The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $36,384 Subaru WRX Limited | |||
Difference: $76 | |||
Lowest Total Invoice: $33,826 Kia Optima SX | |||
Difference: $66 | |||
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Model Year | 2017 | 2017 | 2017 |
Model | Optima | Optima | WRX |
Trim | SX | SX Limited | Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $26,855 | $36,090 | $30,995 |
Base Invoice | $25,023 | $33,481 | $29,154 |
Universal garage door opener | 350 | 350 | 85 |
SX Base Package | 3,085 | ||
Technology Package | 4,800 | ||
Cargo net | 50 | 50 | 55 |
Remote start | 425 | 425 | 469 |
Auto-dimming rearview mirror | 165 | ||
Navigation Package with Eyesight | 3,795 | ||
Universal garage door opener | 291 | 291 | 56 |
SX Base Package | 2,842 | ||
Technology Package | 4,380 | ||
Cargo net | 42 | 42 | 36 |
Remote start | 353 | 353 | 351 |
Auto-dimming rearview mirror | 107 | ||
Navigation Package with Eyesight | 3,368 | ||
Options (change) | 8,710 | 825 | 4,569 |
Options (change) | 7,908 | 686 | 3,918 |
Destination | 895 | 895 | 820 |
Total Price | $36,460 | $37,810 | $36,384 |
Total Invoice | $33,826 | $35,062 | $33,892 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Subaru WRX dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Optima SX | |||
TrueDelta Adjusted Price Difference: $2,129 | |||
TrueDelta Adjusted Invoice Difference: $2,112 | |||
Model Year | 2017 | 2017 | 2017 |
Model | Optima | Optima | WRX |
Trim | SX | SX Limited | Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 245hp I4 | 245hp I4 | 268hp H4 |
Transmission | T6 | T6 | M6 |
Drivetrain | FWD | FWD | AWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 630, 10 | 630, 10 | 440, 9 |
Tire (rear if not all the same) | 235/45-18 | 235/45-18 | 245/40-18 |
Total Price | $36,460 | $37,810 | $36,384 |
Adjustments for Features | -2,205 | -3,080 | 0 |
Feature-Adjusted Total Price | $34,255 | $34,730 | $36,384 |
Cost Above Minimum | $0 | $475 | $0 |
Total Invoice | $33,826 | $35,062 | $33,892 |
Adjustments for Features | -2,046 | -2,856 | 0 |
Feature-Adjusted Total Invoice | $31,780 | $32,206 | $33,892 |
Cost Above Minimum | $0 | $426 | $0 |
Model Year | 2017 | 2017 | 2017 |
Model | Optima | Optima | WRX |
Trim | SX | SX Limited | Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
6-speed manually-shiftable automatic | $1100 | $1100 | |
6-speed manual | $150 | ||
FWD | $0 | $0 | |
AWD | $1700 | ||
Accessories | |||
Heated steering wheel | $100 | $100 | |
Lead vehicle start alert | $25 | ||
PIN Code Access | $10 | ||
Proximity trunk or liftgate opener | $125 | $125 | |
Sunshades, second row | $125 | $125 | |
Brakes, Airbags, and Other Safety | |||
911 assist | $25 | $25 | |
Around view cameras | $500 | ||
Backup collision intervention | $150 | ||
Lane departure prevention, steering-based | $200 | ||
Lane sway warning | $25 | ||
Pedestrian detection | $50 | ||
Radar- or camera-based collision preparation system | $0 | ||
Rearview camera | $200 | $200 | |
Torque vectoring, brake-based | $100 | ||
Cargo Management | |||
Cargo mat | $40 | $40 | |
Overhead sunglass holder | $25 | $25 | |
Climate Control | |||
Dual-zone climate control | $125 | $125 | |
Rear air vents | $100 | $100 | |
Wiper de-icer | $25 | ||
Exterior | |||
Body kit | $0 | ||
Front splitter spoiler | $200 | ||
Hood scoop | $100 | ||
Laminated front side windows | $200 | $200 | |
Painted brake calipers (optional) | $0 | $0 | |
Panoramic sunroof | $1200 | $1200 | |
Sunroof | $900 | ||
Infotainment | |||
Android Auto support | $100 | $100 | |
Apple CarPlay support | $100 | $100 | |
HD radio | $50 | $50 | |
Navigation map updates, three years | $0 | ||
Siri Eyes Free support | $0 | ||
Surround sound | $250 | $250 | |
Telematics service, such as OnStar | $200 | ||
Traffic + travel information | $25 | ||
Traffic information | $25 | $25 | |
Voice control for external devices | $0 | $0 | |
Wireless charging station | $75 | ||
Instruments, Lights, and Mirrors | |||
Approach detection | $25 | $25 | |
