The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $29,600 Kia Optima EX Turbo | |||||
Difference: $3,825 | |||||
Lowest Total Invoice: $27,535 Kia Optima EX Turbo | |||||
Difference: $4,333 | |||||
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Model Year | 2011 | 2015 | 2015 | 2015 | 2015 |
Model | Optima | Journey | Journey | Journey | Journey |
Trim | EX Turbo | SXT | Crossroad | Limited | R/T |
Body | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
Base Price | $24,700 | $25,195 | $26,595 | $31,395 | $31,395 |
Base Invoice | $23,080 | $24,376 | $25,678 | $30,142 | $30,142 |
Technology Package | 2,000 | ||||
Premium Package | 2,150 | ||||
Navigation and Back-up Camera Group | 1,095 | 1,095 | 1,395 | 1,095 | |
SXT Plus Package | 1,400 | ||||
Wheels and Tunes Group | 695 | ||||
3.6L V6 | 1,700 | 1,700 | |||
Popular Equipment Group | 1,050 | 1,050 | |||
Sunroof | 1,345 | 1,195 | 1,195 | ||
Leather seating surfaces | 795 | 795 | |||
Sun / Sound and Wheel Group | 1,895 | ||||
Technology Package | 1,785 | ||||
Premium Package | 1,920 | ||||
Navigation and Back-up Camera Group | 975 | 975 | 1,242 | 975 | |
SXT Plus Package | 1,246 | ||||
Wheels and Tunes Group | 619 | ||||
3.6L V6 | 1,513 | 1,513 | |||
Popular Equipment Group | 935 | 935 | |||
Sunroof | 1,197 | 1,064 | 1,064 | ||
Leather seating surfaces | 708 | 708 | |||
Sun / Sound and Wheel Group | 1,687 | ||||
Options (change) | 4,150 | 8,080 | 5,835 | 3,290 | 2,290 |
Options (change) | 3,705 | 7,193 | 5,195 | 2,929 | 2,039 |
Destination | 750 | 995 | 995 | 995 | 995 |
Total Price | $29,600 | $34,270 | $33,425 | $35,680 | $34,680 |
Total Invoice | $27,535 | $32,564 | $31,868 | $34,066 | $33,176 |
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Lowest Adjusted Price and Invoice: Kia Optima EX Turbo | |||||
TrueDelta Adjusted Price Difference: $1,585 | |||||
TrueDelta Adjusted Invoice Difference: $2,197 | |||||
Model Year | 2011 | 2015 | 2015 | 2015 | 2015 |
Model | Optima | Journey | Journey | Journey | Journey |
Trim | EX Turbo | SXT | Crossroad | Limited | R/T |
Body | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
Engine | 274hp I4 | 283hp V6 | 283hp V6 | 283hp V6 | 283hp V6 |
Transmission | T6 | T6 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 22/34 MPG | 17/25 MPG | 17/25 MPG | 17/25 MPG | 17/25 MPG |
Audio (watts, speakers) | 550, 12 | 368, 7 | ?, 6 | 368, 7 | 368, 7 |
Tire (rear if not all the same) | 215/55-17 | 225/55-19 | 225/55-19 | 225/55-19 | 225/55-19 |
Total Price | $29,600 | $34,270 | $33,425 | $35,680 | $34,680 |
Adjustments for Features | 0 | -2,240 | -2,240 | -2,590 | -2,090 |
Feature-Adjusted Total Price | $29,600 | $32,030 | $31,185 | $33,090 | $32,590 |
Cost Above Minimum | $0 | $845 | $0 | $1,905 | $1,405 |
Total Invoice | $27,535 | $32,564 | $31,868 | $34,066 | $33,176 |
Adjustments for Features | 0 | -2,128 | -2,136 | -2,473 | -1,999 |
Feature-Adjusted Total Invoice | $27,535 | $30,436 | $29,732 | $31,593 | $31,177 |
Cost Above Minimum | $0 | $704 | $0 | $1,861 | $1,445 |
Model Year | 2011 | 2015 | 2015 | 2015 | 2015 |
Model | Optima | Journey | Journey | Journey | Journey |
Trim | EX Turbo | SXT | Crossroad | Limited | R/T |
Body | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
Transmission and Drivetrain | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 |
FWD | $0 | $0 | $0 | $0 | $0 |
Accessories | |||||
AC power outlet | $100 | $100 | |||
Remote start | $150 | $150 | $150 | $150 | |
Brakes, Airbags, and Other Safety | |||||
Knee airbag, driver | $75 | $75 | $75 | $75 | |
Obstacle detection, rear | $250 | $250 | $250 | $250 | |
Rollover sensor | $50 | $50 | $50 | $50 | |
Side curtain airbags | $350 | ||||
Side curtain airbags, three rows | $500 | $500 | $500 | $500 | |
Trailer sway control | $25 | $25 | $25 | $25 | |
Cargo Management | |||||
Cargo cover | $75 | $75 | $75 | $75 | |
Cargo net | $40 | $40 | $40 | $40 | |
Roof rails | $250 | $250 | $250 | ||
Second-row under-floor storage | $150 | $150 | $150 | $150 | |
