The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $24,835 Kia Optima EX | |||||
Difference: $15,355 | |||||
Lowest Total Invoice: $23,030 Kia Optima EX | |||||
Difference: $14,808 | |||||
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Model Year | 2009 | 2017 | 2017 | 2017 | 2017 |
Model | Optima | V60 | V60 | V60 | V60 |
Trim | EX | T5 | T5 Dynamic | T6 R-Design | Polestar |
Body | 4dr Sedan | 4dr Wagon | 4dr Wagon | 4dr Wagon | 4dr Wagon |
Base Price | $20,690 | $36,150 | $39,300 | $48,950 | $61,600 |
Base Invoice | $19,255 | $33,981 | $36,942 | $46,013 | $57,904 |
Premium Package | 1,300 | ||||
Convenience Package | 970 | ||||
Navigation system | 1,200 | ||||
Premier Package | 1,950 | ||||
Metallic paint (extra cost) | 595 | 595 | 595 | 0 | |
Heated front seats | 500 | 500 | 500 | ||
Premium Package | 1,160 | ||||
Convenience Package | 865 | ||||
Navigation system | 1,075 | ||||
Premier Package | 1,833 | ||||
Metallic paint (extra cost) | 559 | 559 | 559 | 0 | |
Heated front seats | 470 | 470 | 470 | ||
Options (change) | 3,470 | 3,045 | 1,095 | 1,095 | 0 |
Options (change) | 3,100 | 2,862 | 1,029 | 1,029 | 0 |
Destination | 675 | 995 | 995 | 995 | 995 |
Total Price | $24,835 | $40,190 | $41,390 | $51,040 | $62,595 |
Total Invoice | $23,030 | $37,838 | $38,966 | $48,037 | $58,899 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | |||||
TrueDelta Adjusted Price Difference: $12,005 | |||||
TrueDelta Adjusted Invoice Difference: $11,654 | |||||
Model Year | 2009 | 2017 | 2017 | 2017 | 2017 |
Model | Optima | V60 | V60 | V60 | V60 |
Trim | EX | T5 | T5 Dynamic | T6 R-Design | Polestar |
Body | 4dr Sedan | 4dr Wagon | 4dr Wagon | 4dr Wagon | 4dr Wagon |
Engine | 175hp I4 | 240hp I4 | 240hp I4 | 302hp I4 | 362hp I4 |
Transmission | T5 | T8 | T8 | T8 | T8 |
Drivetrain | FWD | FWD | FWD | AWD | AWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 360, 7 | 180, 8 | 180, 8 | 650, 12 | 650, 12 |
Tire (rear if not all the same) | 215/50-17 | 215/50-17 | 235/40-18 | 235/40-19 | 245/35-20 |
Total Price | $24,835 | $40,190 | $41,390 | $51,040 | $62,595 |
Adjustments for Features | 0 | -3,350 | -4,150 | -9,425 | -11,490 |
Feature-Adjusted Total Price | $24,835 | $36,840 | $37,240 | $41,615 | $51,105 |
Cost Above Minimum | $0 | $0 | $400 | $4,775 | $14,265 |
Total Invoice | $23,030 | $37,838 | $38,966 | $48,037 | $58,899 |
Adjustments for Features | 0 | -3,154 | -3,907 | -8,870 | -10,812 |
Feature-Adjusted Total Invoice | $23,030 | $34,684 | $35,059 | $39,167 | $48,087 |
Cost Above Minimum | $0 | $0 | $375 | $4,483 | $13,403 |
Model Year | 2009 | 2017 | 2017 | 2017 | 2017 |
Model | Optima | V60 | V60 | V60 | V60 |
Trim | EX | T5 | T5 Dynamic | T6 R-Design | Polestar |
Body | 4dr Sedan | 4dr Wagon | 4dr Wagon | 4dr Wagon | 4dr Wagon |
Transmission and Drivetrain | |||||
5-speed manually-shiftable automatic | $1000 | ||||
8-speed manually-shiftable automatic | $1300 | $1300 | $1300 | $1300 | |
FWD | $0 | $0 | $0 | ||
AWD | $1700 | $1700 | |||
Accessories | |||||
Adaptive cruise control, all-speed | $850 | $850 | |||
Cruise control | $150 | $150 | $150 | ||
