Ford Taurus Ford Taurus 2012 Kia Niro Kia Niro 2018

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Ford Taurus vs. Kia Niro Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Taurus vs. Kia Niro Invoice Comparison

Lowest Total Price: $32,575

Kia Niro EX   
Difference: $12,220

Lowest Total Invoice: $30,850

Kia Niro EX   
Difference: $10,056

Calculate Payments

  Down Payment Interest Rate Term
Model Year201220182018
ModelTaurusNiroNiro
TrimSHOEXTouring
Body4dr Sedan4dr SUV4dr SUV
Base Price $38,155 $26,150 $32,000
Base Invoice $35,025 $24,843 $30,370
Adaptive cruise control 1,195    
Package 402A 3,100    
Navigation system 1,550    
Premium Package   5,300  
Cargo net   50 50
Floor mats   135 135
Adaptive cruise control 1,040    
Package 402A 2,697    
Navigation system 1,349    
Premium Package   4,917  
Cargo net   42 42
Floor mats   108 108
Options (change) 5,845 5,485 185
Options (change) 5,086 5,067 150
Destination 795 940 940
Total Price $44,795 $32,575 $33,125
Total Invoice $40,906 $30,850 $31,460

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Taurus dealer quotes or Kia Niro dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Taurus vs. Kia Niro

Lowest Adjusted Price and Invoice: Kia Niro EX
TrueDelta Adjusted Price Difference: $11,650
TrueDelta Adjusted Invoice Difference: $9,535
Model Year201220182018
ModelTaurusNiroNiro
TrimSHOEXTouring
Body4dr Sedan4dr SUV4dr SUV
Engine365hp V6104hp I4 H104hp I4 H
TransmissionT6S6S6
DrivetrainAWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)390, 12315, 8315, 8
Tire (rear if not all the same)255/45-19205/60-16225/45-18
Total Price$44,795$32,575$33,125
Adjustments for Features-5700-350
Feature-Adjusted Total Price$44,225$32,575$32,775
Cost Above Minimum$0$0$200
Total Invoice$40,906$30,850$31,460
Adjustments for Features-5210-332
Feature-Adjusted Total Invoice$40,385$30,850$31,128
Cost Above Minimum$0$0$278

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Features Comparison: Ford Taurus vs. Kia Niro

Model Year201220182018
ModelTaurusNiroNiro
TrimSHOEXTouring
Body4dr Sedan4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100  
6-speed automated manual $1100$1100
AWD$1700  
FWD $0$0
Accessories 
AC power outlet $100$100
Heated steering wheel $100$100
Keyless entry keypad$50  
Power-adjustable pedals$125  
Proximity trunk or liftgate opener $125$125
Sunshade, rear, power$225  
Universal garage door opener$100  
Brakes, Airbags, and Other Safety 
Automatic braking, high-speed or partial $200$200
Automatic braking, low-speed $200$200
Knee airbag, driver $75$75
Lane departure prevention, steering-based $200$200
Lane departure warning $200$200
Obstacle detection, front $150$150
Pedestrian detection $50$50
Radar- or camera-based collision preparation system$0  
Safety key$5  
Temporary spare tire$150  
Cargo Management 
Cargo cover $75$75
Roof rails $250$250
Climate Control 
Interior air filter$0  
Ionizing air filtration $50$50
Rain-sensing wipers$175  
Rear wiper $175$175
Variable intermittent wipers $75$75
Engine / Motor 
Automatic start / stop $150$150
Exterior 
Active grille shutters $0$0
Bodyside moldings $75$75
Bright-finished exhaust tip(s)$25  
Deep-tinted rear windows $275$275
Wheel-lip moldings $75$75
Infotainment 
Android Auto support $100$100
App support $0$0
Apple CarPlay support $100$100
CD player$125  
DVD-compatible player$0  
Media drive$15  
MP3-compatible player$50  
Navigation, turn-by-turn$25  
Rear seat USB outlets (optional) $0$0
Traffic + travel information$25  
Traffic information $25$25
Wireless charging station $75$75
Instruments, Lights, and Mirrors 
Approach detection $25$25
Auto-dimming driver-side mirror$75  
Auto-dimming headlights$200  
Compass$0  
Detailed driving style feedback $100$100
Fog lights $125$125
Large energy flow and fuel economy display $25$25
Power-folding mirrors $50$50
Tachometer$75  
Turn signals on or near mirrors $25$25
Seats and Interior Trim 
Heated second row seats$200  
Manual height adjuster, passenger seat $50$50
Metal pedals$75  
Power lumbar adjuster, passenger seat$100  
Power recliner, passenger seat$100  
Synthetic suede inserts in leather seating surfaces$0  
Suspension, Wheels, and Tires 
Alloy wheels$350 $350
Electronic systems calibration selector $200$200
Sport suspension (upgrade)$0  
Transmission 
Steering-wheel-mounted transmission controls$100  
Total Value of Features$5,170$4,600$4,950
Value of Feature Adjustments$570$0$350
Value of Feature Adjustments-5210-332

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Specifications Comparison: Ford Taurus vs. Kia Niro

Model Year20122018
ModelTaurusNiro
Body4dr Sedan4dr SUV
Wheelbase112.9 in106.3 in
Length202.9 in171.5 in
Width76.2 in71.1 in
Height60.7 in60.4 in
Curb Weight4,016 lb.3,107 lb.
Fuel Capacity20.0 gal.11.9 gal.
Row 1 Headroom39.0 in40.1 in
Row 1 Shoulder Room57.9 in56.0 in
Row 1 Hip Room56.3 in53.7 in
Row 1 Legroom41.9 in41.7 in
Row 2 Headroom37.8 in39.1 in
Row 2 Shoulder Room56.9 in55.2 in
Row 2 Hip Room55.8 in48.3 in
Row 2 Legroom38.1 in37.4 in
Cargo Volume,
Minimum
20.1 ft319.4 ft3
Cargo Volume,
Maximum
20.154.5 ft3

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Option Package Details
Ford Taurus SHO

Package 402A
FeatureValueRequested?
Heated second row seats200No
Sunshade, rear, power225No
Heated front seats200Yes
Cooled or ventilated front seats300Yes
Sunroof900Yes
Surround sound250Yes
Sony, 390W, 12 speakers (with subwoofer)350No
Rain-sensing wipers100No
Power-adjustable pedals125No
Auto-dimming headlights200No
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Total Requested195062%
Total Not Requested120038%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
HD radio50Yes
Media drive, large15No
Total Requested72598%
Total Not Requested152%

Option Package Details
Kia Niro EX

Premium Package
FeatureValueRequested?
Sunroof900Yes
Xenon HID headlights500Yes
Leather seating surfaces450Yes
Cooled or ventilated front seats300Yes
Memory system, driver seat200Yes
Obstacle detection, front150No
Obstacle detection, rear250Yes
Heated steering wheel100No
AC power outlet100No
Door sill trim plates100Yes
Wireless charging station75No
Pedestrian detection50No
Adaptive cruise control450Yes
Lane departure warning200No
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200Yes
Lane departure prevention, steering-based200No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Navigation system600Yes
Surround sound250Yes
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Harman/Kardon, 315W, 8 speakers (with subwoofer)350No
Total Requested482575%
Total Not Requested162525%

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