Kia Optima Kia Optima 2017 Kia Rio Kia Rio 2020

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Kia Optima vs. Kia Rio Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Kia Rio Invoice Comparison

Lowest Total Price: $18,030

Kia Rio S   
Difference: $5,695

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  Down Payment Interest Rate Term
Model Year201720172017201720172017201720172020
ModelOptimaOptimaOptimaOptimaOptimaOptimaOptimaOptimaRio
TrimLXLX 1.6THybrid PremiumEXHybrid EXPlug-in Hybrid EXSXSX LimitedS
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $22,200 $24,140 $25,995 $25,440 $30,990 $35,210 $26,855 $36,090 $16,490
Universal garage door opener 350 350 350 350 350 350 350 350 350
Cargo net 50 50 50 50 50 50 50 50  
Cargo mat 95 95 95   95 95     95
Floor mats 135 135 135           130
Universal garage door opener 291 291 291 291 291 291 291 291 291
Cargo net 42 42 42 42 42 42 42 42  
Cargo mat 78 78 78   78 78     78
Floor mats 108 108 108           104
Options (change) 630 630 630 400 495 495 400 400 575
Options (change) 519 519 519 333 411 411 333 333 473
Destination 895 895 895 895 895 895 895 895 965
Gas Tax 0 0 0 0 0 -4,919 0 0 0
Total Price $23,725 $25,665 $27,520 $26,735 $32,380 $31,681 $28,150 $37,385 $18,030

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Kia Rio dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Kia Rio

Lowest Adjusted Price and Invoice: Kia Rio S
TrueDelta Adjusted Price Difference: $4,025
TrueDelta Adjusted Invoice Difference: $19,172
Model Year201720172017201720172017201720172020
ModelOptimaOptimaOptimaOptimaOptimaOptimaOptimaOptimaRio
TrimLXLX 1.6THybrid PremiumEXHybrid EXPlug-in Hybrid EXSXSX LimitedS
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine185hp I4178hp I4154hp I4 H185hp I4154hp I4 H154hp I4 PiH245hp I4245hp I4120hp I4
TransmissionT6S7T6T6T6T6T6T6CVT-6
DrivetrainFWDFWDFWDFWDFWDFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 6?, 6?, 6?, 6630, 10630, 10?, 6630, 10?, 6
Tire (rear if not all the same)205/65-16205/65-16205/65-16215/55-17215/55-17215/55-17235/45-18235/45-18185/65-15
Total Price$23,725$25,665$27,520$26,735$32,380$31,681$28,150$37,385$18,030
Adjustments for Features-1,355-1,755-2,355-4,680-5,555-5,355-4,755-12,8550
Feature-Adjusted Total Price$22,370$23,910$25,165$22,055$26,825$26,326$23,395$24,530$18,030
Cost Above Minimum$315$1,855$3,110$0$4,770$4,271$1,340$2,475$0

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Features Comparison: Kia Optima vs. Kia Rio

