Jeep Wrangler Jeep Wrangler 2018 Kia Soul Kia Soul 2017

We are 103,000+ car owners sharing real-world car information.

Join Us

Jeep Wrangler vs. Kia Soul Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. Kia Soul Invoice Comparison

Lowest Total Price: $24,040

Kia Soul +   
Difference: $16,985

Lowest Total Invoice: $22,619

Kia Soul +   
Difference: $16,436

Calculate Payments

  Down Payment Interest Rate Term
Model Year20182018201720172017
ModelWranglerWranglerSoulSoulSoul
TrimUnlimited SaharaUnlimited Rubicon+!EV+
Body4dr SUV4dr SUV4dr Hatch4dr Hatch4dr Hatch
Base Price $37,345 $40,495 $19,800 $22,800 $35,950
Base Invoice $35,647 $38,546 $18,764 $21,561 $33,285
Electronic Infotainment System Group 1,495 1,495      
Remote start 495 495 425 425  
Proximity key 495 495      
Universal garage door opener     350 350 350
Audio Package     2,000    
Floor mats     120 120 120
Interior ambient lighting     450 450  
Electronic Infotainment System Group 1,331 1,331      
Remote start 441 441 353 353  
Proximity key 441 441      
Universal garage door opener     291 291 291
Audio Package     1,844    
Floor mats     98 98 98
Interior ambient lighting     374 374  
Options (change) 2,485 2,485 3,345 1,345 470
Options (change) 2,213 2,213 2,960 1,116 389
Destination 1,195 1,195 895 895 895
Gas Tax 0 0 0 0 -7,500
Total Price $41,025 $44,175 $24,040 $25,040 $29,815
Total Invoice $39,055 $41,954 $22,619 $23,572 $27,069

Return to top

While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Jeep Wrangler dealer quotes or Kia Soul dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Jeep Wrangler vs. Kia Soul

Lowest Adjusted Price and Invoice: Kia Soul +
TrueDelta Adjusted Price Difference: $13,795
TrueDelta Adjusted Invoice Difference: $13,397
Model Year20182018201720172017
ModelWranglerWranglerSoulSoulSoul
TrimUnlimited SaharaUnlimited Rubicon+!EV+
Body4dr SUV4dr SUV4dr Hatch4dr Hatch4dr Hatch
Engine285hp V6285hp V6161hp I4201hp I4109hp E
TransmissionM6M6T6S7A1
Drivetrain4WD, PT w/4L4WD, PT w/4LFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8?, 8315, 8?, 6?, 6
Tire (rear if not all the same)255/70-18285/70-17215/55-17235/45-18205/60-16
Total Price$41,025$44,175$24,040$25,040$29,815
Adjustments for Features-3,390-4,190-2000-3,365
Feature-Adjusted Total Price$37,635$39,985$23,840$25,040$26,450
Cost Above Minimum$0$2,350$0$1,200$2,610
Total Invoice$39,055$41,954$22,619$23,572$27,069
Adjustments for Features-3,227-3,979-1880-3,055
Feature-Adjusted Total Invoice$35,828$37,975$22,431$23,572$24,014
Cost Above Minimum$0$2,147$0$1,141$1,583

