The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $36,035 Kia Optima SX | |||
Difference: $18,380 | |||
Lowest Total Invoice: $33,473 Kia Optima SX | |||
Difference: $15,454 | |||
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Model Year | 2017 | 2017 | 2008 |
Model | Optima | Optima | RL |
Trim | SX | SX Limited | Base |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $26,855 | $36,090 | $46,280 |
Base Invoice | $25,023 | $33,481 | $41,560 |
Technology Package | 4,800 | 3,620 | |
SX Base Package | 3,085 | ||
Cargo net | 50 | 50 | |
Universal garage door opener | 350 | 350 | |
CMBS and Pax | 3,800 | ||
Technology Package | 4,380 | 3,245 | |
SX Base Package | 2,842 | ||
Cargo net | 42 | 42 | |
Universal garage door opener | 291 | 291 | |
CMBS and Pax | 3,407 | ||
Options (change) | 8,285 | 400 | 7,420 |
Options (change) | 7,555 | 333 | 6,652 |
Destination | 895 | 895 | 715 |
Total Price | $36,035 | $37,385 | $54,415 |
Total Invoice | $33,473 | $34,709 | $48,927 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | |||
TrueDelta Adjusted Price Difference: $19,555 | |||
TrueDelta Adjusted Invoice Difference: $16,545 | |||
Model Year | 2017 | 2017 | 2008 |
Model | Optima | Optima | RL |
Trim | SX | SX Limited | Base |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 245hp I4 | 245hp I4 | 290hp V6 |
Transmission | T6 | T6 | T5 |
Drivetrain | FWD | FWD | AWD |
EPA Fuel Economy (city/highway) | 22/31 MPG | 22/31 MPG | 16/24 MPG |
Audio (watts, speakers) | 630, 10 | 630, 10 | 260, 10 |
Tire (rear if not all the same) | 235/45-18 | 235/45-18 | 245/680-460 |
Total Price | $36,035 | $37,385 | $54,415 |
Adjustments for Features | -1,175 | -2,050 | 0 |
Feature-Adjusted Total Price | $34,860 | $35,335 | $54,415 |
Cost Above Minimum | $0 | $475 | $0 |
Total Invoice | $33,473 | $34,709 | $48,927 |
Adjustments for Features | -1,091 | -1,903 | 0 |
Feature-Adjusted Total Invoice | $32,382 | $32,806 | $48,927 |
Cost Above Minimum | $0 | $424 | $0 |
Model Year | 2017 | 2017 | 2008 |
Model | Optima | Optima | RL |
Trim | SX | SX Limited | Base |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
6-speed manually-shiftable automatic | $1100 | $1100 | |
5-speed manually-shiftable automatic | $1000 | ||
FWD | $0 | $0 | |
AWD | $1700 | ||
Accessories | |||
Active noise reduction | $0 | ||
Adaptive cruise control | $600 | ||
Adaptive cruise control, all-speed | $850 | $850 | |
Heated steering wheel | $100 | $100 | |
Proximity trunk or liftgate opener | $125 | $125 | |
Remote window/roof operation | $15 | ||
Sunshade, rear, power | $225 | ||
Tilt/telescoping steering wheel, manual | $250 | $250 | |
Tilt/telescoping steering wheel, power | $350 | ||
Brakes, Airbags, and Other Safety | |||
911 assist | $25 | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | $0 | |
Around view cameras | $500 | ||
Automatic braking, low-speed | $200 | $200 | |
Blind spot warning system | $200 | $200 | |
Cross-traffic warning, rear | $100 | $100 | |
Knee airbag, driver | $75 | $75 | |
Lane departure warning | $200 | $200 | |
Obstacle detection, rear | $250 | $250 | |
Radar- or camera-based collision preparation system | $0 | ||
Rearview camera | $200 | $200 | |
Rollover sensor | $50 | $50 | |
Temporary spare tire | $150 | $150 | |
Tires, run-flat | $150 | ||
Vehicle health reports | $0 | $0 | |
Cargo Management | |||
Cargo mat | $40 | $40 | |
Overhead sunglass holder | $25 | $25 | |
Rear seat pass-through | $100 | ||
Drivetrain | |||
Active rear differential | $500 | ||
Exterior | |||
Bodyside moldings | $75 | ||
Laminated front side windows | $200 | $200 | |
Painted brake calipers (optional) | $0 | $0 | |
Panoramic sunroof | $1200 | $1200 | |
Rear spoiler | $200 | $200 | |
Sunroof | $900 | ||
Infotainment | |||
