| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Volkswagen Jetta SportWagen Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Volkswagen Jetta SportWagen Invoice Comparison
Lowest Total Price: $28,800 Kia Optima EX | ||||
| Difference: $90 | ||||
Lowest Total Invoice: $26,780 Kia Optima EX | ||||
| Difference: $984 | ||||
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| Model Year | 2013 | 2013 | 2013 | 2012 |
| Model | Optima | Optima | Optima | Jetta SportWagen |
| Trim | EX | SX | Hybrid EX | TDI |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Wagon |
| Base Price | $23,650 | $26,800 | $31,950 | $25,540 |
| Base Invoice | $22,095 | $25,040 | $29,555 | $24,517 |
| Premium Package | 2,950 | 2,950 | ||
| Navigation system | 1,400 | 1,400 | 830 | |
| Panoramic sunroof | 1,750 | |||
| Premium Package | 2,635 | 2,635 | ||
| Navigation system | 1,250 | 1,250 | 796 | |
| Panoramic sunroof | 1,681 | |||
| Options (change) | 4,350 | 4,350 | 0 | 2,580 |
| Options (change) | 3,885 | 3,885 | 0 | 2,477 |
| Destination | 800 | 800 | 800 | 770 |
| Total Price | $28,800 | $31,950 | $32,750 | $28,890 |
| Total Invoice | $26,780 | $29,725 | $30,355 | $27,764 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Volkswagen Jetta SportWagen dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Volkswagen Jetta SportWagen
| Lowest Adjusted Price and Invoice: Kia Optima EX | ||||
| TrueDelta Adjusted Price Difference: $3,300 | ||||
| TrueDelta Adjusted Invoice Difference: $3,969 | ||||
| Model Year | 2013 | 2013 | 2013 | 2012 |
| Model | Optima | Optima | Optima | Jetta SportWagen |
| Trim | EX | SX | Hybrid EX | TDI |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Wagon |
| Engine | 200hp I4 | 274hp I4 | 159hp I4 H | 140hp I4 D |
| Transmission | T6 | T6 | T6 | M6 |
| Drivetrain | FWD | FWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 550, 12 | 550, 12 | 550, 12 | ?, 10 |
| Tire (rear if not all the same) | 215/55-17 | 225/45-18 | 215/55-17 | 225/45-17 |
| Total Price | $28,800 | $31,950 | $32,750 | $28,890 |
| Adjustments for Features | -3,210 | -3,835 | -4,190 | 0 |
| Feature-Adjusted Total Price | $25,590 | $28,115 | $28,560 | $28,890 |
| Cost Above Minimum | $0 | $2,525 | $2,970 | $0 |
| Total Invoice | $26,780 | $29,725 | $30,355 | $27,764 |
| Adjustments for Features | -2,985 | -3,568 | -3,884 | 0 |
| Feature-Adjusted Total Invoice | $23,795 | $26,157 | $26,471 | $27,764 |
| Cost Above Minimum | $0 | $2,362 | $2,676 | $0 |
Features Comparison: Kia Optima vs. Volkswagen Jetta SportWagen
| Model Year | 2013 | 2013 | 2013 | 2012 |
| Model | Optima | Optima | Optima | Jetta SportWagen |
| Trim | EX | SX | Hybrid EX | TDI |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Wagon |
| Transmission and Drivetrain | ||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | |
| 6-speed manual | $150 | |||
| FWD | $0 | $0 | $0 | $0 |
| Accessories | ||||
| AC power outlet | $100 | |||
| Heated steering wheel | $100 | $100 | ||
| Universal garage door opener | $100 | $100 | $100 | |
| Brakes, Airbags, and Other Safety | ||||
| 911 assist | $25 | $25 | $25 | |
| Rearview camera | $200 | $200 | $200 | |
| Temporary spare tire | $150 | |||
| Vehicle health reports | $0 | $0 | $0 | |
| Cargo Management | ||||
| Cargo cover | $75 | |||
| Overhead sunglass holder | $25 | $25 | $25 | |
| Rear seat pass-through | $100 | $100 | ||
| Roof rails | $250 | |||
| Climate Control | ||||
| Automatic climate control, front | $200 | $200 | $200 | |
| Dual-zone climate control | $125 | $125 | $125 | |
| Heated windshield washer nozzles | $15 | |||
| Rear wiper | $175 | |||
| Engine / Motor | ||||
| Automatic start / stop | $150 | |||
| Exterior | ||||
| Body kit | $0 | $0 | ||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | |
| Rear spoiler | $200 | $200 | ||
| Infotainment | ||||
| App support | $0 | $0 | $0 | |
| CD changer, in-dash | $325 | |||
| CD player | $125 | $125 | $125 | |
| iPod integration | $100 | |||
| Media drive, small | $5 | |||
| SD Card slot | $25 | |||
| SMS text-to-speech reader | $25 | |||
| Traffic information | $25 | $25 | $25 | |
| USB port | $25 | $25 | $25 | |
| Voice control for external devices | $0 | |||
| Voice control for nav and audio | $100 | $100 | $100 | |
| Instruments, Lights, and Mirrors | ||||
| Auto-dimming rearview mirror | $150 | $150 | $150 | |