Return to top

Features Comparison: Jeep Wrangler vs. Kia Soul

Model Year20182018201720172017
ModelWranglerWranglerSoulSoulSoul
TrimUnlimited SaharaUnlimited Rubicon+!EV+
Body4dr SUV4dr SUV4dr Hatch4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed manual$150$150   
6-speed manually-shiftable automatic  $1100  
7-speed automated manual   $1200 
1-speed automatic    $800
4WD, part-time w/low range$1700$1700   
FWD  $0$0$0
Accessories 
AC power outlet$100$100   
Heated steering wheel    $100
Remote app$25$25  $25
Remote climate control    $25
Remote start$150$150$150$150 
Brakes, Airbags, and Other Safety 
911 assist  $25$25 
Full-size spare tire$225$225   
Obstacle detection, front    $150
Obstacle detection, rear    $250
Roll bar$200$200   
Rollover sensor  $50$50$50
Side curtain airbags  $350$350$350
Trailer sway control$25$25   
Vehicle health reports  $0$0$0
Cargo Management 
Cargo cover  $75$75$75
Cargo net    $40
Overhead sunglass holder  $25$25$25
Storage compartment under front seat(s)    $50
Climate Control 
Dual-zone climate control$125$125   
Heat pump    $250
Interior air filter$0$0   
Ionizing air filtration  $50$50$50
Rear defrost  $200$200$200
Rear wiper  $175$175$175
Drivetrain 
Heavy-duty front axle (optional) $0   
Limited-slip rear differential $300   
Lockable front differential $150   
Lockable rear differential $150   
Engine / Motor 
27 kWh battery pack    $0
6.6 kW onboard charger    $500
Automatic start / stop$150$150   
DC quick-charging capability    $750
Exterior 
Bright-finished exhaust tip(s)   $25 
Externally-mounted spare$0$0   
Removable soft top$2000$2000   
Rock rails $200   
Skid plates$150$150   
Tow hook(s), front$40$40   
Tow hook(s), rear$25$25   
Tubular side steps$350    
Infotainment 
4G LTE connectivity    $0
CD player  $125$125$125
HD radio$50$50$50  
Larger infotainment display$0$0   
MP3-compatible player  $50$50$50
Navigation system$600$600$600 $600
Satellite radio  $200$200$200
Satellite radio - one year subscription$250$250   
Telematics service, such as OnStar$200$200  $200
Traffic + travel information$25$25   
Traffic information  $25 $25
Voice control for external devices  $0$0$0
Voice control for nav and audio$100$100$100 $100
Instruments, Lights, and Mirrors 
Boost gauge   $75 
Compass  $0$0$0
Digital instruments    $0
Interior ambient lighting$150$150$150$150 
Large color reconfigurable instrument cluster display$250$250   
Power-folding mirrors    $50
Speaker lights  $100  
Tachometer$75$75$75$75 
Turn signals on or near mirrors   $25$25
Seats and Interior Trim 
Center armrest(s), second row  $50$50$50
Cooled or ventilated front seats    $300
Heated front seats    $200
Heated second row seats    $200
Leather seating surfaces    $900
Manual lumbar adjuster, driver seat$50$50   
Partial leather seating sufaces   $450 
Upholstered instrument cluster hood  $50$50$50
Suspension, Wheels, and Tires 
All-terrain tires$0$0   
Alloy wheels$350 $350$350$350
Disconnectable stabilizer bars $350   
Electronic systems calibration selector  $200$200$200
Off-road suspension (upgrade) $0   
Polished alloy wheels $350   
White-letter tires$0    
Total Value of Features$7,515$8,315$4,325$4,125$7,490
Value of Feature Adjustments$3,390$4,190$200$0$3,365
Value of Feature Adjustments-3,227-3,979-1880-3,055

Return to top

Specifications Comparison: Jeep Wrangler vs. Kia Soul

Model Year20182017
ModelWranglerSoul
Body4dr SUV4dr Hatch
Wheelbase118.4 in101.2 in
Length188.4 in163.0 in
Width73.8 in70.9 in
Height73.6 in63.5 in
Curb Weight4,216 lb.2,885 lb.
Fuel Capacity21.5 gal.14.2 gal.
Row 1 Headroom42.6 in39.6 in
Row 1 Shoulder Room55.7 in55.5 in
Row 1 Hip Room53.9 in53.2 in
Row 1 Legroom41.2 in40.9 in
Row 2 Headroom41.7 in39.5 in
Row 2 Shoulder Room55.7 in54.7 in
Row 2 Hip Room56.7 in49.3 in
Row 2 Legroom38.3 in39.1 in
Cargo Volume,
Minimum
31.7 ft324.2 ft3
Cargo Volume,
Maximum
72.4 ft361.3 ft3

Return to top

Option Package Details
Jeep Wrangler Unlimited Sahara

Electronic Infotainment System Group
FeatureValueRequested?
Navigation system600Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Voice control for nav and audio100Yes
HD radio50Yes
Traffic + travel information25No
App support0Yes
Larger infotainment display0No
Total Requested90080%
Total Not Requested22520%

Option Package Details
Jeep Wrangler Unlimited Rubicon

Electronic Infotainment System Group
FeatureValueRequested?
Navigation system600Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Voice control for nav and audio100Yes
HD radio50Yes
Traffic + travel information25No
App support0Yes
Larger infotainment display0No
Total Requested90080%
Total Not Requested22520%

Option Package Details
Kia Soul +

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0No
Total Requested250100%
Total Not Requested00%
Audio Package
FeatureValueRequested?
HD radio50Yes
Speaker lights100No
Harman/Kardon, 315W, 8 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Proximity key250Yes
Engine immobilizer (optional)0No
Special interior trim0No
Upholstered instrument cluster hood50No
Leather-wrapped steering wheel150Yes
Apple CarPlay support100Yes
Android Auto support100Yes
Voice control for external devices0No
SMS text-to-speech reader25Yes
Vehicle health reports0No
911 assist25Yes
Bluetooth audio streaming25Yes
App support0Yes
Total Requested145074%
Total Not Requested50026%

Option Package Details
Kia Soul !

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0No
Total Requested250100%
Total Not Requested00%

Option Package Details
Kia Soul EV+

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0No
Total Requested100100%
Total Not Requested00%

Was this information useful?

We're glad we could help! Share this page:

We're so sorry! Tell us how we can improve it.

See TrueDelta's information for all SUVs
See TrueDelta's information for all Jeep models.