Auto-dimming headlights | $200 | $200 | |
Boost gauge | $75 | ||
Fog lights | $125 | ||
Interior ambient lighting | $150 | $150 | |
LED headlights | $1000 | $1000 | |
LED headlights, single projector or low beam only | $750 | ||
Power-folding mirrors | $50 | $50 | |
Steering-linked fog lights | $50 | ||
Steering-linked headlights | $150 | $150 | |
Seats and Interior Trim | |||
Center armrest(s), second row | $50 | $50 | |
Cooled or ventilated front seats | $300 | $300 | |
Door sill trim plates | $100 | $100 | |
Heated second row seats | $200 | $200 | |
Memory system, driver seat | $200 | $200 | |
Power 4-way lumbar adjuster, driver seat | $150 | $150 | |
Power fore-aft adjuster, passenger seat | $100 | $100 | |
Power height adjuster, passenger seat | $100 | $100 | |
Power lumbar adjuster, passenger seat | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | |
Power tilt adjuster, passenger seat | $100 | $100 | |
Suspension, Wheels, and Tires | |||
Alloy wheels | $350 | ||
Chrome-plated alloy wheels | $850 | ||
Electronic systems calibration selector | $200 | $200 | |
Machined alloy wheels | $350 | ||
Performance steering system (optional) | $0 | $0 | |
Transmission | |||
Steering-wheel-mounted transmission controls | $100 | $100 | |
Total Value of Features | $7,615 | $8,490 | $5,410 |
Value of Feature Adjustments | $2,205 | $3,080 | $0 |
Value of Feature Adjustments | -2,046 | -2,856 | 0 |
Model Year | 2017 | 2017 |
Model | Optima | WRX |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.4 in | 104.3 in |
Length | 191.1 in | 180.9 in |
Width | 73.2 in | 70.7 in |
Height | 57.7 in | 58.1 in |
Curb Weight | 3,220 lb. | 3,268 lb. |
Fuel Capacity | 18.5 gal. | 15.9 gal. |
Row 1 Headroom | 39.8 in | 39.8 in |
Row 1 Shoulder Room | 58.1 in | 55.6 in |
Row 1 Hip Room | 56.0 in | 52.2 in |
Row 1 Legroom | 45.5 in | 43.3 in |
Row 2 Headroom | 37.8 in | 37.1 in |
Row 2 Shoulder Room | 56.4 in | 54.2 in |
Row 2 Hip Room | 56.0 in | 53.1 in |
Row 2 Legroom | 35.6 in | 35.4 in |
Cargo Volume | 15.9 ft3 | 12.0 ft3 |
SX Base Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Steering-linked headlights | 150 | No |
Door sill trim plates | 100 | No |
LED headlights | 1000 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | No |
Proximity key | 250 | Yes |
Perimeter approach lighting | 25 | No |
Approach detection | 25 | No |
Proximity trunk or liftgate opener | 125 | No |
Total Requested | 1125 | 43% |
Total Not Requested | 1475 | 57% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | No |
Heated second row seats | 200 | No |
Surround sound | 250 | No |
Lane departure warning system | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Power lumbar adjuster, passenger seat | 100 | No |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Rear reading lights | 0 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 2050 | 40% |
Total Not Requested | 3100 | 60% |
Auto-dimming rearview mirror | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 150 | 100% |
Total Not Requested | 0 | 0% |
Navigation Package with Eyesight | ||
Feature | Value | Requested? |
Obstacle detection, rear | 250 | Yes |
Backup collision intervention | 150 | No |
Navigation system | 600 | Yes |
Turn signals on or near mirrors | 25 | Yes |
Proximity key | 250 | Yes |
Voice control for nav and audio | 75 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Navigation map updates, three years | 0 | No |
PIN Code Access | 10 | No |
Harman/Kardon, 440W, 9 speakers (with subwoofer) | 350 | No |
Steering-linked fog lights | 50 | No |
Adaptive cruise control, all-speed | 700 | Yes |
Lane departure prevention system, steering-based | 200 | No |
Radar- or camera-based collision preparation system | 0 | No |
Lane departure warning system | 200 | Yes |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Lane sway warning system | 25 | No |
Lead vehicle start alert | 25 | No |
Pedestrian detection | 50 | No |
Total Requested | 3000 | 78% |
Total Not Requested | 860 | 22% |