Android Auto support | $100 | $100 | |
App support | $0 | $0 | |
Apple CarPlay support | $100 | $100 | |
Bluetooth audio streaming | $25 | $25 | |
CD changer, in-dash | $325 | ||
DVD-Audio-compatible player | $0 | ||
HD radio | $50 | $50 | |
SMS text-to-speech reader | $25 | $25 | |
USB port | $25 | $25 | |
Voice control for external devices | $0 | $0 | |
Wireless charging station | $75 | ||
Instruments, Lights, and Mirrors | |||
Approach detection | $25 | $25 | |
Auto-dimming headlights | $200 | $200 | |
Compass | $0 | $0 | |
Fog lights | $125 | ||
LED headlights | $1000 | $1000 | |
Mirror tilt-down in reverse | $25 | ||
Power-folding mirrors | $50 | $50 | |
Xenon HID headlights | $500 | ||
Seats and Interior Trim | |||
Cooled or ventilated front seats | $300 | $300 | |
Door sill trim plates | $100 | $100 | |
Folding second row seats | $300 | $300 | |
Heated second row seats | $200 | $200 | |
Leather door panel trim | $250 | ||
Metal pedals | $75 | $75 | |
Power 4-way lumbar adjuster, driver seat | $150 | $150 | |
Power height adjuster, passenger seat | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | ||
Power tilt adjuster, passenger seat | $100 | $100 | |
Power-folding headrests, second row seats | $50 | ||
Wood trim, alternative type | $300 | ||
Suspension, Wheels, and Tires | |||
Alloy wheels | $350 | ||
Chrome-plated alloy wheels | $850 | ||
Electronic systems calibration selector | $200 | $200 | |
Machined alloy wheels | $350 | ||
Performance steering system (optional) | $0 | $0 | |
Sport suspension (upgrade) | $0 | $0 | |
Total Value of Features | $9,015 | $9,890 | $7,840 |
Value of Feature Adjustments | $1,175 | $2,050 | $0 |
Value of Feature Adjustments | -1,091 | -1,903 | 0 |
Model Year | 2017 | 2008 |
Model | Optima | RL |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.4 in | 110.2 in |
Length | 191.1 in | 193.6 in |
Width | 73.2 in | 72.2 in |
Height | 57.7 in | 57.1 in |
Curb Weight | 3,494 lb. | 4,012 lb. |
Fuel Capacity | 18.5 gal. | 19.4 gal. |
Row 1 Headroom | 39.8 in | 38.5 in |
Row 1 Shoulder Room | 58.1 in | 58.5 in |
Row 1 Hip Room | 56.0 in | 55.1 in |
Row 1 Legroom | 45.5 in | 42.4 in |
Row 2 Headroom | 37.8 in | 37.2 in |
Row 2 Shoulder Room | 56.4 in | 56.1 in |
Row 2 Hip Room | 56.0 in | 54.0 in |
Row 2 Legroom | 35.6 in | 36.3 in |
Cargo Volume | 15.9 ft3 | 13.1 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | No |
Heated second row seats | 200 | No |
Surround sound | 250 | Yes |
Lane departure warning system | 200 | No |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | Yes |
Rear reading lights | 0 | No |
Obstacle detection, rear | 250 | No |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 1100 | 21% |
Total Not Requested | 4050 | 79% |
SX Base Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Steering-linked headlights | 150 | Yes |
Door sill trim plates | 100 | No |
LED headlights | 1000 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | No |
Proximity key | 250 | Yes |
Perimeter approach lighting | 25 | No |
Approach detection | 25 | No |
Proximity trunk or liftgate opener | 125 | No |
Total Requested | 1275 | 49% |
Total Not Requested | 1325 | 51% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Steering-linked headlights | 150 | Yes |
Rearview camera | 200 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Wood trim, alternative type | 0 | No |
Total Requested | 1075 | 100% |
Total Not Requested | 0 | 0% |
CMBS and Pax | ||
Feature | Value | Requested? |
Adaptive cruise control | 450 | Yes |
Tires, run-flat | 150 | No |
Radar- or camera-based collision preparation system | 0 | No |
245/680VR460 tires | 400 | No |
Automatic braking, high-speed | 200 | Yes |
Forward collision alert | 200 | Yes |
Total Requested | 850 | 61% |
Total Not Requested | 550 | 39% |