Ford Taurus Ford Taurus 2014 Kia Niro Kia Niro 2018

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Ford Taurus vs. Kia Niro Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Taurus vs. Kia Niro Invoice Comparison

Lowest Total Price: $32,575

Kia Niro EX   
Difference: $8,915

Lowest Total Invoice: $30,850

Kia Niro EX   
Difference: $7,298

Calculate Payments

  Down Payment Interest Rate Term
Model Year2014201420182018
ModelTaurusTaurusNiroNiro
TrimLimitedSHOEXTouring
Body4dr Sedan4dr Sedan4dr SUV4dr SUV
Base Price $34,280 $39,980 $26,150 $32,000
Base Invoice $31,624 $36,882 $24,843 $30,370
Driver Assist Package 1,995      
Package 301A / 401A 2,325 2,000    
Navigation system 795 795    
Rear spoiler 275      
Sunroof 995 995    
Premium Package     5,300  
Cargo net     50 50
Floor mats     135 135
Driver Assist Package 1,781      
Package 301A / 401A 2,075 1,785    
Navigation system 710 710    
Rear spoiler 245      
Sunroof 888 888    
Premium Package     4,917  
Cargo net     42 42
Floor mats     108 108
Options (change) 6,385 3,790 5,485 185
Options (change) 5,699 3,383 5,067 150
Destination 825 825 940 940
Total Price $41,490 $44,595 $32,575 $33,125
Total Invoice $38,148 $41,090 $30,850 $31,460

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Ford Taurus vs. Kia Niro

Lowest Adjusted Price and Invoice: Kia Niro EX
TrueDelta Adjusted Price Difference: $8,460
TrueDelta Adjusted Invoice Difference: $6,880
Model Year2014201420182018
ModelTaurusTaurusNiroNiro
TrimLimitedSHOEXTouring
Body4dr Sedan4dr Sedan4dr SUV4dr SUV
Engine288hp V6365hp V6104hp I4 H104hp I4 H
TransmissionT6T6S6S6
DrivetrainFWDAWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)390, 12390, 12315, 8315, 8
Tire (rear if not all the same)255/45-19255/45-19205/60-16225/45-18
Total Price$41,490$44,595$32,575$33,125
Adjustments for Features-455-2,8300-350
Feature-Adjusted Total Price$41,035$41,765$32,575$32,775
Cost Above Minimum$0$730$0$200
Total Invoice$38,148$41,090$30,850$31,460
Adjustments for Features-418-2,6080-332
Feature-Adjusted Total Invoice$37,730$38,482$30,850$31,128
Cost Above Minimum$0$752$0$278

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Features Comparison: Ford Taurus vs. Kia Niro

Model Year2014201420182018
ModelTaurusTaurusNiroNiro
TrimLimitedSHOEXTouring
Body4dr Sedan4dr Sedan4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100  
6-speed automated manual  $1100$1100
FWD$0 $0$0
AWD $1700  
Accessories 
AC power outlet  $100$100
Keyless entry keypad$50$50  
Power-adjustable pedals$125$125  
Proximity trunk or liftgate opener  $125$125
Remote start$150$150  
Semi-automated parking system$500$500  
Sunshade, rear, power$225$225  
Tilt/telescoping steering wheel, manual  $250$250
Tilt/telescoping steering wheel, power$350$350  
Universal garage door opener$100$100  
Brakes, Airbags, and Other Safety 
Automatic braking, high-speed or partial  $200$200
Automatic braking, low-speed  $200$200
Curve control$50$50  
Driver drowsiness monitor$150$150  
Knee airbag, driver  $75$75
Pedestrian detection  $50$50
Radar- or camera-based collision preparation system$0$0  
Safety key$5$5  
Temporary spare tire$150$150  
Torque vectoring, brake-based$100$100  
Cargo Management 
Cargo cover  $75$75
Roof rails  $250$250
Climate Control 
Interior air filter$0$0  
Ionizing air filtration  $50$50
Rain-sensing wipers$175$175  
Rear wiper  $175$175
Variable intermittent wipers  $75$75
Engine / Motor 
Automatic start / stop  $150$150
Exterior 
Active grille shutters  $0$0
Bodyside moldings  $75$75
Bright-finished exhaust tip(s)$25$25  
Deep-tinted rear windows  $275$275
Wheel-lip moldings  $75$75
Infotainment 
Android Auto support  $100$100
App support  $0$0
Apple CarPlay support  $100$100
CD player$125$125  
MP3-compatible player$50$50  
Navigation, turn-by-turn$25$25  
Rear seat USB outlets (optional)  $0$0
SD Card slot$25$25  
Traffic + travel information$25$25  
Traffic information  $25$25
Wi-Fi hotspot capability$0$0  
Wireless charging station  $75$75
Instruments, Lights, and Mirrors 
Approach detection  $25$25
Auto-dimming driver-side mirror$75$75  
Auto-dimming headlights$200$200  
Compass$0$0  
Detailed driving style feedback  $100$100
Fog lights  $125$125
Large color reconfigurable instrument cluster display$250$250  
Large energy flow and fuel economy display  $25$25
Power-folding mirrors  $50$50
Tachometer$75$75  
Turn signals on or near mirrors  $25$25
Xenon HID headlights $500$500$500
Seats and Interior Trim 
Heated second row seats$200$200  
Leather-wrapped steering wheel $150$150$150
Manual height adjuster, passenger seat  $50$50
Metal pedals $75  
Power fore-aft adjuster, passenger seat$100$100  
Power height adjuster, passenger seat$100$100  
Power lumbar adjuster, passenger seat$100$100  
Power recliner, passenger seat$100$100  
Power tilt adjuster, passenger seat$100$100  
Synthetic suede inserts in leather seating surfaces $0  
Wood/leather-wrapped steering wheel$150   
Suspension, Wheels, and Tires 
Alloy wheels$350$350 $350
Electronic systems calibration selector  $200$200
Sport suspension (upgrade) $0  
Transmission 
Steering-wheel-mounted transmission controls $100  
Total Value of Features$5,305$7,680$4,850$5,200
Value of Feature Adjustments$455$2,830$0$350
Value of Feature Adjustments-418-2,6080-332

