Kia Optima Kia Optima 2010 Kia Forte Kia Forte 2013

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Kia Optima vs. Kia Forte Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Kia Forte Invoice Comparison

Lowest Total Price: $21,425

Kia Forte EX   
Difference: $3,665

Lowest Total Invoice: $20,210

Kia Forte EX   
Difference: $3,140

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020102013
ModelOptimaOptimaForte
TrimEXSXEX
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $20,995 $21,975 $17,800
Base Invoice $19,620 $20,370 $16,950
Navigation system 1,200 1,200  
Premium Package 2,200 2,000 950
Technology Package     1,900
Navigation system 1,075 1,075  
Premium Package 1,960 1,790 830
Technology Package     1,655
Options (change) 3,400 3,200 2,850
Options (change) 3,035 2,865 2,485
Destination 695 695 775
Total Price $25,090 $25,870 $21,425
Total Invoice $23,350 $23,930 $20,210

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Kia Forte dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Kia Forte

Lowest Adjusted Price and Invoice: Kia Forte EX
TrueDelta Adjusted Price Difference: $1,840
TrueDelta Adjusted Invoice Difference: $1,442
Model Year201020102013
ModelOptimaOptimaForte
TrimEXSXEX
Body4dr Sedan4dr Sedan4dr Sedan
Engine175hp I4175hp I4156hp I4
TransmissionT5T5T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)22/32 MPG22/32 MPG26/36 MPG
Audio (watts, speakers)360, 7360, 7?, 6
Tire (rear if not all the same)215/50-17215/50-17205/55-16
Total Price$25,090$25,870$21,425
Adjustments for Features-1,825-1,7750
Feature-Adjusted Total Price$23,265$24,095$21,425
Cost Above Minimum$0$830$0
Total Invoice$23,350$23,930$20,210
Adjustments for Features-1,698-1,6420
Feature-Adjusted Total Invoice$21,652$22,288$20,210
Cost Above Minimum$0$636$0

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Features Comparison: Kia Optima vs. Kia Forte

Model Year201020102013
ModelOptimaOptimaForte
TrimEXSXEX
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000$1000 
6-speed manually-shiftable automatic  $1100
FWD$0$0$0
Accessories 
Power-adjustable pedals$125  
Proximity key $250$250
Sunshade, rear$125$125 
Universal garage door opener$100$100 
Brakes, Airbags, and Other Safety 
Rearview camera  $200
Climate Control 
Ionizing air filtration  $50
Exterior 
Bodyside moldings$75$75 
Infotainment 
Bluetooth cell phone link  $100
Traffic information  $25
Voice control for nav and audio  $100
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror$150$150 
Compass$0$0 
Heated mirrors$25$25 
Interior ambient lighting$150$150 
Power-folding mirrors  $50
Seats and Interior Trim 
Aluminum trim $100 
Door sill trim plates$100$100 
Heated front seats$200$200 
Leather seating surfaces$900  
Leather-wrapped steering wheel$150$150 
Manual height adjuster, driver seat  $50
Manual lumbar adjuster, driver seat$50$50 
Metal pedals $75 
Partial leather seating sufaces $450 
Power fore-aft adjuster, driver seat$100$100 
Power fore-aft adjuster, passenger seat$100$100 
Power height adjuster, driver seat$100$100 
Power recliner, driver seat$100$100 
Power recliner, passenger seat$100$100 
Power tilt adjuster, driver seat$100$100 
Suspension, Wheels, and Tires 
Sport suspension (upgrade) $0 
Transmission 
Steering-wheel-mounted transmission controls $100 
Total Value of Features$3,750$3,700$1,925
Value of Feature Adjustments$1,825$1,775$0
Value of Feature Adjustments-1,698-1,6420

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Specifications Comparison: Kia Optima vs. Kia Forte

Model Year20102013
ModelOptimaForte
Body4dr Sedan4dr Sedan
Wheelbase107.1 in104.3 in
Length189.0 in178.3 in
Width71.1 in69.9 in
Height58.3 in57.5 in
Curb Weight3,197 lb.2,791 lb.
Fuel Capacity16.4 gal.13.7 gal.
Row 1 Headroom39.8 in40.0 in
Row 1 Shoulder Room57.1 in55.7 in
Row 1 Hip Room54.5 in53.0 in
Row 1 Legroom43.7 in43.3 in
Row 2 Headroom38.0 in37.8 in
Row 2 Shoulder Room56.3 in54.7 in
Row 2 Hip Room54.7 in53.3 in
Row 2 Legroom37.8 in35.0 in
Cargo Volume15.0 ft314.7 ft3

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Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
215/50VR17 tires400No
Power-adjustable pedals125No
Sunshade, rear125No
Heated front seats200No
Sunroof900Yes
CD changer, in-dash200No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested90036%
Total Not Requested160064%

Option Package Details
Kia Optima SX

Premium Package
FeatureValueRequested?
Heated front seats200No
Sunroof900Yes
CD changer, in-dash200No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested90046%
Total Not Requested107554%

Option Package Details
Kia Forte EX

Premium Package
FeatureValueRequested?
Sunroof900Yes
Alloy wheels350Yes
205/55HR16 tires400No
Total Requested125076%
Total Not Requested40024%
Technology Package
FeatureValueRequested?
Rearview camera200No
Automatic climate control, front200Yes
Automatic headlights100Yes
Fog lights125Yes
Upgraded instruments0No
Additional chrome trim0No
Proximity key250Yes
Voice control for nav and audio100No
Traffic information25No
Ionizing air filtration50No
Navigation system600Yes
Total Requested127577%
Total Not Requested37523%

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