Kia Optima Kia Optima 2013 Chevrolet Equinox Chevrolet Equinox 2018

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Kia Optima vs. Chevrolet Equinox Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Chevrolet Equinox Invoice Comparison

Lowest Total Price: $31,950

Kia Optima SX   
Difference: $7,160

Lowest Total Invoice: $29,725

Kia Optima SX   
Difference: $7,298

Calculate Payments

  Down Payment Interest Rate Term
Model Year20132018
ModelOptimaEquinox
TrimSXPremier
Body4dr Sedan4dr SUV
Base Price $26,800 $30,800
Base Invoice $25,040 $29,260
Premium Package 2,950  
Navigation system 1,400  
Sun, Sound, & Navigation Package   2,620
Confidence & Convenience II Package   1,895
turbocharged 2.0-liter engine   2,800
Premium Package 2,635  
Navigation system 1,250  
Sun, Sound, & Navigation Package   2,384
Confidence & Convenience II Package   1,724
turbocharged 2.0-liter engine   2,660
Options (change) 4,350 7,315
Options (change) 3,885 6,768
Destination 800 995
Total Price $31,950 $39,110
Total Invoice $29,725 $37,023

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Kia Optima vs. Chevrolet Equinox

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $1,400
TrueDelta Adjusted Invoice Difference: $1,845
Model Year20132018
ModelOptimaEquinox
TrimSXPremier
Body4dr Sedan4dr SUV
Engine274hp I4252hp I4
TransmissionT6T9
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)22/34 MPG22/29 MPG
Audio (watts, speakers)550, 12?, 7
Tire (rear if not all the same)225/45-18235/50-19
Total Price$31,950$39,110
Adjustments for Features0-5,760
Feature-Adjusted Total Price$31,950$33,350
Total Invoice$29,725$37,023
Adjustments for Features0-5,453
Feature-Adjusted Total Invoice$29,725$31,570

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Features Comparison: Kia Optima vs. Chevrolet Equinox

Model Year20132018
ModelOptimaEquinox
TrimSXPremier
Body4dr Sedan4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
9-speed manually-shiftable automatic $1400
FWD$0$0
Accessories 
AC power outlet $100
Active noise reduction $0
Hands-free trunk or liftgate $100
Heated steering wheel $100
Power liftgate $350
Remote app $25
Remote start $150
Brakes, Airbags, and Other Safety 
911 assist$25 
Active or whiplash-reducing head restraints, front seats$0 
Around view cameras $500
Automatic braking, low-speed $200
Blind spot warning system $200
Cross-traffic warning, rear $100
Following distance indicator $25
Forward collision warning $200
Lane departure prevention, steering-based $200
Lane departure warning $200
Obstacle detection, rear $250
Pedestrian detection $50
Rearview camera$200 
Rollover sensor $50
Safety key $5
Temporary spare tire $150
Cargo Management 
Air-conditioned storage compartment$50 
Cargo net $40
Class II trailer hitch $200
Roof rails $250
Trailering equipment (4 wire) $125
Climate Control 
Rear wiper $175
Engine / Motor 
Automatic start / stop $150
Exterior 
Active grille shutters $0
Body kit$0 
Bodyside cladding (gray/black) $250
Deep-tinted rear windows $275
Rear bumper protector $40
Infotainment 
4G LTE connectivity $0
Android Auto support $100
Apple CarPlay support $100
CD player$125 
Larger infotainment display $0
MP3-compatible player$50 
SD Card slot $25
SMS text-to-speech reader $25
Telematics service, such as OnStar, with navigation $225
Traffic information$25 
Voice control for external devices $0
Wi-Fi hotspot $50
Wireless charging station $75
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75
Auto-dimming headlights $200
Auto-dimming passenger-side mirror $75
Compass$0 
LED headlights, single projector or low beam only $750
Power-folding mirrors$50 
Speaker lights$100 
Xenon HID headlights$500 
Seats and Interior Trim 
Aluminum trim$100 
Floor mats $75
Floor mats, second row (optional) $0
Illuminated door sill trim plates$200 
Leather seating surfaces $900
Manual recliner, second row seats $75
Metal pedals$75 
Partial leather seating sufaces$450 
Power height adjuster, passenger seat $100
Power lumbar adjuster, passenger seat $100
Power tilt adjuster, passenger seat $100
Suspension, Wheels, and Tires 
Alloy wheels$350 
Machined alloy wheels $350
Sport suspension (upgrade)$0 
Transmission 
Steering-wheel-mounted transmission controls$100 
Total Value of Features$3,500$9,260
Value of Feature Adjustments$0$5,760
Value of Feature Adjustments0-5,453

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Specifications Comparison: Kia Optima vs. Chevrolet Equinox

Model Year20132018
ModelOptimaEquinox
Body4dr Sedan4dr SUV
Wheelbase110.0 in107.3 in
Length190.7 in183.1 in
Width72.1 in72.6 in
Height57.3 in65.4 in
Curb Weight3,385 lb.3,448 lb.
Fuel Capacity18.5 gal.14.9 gal.
Row 1 Headroom40.0 in40.0 in
Row 1 Shoulder Room57.2 in57.2 in
Row 1 Hip Room54.7 in54.2 in
Row 1 Legroom45.5 in40.9 in
Row 2 Headroom37.6 in38.5 in
Row 2 Shoulder Room55.7 in55.5 in
Row 2 Hip Room54.5 in51.7 in
Row 2 Legroom34.7 in39.7 in
Cargo Volume,
Minimum
15.4 ft329.9 ft3
Cargo Volume,
Maximum
15.463.5 ft3

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Option Package Details
Kia Optima SX

Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Cooled or ventilated front seats300Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Panoramic sunroof1200Yes
Power-folding mirrors50No
HD radio50Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200Yes
Voice control for external devices0No
SMS text-to-speech reader25No
Vehicle health reports0Yes
911 assist25No
Bluetooth audio streaming25Yes
Media drive, small5No
App support0Yes
Total Requested257585%
Total Not Requested45515%

Option Package Details
Chevrolet Equinox Premier

Sun, Sound, & Navigation Package
FeatureValueRequested?
Panoramic sunroof1200Yes
Navigation system600Yes
Voice control for nav and audio75Yes
HD radio50Yes
Speed limit information0No
Bose, 7 speakers (with subwoofer)350No
Total Requested192585%
Total Not Requested35015%
Confidence & Convenience II Package
FeatureValueRequested?
Heated second row seats200Yes
Cooled or ventilated front seats300Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power lumbar adjuster, passenger seat100No
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat100No
Heated steering wheel100No
Auto-dimming headlights200No
Lane departure warning200No
Around view cameras300No
Automatic braking, low-speed200No
Forward collision warning200No
Lane departure prevention, steering-based200No
Pedestrian detection50No
Following distance indicator25No
Total Requested70028%
Total Not Requested177572%
turbocharged 2.0-liter engine
FeatureValueRequested?
Machined alloy wheels0No
235/50HR19 tires400No
Trailering equipment (4 wire)125No
Class II trailer hitch200No
Bright-finished exhaust tip(s)25Yes
9-speed manually-shiftable automatic0Yes
turbocharged
2.0L I4
DOHC-4v
252 hp@5500
260 lb-ft@2500
1000Yes
Total Requested102559%
Total Not Requested72541%

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