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Specifications Comparison: Ford Taurus vs. Kia Niro

Model Year20142018
ModelTaurusNiro
Body4dr Sedan4dr SUV
Wheelbase112.9 in106.3 in
Length202.9 in171.5 in
Width76.2 in71.1 in
Height60.7 in60.4 in
Curb Weight3,970 lb.3,107 lb.
Fuel Capacity20.0 gal.11.9 gal.
Row 1 Headroom39.0 in40.1 in
Row 1 Shoulder Room57.9 in56.0 in
Row 1 Hip Room56.3 in53.7 in
Row 1 Legroom41.9 in41.7 in
Row 2 Headroom37.8 in39.1 in
Row 2 Shoulder Room56.9 in55.2 in
Row 2 Hip Room55.8 in48.3 in
Row 2 Legroom38.1 in37.4 in
Cargo Volume,
Minimum
20.1 ft319.4 ft3
Cargo Volume,
Maximum
20.154.5 ft3

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Option Package Details
Ford Taurus Limited

Driver Assist Package
FeatureValueRequested?
Adaptive cruise control450Yes
Obstacle detection, front150Yes
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
Parking guidance system - active500No
Driver drowsiness monitor150No
Forward collision alert200Yes
Lane departure prevention system, steering-based200Yes
Total Requested120065%
Total Not Requested65035%
Package 301A / 401A
FeatureValueRequested?
Tilt/telescoping steering wheel, power100No
Heated second row seats200No
Rain-sensing wipers100No
Sunshade, rear, power225No
Heated steering wheel100Yes
Auto-dimming driver-side mirror75No
Power-adjustable pedals125No
Surround sound250Yes
Auto-dimming headlights200No
HD radio50Yes
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested70034%
Total Not Requested137566%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Total Requested675100%
Total Not Requested00%

Option Package Details
Ford Taurus SHO

Driver Assist Package
FeatureValueRequested?
Adaptive cruise control450Yes
Obstacle detection, front150Yes
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
Parking guidance system - active500No
Driver drowsiness monitor150No
Forward collision alert200Yes
Lane departure prevention system, steering-based200Yes
Total Requested120065%
Total Not Requested65035%
Package 301A / 401A
FeatureValueRequested?
Tilt/telescoping steering wheel, power100No
Heated second row seats200No
Rain-sensing wipers100No
Sunshade, rear, power225No
Heated steering wheel100Yes
Surround sound250Yes
Auto-dimming headlights200No
HD radio50Yes
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested70037%
Total Not Requested117563%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Total Requested675100%
Total Not Requested00%

Option Package Details
Kia Niro EX

Premium Package
FeatureValueRequested?
Sunroof900Yes
Xenon HID headlights500Yes
Wireless charging station75No
Leather seating surfaces450Yes
Cooled or ventilated front seats300Yes
Memory system, driver seat200Yes
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Heated steering wheel100Yes
AC power outlet100No
Door sill trim plates100Yes
Lane departure prevention, steering-based200Yes
Pedestrian detection50No
Adaptive cruise control450Yes
Lane departure warning200Yes
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Navigation system600Yes
Surround sound250Yes
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Harman/Kardon, 315W, 8 speakers (with subwoofer)350No
Total Requested547585%
Total Not Requested97515%

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