The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $34,275 Kia Optima SX Turbo | |||||
Difference: $90,625 | |||||
Lowest Total Invoice: $32,077 Kia Optima SX Turbo | |||||
Difference: $84,378 | |||||
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Model Year | 2015 | 2015 | 2014 | 2014 | 2014 |
Model | Optima | Optima | R8 | R8 | R8 |
Trim | SX Turbo | SX Limited Turbo | V8 | V10 | V10 Plus |
Body | 4dr Sedan | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Base Price | $27,700 | $35,500 | $114,900 | $151,200 | $170,545 |
Base Invoice | $25,920 | $33,140 | $106,857 | $140,616 | $158,607 |
Technology Package | 2,400 | ||||
Premium Package | 3,300 | ||||
Cargo net | 50 | 50 | |||
Navigation system | 2,100 | ||||
Convenience Package | 2,000 | ||||
iPod integration | 100 | 100 | 100 | ||
Metallic paint (extra cost) | 650 | 650 | 650 | ||
Illuminated door sill trim plates | 900 | 900 | |||
Power front seats | 2,000 | ||||
Technology Package | 2,230 | ||||
Premium Package | 3,060 | ||||
Cargo net | 42 | 42 | |||
Navigation system | 1,953 | ||||
Convenience Package | 1,860 | ||||
iPod integration | 93 | 93 | 93 | ||
Metallic paint (extra cost) | 605 | 605 | 605 | ||
Illuminated door sill trim plates | 837 | 837 | |||
Power front seats | 1,860 | ||||
Options (change) | 5,750 | 50 | 5,750 | 1,650 | 2,750 |
Options (change) | 5,332 | 42 | 5,348 | 1,535 | 2,558 |
Destination | 825 | 825 | 1,250 | 1,250 | 1,250 |
Gas Tax | 0 | 0 | 3,000 | 3,000 | 3,000 |
Total Price | $34,275 | $36,375 | $124,900 | $157,100 | $177,545 |
Total Invoice | $32,077 | $34,007 | $116,455 | $146,401 | $165,415 |
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Lowest Adjusted Price and Invoice: Kia Optima SX Turbo | |||||
TrueDelta Adjusted Price Difference: $91,930 | |||||
TrueDelta Adjusted Invoice Difference: $85,599 | |||||
Model Year | 2015 | 2015 | 2014 | 2014 | 2014 |
Model | Optima | Optima | R8 | R8 | R8 |
Trim | SX Turbo | SX Limited Turbo | V8 | V10 | V10 Plus |
Body | 4dr Sedan | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Engine | 274hp I4 | 274hp I4 | 430hp V8 | 525hp V10 | 550hp V10 |
Transmission | T6 | T6 | M6 | M6 | M6 |
Drivetrain | FWD | FWD | AWD | AWD | AWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 8 | ?, 8 | 140, 7 | 465, 12 | 140, 7 |
Tire (rear if not all the same) | 225/45-18 | 225/45-18 | 235/35-19 | 235/35-19 | 235/35-19 |
Total Price | $34,275 | $36,375 | $124,900 | $157,100 | $177,545 |
Adjustments for Features | -1,305 | -2,655 | 0 | -500 | -4,525 |
Feature-Adjusted Total Price | $32,970 | $33,720 | $124,900 | $156,600 | $173,020 |
Cost Above Minimum | $0 | $750 | $0 | $31,700 | $48,120 |
Total Invoice | $32,077 | $34,007 | $116,455 | $146,401 | $165,415 |
Adjustments for Features | -1,221 | -2,482 | 0 | -466 | -4,216 |
Feature-Adjusted Total Invoice | $30,856 | $31,525 | $116,455 | $145,935 | $161,199 |
Cost Above Minimum | $0 | $669 | $0 | $29,480 | $44,744 |
Model Year | 2015 | 2015 | 2014 | 2014 | 2014 |
Model | Optima | Optima | R8 | R8 | R8 |
Trim | SX Turbo | SX Limited Turbo | V8 | V10 | V10 Plus |
Body | 4dr Sedan | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Transmission and Drivetrain | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | |||
6-speed manual | $150 | $150 | $150 | ||
FWD | $0 | $0 | |||
AWD | $1700 | $1700 | $1700 | ||
Accessories | |||||
Heated steering wheel | $100 | ||||
Power rear side windows | $200 | $200 | |||
Proximity key | $250 | $250 | |||
Brakes, Airbags, and Other Safety | |||||
911 assist | $25 | $25 | |||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | |||
Blind spot warning system | $200 | $200 | |||
Ceramic brake rotors | $4000 | ||||
Cross-traffic warning, rear | $100 | $100 | |||
Knee airbag, driver | $75 | $75 | $75 | ||
Knee airbag, passenger | $75 | $75 | $75 | ||
Obstacle detection, front | $150 | $150 | $150 | ||
Side curtain airbags | $350 | $350 | |||
Vehicle health reports | $0 | $0 | |||
Cargo Management | |||||
Air-conditioned storage compartment | $50 | $50 | |||
Overhead sunglass holder | $25 | $25 | |||
Storage compartment under front seat(s) | $50 | $50 | $50 | ||
Climate Control | |||||
Dual-zone climate control | $125 | $125 | |||
Ionizing air filtration | $50 | $50 | |||
Rain-sensing wipers | $175 | $175 | $175 | ||
Rear air vents | $100 | $100 | |||
Variable intermittent wipers | $75 | $75 | |||
Engine / Motor | |||||
Mid-engine configuration | $0 | $0 | $0 | ||
Exterior | |||||
Body kit | $0 | $0 | |||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | |
Bright-finished fuel door | $100 | $100 | $100 | ||
Carbon fiber body panels | $250 | ||||
Carbon fiber engine cover | $0 | $0 | |||
Carbon fiber exterior trim (other) | $100 | ||||
Carbon fiber front splitter spoiler | $300 | ||||
