The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $21,570 Kia Optima EX | ||||
Difference: $9,330 | ||||
Lowest Total Invoice: $19,860 Kia Optima EX | ||||
Difference: $9,759 | ||||
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Model Year | 2006 | 2013 | 2013 | 2013 |
Model | Optima | Regal | Regal | Regal |
Trim | EX | Base | Turbo | GS |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $19,100 | $29,015 | $30,635 | $34,980 |
Base Invoice | $17,605 | $27,854 | $29,410 | $33,581 |
Leather Package | 1,000 | |||
Antilock brakes (ABS) | 795 | |||
Floor mats | 85 | |||
Sunroof | 1,000 | 1,000 | 1,000 | |
Leather Package | 890 | |||
Antilock brakes (ABS) | 710 | |||
Floor mats | 65 | |||
Sunroof | 880 | 880 | 880 | |
Options (change) | 1,880 | 1,000 | 1,000 | 1,000 |
Options (change) | 1,665 | 880 | 880 | 880 |
Destination | 590 | 885 | 885 | 885 |
Total Price | $21,570 | $30,900 | $32,520 | $36,865 |
Total Invoice | $19,860 | $29,619 | $31,175 | $35,346 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | ||||
TrueDelta Adjusted Price Difference: $6,490 | ||||
TrueDelta Adjusted Invoice Difference: $7,037 | ||||
Model Year | 2006 | 2013 | 2013 | 2013 |
Model | Optima | Regal | Regal | Regal |
Trim | EX | Base | Turbo | GS |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 138hp I4 | 182hp I4 H | 220hp I4 | 270hp I4 |
Transmission | T4 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 120, 6 | ?, 7 | ?, 7 | 336, 9 |
Tire (rear if not all the same) | 205/60-15 | 235/50-17 | 235/50-18 | 245/40-19 |
Total Price | $21,570 | $30,900 | $32,520 | $36,865 |
Adjustments for Features | 0 | -2,840 | -4,115 | -5,790 |
Feature-Adjusted Total Price | $21,570 | $28,060 | $28,405 | $31,075 |
Cost Above Minimum | $0 | $0 | $345 | $3,015 |
Total Invoice | $19,860 | $29,619 | $31,175 | $35,346 |
Adjustments for Features | 0 | -2,722 | -3,945 | -5,551 |
Feature-Adjusted Total Invoice | $19,860 | $26,897 | $27,230 | $29,795 |
Cost Above Minimum | $0 | $0 | $333 | $2,898 |
Model Year | 2006 | 2013 | 2013 | 2013 |
Model | Optima | Regal | Regal | Regal |
Trim | EX | Base | Turbo | GS |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||
4-speed manually-shiftable automatic | $900 | |||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | |
FWD | $0 | $0 | $0 | $0 |
Accessories | ||||
AC power outlet | $100 | $100 | ||
Heated steering wheel | $100 | |||
Proximity key | $250 | $250 | ||
Remote start | $150 | $150 | ||
Tilt steering wheel, manual | $150 | |||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | |
Universal garage door opener | $100 | $100 | $100 | |
Brakes, Airbags, and Other Safety | ||||
Brake assist | $50 | $50 | $50 | |
Obstacle detection, front | $150 | |||
Obstacle detection, rear | $250 | $250 | ||
Rear side airbags | $300 | |||
Rollover sensor | $50 | $50 | $50 | |
Side curtain airbags | $350 | $350 | $350 | |
Stability control | $400 | $400 | $400 | |
Tire-pressure monitor | $75 | $75 | $75 | |
Traction control | $100 | $100 | $100 | |
Cargo Management | ||||
Cargo net | $40 | $40 | $40 | |
Rear seat pass-through | $100 | $100 | $100 | |
Climate Control | ||||
Dual-zone climate control | $125 | $125 | $125 | |
Interior air filter | $0 | $0 | $0 | |
Rear air vents | $100 | $100 | $100 | |
Engine / Motor | ||||
Automatic start / stop | $150 | |||
Exterior | ||||
Body kit | $0 | |||
Bodyside moldings | $75 | |||
Bright-finished exhaust tip(s) | $25 | $25 | ||
Infotainment | ||||
App support | $0 | $0 | $0 | |
Audio controls on steering wheel | $125 | $125 | $125 | |
Aux input | $50 | $50 | $50 | |
Bluetooth audio streaming | $25 | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | $100 | |
Cassette player | $50 | |||
MP3-compatible player | $50 | $50 | $50 | |
Satellite radio | $200 | $200 | $200 | |
Surround sound | $250 | |||
Telematics service, such as OnStar, with navigation | $225 | $225 | $225 | |
Voice control for audio system | $25 | $25 | $25 | |
Voice control for external devices | $0 | $0 | $0 | |
Instruments, Lights, and Mirrors | ||||
Compass | $0 | $0 | $0 | |
Fog lights | $125 | $125 | $125 | |
Outside temperature display | $50 | $50 | $50 | |
Trip computer | $150 | $150 | $150 | |
Turn signals on or near mirrors | $25 | $25 | $25 | |
Xenon HID headlights | $500 | |||
Seats and Interior Trim | ||||
Heated front seats | $200 | $200 | $200 | |
Manual lumbar adjuster, driver seat | $50 | |||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | |
Power 4-way lumbar adjuster, passenger seat | $150 | $150 | ||
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | |
Power height adjuster, passenger seat | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | $100 | |
Power tilt adjuster, passenger seat | $100 | $100 | ||
Suspension, Wheels, and Tires | ||||
Adaptive dampers - electrical | $500 | |||
Alloy wheels | $350 | $350 | $350 | |
Electronic systems calibration selector | $200 | |||
Machined alloy wheels | $350 | |||
Sport suspension (upgrade) | $0 | |||
Total Value of Features | $2,000 | $4,840 | $6,115 | $7,790 |
Value of Feature Adjustments | $0 | $2,840 | $4,115 | $5,790 |
Value of Feature Adjustments | 0 | -2,722 | -3,945 | -5,551 |
Model Year | 2006 | 2013 |
Model | Optima | Regal |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 106.3 in | 107.8 in |
Length | 185.8 in | 190.2 in |
Width | 71.5 in | 73.1 in |
Height | 55.5 in | 58.4 in |
Curb Weight | 3,282 lb. | 3,601 lb. |
Fuel Capacity | 17.2 gal. | 15.8 gal. |
Row 1 Headroom | 39.0 in | 38.8 in |
Row 1 Shoulder Room | 56.9 in | 56.7 in |
Row 1 Hip Room | 55.8 in | 55.4 in |
Row 1 Legroom | 43.3 in | 42.1 in |
Row 2 Headroom | 37.6 in | 36.8 in |
Row 2 Shoulder Room | 55.7 in | 54.4 in |
Row 2 Hip Room | 54.4 in | 52.3 in |
Row 2 Legroom | 36.2 in | 37.3 in |
Cargo Volume | 13.6 ft3 | 11.1 ft3 |
Leather Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Total Requested | 1100 | 100% |
Total Not Requested | 0 | 0% |