Storage compartment under front seat(s) | $50 | $50 | $50 | $50 | |
Climate Control | |||||
Rear air vents | $100 | ||||
Rear air vents with automatic controls | $250 | $250 | $250 | $250 | |
Rear HVAC unit | $400 | $400 | $400 | $400 | |
Rear wiper | $175 | $175 | $175 | $175 | |
Exterior | |||||
Black exterior trim (optional) | $0 | ||||
Black grille (optional) | $0 | ||||
Deep-tinted rear windows | $275 | $275 | $275 | $275 | |
Panoramic sunroof | $1200 | ||||
Rear spoiler | $200 | $200 | $200 | $200 | |
Sunroof | $900 | $900 | $900 | $900 | |
Infotainment | |||||
Satellite radio | $200 | ||||
Satellite radio - one year subscription | $250 | $250 | $250 | $250 | |
SD Card slot | $25 | $25 | $25 | $25 | |
SMS text-to-speech reader | $25 | $25 | $25 | $25 | |
Traffic + travel information | $25 | $25 | $25 | $25 | |
Traffic information | $25 | ||||
Voice control for external devices | $0 | $0 | $0 | $0 | |
Instruments, Lights, and Mirrors | |||||
Conversation mirror | $25 | $25 | $25 | $25 | |
Speaker lights | $100 | ||||
Turn signals on or near mirrors | $25 | ||||
Seats and Interior Trim | |||||
Cooled or ventilated front seats | $300 | ||||
Folding passenger seat | $150 | $150 | $150 | $150 | |
Folding third row seats | $600 | $600 | $600 | $600 | |
Heated second row seats | $200 | ||||
Manual fore-aft adjuster, second row seats | $75 | $75 | $75 | $75 | |
Manual recliner, second row seats | $75 | $75 | $75 | $75 | |
Manual recliner, third row seats | $125 | $125 | $125 | $125 | |
Memory system, driver seat | $200 | ||||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | $150 | |
Power fore-aft adjuster, passenger seat | $100 | ||||
Power lumbar adjuster, driver seat | $100 | ||||
Power recliner, driver seat | $100 | ||||
Power recliner, passenger seat | $100 | ||||
Suspension, Wheels, and Tires | |||||
Alloy wheels | $350 | $350 | $350 | $350 | |
Chrome-coated alloy wheels | $600 | ||||
Sport suspension (upgrade) | $0 | ||||
Touring suspension (upgrade) | $0 | $0 | $0 | ||
Total Value of Features | $4,550 | $6,790 | $6,790 | $7,140 | $6,640 |
Value of Feature Adjustments | $0 | $2,240 | $2,240 | $2,590 | $2,090 |
Value of Feature Adjustments | 0 | -2,128 | -2,136 | -2,473 | -1,999 |
Model Year | 2011 | 2015 |
Model | Optima | Journey |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 110.0 in | 113.8 in |
Length | 190.7 in | 192.4 in |
Width | 72.1 in | 72.2 in |
Height | 57.3 in | 66.6 in |
Curb Weight | 3,385 lb. | 3,884 lb. |
Fuel Capacity | 18.5 gal. | 20.5 gal. |
Row 1 Headroom | 40.0 in | 40.8 in |
Row 1 Shoulder Room | 57.2 in | 57.5 in |
Row 1 Hip Room | 54.7 in | 53.8 in |
Row 1 Legroom | 45.5 in | 40.8 in |
Row 2 Headroom | 37.6 in | 39.9 in |
Row 2 Shoulder Room | 55.7 in | 56.9 in |
Row 2 Hip Room | 54.5 in | 54.4 in |
Row 2 Legroom | 34.7 in | 33.6 in |
Row 3 Headroom | 0.0 in | 37.7 in |
Row 3 Shoulder Room | 0.0 in | 43.5 in |
Row 3 Hip Room | 0.0 in | 40.0 in |
Row 3 Legroom | 0.0 in | 23.4 in |
Cargo Volume, Minimum | 15.4 ft3 | 10.7 ft3 |
Cargo Volume, Behind R2 | 15.4 | 37.0 ft3 |
Cargo Volume, Maximum | 15.4 | 67.6 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Rearview camera | 200 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Total Requested | 950 | 73% |
Total Not Requested | 350 | 27% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Total Requested | 300 | 13% |
Total Not Requested | 2100 | 87% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Infinity, 368W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 900 | 72% |
Total Not Requested | 350 | 28% |
Leather seating surfaces | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | Yes |
Total Requested | 1100 | 100% |
Total Not Requested | 0 | 0% |
Navigation and Back-up Camera Group | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
SMS text-to-speech reader | 25 | No |
Traffic + travel information | 25 | No |
Universal garage door opener | 100 | Yes |
Obstacle detection, rear | 250 | No |
Rearview camera | 200 | Yes |
Total Requested | 1000 | 77% |