Carbon fiber mirror housings | $100 | ||||
Laminated front side windows | $200 | $200 | |||
Painted brake calipers (optional) | $0 | ||||
Panoramic sunroof | $1200 | $1200 | |||
Rear spoiler | $200 | ||||
Retractable rear spoiler | $400 | $400 | $400 | ||
Infotainment | |||||
App support | $0 | $0 | |||
Aux input | $50 | $50 | |||
Bluetooth audio streaming | $25 | $25 | |||
DVD-Audio-compatible player | $0 | $0 | $0 | ||
HD radio | $50 | $50 | |||
iPod integration | $100 | $100 | $100 | ||
SD Card slot | $25 | $25 | $25 | ||
SMS text-to-speech reader | $25 | $25 | |||
Surround sound | $250 | $250 | $250 | ||
USB port | $25 | $25 | |||
Voice control for external devices | $0 | $0 | |||
Instruments, Lights, and Mirrors | |||||
Auto-dimming driver-side mirror | $75 | $75 | $75 | ||
Auto-dimming passenger-side mirror | $75 | $75 | $75 | ||
Chronometer | $100 | $100 | $100 | ||
Fog lights | $125 | $125 | |||
Illuminated visor mirror, driver | $50 | $50 | |||
Illuminated visor mirror, passenger | $50 | $50 | |||
LED headlights | $1000 | $1000 | $1000 | ||
Power-folding mirrors | $50 | $50 | $50 | $50 | |
Speaker lights | $100 | $100 | |||
Visor mirror, driver | $10 | $10 | $10 | ||
Visor mirror, passenger | $10 | $10 | $10 | ||
Xenon HID headlights | $500 | $500 | |||
Seats and Interior Trim | |||||
Carbon fiber trim | $200 | ||||
Center armrest(s), second row | $50 | $50 | |||
Cooled or ventilated front seats | $300 | $300 | |||
Door sill trim plates | $100 | ||||
Floor mats | $75 | $75 | $75 | ||
Folding second row seats | $300 | $300 | |||
Heated second row seats | $200 | $200 | |||
Illuminated door sill trim plates | $200 | $200 | $200 | $200 | |
Leather door panel trim | $250 | $250 | $250 | ||
Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | |
Memory system, driver seat | $200 | $200 | |||
No leather in second row | $-300 | $-300 | $-300 | ||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | ||
Power 4-way lumbar adjuster, passenger seat | $150 | $150 | $150 | ||
Power height adjuster, passenger seat | $100 | $100 | $100 | ||
Power lumbar adjuster, driver seat | $100 | $100 | |||
Power tilt adjuster, passenger seat | $100 | $100 | $100 | ||
Synthetic suede inserts in leather seating surfaces | $0 | ||||
Upholstered instrument panel | $300 | $300 | $300 | ||
Wood trim | $300 | ||||
Wood/leather-wrapped steering wheel | $150 | ||||
Suspension, Wheels, and Tires | |||||
Adaptive dampers - electrical | $500 | $500 | |||
Alloy wheels | $350 | $350 | $350 | $350 | |
Chrome-plated alloy wheels | $850 | ||||
Electronic systems calibration selector | $200 | $200 | |||
Sport suspension (upgrade) | $0 | $0 | $0 | ||
Transmission | |||||
Launch control | $100 | $100 | $100 | ||
Steering-wheel-mounted transmission controls | $100 | $100 | |||
Total Value of Features | $7,525 | $8,875 | $6,220 | $6,720 | $10,745 |
Value of Feature Adjustments | $1,305 | $2,655 | $0 | $500 | $4,525 |
Value of Feature Adjustments | -1,221 | -2,482 | 0 | -466 | -4,216 |
Model Year | 2015 | 2014 |
Model | Optima | R8 |
Body | 4dr Sedan | 2dr Coupe |
Wheelbase | 110.0 in | 104.3 in |
Length | 190.7 in | 175.0 in |
Width | 72.1 in | 75.0 in |
Height | 57.9 in | 49.3 in |
Curb Weight | 3,238 lb. | 3,584 lb. |
Fuel Capacity | 18.5 gal. | 23.8 gal. |
Row 1 Headroom | 40.0 in | 37.7 in |
Row 1 Shoulder Room | 57.3 in | 54.8 in |
Row 1 Hip Room | 54.7 in | 0.0 in |
Row 1 Legroom | 45.5 in | 41.0 in |
Row 2 Headroom | 37.6 in | 0.0 in |
Row 2 Shoulder Room | 55.7 in | 0.0 in |
Row 2 Hip Room | 54.5 in | 0.0 in |
Row 2 Legroom | 34.7 in | 0.0 in |
Cargo Volume | 15.4 ft3 | 3.5 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 975 | 76% |
Total Not Requested | 300 | 24% |
Premium Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Surround sound | 250 | Yes |
Power-folding mirrors | 50 | Yes |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | Yes |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Total Requested | 900 | 27% |
Total Not Requested | 2375 | 73% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
DVD-Audio-compatible player | 0 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Total Requested | 725 | 100% |
Total Not Requested | 0 | 0% |
Convenience Package | ||
Feature | Value | Requested? |
Power-folding mirrors | 50 | Yes |
Cargo net | 40 | Yes |
Auto-dimming passenger-side mirror | 75 | No |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | Yes |
Rearview camera | 200 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Total Requested | 540 | 64% |
Total Not Requested | 300 | 36% |
Power front seats | ||
Feature | Value | Requested? |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Power recliner, driver seat | 100 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Total Requested | 550 | 79% |
Total Not Requested | 150 | 21% |