electrical | $500 | ||||
| Electronic systems calibration selector | $200 | ||||
| Sport suspension (upgrade) | $0 | ||||
| Ultra-sport suspension (upgrade) | $0 | ||||
| Transmission | |||||
| Steering-wheel-mounted transmission controls | $100 | ||||
| Total Value of Features | $6,720 | $2,835 | $2,835 | $3,785 | $3,560 |
| Value of Feature Adjustments | $3,885 | $0 | $0 | $950 | $725 |
| Value of Feature Adjustments | -3,578 | 0 | 0 | -875 | -670 |
Specifications Comparison: Ford Taurus vs. BMW 3-Series
| Model Year | 2014 | 2010 |
| Model | Taurus | 3-Series |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 112.9 in | 108.7 in |
| Length | 202.9 in | 178.2 in |
| Width | 76.2 in | 71.5 in |
| Height | 60.7 in | 55.9 in |
| Curb Weight | 3,970 lb. | 3,341 lb. |
| Fuel Capacity | 20.0 gal. | 15.9 gal. |
| Row 1 Headroom | 39.0 in | 38.5 in |
| Row 1 Shoulder Room | 57.9 in | 55.4 in |
| Row 1 Hip Room | 56.3 in | 0.0 in |
| Row 1 Legroom | 41.9 in | 41.5 in |
| Row 2 Headroom | 37.8 in | 37.5 in |
| Row 2 Shoulder Room | 56.9 in | 55.1 in |
| Row 2 Hip Room | 55.8 in | 0.0 in |
| Row 2 Legroom | 38.1 in | 34.6 in |
| Cargo Volume | 20.1 ft3 | 12.0 ft3 |
Option Package Details
Ford Taurus SHO
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Total Requested | 675 | 100% |
| Total Not Requested | 0 | 0% |
| Multicontour seats | ||
| Feature | Value | Requested? |
| Power 4-way lumbar adjuster, driver seat | 100 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 100 | Yes |
| Massage, driver seat | 100 | No |
| Massage, passenger seat | 100 | No |
| Total Requested | 200 | 50% |
| Total Not Requested | 200 | 50% |
| Package 301A / 401A | ||
| Feature | Value | Requested? |
| Tilt/telescoping steering wheel, power | 100 | No |
| Heated second row seats | 200 | No |
| Rain-sensing wipers | 100 | Yes |
| Sunshade, rear, power | 225 | Yes |
| Heated steering wheel | 100 | Yes |
| Surround sound | 250 | No |
| Auto-dimming headlights | 200 | Yes |
| HD radio | 50 | Yes |
| Blind spot warning system | 200 | No |
| Rear cross-traffic detection | 100 | No |
| Sony, 390W, 12 speakers (with subwoofer) | 350 | No |
| Total Requested | 675 | 36% |
| Total Not Requested | 1200 | 64% |
Option Package Details
BMW 3-Series 328i
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Media drive, large | 15 | No |
| Total Requested | 725 | 98% |
| Total Not Requested | 15 | 2% |
| Steering-linked headlights | ||
| Feature | Value | Requested? |
| Steering-linked headlights | 150 | No |
| Xenon HID headlights | 500 | Yes |
| Total Requested | 500 | 77% |
| Total Not Requested | 150 | 23% |
| Obstacle detection, rear | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Obstacle detection, front | 150 | No |
| Total Requested | 250 | 63% |
| Total Not Requested | 150 | 37% |
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | Yes |
| Sunshades, second row | 125 | No |
| Total Requested | 225 | 64% |
| Total Not Requested | 125 | 36% |
| Premium Package | ||
| Feature | Value | Requested? |
| Sunroof | 900 | Yes |
| Compass | 0 | Yes |
| Power-folding mirrors | 50 | No |
| Auto-dimming passenger-side mirror | 75 | No |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Telematics service, such as OnStar | 200 | No |
| Bluetooth cell phone link | 100 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | Yes |
| Power height adjuster, passenger seat | 50 | Yes |
| Power tilt adjuster, passenger seat | 100 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Total Requested | 2525 | 89% |
| Total Not Requested | 325 | 11% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Second-row 2-section 3-person split bench | 100 | No |
| Folding second row seats | 300 | Yes |
| Heated steering wheel | 100 | Yes |
| Heated front seats | 200 | Yes |
| Rear seat pass-through | 100 | No |
| Headlight washers | 50 | No |
| Ski sack | 50 | No |
| Total Requested | 600 | 67% |
| Total Not Requested | 300 | 33% |
Option Package Details