Total Not Requested | 300 | 23% |
SXT Plus Package | ||
Feature | Value | Requested? |
Automatic climate control, front | 200 | Yes |
Rear air vents with automatic controls | 100 | No |
SD Card slot | 25 | No |
Illuminated visor mirror, driver | 40 | Yes |
Illuminated visor mirror, passenger | 50 | Yes |
Trip computer | 150 | Yes |
Outside temperature display | 50 | Yes |
Compass | 0 | Yes |
Conversation mirror | 25 | No |
Overhead sunglass holder | 25 | Yes |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Power 4-way lumbar adjuster, driver seat | 150 | No |
Folding passenger seat | 150 | No |
Storage compartment under front seat(s) | 50 | No |
Leather-wrapped steering wheel | 150 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Bluetooth cell phone link | 100 | Yes |
Voice control for external devices | 0 | No |
Bluetooth audio streaming | 25 | Yes |
Total Requested | 1190 | 70% |
Total Not Requested | 500 | 30% |
Wheels and Tunes Group | ||
Feature | Value | Requested? |
Touring suspension (upgrade) | 250 | No |
Infinity, 368W, 7 speakers (with subwoofer) | 350 | No |
225/55R19 tires | 400 | No |
Total Requested | 0 | 0% |
Total Not Requested | 1000 | 100% |
3.6L V6 DOHC-4v 283 hp@6350 260 lb-ft@4400 | ||
Feature | Value | Requested? |
3.6L V6 DOHC-4v 283 hp@6350 260 lb-ft@4400 | 1000 | Yes |
6-speed manually-shiftable automatic | 0 | Yes |
Bright-finished exhaust tip(s) | 25 | Yes |
Total Requested | 1025 | 100% |
Total Not Requested | 0 | 0% |
Popular Equipment Group | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Universal garage door opener | 100 | Yes |
Automatic headlights | 100 | Yes |
Heated steering wheel | 100 | Yes |
Alarm | 100 | No |
Remote start | 150 | No |
Daytime running lights (optional) | 0 | No |
Rear reading lights | 0 | No |
Total Requested | 500 | 67% |
Total Not Requested | 250 | 33% |
Leather seating surfaces | ||
Feature | Value | Requested? |
Leather seating surfaces | 450 | Yes |
Heated front seats | 200 | Yes |
Total Requested | 650 | 100% |
Total Not Requested | 0 | 0% |
Navigation and Back-up Camera Group | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
SMS text-to-speech reader | 25 | No |
Traffic + travel information | 25 | No |
Universal garage door opener | 100 | Yes |
Obstacle detection, rear | 250 | No |
Rearview camera | 200 | Yes |
Total Requested | 1000 | 77% |
Total Not Requested | 300 | 23% |
3.6L V6 DOHC-4v 283 hp@6350 260 lb-ft@4400 | ||
Feature | Value | Requested? |
3.6L V6 DOHC-4v 283 hp@6350 260 lb-ft@4400 | 1000 | Yes |
6-speed manually-shiftable automatic | 0 | Yes |
Bright-finished exhaust tip(s) | 25 | Yes |
Total Requested | 1025 | 100% |
Total Not Requested | 0 | 0% |
Popular Equipment Group | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Universal garage door opener | 100 | Yes |
Automatic headlights | 100 | Yes |
Heated steering wheel | 100 | Yes |
Alarm | 100 | No |
Remote start | 150 | No |
Daytime running lights (optional) | 0 | No |
Rear reading lights | 0 | No |
Total Requested | 500 | 67% |
Total Not Requested | 250 | 33% |
Navigation and Back-up Camera Group | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
SMS text-to-speech reader | 25 | No |
Traffic + travel information | 25 | No |
Universal garage door opener | 100 | Yes |
Obstacle detection, rear | 250 | No |
Rearview camera | 200 | Yes |
Total Requested | 1000 | 77% |
Total Not Requested | 300 | 23% |
Sun / Sound and Wheel Group | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Infinity, 368W, 7 speakers (with subwoofer) | 350 | No |
Chrome-coated alloy wheels | 250 | No |
Total Requested | 900 | 60% |
Total Not Requested | 600 | 40% |
Navigation and Back-up Camera Group | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
SMS text-to-speech reader | 25 | No |
Traffic + travel information | 25 | No |
Universal garage door opener | 100 | Yes |
Obstacle detection, rear | 250 | No |
Rearview camera | 200 | Yes |
Total Requested | 1000 | 77% |
Total Not Requested | 300 | 23% |