The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $29,195 Kia Optima EX | |||||
Difference: $4,725 | |||||
Lowest Total Invoice: $27,218 Kia Optima EX | |||||
Difference: $4,557 | |||||
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Model Year | 2008 | 2018 | 2018 | 2018 | 2018 |
Model | Entourage | Optima | Optima | Optima | Optima |
Trim | Limited | EX | Hybrid EX | Plug-in Hybrid EX | SX |
Body | 4dr Minivan, ext. | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $29,895 | $25,600 | $30,990 | $35,210 | $30,500 |
Base Invoice | $28,053 | $23,902 | $28,752 | $32,743 | $28,380 |
Ultimate Package | 2,900 | ||||
Bluetooth cell phone link | 325 | ||||
Cargo net | 50 | 50 | 50 | 50 | 50 |
Universal garage door opener | 350 | 350 | 350 | 350 | |
Premium Package | 2,300 | ||||
Ultimate Package | 2,639 | ||||
Bluetooth cell phone link | 292 | ||||
Cargo net | 41 | 42 | 42 | 42 | 42 |
Universal garage door opener | 291 | 291 | 291 | 291 | |
Premium Package | 2,088 | ||||
Options (change) | 3,275 | 2,700 | 400 | 400 | 400 |
Options (change) | 2,972 | 2,421 | 333 | 333 | 333 |
Destination | 750 | 895 | 895 | 895 | 895 |
Gas Tax | 0 | 0 | 0 | -4,919 | 0 |
Total Price | $33,920 | $29,195 | $32,285 | $31,586 | $31,795 |
Total Invoice | $31,775 | $27,218 | $29,980 | $29,052 | $29,608 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | |||||
TrueDelta Adjusted Price Difference: $2,200 | |||||
TrueDelta Adjusted Invoice Difference: $2,184 | |||||
Model Year | 2008 | 2018 | 2018 | 2018 | 2018 |
Model | Entourage | Optima | Optima | Optima | Optima |
Trim | Limited | EX | Hybrid EX | Plug-in Hybrid EX | SX |
Body | 4dr Minivan, ext. | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 242hp V6 | 185hp I4 | 154hp I4 H | 154hp I4 PiH | 245hp I4 |
Transmission | T5 | T6 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 660, 13 | ?, 6 | 630, 10 | 630, 10 | ?, 6 |
Tire (rear if not all the same) | 225/70-16 | 215/55-17 | 215/55-17 | 215/55-17 | 235/45-18 |
Total Price | $33,920 | $29,195 | $32,285 | $31,586 | $31,795 |
Adjustments for Features | -4,390 | -1,865 | -300 | 0 | -3,665 |
Feature-Adjusted Total Price | $29,530 | $27,330 | $31,985 | $31,586 | $28,130 |
Cost Above Minimum | $0 | $0 | $4,655 | $4,256 | $800 |
Total Invoice | $31,775 | $27,218 | $29,980 | $29,052 | $29,608 |
Adjustments for Features | -4,112 | -1,739 | -279 | 0 | -3,413 |
Feature-Adjusted Total Invoice | $27,663 | $25,479 | $29,701 | $29,052 | $26,195 |
Cost Above Minimum | $0 | $0 | $4,222 | $3,573 | $716 |
Model Year | 2008 | 2018 | 2018 | 2018 | 2018 |
Model | Entourage | Optima | Optima | Optima | Optima |
Trim | Limited | EX | Hybrid EX | Plug-in Hybrid EX | SX |
Body | 4dr Minivan, ext. | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||||
5-speed manually-shiftable automatic | $1000 | ||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | |
FWD | $0 | $0 | $0 | $0 | $0 |
Accessories | |||||
Dual power sliding doors | $800 | ||||
Heated steering wheel | $100 | $100 | |||
Power flip-out rear side windows | $125 | ||||
Power liftgate | $350 | ||||
Power-adjustable pedals | $125 | ||||
Proximity key | $250 | $250 | $250 | $250 | |
Proximity trunk or liftgate opener | $125 | $125 | $125 | $125 | |
Tilt steering wheel, manual | $150 | ||||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | |
Brakes, Airbags, and Other Safety | |||||
911 assist | $25 | $25 | $25 | $25 | |
Blind spot warning system | $200 | $200 | |||
Cross-traffic warning, rear | $100 | $100 | |||
Knee airbag, driver | $75 | $75 | $75 | $75 | |
Obstacle detection, rear | $250 | $250 | $250 | ||
Rearview camera | $200 | $200 | $200 | $200 | |
Rollover sensor | $50 | $50 | $50 | $50 | |
Side curtain airbags | $350 | $350 | $350 | $350 | |
Side curtain airbags, three rows | $500 | ||||
Temporary spare tire | $150 | $150 | |||
Vehicle health reports | $0 | $0 | $0 | $0 | |
Cargo Management | |||||
Cargo mat | $40 | $40 | |||
Console with shifter | $150 | $150 | $150 | $150 | |
Roof rails | $250 | ||||
Climate Control | |||||
Rear air vents | $100 | $100 | $100 | $100 | |
Rear air vents with manual controls | $150 | ||||
Rear HVAC unit | $400 | ||||
Rear wiper | $175 | ||||
Wiper de-icer | $25 | ||||
Engine / Motor | |||||
10 kWh battery pack | $0 | ||||
3.3 kW onboard charger | $0 | ||||
Automatic start / stop | $150 | $150 | |||
Exterior | |||||
Active grille shutters | $0 | $0 | |||
Black exterior trim (optional) | $0 | ||||
Body kit | $0 | $0 | |||
Bodyside moldings | $75 | ||||
Bright-finished exhaust tip(s) | $25 | $25 | |||
Deep-tinted rear windows | $275 | ||||