Model Year201720172017201720172017201720172020
ModelOptimaOptimaOptimaOptimaOptimaOptimaOptimaOptimaRio
TrimLXLX 1.6THybrid PremiumEXHybrid EXPlug-in Hybrid EXSXSX LimitedS
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 $1100$1100$1100$1100$1100$1100 
7-speed automated manual $1200       
6-speed manually-shiftable CVT        $1100
FWD$0$0$0$0$0$0$0$0$0
Accessories 
Adaptive cruise control, all-speed       $850 
Cruise control$150$150$150$150$150$150$150 $150
Heated steering wheel   $100$100$100$100$100 
Proximity key $250$250$250$250$250 $250 
Proximity trunk or liftgate opener $125$125$125$125$125 $125 
Sunshades, second row      $125$125 
Tilt steering wheel, manual        $150
Tilt/telescoping steering wheel, manual$250$250$250$250$250$250$250$250 
Brakes, Airbags, and Other Safety 
911 assist  $25$25$25$25$25$25 
Around view cameras       $500 
Automatic braking, high-speed or partial       $200 
Automatic braking, low-speed       $200 
Blind spot warning system       $200 
Cross-traffic warning, rear       $100 
Forward collision warning       $200 
Knee airbag, driver$75$75$75$75$75$75$75$75 
Lane departure warning       $200 
Obstacle detection, rear       $250 
Rearview camera$200$200$200$200$200$200$200  
Rollover sensor$50$50$50$50$50$50$50$50 
Temporary spare tire      $150$150$150
Vehicle health reports  $0$0$0$0$0$0 
Cargo Management 
Rear seat pass-through  $100      
Climate Control 
Automatic climate control, front  $200$200$200$200$200$200 
Dual-zone climate control  $125$125$125$125$125$125 
Interior air filter$0$0$0$0$0$0$0$0 
Rear air vents  $100$100$100$100$100$100 
Engine / Motor 
10 kWh battery pack     $0   
3.3 kW onboard charger     $0   
Automatic start / stop  $150 $150$150   
Exterior 
Active grille shutters  $0 $0$0   
Black exterior trim (optional)      $0  
Body kit  $0 $0$0   
Bright-finished exhaust tip(s)$25  $25  $25$25 
Laminated front side windows $200 $200$200$200$200$200 
Painted brake calipers (optional)      $0$0 
Panoramic sunroof       $1200 
Rear spoiler      $200$200 
Infotainment 
Android Auto support  $100$100$100$100$100$100 
App support  $0$0$0$0$0$0 
Apple CarPlay support  $100$100$100$100$100$100 
Bluetooth audio streaming  $25$25$25$25$25$25 
CD player$125$125 $125     
HD radio    $50$50 $50 
MP3-compatible player$50$50 $50     
Navigation system    $600$600 $600 
Rear seat USB outlets (optional)        $0
SMS text-to-speech reader  $25$25$25$25$25$25 
Surround sound    $250$250 $250 
Traffic information    $25$25 $25 
Voice control for external devices  $0$0$0$0$0$0 
Voice control for nav and audio    $100$100 $100 
Wireless charging station       $75 
Instruments, Lights, and Mirrors 
Approach detection $25 $25   $25 
Auto-dimming headlights       $200 
Detailed driving style feedback  $100 $100$100   
Heated mirrors $25 $25$25$25$25$25$25
Illuminated visor mirror, driver$50$50$50$50$50$50$50$50 
Illuminated visor mirror, passenger$50$50$50$50$50$50$50$50 
Interior ambient lighting       $150 
Large energy flow and fuel economy display  $25 $25$25   
LED headlights       $1000 
Outside temperature display$50$50$50$50$50$50$50$50 
Power-folding mirrors $50 $50$50$50$50$50 
Steering-linked headlights       $150 
Turn signals on or near mirrors$25$25$25$25$25$25$25$25 
Visor mirror, driver        $10
Visor mirror, passenger        $10
Seats and Interior Trim 
Center armrest(s), second row$50$50$50$50$50$50$50$50 
Cooled or ventilated front seats       $300 
Door sill trim plates     $100 $100 
Folding second row seats$300  $300$300 $300$300$300
Heated front seats   $200$200$200$200$200 
Heated second row seats       $200 
Leather seating surfaces   $900$900$900$900$900 
Leather-wrapped steering wheel $150$150$150$150$150$150$150 
Manual height adjuster, driver seat$50$50$50     $50
Manual height adjuster, passenger seat$50$50$50$50$50$50$50  
Memory system, driver seat   $200$200$200$200$200 
Metal pedals      $75$75 
Power 4-way lumbar adjuster, driver seat   $150$150$150$150$150 
Power fore-aft adjuster, driver seat   $100$100$100$100$100 
Power fore-aft adjuster, passenger seat       $100 
Power height adjuster, driver seat   $100$100$100$100$100 
Power height adjuster, passenger seat       $100 
Power lumbar adjuster, driver seat$100$100$100      
Power lumbar adjuster, passenger seat       $100 
Power recliner, driver seat   $100$100$100$100$100 
Power recliner, passenger seat       $100 
Power tilt adjuster, driver seat   $100$100$100$100$100 
Power tilt adjuster, passenger seat       $100 
Stain-resistant fabric  $100      
Suspension, Wheels, and Tires 
Alloy wheels$350$350$350$350$350$350   
Chrome-plated alloy wheels       $850 
Electronic systems calibration selector$200  $200  $200$200 
Machined alloy wheels      $350  
Performance steering system (optional)      $0$0 
Sport suspension (upgrade)      $0$0 
Transmission 
Steering-wheel-mounted transmission controls      $100$100 
Total Value of Features$3,300$3,700$4,300$6,625$7,500$7,300$6,700$14,800$1,945
Value of Feature Adjustments$1,355$1,755$2,355$4,680$5,555$5,355$4,755$12,855$0
Value of Feature Adjustments-1,306-1,656-2,205-4,373-5,157-4,924-4,434-11,9350

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Specifications Comparison: Kia Optima vs. Kia Rio

Model Year20172020
ModelOptimaRio
Body4dr Sedan4dr Sedan
Wheelbase110.4 in101.6 in
Length191.1 in172.6 in
Width73.2 in67.9 in
Height57.7 in57.1 in
Curb Weight3,220 lb.2,768 lb.
Fuel Capacity18.5 gal.11.9 gal.
Row 1 Headroom39.8 in38.9 in
Row 1 Shoulder Room58.1 in54.1 in
Row 1 Hip Room56.0 in52.9 in
Row 1 Legroom45.5 in42.1 in
Row 2 Headroom37.8 in37.4 in
Row 2 Shoulder Room56.4 in53.3 in
Row 2 Hip Room56.0 in52.4 in
Row 2 Legroom35.6 in33.5 in
Cargo Volume15.9 ft313.7 ft3

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Option Package Details
Kia Rio S

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0Yes
Total Requested250100%
Total Not Requested00%

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