The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $28,545 Buick Verano | ||||||
Difference: $1,805 | ||||||
Lowest Total Invoice: $27,303 Buick Verano | ||||||
Difference: $1,114 | ||||||
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Model Year | 2014 | 2014 | 2014 | 2014 | 2014 | 2012 |
Model | Optima | Optima | Optima | Optima | Optima | Verano |
Trim | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo | Base |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $23,950 | $31,995 | $25,500 | $27,500 | $35,300 | $22,585 |
Base Invoice | $22,429 | $29,670 | $23,877 | $25,763 | $32,963 | $21,681 |
Technology Package | 2,300 | 700 | 2,300 | |||
Premium Package | 3,300 | 3,300 | ||||
Panoramic sunroof | 1,500 | |||||
Premium Tech Package | 5,300 | |||||
Leather Group | 3,380 | |||||
Sunroof | 900 | |||||
Navigation system | 795 | |||||
Technology Package | 2,129 | 650 | 2,129 | |||
Premium Package | 3,059 | 3,059 | ||||
Panoramic sunroof | 1,395 | |||||
Premium Tech Package | 4,919 | |||||
Leather Group | 3,245 | |||||
Sunroof | 792 | |||||
Navigation system | 700 | |||||
Options (change) | 5,600 | 2,200 | 5,300 | 5,600 | 0 | 5,075 |
Options (change) | 5,188 | 2,045 | 4,919 | 5,188 | 0 | 4,737 |
Destination | 800 | 800 | 800 | 800 | 800 | 885 |
Total Price | $30,350 | $34,995 | $31,600 | $33,900 | $36,100 | $28,545 |
Total Invoice | $28,417 | $32,515 | $29,596 | $31,751 | $33,763 | $27,303 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Buick Verano dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price: Buick Verano | ||||||
Lowest Adjusted Invoice: Kia Optima EX | ||||||
TrueDelta Adjusted Price Difference: $430 | ||||||
TrueDelta Adjusted Invoice Difference: $173 | ||||||
Model Year | 2014 | 2014 | 2014 | 2014 | 2014 | 2012 |
Model | Optima | Optima | Optima | Optima | Optima | Verano |
Trim | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo | Base |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 192hp I4 | 159hp I4 H | 192hp I4 | 274hp I4 | 274hp I4 | 180hp I4 |
Transmission | T6 | T6 | T6 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 8 | 550, 12 | ?, 8 | ?, 8 | ?, 8 | ?, 9 |
Tire (rear if not all the same) | 215/55-17 | 215/55-17 | 225/45-18 | 225/45-18 | 225/45-18 | 235/45-18 |
Total Price | $30,350 | $34,995 | $31,600 | $33,900 | $36,100 | $28,545 |
Adjustments for Features | -1,375 | -2,325 | -1,650 | -2,350 | -3,700 | 0 |
Feature-Adjusted Total Price | $28,975 | $32,670 | $29,950 | $31,550 | $32,400 | $28,545 |
Cost Above Minimum | $0 | $3,695 | $975 | $2,575 | $3,425 | $0 |
Total Invoice | $28,417 | $32,515 | $29,596 | $31,751 | $33,763 | $27,303 |
Adjustments for Features | -1,287 | -2,160 | -1,545 | -2,201 | -3,460 | 0 |
Feature-Adjusted Total Invoice | $27,130 | $30,355 | $28,051 | $29,550 | $30,303 | $27,303 |
Cost Above Minimum | $0 | $3,225 | $921 | $2,420 | $3,173 | $0 |
Model Year | 2014 | 2014 | 2014 | 2014 | 2014 | 2012 |
Model | Optima | Optima | Optima | Optima | Optima | Verano |
Trim | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo | Base |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | $1100 |
FWD | $0 | $0 | $0 | $0 | $0 | $0 |
Accessories | ||||||
Heated steering wheel | $100 | $100 | $100 | $100 | ||
Remote start | $150 | |||||
Universal garage door opener | $100 | $100 | $100 | $100 | $100 | |
Brakes, Airbags, and Other Safety | ||||||
911 assist | $25 | $25 | $25 | $25 | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | $0 | |
Blind spot warning system | $200 | $200 | $200 | $200 | $200 | |
Cross-traffic warning, rear | $100 | $100 | $100 | $100 | $100 | |
Knee airbag, driver | $75 | |||||
Knee airbag, passenger | $75 | |||||
Rear side airbags | $300 | |||||
Rearview camera | $200 | $200 | $200 | $200 | $200 | |
Rollover sensor | $50 | |||||
Temporary spare tire | $150 | |||||
Vehicle health reports | $0 | $0 | $0 | $0 | $0 | |
Cargo Management | ||||||
Air-conditioned storage compartment | $50 | $50 | $50 | $50 | $50 | |
Overhead sunglass holder | $25 | $25 | $25 | $25 | $25 | |
Rear seat pass-through | $100 | |||||
Climate Control | ||||||
Ionizing air filtration | $50 | $50 | $50 | $50 | $50 | |
Rear air vents | $100 | $100 | $100 | $100 | $100 | |
Engine / Motor | ||||||
Automatic start / stop | $150 | |||||
Exterior | ||||||
Body kit | $0 | $0 | $0 | $0 | ||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | $25 | |
Painted brake calipers (optional) | $0 | |||||
Panoramic sunroof | $1200 | $1200 | $1200 | $1200 | $1200 | |
Rear spoiler | $200 | $200 | ||||
Sunroof | $900 | |||||
Infotainment | ||||||
App support | $0 | $0 | $0 | $0 | $0 | |
Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | |
DVD-compatible player | $0 | |||||
HD radio | $50 | $50 | $50 | $50 | $50 | |
SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | |
