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2010 Kia Optima vs. 2015 Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
2010 Kia Optima vs. 2015 Kia Optima Invoice Comparison
Lowest Total Price: $25,290 2010 Kia Optima EX | ||||||
| Difference: $5,625 | ||||||
Lowest Total Invoice: $23,530 2010 Kia Optima EX | ||||||
| Difference: $5,572 | ||||||
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| Model Year | 2010 | 2015 | 2015 | 2015 | 2015 | 2015 |
| Model | Optima | Optima | Optima | Optima | Optima | Optima |
| Trim | EX | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $20,995 | $24,190 | $32,150 | $25,790 | $27,700 | $35,500 |
| Base Invoice | $19,620 | $22,801 | $29,815 | $24,133 | $25,920 | $33,140 |
| Premium Package | 2,200 | 3,300 | 3,300 | |||
| Paint, special white | 200 | 200 | ||||
| Navigation system | 1,200 | |||||
| Technology Package | 2,400 | 2,350 | 2,400 | |||
| Premium Tech Package | 4,600 | |||||
| Premium Package | 1,960 | 3,060 | 3,060 | |||
| Paint, special white | 180 | 186 | ||||
| Navigation system | 1,075 | |||||
| Technology Package | 2,230 | 2,185 | 2,230 | |||
| Premium Tech Package | 4,270 | |||||
| Options (change) | 3,600 | 5,900 | 2,350 | 4,600 | 5,700 | 0 |
| Options (change) | 3,215 | 5,476 | 2,185 | 4,270 | 5,290 | 0 |
| Destination | 695 | 825 | 825 | 825 | 825 | 825 |
| Total Price | $25,290 | $30,915 | $35,325 | $31,215 | $34,225 | $36,325 |
| Total Invoice | $23,530 | $29,102 | $32,825 | $29,228 | $32,035 | $33,965 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation 2010 Kia Optima dealer quotes or 2015 Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: 2010 Kia Optima vs. 2015 Kia Optima
| Lowest Adjusted Price and Invoice: 2010 Kia Optima EX | ||||||
| TrueDelta Adjusted Price Difference: $2,725 | ||||||
| TrueDelta Adjusted Invoice Difference: $2,725 | ||||||
| Model Year | 2010 | 2015 | 2015 | 2015 | 2015 | 2015 |
| Model | Optima | Optima | Optima | Optima | Optima | Optima |
| Trim | EX | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 175hp I4 | 192hp I4 | 159hp I4 H | 192hp I4 | 274hp I4 | 274hp I4 |
| Transmission | T5 | T6 | T6 | T6 | T6 | T6 |
| Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 360, 7 | ?, 8 | 550, 12 | ?, 8 | ?, 8 | ?, 8 |
| Tire (rear if not all the same) | 215/50-17 | 215/55-17 | 215/55-17 | 225/45-18 | 225/45-18 | 225/45-18 |
| Total Price | $25,290 | $30,915 | $35,325 | $31,215 | $34,225 | $36,325 |
| Adjustments for Features | 0 | -2,900 | -3,850 | -3,175 | -3,875 | -5,225 |
| Feature-Adjusted Total Price | $25,290 | $28,015 | $31,475 | $28,040 | $30,350 | $31,100 |
| Cost Above Minimum | $0 | $0 | $3,460 | $25 | $2,335 | $3,085 |
| Total Invoice | $23,530 | $29,102 | $32,825 | $29,228 | $32,035 | $33,965 |
| Adjustments for Features | 0 | -2,730 | -3,578 | -2,973 | -3,627 | -4,886 |
| Feature-Adjusted Total Invoice | $23,530 | $26,372 | $29,247 | $26,255 | $28,408 | $29,079 |
| Cost Above Minimum | $0 | $117 | $2,992 | $0 | $2,153 | $2,824 |
Features Comparison: 2010 Kia Optima vs. 2015 Kia Optima
| Model Year | 2010 | 2015 | 2015 | 2015 | 2015 | 2015 |
| Model | Optima | Optima | Optima | Optima | Optima | Optima |
| Trim | EX | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||||||
| 5-speed manually-shiftable automatic | $1000 | |||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | |
| FWD | $0 | $0 | $0 | $0 | $0 | $0 |
| Accessories | ||||||
| Heated steering wheel | $100 | $100 | $100 | |||
| Power-adjustable pedals | $125 | |||||
| Proximity key | $250 | $250 | $250 | $250 | $250 | |
| Sunshade, rear | $125 | |||||
| Brakes, Airbags, and Other Safety | ||||||
| 911 assist | $25 | $25 | $25 | $25 | $25 | |
| Blind spot warning system | $200 | $200 | $200 | $200 | $200 | |
| Cross-traffic warning, rear | $100 | $100 | $100 | $100 | $100 | |
