| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Toyota Matrix Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Toyota Matrix Invoice Comparison
Lowest Total Price: $23,190 Toyota Matrix S | ||||||
| Difference: $2,205 | ||||||
Lowest Total Invoice: $21,436 Toyota Matrix S | ||||||
| Difference: $3,043 | ||||||
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| Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2013 |
| Model | Optima | Optima | Optima | Optima | Optima | Matrix |
| Trim | S | EX | Hybrid EX | Plug-in Hybrid EX | SX | S |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Hatch |
| Base Price | $23,500 | $25,600 | $30,990 | $35,210 | $30,500 | $20,265 |
| Base Invoice | $22,652 | $23,902 | $28,752 | $32,743 | $28,380 | $18,745 |
| Panoramic sunroof | 1,000 | |||||
| Premium Package | 2,300 | |||||
| Sport Package | 1,240 | |||||
| Sunroof | 890 | |||||
| Panoramic sunroof | 932 | |||||
| Premium Package | 2,088 | |||||
| Sport Package | 1,103 | |||||
| Sunroof | 793 | |||||
| Options (change) | 1,000 | 2,300 | 0 | 0 | 0 | 2,130 |
| Options (change) | 932 | 2,088 | 0 | 0 | 0 | 1,896 |
| Destination | 895 | 895 | 895 | 895 | 895 | 795 |
| Gas Tax | 0 | 0 | 0 | -4,919 | 0 | 0 |
| Total Price | $25,395 | $28,795 | $31,885 | $31,186 | $31,395 | $23,190 |
| Total Invoice | $24,479 | $26,885 | $29,647 | $28,719 | $29,275 | $21,436 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Toyota Matrix dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Toyota Matrix
| Lowest Adjusted Price: Kia Optima S | ||||||
| Lowest Adjusted Invoice: Kia Optima EX | ||||||
| TrueDelta Adjusted Price Difference: $1,275 | ||||||
| TrueDelta Adjusted Invoice Difference: $522 | ||||||
| Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2013 |
| Model | Optima | Optima | Optima | Optima | Optima | Matrix |
| Trim | S | EX | Hybrid EX | Plug-in Hybrid EX | SX | S |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Hatch |
| Engine | 185hp I4 | 185hp I4 | 154hp I4 H | 154hp I4 PiH | 245hp I4 | 158hp I4 |
| Transmission | T6 | T6 | T6 | T6 | T6 | M5 |
| Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | ?, 6 | ?, 6 | 630, 10 | 630, 10 | ?, 6 | ?, 6 |
| Tire (rear if not all the same) | 215/55-17 | 215/55-17 | 215/55-17 | 215/55-17 | 235/45-18 | 215/45-17 |
| Total Price | $25,395 | $28,795 | $31,885 | $31,186 | $31,395 | $23,190 |
| Adjustments for Features | -3,480 | -6,395 | -4,680 | -4,530 | -8,195 | 0 |
| Feature-Adjusted Total Price | $21,915 | $22,400 | $27,205 | $26,656 | $23,200 | $23,190 |
| Cost Above Minimum | $0 | $485 | $5,290 | $4,741 | $1,285 | $0 |
| Total Invoice | $24,479 | $26,885 | $29,647 | $28,719 | $29,275 | $21,436 |
| Adjustments for Features | -3,354 | -5,971 | -4,352 | -4,172 | -7,642 | 0 |
| Feature-Adjusted Total Invoice | $21,125 | $20,914 | $25,295 | $24,547 | $21,633 | $21,436 |
| Cost Above Minimum | $211 | $0 | $4,381 | $3,633 | $719 | $0 |
Features Comparison: Kia Optima vs. Toyota Matrix
| Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2013 |
| Model | Optima | Optima | Optima | Optima | Optima | Matrix |
| Trim | S | EX | Hybrid EX | Plug-in Hybrid EX | SX | S |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Hatch |
| Transmission and Drivetrain | ||||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | |
| 5-speed manual | $0 | |||||
| FWD | $0 | $0 | $0 | $0 | $0 | $0 |
| Accessories | ||||||