| Automatic headlights | $125 | $125 | $125 | |
| Detailed driving style feedback | $100 | |||
| Fog lights | $125 | $125 | $125 | |
| Interior ambient lighting | $150 | $150 | $150 | |
| Large energy flow and fuel economy display | $25 | |||
| Power-folding mirrors | $50 | $50 | $50 | |
| Speaker lights | $100 | $100 | $100 | |
| Xenon HID headlights | $500 | $500 | ||
| Seats and Interior Trim | ||||
| Aluminum trim | $100 | |||
| Cooled or ventilated front seats | $300 | $300 | $300 | |
| Floor mats | $75 | |||
| Folding second row seats | $300 | $300 | $300 | |
| Heated second row seats | $200 | $200 | $200 | |
| Illuminated door sill trim plates | $200 | $200 | ||
| Leather seating surfaces | $900 | $900 | ||
| Manual height adjuster, driver seat | $50 | |||
| Manual height adjuster, passenger seat | $50 | |||
| Manual lumbar adjuster, driver seat | $50 | |||
| Manual lumbar adjuster, passenger seat | $50 | |||
| Memory system, driver seat | $200 | $200 | $200 | |
| Metal pedals | $75 | |||
| Partial leather seating sufaces | $450 | |||
| Power fore-aft adjuster, driver seat | $100 | $100 | $100 | |
| Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | |
| Power height adjuster, driver seat | $100 | $100 | $100 | |
| Power lumbar adjuster, driver seat | $100 | $100 | $100 | |
| Power tilt adjuster, driver seat | $100 | $100 | $100 | |
| Synthetic leather seating surfaces | $0 | |||
| Suspension, Wheels, and Tires | ||||
| Sport suspension (upgrade) | $0 | |||
| Transmission | ||||
| Steering-wheel-mounted transmission controls | $100 | |||
| Total Value of Features | $5,275 | $5,900 | $6,255 | $2,065 |
| Value of Feature Adjustments | $3,210 | $3,835 | $4,190 | $0 |
| Value of Feature Adjustments | -2,985 | -3,568 | -3,884 | 0 |
Specifications Comparison: Kia Optima vs. Volkswagen Jetta SportWagen
| Model Year | 2013 | 2012 |
| Model | Optima | Jetta SportWagen |
| Body | 4dr Sedan | 4dr Wagon |
| Wheelbase | 110.0 in | 101.5 in |
| Length | 190.7 in | 179.3 in |
| Width | 72.1 in | 70.1 in |
| Height | 57.3 in | 59.2 in |
| Curb Weight | 3,224 lb. | 3,229 lb. |
| Fuel Capacity | 18.5 gal. | 14.5 gal. |
| Row 1 Headroom | 40.0 in | 38.4 in |
| Row 1 Shoulder Room | 57.2 in | 54.8 in |
| Row 1 Hip Room | 54.7 in | 0.0 in |
| Row 1 Legroom | 45.5 in | 41.1 in |
| Row 2 Headroom | 37.6 in | 38.1 in |
| Row 2 Shoulder Room | 55.7 in | 53.1 in |
| Row 2 Hip Room | 54.5 in | 0.0 in |
| Row 2 Legroom | 34.7 in | 35.5 in |
| Cargo Volume, Minimum | 15.4 ft3 | 32.8 ft3 |
| Cargo Volume, Maximum | 15.4 | 66.9 ft3 |
Option Package Details
Kia Optima EX
| Premium Package | ||
| Feature | Value | Requested? |
| Heated steering wheel | 100 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Memory system, driver seat | 200 | No |
| Panoramic sunroof | 1200 | Yes |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | Yes |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Rearview camera | 200 | No |
| Voice control for external devices | 0 | No |
| SMS text-to-speech reader | 25 | No |
| Vehicle health reports | 0 | No |
| 911 assist | 25 | No |
| Bluetooth audio streaming | 25 | Yes |
| Media drive, small | 5 | No |
| App support | 0 | No |
| Total Requested | 1575 | 50% |
| Total Not Requested | 1555 | 50% |
Option Package Details
Kia Optima SX
| Premium Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Memory system, driver seat | 200 | No |
| Panoramic sunroof | 1200 | Yes |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | Yes |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Rearview camera | 200 | No |
| Voice control for external devices | 0 | No |
| SMS text-to-speech reader | 25 | No |
| Vehicle health reports | 0 | No |
| 911 assist | 25 | No |
| Bluetooth audio streaming | 25 | Yes |
| Media drive, small | 5 | No |
| App support | 0 | No |
| Total Requested | 1575 | 52% |
| Total Not Requested | 1455 | 48% |
Option Package Details
Volkswagen Jetta SportWagen TDI
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Proximity key | 250 | Yes |
| SD Card slot | 25 | No |
| Total Requested | 850 | 97% |
| Total Not Requested | 25 | 3% |
| Panoramic sunroof | ||
| Feature | Value | Requested? |
| Panoramic sunroof | 1200 | Yes |
| 225/45HR17 tires | 400 | No |
| Total Requested | 1200 | 75% |
| Total Not Requested | 400 | 25% |
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