Telematics service, such as OnStar, with navigation | $225 | |||||
Traffic information | $25 | $25 | $25 | $25 | $25 | |
Voice control for audio system | $25 | |||||
Voice control for external devices | $0 | $0 | $0 | $0 | $0 | |
Voice control for nav and audio | $100 | $100 | $100 | $100 | $100 | |
Instruments, Lights, and Mirrors | ||||||
Compass | $0 | $0 | $0 | $0 | $0 | |
Detailed driving style feedback | $100 | |||||
Large energy flow and fuel economy display | $25 | |||||
Power-folding mirrors | $50 | $50 | $50 | $50 | $50 | |
Speaker lights | $100 | $100 | $100 | $100 | $100 | |
Turn signals on or near mirrors | $25 | $25 | $25 | $25 | $25 | |
Xenon HID headlights | $500 | $500 | $500 | |||
Seats and Interior Trim | ||||||
Cooled or ventilated front seats | $300 | $300 | $300 | $300 | $300 | |
Door sill trim plates | $100 | |||||
Floor mats | $75 | |||||
Folding second row seats | $300 | $300 | $300 | $300 | $300 | |
Heated second row seats | $200 | $200 | $200 | $200 | $200 | |
Illuminated door sill trim plates | $200 | $200 | $200 | $200 | ||
Leather door panel trim | $250 | |||||
Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | $150 | |
Manual height adjuster, passenger seat | $50 | |||||
Memory system, driver seat | $200 | $200 | $200 | $200 | $200 | |
Metal pedals | $75 | $75 | $75 | |||
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
Power recliner, driver seat | $100 | $100 | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | $100 | $100 | $100 | |
Wood trim | $300 | |||||
Wood/leather-wrapped steering wheel | $150 | |||||
Suspension, Wheels, and Tires | ||||||
Alloy wheels | $350 | $350 | $350 | $350 | ||
Chrome-plated alloy wheels | $850 | |||||
Electronic systems calibration selector | $200 | $200 | ||||
Machined alloy wheels | $350 | |||||
Sport suspension (upgrade) | $0 | $0 | $0 | |||
Transmission | ||||||
Steering-wheel-mounted transmission controls | $100 | $100 | $100 | |||
Total Value of Features | $5,575 | $6,525 | $5,850 | $6,550 | $7,900 | $4,200 |
Value of Feature Adjustments | $1,375 | $2,325 | $1,650 | $2,350 | $3,700 | $0 |
Value of Feature Adjustments | -1,287 | -2,160 | -1,545 | -2,201 | -3,460 | 0 |
Model Year | 2014 | 2012 |
Model | Optima | Verano |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.0 in | 105.7 in |
Length | 190.7 in | 183.9 in |
Width | 72.1 in | 71.5 in |
Height | 57.9 in | 58.4 in |
Curb Weight | 3,238 lb. | 3,301 lb. |
Fuel Capacity | 18.5 gal. | 15.0 gal. |
Row 1 Headroom | 40.0 in | 38.3 in |
Row 1 Shoulder Room | 57.3 in | 55.1 in |
Row 1 Hip Room | 54.7 in | 53.7 in |
Row 1 Legroom | 45.5 in | 42.1 in |
Row 2 Headroom | 37.6 in | 37.8 in |
Row 2 Shoulder Room | 55.7 in | 52.9 in |
Row 2 Hip Room | 54.5 in | 52.0 in |
Row 2 Legroom | 34.7 in | 33.9 in |
Cargo Volume | 15.4 ft3 | 14.3 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | Yes |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | No |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 850 | 67% |
Total Not Requested | 425 | 33% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | Yes |
Panoramic sunroof | 1200 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | No |
Surround sound | 250 | Yes |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Total Requested | 550 | 16% |
Total Not Requested | 2825 | 84% |
Technology Package | ||
Feature | Value | Requested? |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 250 | 45% |
Total Not Requested | 300 | 55% |
Premium Tech Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | Yes |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | No |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | No |
Surround sound | 250 | Yes |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Total Requested | 1300 | 29% |
Total Not Requested | 3250 | 71% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | Yes |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | No |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 850 | 67% |
Total Not Requested | 425 | 33% |
Premium Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | No |
Surround sound | 250 | Yes |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Total Requested | 450 | 14% |
Total Not Requested | 2825 | 86% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | No |
Speed limit information | 0 | No |
Total Requested | 600 | 89% |
Total Not Requested | 75 | 11% |
Leather Group | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | Yes |
Heated steering wheel | 100 | Yes |
Surround sound | 250 | Yes |
Bose, 9 speakers (with subwoofer) | 350 | No |
Proximity key | 250 | Yes |
Heated mirrors | 25 | Yes |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Obstacle detection, rear | 250 | Yes |
Total Requested | 2375 | 87% |
Total Not Requested | 350 | 13% |