The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $35,300 Kia Optima SX | ||||
Difference: $11,700 | ||||
Lowest Total Invoice: $32,975 Kia Optima SX | ||||
Difference: $10,794 | ||||
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Model Year | 2013 | 2010 | 2010 | 2010 |
Model | Optima | A5 / S5 | A5 / S5 | A5 / S5 |
Trim | SX | A5 2.0T | A5 3.2 | S5 4.2 |
Body | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Base Price | $26,800 | $36,000 | $44,000 | $52,400 |
Base Invoice | $25,040 | $33,480 | $40,920 | $48,732 |
Limited Package | 3,350 | |||
Navigation system | 1,400 | |||
Premium Package | 2,950 | |||
Prestige Package | 8,300 | 4,800 | 5,700 | |
Upgraded leather upholstery | 1,000 | 1,000 | ||
Metallic paint (extra cost) | 475 | 475 | 475 | |
Wood trim | 400 | 400 | 500 | |
Limited Package | 3,250 | |||
Navigation system | 1,250 | |||
Premium Package | 2,635 | |||
Prestige Package | 7,719 | 4,464 | 5,302 | |
Upgraded leather upholstery | 930 | 930 | ||
Metallic paint (extra cost) | 443 | 443 | 443 | |
Wood trim | 372 | 372 | 466 | |
Options (change) | 7,700 | 10,175 | 6,675 | 6,675 |
Options (change) | 7,135 | 9,464 | 6,209 | 6,211 |
Destination | 800 | 825 | 825 | 825 |
Gas Tax | 0 | 0 | 0 | 1,300 |
Total Price | $35,300 | $47,000 | $51,500 | $61,200 |
Total Invoice | $32,975 | $43,769 | $47,954 | $57,068 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | ||||
TrueDelta Adjusted Price Difference: $12,345 | ||||
TrueDelta Adjusted Invoice Difference: $11,397 | ||||
Model Year | 2013 | 2010 | 2010 | 2010 |
Model | Optima | A5 / S5 | A5 / S5 | A5 / S5 |
Trim | SX | A5 2.0T | A5 3.2 | S5 4.2 |
Body | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Engine | 274hp I4 | 211hp I4 | 265hp V6 | 354hp V8 |
Transmission | T6 | M6 | T6 | M6 |
Drivetrain | FWD | AWD | AWD | AWD |
EPA Fuel Economy (city/highway) | 22/34 MPG | 17/26 MPG | 17/26 MPG | 17/26 MPG |
Audio (watts, speakers) | 550, 12 | 505, 14 | 505, 14 | 505, 14 |
Tire (rear if not all the same) | 225/45-18 | 245/40-18 | 245/40-18 | 255/35-19 |
Total Price | $35,300 | $47,000 | $51,500 | $61,200 |
Adjustments for Features | -645 | 0 | -950 | -350 |
Feature-Adjusted Total Price | $34,655 | $47,000 | $50,550 | $60,850 |
Cost Above Minimum | $0 | $0 | $3,550 | $13,850 |
Total Invoice | $32,975 | $43,769 | $47,954 | $57,068 |
Adjustments for Features | -603 | 0 | -885 | -326 |
Feature-Adjusted Total Invoice | $32,372 | $43,769 | $47,069 | $56,742 |
Cost Above Minimum | $0 | $0 | $3,300 | $12,973 |
Model Year | 2013 | 2010 | 2010 | 2010 |
Model | Optima | A5 / S5 | A5 / S5 | A5 / S5 |
Trim | SX | A5 2.0T | A5 3.2 | S5 4.2 |
Body | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Transmission and Drivetrain | ||||
6-speed manually-shiftable automatic | $1100 | $1100 | ||
6-speed manual | $150 | $150 | ||
FWD | $0 | |||
AWD | $1700 | $1700 | $1700 | |
Accessories | ||||
Power rear side windows | $200 | |||
Brakes, Airbags, and Other Safety | ||||
911 assist | $25 | |||
Knee airbag, driver | $75 | $75 | $75 | |
Knee airbag, passenger | $75 | $75 | $75 | |
Rearview camera | $200 | |||
Temporary spare tire | $150 | $150 | $150 | |
Vehicle health reports | $0 | |||
Cargo Management | ||||
Air-conditioned storage compartment | $50 | |||
Overhead sunglass holder | $25 | |||
Rear seat pass-through | $100 | $100 | $100 | |
Second-row low console | $100 | $100 | $100 | |
Climate Control | ||||
Automatic air recirculation | $100 | $100 | $100 | |
Heated windshield washer nozzles | $15 | $15 | $15 | |
Rain-sensing wipers | $175 | $175 | $175 | |
Rear air vents | $100 | |||
Rear air vents with automatic controls | $250 | $250 | $250 | |
Variable intermittent wipers | $75 | |||
Exterior | ||||
Body kit | $0 | |||
Painted brake calipers (optional) | $0 | |||
Panoramic sunroof | $1200 | |||
Power-venting glass roof panel | $300 | $300 | $300 | |
Rear spoiler | $200 | |||
Infotainment | ||||
App support | $0 | |||
Bluetooth audio streaming | $25 | |||
DVD-compatible player | $0 | $0 | $0 | |
HD radio | $50 | |||
iPod integration | $100 | $100 | $100 | |
Media drive | $15 | $15 | $15 | |
SD Card slot | $25 | $25 | $25 | |
Surround sound | $250 | $250 | $250 | |
USB port | $25 | |||
Instruments, Lights, and Mirrors | ||||
Auto-dimming driver-side mirror | $75 | $75 | $75 | |
Auto-dimming passenger-side mirror | $75 | $75 | $75 | |
Fog light, rear | $100 | $100 | $100 | |
Power-folding mirrors | $50 | |||
Speaker lights | $100 | |||
Seats and Interior Trim | ||||
Aluminum trim | $100 | |||
Cooled or ventilated front seats | $300 | |||
Door sill trim plates | $100 | $100 | $100 | |
Floor mats | $75 | $75 | $75 | |
Heated second row seats | $200 | |||
Illuminated door sill trim plates | $200 | |||