| Heated steering wheel | $100 | $100 | ||||
| Proximity key | $250 | $250 | $250 | $250 | ||
| Proximity trunk or liftgate opener | $125 | $125 | $125 | $125 | ||
| Brakes, Airbags, and Other Safety | ||||||
| 911 assist | $25 | $25 | $25 | $25 | $25 | |
| Blind spot warning system | $200 | $200 | $200 | |||
| Cross-traffic warning, rear | $100 | $100 | $100 | |||
| Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | |
| Obstacle detection, rear | $250 | $250 | $250 | |||
| Rearview camera | $200 | $200 | $200 | $200 | $200 | |
| Rollover sensor | $50 | $50 | $50 | $50 | $50 | |
| Temporary spare tire | $150 | $150 | ||||
| Vehicle health reports | $0 | $0 | $0 | $0 | $0 | |
| Cargo Management | ||||||
| Cargo cover | $75 | |||||
| Cargo mat | $40 | $40 | ||||
| Overhead sunglass holder | $25 | $25 | $25 | $25 | $25 | |
| Climate Control | ||||||
| Automatic climate control, front | $200 | $200 | $200 | $200 | ||
| Dual-zone climate control | $125 | $125 | $125 | $125 | ||
| Rear air vents | $100 | $100 | $100 | $100 | ||
| Rear wiper | $175 | |||||
| Engine / Motor | ||||||
| 10 kWh battery pack | $0 | |||||
| 3.3 kW onboard charger | $0 | |||||
| Automatic start / stop | $150 | $150 | ||||
| Exterior | ||||||
| Active grille shutters | $0 | $0 | ||||
| Black exterior trim (optional) | $0 | |||||
| Body kit | $0 | $0 | ||||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | |||
| Laminated front side windows | $200 | $200 | $200 | $200 | $200 | |
| Painted brake calipers (optional) | $0 | |||||
| Panoramic sunroof | $1200 | $1200 | $1200 | |||
| Rear spoiler | $200 | $200 | $200 | |||
| Sunroof | $900 | |||||
| Infotainment | ||||||
| Android Auto support | $100 | $100 | $100 | $100 | $100 | |
| App support | $0 | $0 | $0 | $0 | $0 | |
| Apple CarPlay support | $100 | $100 | $100 | $100 | $100 | |
| CD player | $125 | |||||
| HD radio | $50 | $50 | ||||
| MP3-compatible player | $50 | |||||
| Navigation system | $600 | $600 | ||||
| SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | |
| Surround sound | $250 | $250 | ||||
| Traffic information | $25 | $25 | ||||
| Voice control for external devices | $0 | $0 | $0 | $0 | $0 | |
| Voice control for nav and audio | $100 | $100 | ||||
| Instruments, Lights, and Mirrors | ||||||
| Approach detection | $25 | $25 | $25 | $25 | ||
| Auto-dimming rearview mirror | $150 | $150 | $150 | |||
| Automatic headlights | $125 | $125 | $125 | $125 | $125 | |
| Detailed driving style feedback | $100 | $100 | ||||
| Fog lights | $125 | $125 | $125 | |||
| Illuminated visor mirror, driver | $50 | $50 | $50 | $50 | $50 | |
| Illuminated visor mirror, passenger | $50 | $50 | $50 | $50 | $50 | |
| Interior ambient lighting | $150 | $150 | $150 | |||
| Large energy flow and fuel economy display | $25 | $25 | ||||
| LED headlights | $1000 | |||||
| Power-folding mirrors | $50 | $50 | ||||
| Steering-linked headlights | $150 | |||||
| Trip computer | $150 | $150 | $150 | $150 | $150 | |
| Turn signals on or near mirrors | $25 | $25 | $25 | $25 | $25 | |
| Visor mirror, driver | $10 | |||||
| Visor mirror, passenger | $10 | |||||
| Seats and Interior Trim | ||||||
| Center armrest(s), second row | $50 | $50 | $50 | $50 | $50 | |
| Cooled or ventilated front seats | $300 | $300 | ||||
| Floor mats | $75 | $75 | $75 | $75 | ||
| Folding passenger seat | $150 | |||||
| Folding second row seats | $300 | $300 | $300 | $300 | $300 | |
