Kia Rio Kia Rio 2012 Kia Optima Kia Optima 2013

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Kia Rio vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Rio vs. Kia Optima Invoice Comparison

Lowest Total Price: $20,450

Kia Rio SX   
Difference: $8,350

Lowest Total Invoice: $19,425

Kia Rio SX   
Difference: $7,355

Calculate Payments

  Down Payment Interest Rate Term
Model Year201220132013
ModelRioOptimaOptima
TrimSXEXSX
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $17,500 $23,650 $26,800
Base Invoice $16,675 $22,095 $25,040
Premium Package 2,200 2,950 2,950
Navigation system   1,400 1,400
Premium Package 2,000 2,635 2,635
Navigation system   1,250 1,250
Options (change) 2,200 4,350 4,350
Options (change) 2,000 3,885 3,885
Destination 750 800 800
Total Price $20,450 $28,800 $31,950
Total Invoice $19,425 $26,780 $29,725

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Rio dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Rio vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Rio SX
TrueDelta Adjusted Price Difference: $5,550
TrueDelta Adjusted Invoice Difference: $4,751
Model Year201220132013
ModelRioOptimaOptima
TrimSXEXSX
Body4dr Sedan4dr Sedan4dr Sedan
Engine138hp I4200hp I4274hp I4
TransmissionT6T6T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 6550, 12550, 12
Tire (rear if not all the same)205/45-17215/55-17225/45-18
Total Price$20,450$28,800$31,950
Adjustments for Features0-2,800-3,425
Feature-Adjusted Total Price$20,450$26,000$28,525
Cost Above Minimum$0$0$2,525
Total Invoice$19,425$26,780$29,725
Adjustments for Features0-2,604-3,186
Feature-Adjusted Total Invoice$19,425$24,176$26,539
Cost Above Minimum$0$0$2,363

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Features Comparison: Kia Rio vs. Kia Optima

Model Year201220132013
ModelRioOptimaOptima
TrimSXEXSX
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100
FWD$0$0$0
Accessories 
Heated steering wheel $100 
Universal garage door opener $100$100
Brakes, Airbags, and Other Safety 
911 assist $25$25
Vehicle health reports $0$0
Cargo Management 
Air-conditioned storage compartment $50$50
Overhead sunglass holder $25$25
Climate Control 
Automatic climate control, front $200$200
Dual-zone climate control $125$125
Interior air filter $0$0
Rear air vents $100$100
Exterior 
Body kit  $0
Panoramic sunroof $1200$1200
Rear spoiler  $200
Sunroof$900  
Infotainment 
App support $0$0
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror $150$150
Compass $0$0
Interior ambient lighting $150$150
Outside temperature display $50$50
Speaker lights $100$100
Xenon HID headlights  $500
Seats and Interior Trim 
Aluminum trim  $100
Center armrest(s), second row $50$50
Cooled or ventilated front seats $300$300
Heated second row seats $200$200
Illuminated door sill trim plates  $200
Leather seating surfaces$900$900 
Manual height adjuster, driver seat$50  
Memory system, driver seat $200$200
Metal pedals$75 $75
Partial leather seating sufaces  $450
Power fore-aft adjuster, driver seat $100$100
Power fore-aft adjuster, passenger seat $100$100
Power height adjuster, driver seat $100$100
Power lumbar adjuster, driver seat $100$100
Power recliner, driver seat $100$100
Power recliner, passenger seat $100$100
Power tilt adjuster, driver seat $100$100
Soft-touch instrument panel (optional)$0  
Suspension, Wheels, and Tires 
Sport suspension (upgrade)$0 $0
Transmission 
Steering-wheel-mounted transmission controls  $100
Total Value of Features$3,025$5,825$6,450
Value of Feature Adjustments$0$2,800$3,425
Value of Feature Adjustments0-2,604-3,186

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Specifications Comparison: Kia Rio vs. Kia Optima

Model Year20122013
ModelRioOptima
Body4dr Sedan4dr Sedan
Wheelbase101.2 in110.0 in
Length171.9 in190.7 in
Width67.7 in72.1 in
Height57.3 in57.3 in
Curb Weight2,404 lb.3,224 lb.
Fuel Capacity11.4 gal.18.5 gal.
Row 1 Headroom40.0 in40.0 in
Row 1 Shoulder Room53.1 in57.2 in
Row 1 Hip Room52.1 in54.7 in
Row 1 Legroom43.8 in45.5 in
Row 2 Headroom37.6 in37.6 in
Row 2 Shoulder Room52.1 in55.7 in
Row 2 Hip Room51.2 in54.5 in
Row 2 Legroom31.1 in34.7 in
Cargo Volume13.7 ft315.4 ft3

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Option Package Details
Kia Rio SX

Premium Package
FeatureValueRequested?
Navigation system600Yes
Leather seating surfaces900Yes
Heated front seats200Yes
Sunroof900Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested2975100%
Total Not Requested00%

Option Package Details
Kia Optima EX

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested725100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Heated steering wheel100No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50Yes
HD radio50Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200Yes
Voice control for external devices0No
SMS text-to-speech reader25No
Vehicle health reports0No
911 assist25No
Bluetooth audio streaming25Yes
Media drive, small5No
App support0No
Total Requested52517%
Total Not Requested260583%

Option Package Details
Kia Optima SX

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested725100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50Yes
HD radio50Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200Yes
Voice control for external devices0No
SMS text-to-speech reader25No
Vehicle health reports0No
911 assist25No
Bluetooth audio streaming25Yes
Media drive, small5No
App support0No
Total Requested52517%
Total Not Requested250583%

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