BMW 3-Series 335i
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Media drive, large | 15 | No |
| Total Requested | 725 | 98% |
| Total Not Requested | 15 | 2% |
| Obstacle detection, rear | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Obstacle detection, front | 150 | No |
| Total Requested | 250 | 63% |
| Total Not Requested | 150 | 37% |
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | Yes |
| Sunshades, second row | 125 | No |
| Total Requested | 225 | 64% |
| Total Not Requested | 125 | 36% |
| Premium Package | ||
| Feature | Value | Requested? |
| Telematics service, such as OnStar | 200 | No |
| Bluetooth cell phone link | 100 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | Yes |
| Power-folding mirrors | 50 | No |
| Auto-dimming passenger-side mirror | 75 | No |
| Leather seating surfaces | 900 | Yes |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Total Requested | 1625 | 83% |
| Total Not Requested | 325 | 17% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Second-row 2-section 3-person split bench | 100 | No |
| Folding second row seats | 300 | Yes |
| Heated steering wheel | 100 | Yes |
| Heated front seats | 200 | Yes |
| Rear seat pass-through | 100 | No |
| Headlight washers | 50 | No |
| Ski sack | 50 | No |
| Total Requested | 600 | 67% |
| Total Not Requested | 300 | 33% |
Option Package Details
BMW 3-Series 335d
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Media drive, large | 15 | No |
| Total Requested | 725 | 98% |
| Total Not Requested | 15 | 2% |
| Obstacle detection, rear | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Obstacle detection, front | 150 | No |
| Total Requested | 250 | 63% |
| Total Not Requested | 150 | 37% |
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | Yes |
| Sunshades, second row | 125 | No |
| Total Requested | 225 | 64% |
| Total Not Requested | 125 | 36% |
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Telematics service, such as OnStar | 200 | No |
| Bluetooth cell phone link | 100 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | Yes |
| Power-folding mirrors | 50 | No |
| Auto-dimming passenger-side mirror | 75 | No |
| Total Requested | 1625 | 83% |
| Total Not Requested | 325 | 17% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Second-row 2-section 3-person split bench | 100 | No |
| Folding second row seats | 300 | Yes |
| Heated steering wheel | 100 | Yes |
| Rear seat pass-through | 100 | No |
| Headlight washers | 50 | No |
| Ski sack | 50 | No |
| Heated front seats | 200 | Yes |
| Total Requested | 600 | 67% |
| Total Not Requested | 300 | 33% |
Option Package Details
BMW 3-Series M3
| Folding second row seats | ||
| Feature | Value | Requested? |
| Folding second row seats | 300 | Yes |
| Second-row 2-section 3-person split bench | 100 | No |
| Rear seat pass-through | 100 | No |
| Ski sack | 50 | No |
| Total Requested | 300 | 55% |
| Total Not Requested | 250 | 45% |
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | Yes |
| Sunshades, second row | 125 | No |
| Total Requested | 225 | 64% |
| Total Not Requested | 125 | 36% |
| Technology Package | ||
| Feature | Value | Requested? |
| Adaptive shocks - electrical | 500 | No |
| Navigation system | 600 | Yes |
| Proximity key | 250 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Media drive, large | 15 | No |
| Electronic systems calibration selector | 200 | No |
| Total Requested | 975 | 58% |
| Total Not Requested | 715 | 42% |
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 450 | Yes |
| Universal garage door opener | 100 | Yes |
| Telematics service, such as OnStar | 200 | No |
| Bluetooth cell phone link | 100 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | Yes |
| Aluminum trim | 100 | No |
| Power-folding mirrors | 50 | No |
| Auto-dimming passenger-side mirror | 75 | No |
| Total Requested | 725 | 63% |
| Total Not Requested | 425 | 37% |
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