Heated steering wheel | $100 | ||||
Power-adjustable pedals | $125 | ||||
Proximity key | $250 | $250 | |||
Remote app | $25 | $25 | $25 | $25 | |
Sunshade, rear | $125 | ||||
Universal garage door opener | $100 | $100 | $100 | ||
Brakes, Airbags, and Other Safety | |||||
Automatic braking, high-speed or partial | $200 | $200 | |||
Automatic braking, low-speed | $200 | $200 | $200 | $200 | |
Blind spot warning system | $200 | ||||
Cross-traffic warning, rear | $100 | ||||
Cyclist detection | $25 | $25 | |||
Driver drowsiness monitor | $150 | $150 | |||
Forward collision warning | $200 | $200 | |||
Lane departure prevention, steering-based | $200 | $200 | |||
Lane departure warning | $200 | $200 | |||
Obstacle detection, front | $150 | ||||
Obstacle detection, rear | $250 | ||||
Pedestrian detection | $50 | $50 | |||
Radar- or camera-based collision preparation system | $0 | $0 | |||
Rearview camera | $200 | $200 | |||
Temporary spare tire | $150 | ||||
Torque vectoring, brake-based | $100 | $100 | $100 | $100 | |
Cargo Management | |||||
Cargo cover | $75 | $75 | $75 | $75 | |
Cargo organizer | $100 | $100 | $100 | $100 | |
Overhead sunglass holder | $25 | ||||
Roof rails | $250 | $250 | $250 | $250 | |
Climate Control | |||||
Automatic air recirculation | $100 | ||||
Dual-zone climate control | $125 | $125 | $125 | $125 | |
Heated windshield washer nozzles | $15 | ||||
Rain-sensing wipers | $175 | $175 | |||
Rear air vents | $100 | $100 | $100 | $100 | |
Rear wiper | $175 | $175 | $175 | $175 | |
Variable intermittent wipers | $75 | $75 | $75 | ||
Engine / Motor | |||||
Automatic start / stop | $150 | $150 | $150 | $150 | |
Dual-mode exhaust | $250 | ||||
Regenerative braking | $0 | $0 | $0 | $0 | |
Exterior | |||||
Bodyside moldings | $75 | ||||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | |
Front splitter spoiler | $200 | ||||
Rear spoiler | $200 | $200 | $200 | $200 | |
Infotainment | |||||
App support | $0 | $0 | $0 | $0 | |
Bluetooth audio streaming | $25 | $25 | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | $100 | $100 | |
DVD-compatible player | $0 | $0 | $0 | $0 | |
HD radio | $50 | $50 | $50 | $50 | |
In-vehicle Internet | $150 | $150 | $150 | $150 | |
SMS text-to-speech reader | $25 | $25 | $25 | $25 | |
Surround sound | $250 | $250 | |||
Telematics service, such as OnStar | $200 | $200 | $200 | $200 | |
Traffic information | $25 | $25 | $25 | $25 | |
Voice control for nav and audio | $100 | $100 | $100 | $100 | |
Wi-Fi hotspot | $50 | $50 | $50 | $50 | |
Instruments, Lights, and Mirrors | |||||
Auto-dimming driver-side mirror | $75 | $75 | |||
Auto-dimming headlights | $200 | $200 | |||
Auto-dimming passenger-side mirror | $75 | $75 | |||
Compass | $0 | ||||
Fog light, rear | $100 | $100 | $100 | $100 | |
Fog lights | $125 | ||||
Headlight washers | $50 | $50 | $50 | ||
Interior ambient lighting | $150 | $150 | $150 | $150 | |
Large color reconfigurable instrument cluster display | $250 | $250 | |||
Mirror tilt-down in reverse | $25 | $25 | $25 | $25 | |
Power-folding mirrors | $50 | $50 | $50 | $50 | |