| Obstacle detection, rear | $250 | $250 | $250 | $250 | $250 | |
| Rearview camera | $200 | $200 | $200 | $200 | $200 | |
| Temporary spare tire | $150 | |||||
| Vehicle health reports | $0 | $0 | $0 | $0 | $0 | |
| Cargo Management | ||||||
| Air-conditioned storage compartment | $50 | $50 | $50 | $50 | $50 | |
| Rear seat pass-through | $100 | |||||
| Climate Control | ||||||
| Dual-zone climate control | $125 | $125 | $125 | $125 | $125 | |
| Ionizing air filtration | $50 | $50 | $50 | $50 | $50 | |
| Rear air vents | $100 | $100 | $100 | $100 | $100 | |
| Engine / Motor | ||||||
| Automatic start / stop | $150 | |||||
| Exterior | ||||||
| Body kit | $0 | $0 | $0 | $0 | ||
| Bodyside moldings | $75 | |||||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | ||
| Laminated front side windows | $200 | $200 | $200 | $200 | $200 | |
| Painted brake calipers (optional) | $0 | |||||
| Panoramic sunroof | $1200 | $1200 | $1200 | $1200 | $1200 | |
| Rear spoiler | $200 | $200 | ||||
| Sunroof | $900 | |||||
| Infotainment | ||||||
| App support | $0 | $0 | $0 | $0 | $0 | |
| Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | |
| Bluetooth cell phone link | $100 | $100 | $100 | $100 | $100 | |
| HD radio | $50 | $50 | $50 | $50 | $50 | |
| SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | |
| Surround sound | $250 | $250 | $250 | $250 | $250 | |
| Traffic information | $25 | $25 | $25 | $25 | $25 | |
| Voice control for external devices | $0 | $0 | $0 | $0 | $0 | |
| Voice control for nav and audio | $100 | $100 | $100 | $100 | $100 | |
| Instruments, Lights, and Mirrors | ||||||
| Detailed driving style feedback | $100 | |||||
| Large energy flow and fuel economy display | $25 | |||||
| Power-folding mirrors | $50 | $50 | $50 | $50 | $50 | |
| Speaker lights | $100 | $100 | $100 | $100 | $100 | |
| Xenon HID headlights | $500 | $500 | $500 | |||
| Seats and Interior Trim | ||||||
| Cooled or ventilated front seats | $300 | $300 | $300 | $300 | $300 | |
| Door sill trim plates | $100 | |||||
| Floor mats | $75 | |||||
| Folding second row seats | $300 | $300 | $300 | $300 | $300 | |
| Heated second row seats | $200 | $200 | $200 | $200 | $200 | |
| Illuminated door sill trim plates | $200 | $200 | $200 | $200 | ||
| Leather door panel trim | $250 | |||||
| Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | $150 | |
| Manual lumbar adjuster, driver seat | $50 | |||||
| Memory system, driver seat | $200 | $200 | $200 | $200 | $200 | |
| Metal pedals | $75 | $75 | $75 | |||
| Power lumbar adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
| Wood trim | $300 | |||||
| Wood/leather-wrapped steering wheel | $150 | |||||
| Suspension, Wheels, and Tires | ||||||
| Alloy wheels | $350 | $350 | $350 | $350 | $350 | |
| Chrome-plated alloy wheels | $850 | |||||
| Electronic systems calibration selector | $200 | $200 | ||||
| Sport suspension (upgrade) | $0 | $0 | $0 | |||
| Transmission | ||||||
| Steering-wheel-mounted transmission controls | $100 | $100 | $100 | |||
| Total Value of Features | $3,400 | $6,300 | $7,250 | $6,575 | $7,275 | $8,625 |
| Value of Feature Adjustments | $0 | $2,900 | $3,850 | $3,175 | $3,875 | $5,225 |
| Value of Feature Adjustments | 0 | -2,730 | -3,578 | -2,973 | -3,627 | -4,886 |
Specifications Comparison: 2010 Kia Optima vs. 2015 Kia Optima
| Model Year | 2010 | 2015 |
| Model | Optima | Optima |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 107.1 in | 110.0 in |
| Length | 189.0 in | 190.7 in |
| Width | 71.1 in | 72.1 in |
| Height | 58.3 in | 57.9 in |
| Curb Weight | 3,158 lb. | 3,238 lb. |
| Fuel Capacity | 16.4 gal. | 18.5 gal. |
| Row 1 Headroom | 39.8 in | 40.0 in |
| Row 1 Shoulder Room | 57.1 in | 57.3 in |
| Row 1 Hip Room | 54.5 in | 54.7 in |
| Row 1 Legroom | 43.7 in | 45.5 in |
| Row 2 Headroom | 38.0 in | 37.6 in |