Leather-wrapped steering wheel | $150 | $150 | $150 | |
Manual thigh support length adjuster, driver seat | $50 | |||
Manual thigh support length adjuster, passenger seat | $50 | |||
Metal pedals | $75 | |||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | |
Power 4-way lumbar adjuster, passenger seat | $150 | |||
Power height adjuster, passenger seat | $100 | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | |||
Power tilt adjuster, passenger seat | $100 | $100 | $100 | |
Wood/leather-wrapped steering wheel | $150 | |||
Suspension, Wheels, and Tires | ||||
Alloy wheels | $350 | $350 | $350 | |
Chrome-plated alloy wheels | $850 | |||
Sport suspension (upgrade) | $0 | $0 | ||
Transmission | ||||
Steering-wheel-mounted transmission controls | $100 | $100 | ||
Total Value of Features | $5,500 | $4,855 | $5,805 | $5,205 |
Value of Feature Adjustments | $645 | $0 | $950 | $350 |
Value of Feature Adjustments | -603 | 0 | -885 | -326 |
Model Year | 2013 | 2010 |
Model | Optima | A5 / S5 |
Body | 4dr Sedan | 2dr Coupe |
Wheelbase | 110.0 in | 108.3 in |
Length | 190.7 in | 182.1 in |
Width | 72.1 in | 73.0 in |
Height | 57.3 in | 54.0 in |
Curb Weight | 3,385 lb. | 3,882 lb. |
Fuel Capacity | 18.5 gal. | 16.9 gal. |
Row 1 Headroom | 40.0 in | 39.1 in |
Row 1 Shoulder Room | 57.2 in | 54.3 in |
Row 1 Hip Room | 54.7 in | 0.0 in |
Row 1 Legroom | 45.5 in | 41.3 in |
Row 2 Headroom | 37.6 in | 36.0 in |
Row 2 Shoulder Room | 55.7 in | 52.8 in |
Row 2 Hip Room | 54.5 in | 0.0 in |
Row 2 Legroom | 34.7 in | 31.7 in |
Cargo Volume | 15.4 ft3 | 12.0 ft3 |
Limited Package | ||
Feature | Value | Requested? |
Upgraded leather upholstery | -450 | No |
Wood trim | 300 | Yes |
Leather seating surfaces | 450 | Yes |
Wood/leather-wrapped steering wheel | 0 | No |
Additional chrome trim | 0 | No |
First-aid kit | 15 | No |
Upholstered door panels, leather | 250 | Yes |
Chrome-plated alloy wheels | 500 | No |
Painted brake calipers (optional) | 0 | No |
Total Requested | 1000 | 94% |
Total Not Requested | 65 | 6% |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Rearview camera | 200 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
Media drive, small | 5 | No |
App support | 0 | No |
Total Requested | 600 | 20% |
Total Not Requested | 2430 | 80% |
Upgraded leather upholstery | ||
Feature | Value | Requested? |
Upgraded leather upholstery | 0 | No |
Leather upholstery, extended coverage | -900 | No |
Upholstered door panels, leather | 250 | Yes |
Total Requested | 250 | -38% |
Total Not Requested | -900 | 138% |
Prestige Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Memory system, driver seat | 200 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Compass | 0 | Yes |
Surround sound | 250 | No |
DVD-compatible player | 0 | No |
Proximity key | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Auto-dimming passenger-side mirror | 75 | No |
Traffic information | 25 | Yes |
Media drive, large | 15 | No |
Bang & Olufsen, 505W, 14 speakers (with subwoofer) | 350 | No |
Dual-zone climate control | 125 | Yes |
iPod integration | 100 | Yes |
Heated front seats | 200 | Yes |
Rear air vents with automatic controls | 150 | No |
Universal garage door opener | 100 | Yes |
Rain-sensing wipers | 100 | No |
Automatic headlights | 125 | Yes |
Xenon HID headlights | 500 | Yes |
Bluetooth cell phone link | 100 | Yes |
Total Requested | 2575 | 72% |
Total Not Requested | 1015 | 28% |
Upgraded leather upholstery | ||
Feature | Value | Requested? |
Upgraded leather upholstery | 0 | No |
Leather upholstery, extended coverage | -900 | No |
Upholstered door panels, leather | 250 | Yes |
Total Requested | 250 | -38% |
Total Not Requested | -900 | 138% |
Prestige Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Memory system, driver seat | 200 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Compass | 0 | Yes |
Surround sound | 250 | No |
DVD-compatible player | 0 | No |
Proximity key | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Auto-dimming passenger-side mirror | 75 | No |
Traffic information | 25 | Yes |
Media drive, large | 15 | No |
Bang & Olufsen, 505W, 14 speakers (with subwoofer) | 350 | No |
Total Requested | 1325 | 63% |
Total Not Requested | 765 | 37% |
Prestige Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Memory system, driver seat | 200 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Compass | 0 | Yes |
Surround sound | 250 | No |
DVD-compatible player | 0 | No |
Proximity key | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Auto-dimming passenger-side mirror | 75 | No |
Traffic information | 25 | Yes |
Media drive, large | 15 | No |
Bang & Olufsen, 505W, 14 speakers (with subwoofer) | 350 | No |
Total Requested | 1325 | 63% |
Total Not Requested | 765 | 37% |