Road sign information | $75 | $75 | |||
Steering-linked headlights | $150 | $150 | $150 | ||
Xenon HID headlights | $500 | $500 | $500 | ||
Seats and Interior Trim | |||||
Aluminum trim | $100 | $100 | $100 | $100 | |
Folding passenger seat | $150 | $150 | $150 | $150 | |
Heated second row seats | $200 | ||||
Leather door panel trim | $250 | $250 | $250 | $250 | |
Manual lumbar adjuster, driver seat | $50 | ||||
Memory system, driver seat | $200 | $200 | $200 | $200 | |
Metal pedals | $75 | $75 | |||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | $150 | |
Power 4-way lumbar adjuster, passenger seat | $150 | $150 | $150 | $150 | |
Power height adjuster, passenger seat | $100 | $100 | $100 | $100 | |
Power tilt adjuster, passenger seat | $100 | $100 | $100 | $100 | |
Power-folding headrests, second row seats | $50 | $50 | $50 | $50 | |
Synthetic suede inserts in leather seating surfaces | $0 | ||||
Suspension, Wheels, and Tires | |||||
Alloy wheels | $350 | $350 | $350 | $350 | |
Dampers, manually adjustable | $400 | ||||
Electronic systems calibration selector | $200 | $200 | |||
Performance steering system (optional) | $0 | $0 | |||
Polished alloy wheels | $350 | ||||
Sport suspension (upgrade) | $0 | ||||
Ultra-sport suspension (upgrade) | $0 | ||||
Transmission | |||||
Launch control | $100 | ||||
Steering-wheel-mounted transmission controls | $100 | $100 | $100 | ||
Total Value of Features | $2,350 | $5,700 | $6,500 | $11,775 | $13,840 |
Value of Feature Adjustments | $0 | $3,350 | $4,150 | $9,425 | $11,490 |
Value of Feature Adjustments | 0 | -3,154 | -3,907 | -8,870 | -10,812 |
Model Year | 2009 | 2017 |
Model | Optima | V60 |
Body | 4dr Sedan | 4dr Wagon |
Wheelbase | 107.1 in | 109.3 in |
Length | 189.0 in | 182.5 in |
Width | 71.1 in | 73.4 in |
Height | 58.3 in | 58.4 in |
Curb Weight | 3,158 lb. | 3,671 lb. |
Fuel Capacity | 16.4 gal. | 17.8 gal. |
Row 1 Headroom | 39.8 in | 38.7 in |
Row 1 Shoulder Room | 57.1 in | 57.0 in |
Row 1 Hip Room | 54.5 in | 54.9 in |
Row 1 Legroom | 43.7 in | 41.9 in |
Row 2 Headroom | 38.0 in | 37.4 in |
Row 2 Shoulder Room | 56.3 in | 55.2 in |
Row 2 Hip Room | 54.7 in | 53.5 in |
Row 2 Legroom | 37.8 in | 33.5 in |
Cargo Volume, Minimum | 15.0 ft3 | 15.2 ft3 |
Cargo Volume, Maximum | 15.0 | 43.8 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
CD changer, in-dash | 200 | No |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 900 | 62% |
Total Not Requested | 550 | 38% |
Convenience Package | ||
Feature | Value | Requested? |
215/50VR17 tires | 400 | No |
Heated front seats | 200 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Sunshade, rear | 125 | No |
Power-adjustable pedals | 125 | No |
Total Requested | 400 | 38% |
Total Not Requested | 650 | 62% |
Premier Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Leather seating surfaces | 900 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Roof rails | 250 | No |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | No |
Leather door panel trim | 250 | No |
Total Requested | 1650 | 73% |
Total Not Requested | 625 | 27% |