| Row 2 Shoulder Room | 56.3 in | 55.7 in |
| Row 2 Hip Room | 54.7 in | 54.5 in |
| Row 2 Legroom | 37.8 in | 34.7 in |
| Cargo Volume | 15.0 ft3 | 15.4 ft3 |
Option Package Details
2010 Kia Optima EX
| Premium Package | ||
| Feature | Value | Requested? |
| 215/50VR17 tires | 400 | No |
| Power-adjustable pedals | 125 | No |
| Heated front seats | 200 | Yes |
| Sunroof | 900 | Yes |
| CD changer, in-dash | 200 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Sunshade, rear | 125 | No |
| Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
| Total Requested | 1300 | 52% |
| Total Not Requested | 1200 | 48% |
Option Package Details
2015 Kia Optima EX
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Obstacle detection, rear | 250 | No |
| Voice control for nav and audio | 100 | No |
| Traffic information | 25 | No |
| Blind spot warning system | 200 | No |
| Rear cross-traffic detection | 100 | No |
| Total Requested | 600 | 47% |
| Total Not Requested | 675 | 53% |
| Premium Package | ||
| Feature | Value | Requested? |
| Heated steering wheel | 100 | No |
| Panoramic sunroof | 300 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | No |
| Rearview camera | 200 | No |
| Surround sound | 250 | No |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | No |
| Infinity, 8 speakers (with subwoofer) | 350 | No |
| Voice control for external devices | 0 | No |
| SMS text-to-speech reader | 25 | No |
| Vehicle health reports | 0 | No |
| 911 assist | 25 | No |
| Bluetooth audio streaming | 25 | No |
| App support | 0 | No |
| Total Requested | 400 | 16% |
| Total Not Requested | 2075 | 84% |
Option Package Details
2015 Kia Optima Hybrid EX
| Technology Package | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | No |
| Panoramic sunroof | 1200 | No |
| Blind spot warning system | 200 | No |
| Rear cross-traffic detection | 100 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 1750 | 100% |
Option Package Details
2015 Kia Optima SX
| Premium Tech Package | ||
| Feature | Value | Requested? |
| Panoramic sunroof | 300 | No |
| Navigation system | 600 | Yes |
| Obstacle detection, rear | 250 | No |
| Voice control for nav and audio | 100 | No |
| Traffic information | 25 | No |
| Blind spot warning system | 200 | No |
| Rear cross-traffic detection | 100 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | No |
| Rearview camera | 200 | No |
| Surround sound | 250 | No |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | No |
| Infinity, 8 speakers (with subwoofer) | 350 | No |
| Voice control for external devices | 0 | No |
| SMS text-to-speech reader | 25 | No |
| Vehicle health reports | 0 | No |
| 911 assist | 25 | No |
| Bluetooth audio streaming | 25 | No |
| App support | 0 | No |
| Total Requested | 1000 | 27% |
| Total Not Requested | 2650 | 73% |
Option Package Details
2015 Kia Optima SX Turbo
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Obstacle detection, rear | 250 | No |
| Voice control for nav and audio | 100 | No |
| Traffic information | 25 | No |
| Blind spot warning system | 200 | No |
| Rear cross-traffic detection | 100 | No |
| Total Requested | 600 | 47% |
| Total Not Requested | 675 | 53% |
| Premium Package | ||
| Feature | Value | Requested? |
| Panoramic sunroof | 1200 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | No |
| Rearview camera | 200 | No |
| Surround sound | 250 | No |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | No |
| Infinity, 8 speakers (with subwoofer) | 350 | No |
| Voice control for external devices | 0 | No |
| SMS text-to-speech reader | 25 | No |
| Vehicle health reports | 0 | No |
| 911 assist | 25 | No |
| Bluetooth audio streaming | 25 | No |
| App support | 0 | No |
| Total Requested | 400 | 12% |
| Total Not Requested | 2875 | 88% |
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