| Heated front seats | $200 | $200 | $200 | $200 | ||
| Leather seating surfaces | $900 | $900 | $900 | $900 | ||
| Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | $150 | |
| Manual height adjuster, driver seat | $50 | |||||
| Manual height adjuster, passenger seat | $50 | $50 | $50 | |||
| Memory system, driver seat | $200 | $200 | $200 | $200 | ||
| Metal pedals | $75 | |||||
| Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | $150 | ||
| Power fore-aft adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
| Power fore-aft adjuster, passenger seat | $100 | $100 | ||||
| Power height adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
| Power height adjuster, passenger seat | $100 | $100 | ||||
| Power lumbar adjuster, driver seat | $100 | |||||
| Power lumbar adjuster, passenger seat | $100 | $100 | ||||
| Power recliner, driver seat | $100 | $100 | $100 | $100 | $100 | |
| Power recliner, passenger seat | $100 | $100 | ||||
| Power tilt adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
| Power tilt adjuster, passenger seat | $100 | $100 | ||||
| Suspension, Wheels, and Tires | ||||||
| Alloy wheels | $350 | $350 | $350 | $350 | $350 | |
| Electronic systems calibration selector | $200 | $200 | $200 | |||
| Machined alloy wheels | $350 | |||||
| Performance steering system (optional) | $0 | |||||
| Sport suspension (upgrade) | $0 | |||||
| Transmission | ||||||
| Steering-wheel-mounted transmission controls | $100 | |||||
| Total Value of Features | $6,150 | $9,065 | $7,350 | $7,200 | $10,865 | $2,670 |
| Value of Feature Adjustments | $3,480 | $6,395 | $4,680 | $4,530 | $8,195 | $0 |
| Value of Feature Adjustments | -3,354 | -5,971 | -4,352 | -4,172 | -7,642 | 0 |
Specifications Comparison: Kia Optima vs. Toyota Matrix
| Model Year | 2018 | 2013 |
| Model | Optima | Matrix |
| Body | 4dr Sedan | 4dr Hatch |
| Wheelbase | 110.4 in | 102.4 in |
| Length | 191.1 in | 171.9 in |
| Width | 73.2 in | 69.5 in |
| Height | 57.7 in | 61.4 in |
| Curb Weight | 3,220 lb. | 2,866 lb. |
| Fuel Capacity | 18.5 gal. | 13.2 gal. |
| Row 1 Headroom | 39.8 in | 40.5 in |
| Row 1 Shoulder Room | 58.1 in | 53.3 in |
| Row 1 Hip Room | 56.0 in | 52.3 in |
| Row 1 Legroom | 45.5 in | 41.6 in |
| Row 2 Headroom | 37.8 in | 39.3 in |
| Row 2 Shoulder Room | 56.4 in | 52.6 in |
| Row 2 Hip Room | 56.0 in | 43.7 in |
| Row 2 Legroom | 35.6 in | 36.2 in |
| Cargo Volume, Minimum | 15.9 ft3 | 19.8 ft3 |
| Cargo Volume, Maximum | 15.9 | 61.5 ft3 |
Option Package Details
Kia Optima EX
| Premium Package | ||
| Feature | Value | Requested? |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Power lumbar adjuster, passenger seat | 100 | No |
| Auto-dimming rearview mirror | 150 | No |
| Power height adjuster, passenger seat | 50 | No |
| Power tilt adjuster, passenger seat | 100 | No |
| Panoramic sunroof | 1200 | No |
| Interior ambient lighting | 150 | No |
| Rear reading lights | 0 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 2250 | 100% |
Option Package Details
Toyota Matrix S
| Sport Package | ||
| Feature | Value | Requested? |
| Alloy wheels | 350 | Yes |
| Rear spoiler | 200 | Yes |
| 215/45WR17 tires | 400 | No |
| Sport front fascia (optional) | 0 | No |
| Sport rear fascia, e.g. diffuser (optional) | 0 | No |
| Total Requested | 550 | 58% |
| Total Not Requested | 400 | 42% |
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