Laminated front side windows | $200 | $200 | $200 | $200 | |
Painted brake calipers (optional) | $0 | ||||
Panoramic sunroof | $1200 | $1200 | |||
Rear bumper protector | $40 | ||||
Rear spoiler | $200 | $200 | |||
Sunroof | $900 | ||||
Infotainment | |||||
Android Auto support | $100 | $100 | $100 | $100 | |
App support | $0 | $0 | $0 | $0 | |
Apple CarPlay support | $100 | $100 | $100 | $100 | |
Aux input | $50 | $50 | $50 | $50 | |
Bluetooth audio streaming | $25 | $25 | $25 | $25 | |
Cassette player | $50 | ||||
CD changer, in-dash | $325 | ||||
Entertainment system, ceiling-mounted | $1000 | ||||
HD radio | $50 | $50 | |||
MP3-compatible player | $50 | ||||
Navigation system | $600 | $600 | |||
Satellite radio | $200 | $200 | $200 | $200 | |
SMS text-to-speech reader | $25 | $25 | $25 | $25 | |
Surround sound | $250 | $250 | $250 | ||
Traffic information | $25 | $25 | |||
USB port | $25 | $25 | $25 | $25 | |
Voice control for external devices | $0 | $0 | $0 | $0 | |
Voice control for nav and audio | $100 | $100 | |||
Instruments, Lights, and Mirrors | |||||
Approach detection | $25 | $25 | $25 | $25 | |
Conversation mirror | $25 | ||||
Detailed driving style feedback | $100 | $100 | |||
Fog lights | $125 | $125 | |||
Interior ambient lighting | $150 | $150 | |||
Large energy flow and fuel economy display | $25 | $25 | |||
LED headlights | $1000 | ||||
Mirror tilt-down in reverse | $25 | ||||
Power-folding mirrors | $50 | $50 | |||
Steering-linked headlights | $150 | ||||
Turn signals on or near mirrors | $25 | $25 | $25 | $25 | |
Seats and Interior Trim | |||||
Cooled or ventilated front seats | $300 | $300 | |||
Door sill trim plates | $100 | ||||
Foldaway tray table, front row | $75 | ||||
Folding second row seats | $300 | $300 | $300 | $300 | |
Manual fore-aft adjuster, second row seats | $75 | ||||
Manual height adjuster, passenger seat | $50 | $50 | |||
Manual recliner, second row seats | $75 | ||||
Manual recliner, third row seats | $125 | ||||
Metal pedals | $75 | ||||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | $150 | |
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | ||
Power height adjuster, passenger seat | $100 | $100 | |||
Power lumbar adjuster, driver seat | $100 | ||||
Power lumbar adjuster, passenger seat | $100 | $100 | |||
Power recliner, passenger seat | $100 | $100 | $100 | ||
Power tilt adjuster, passenger seat | $100 | $100 | |||
Removable second row seats | $0 | ||||
Stowable third row seats | $600 | ||||
Suspension, Wheels, and Tires | |||||
Alloy wheels | $350 | $350 | $350 | $350 | |
Electronic systems calibration selector | $200 | $200 | |||
Machined alloy wheels | $350 | ||||
Performance steering system (optional) | $0 | ||||
Sport suspension (upgrade) | $0 | ||||
Transmission | |||||
Steering-wheel-mounted transmission controls | $100 | ||||
Total Value of Features | $9,790 | $7,265 | $5,700 | $5,400 | $9,065 |
Value of Feature Adjustments | $4,390 | $1,865 | $300 | $0 | $3,665 |
Value of Feature Adjustments | -4,112 | -1,739 | -279 | 0 | -3,413 |
Model Year | 2008 | 2018 |
Model | Entourage | Optima |
Body | 4dr Minivan, ext. | 4dr Sedan |
Wheelbase | 118.9 in | 110.4 in |
Length | 202.0 in | 191.1 in |
Width | 78.1 in | 73.2 in |
Height | 71.5 in | 57.7 in |
Curb Weight | 4,401 lb. | 3,220 lb. |
Fuel Capacity | 21.1 gal. | 18.5 gal. |
Row 1 Headroom | 41.0 in | 39.8 in |
Row 1 Shoulder Room | 63.2 in | 58.1 in |
Row 1 Hip Room | 59.2 in | 56.0 in |
Row 1 Legroom | 41.7 in | 45.5 in |
Row 2 Headroom | 39.8 in | 37.8 in |
Row 2 Shoulder Room | 65.4 in | 56.4 in |
Row 2 Hip Room | 65.9 in | 56.0 in |
Row 2 Legroom | 40.9 in | 35.6 in |
Row 3 Headroom | 38.3 in | 0.0 in |
Row 3 Shoulder Room | 60.5 in | 0.0 in |
Row 3 Hip Room | 50.1 in | 0.0 in |
Row 3 Legroom | 34.0 in | 0.0 in |
Cargo Volume, Minimum | 32.2 ft3 | 15.9 ft3 |
Cargo Volume, Behind R2 | 80.2 ft3 | 15.9 ft3 |
Cargo Volume, Maximum | 141.5 ft3 | 15.9 ft3 |
Ultimate Package | ||
Feature | Value | Requested? |
Entertainment system, ceiling-mounted | 1000 | No |
Sunroof | 900 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Memory system, driver seat | 200 | Yes |
Power-adjustable pedals | 125 | No |
Total Requested | 1550 | 58% |
Total Not Requested | 1125 | 42% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Premium Package | ||
Feature | Value | Requested? |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | No |
Auto-dimming rearview mirror | 150 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Rear reading lights | 0 | No |
Total Requested | 350 | 16% |
Total Not Requested | 1900 | 84% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |