| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Soul vs. Subaru Impreza / WRX Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Soul vs. Subaru Impreza / WRX Invoice Comparison
Lowest Total Price: $25,677 Subaru Impreza / WRX 2.0i Limited | |||||
| Difference: $2,593 | |||||
Lowest Total Invoice: $24,089 Subaru Impreza / WRX 2.0i Limited | |||||
| Difference: $2,432 | |||||
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| Model Year | 2017 | 2017 | 2012 | 2012 | 2012 |
| Model | Soul | Soul | Impreza / WRX | Impreza / WRX | Impreza / WRX |
| Trim | + | EV+ | 2.0i Limited | 2.0i Sport Limited | WRX Limited |
| Body | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch |
| Base Price | $19,800 | $35,950 | $22,095 | $22,595 | $29,095 |
| Base Invoice | $18,764 | $33,285 | $20,982 | $21,423 | $27,405 |
| Universal garage door opener | 350 | 350 | 85 | 85 | 85 |
| Primo Package | 4,000 | ||||
| Audio Package | 2,000 | ||||
| Rear spoiler | 395 | ||||
| Floor mats | 120 | 120 | |||
| Cargo tray | 80 | 80 | 71 | 71 | 71 |
| Remote start | 425 | 400 | 400 | 400 | |
| Cargo net | 50 | 40 | 40 | 40 | |
| Metal pedals | 80 | 80 | |||
| Rear bumper protector, clear tape | 75 | ||||
| Sun & Fun Package | 1,100 | ||||
| Auto-dimming rearview mirror | 165 | 165 | 165 | ||
| Navigation Package | 1,000 | 1,000 | |||
| Sunroof | 1,000 | 1,000 | |||
| Rear bumper protector | 71 | 71 | 71 | ||
| Navigation system | 1,000 | ||||
| Universal garage door opener | 291 | 291 | 56 | 56 | 56 |
| Primo Package | 3,711 | ||||
| Audio Package | 1,844 | ||||
| Rear spoiler | 327 | ||||
| Floor mats | 98 | 98 | |||
| Cargo tray | 67 | 67 | 46 | 46 | 46 |
| Remote start | 353 | 300 | 300 | 300 | |
| Cargo net | 42 | 26 | 26 | 26 | |
| Metal pedals | 67 | 67 | |||
| Rear bumper protector, clear tape | 62 | ||||
| Sun & Fun Package | 1,009 | ||||
| Auto-dimming rearview mirror | 107 | 107 | 107 | ||
| Navigation Package | 888 | 888 | |||
| Sunroof | 888 | 888 | |||
| Rear bumper protector | 46 | 46 | 46 | ||
| Navigation system | 888 | ||||
| Options (change) | 7,575 | 1,730 | 2,832 | 2,832 | 1,832 |
| Options (change) | 6,862 | 1,532 | 2,357 | 2,357 | 1,469 |
| Destination | 895 | 895 | 750 | 750 | 750 |
| Gas Tax | 0 | -7,500 | 0 | 0 | 0 |
| Total Price | $28,270 | $31,075 | $25,677 | $26,177 | $31,677 |
| Total Invoice | $26,521 | $28,212 | $24,089 | $24,530 | $29,624 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Soul dealer quotes or Subaru Impreza / WRX dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Soul vs. Subaru Impreza / WRX
| Lowest Adjusted Price and Invoice: Subaru Impreza / WRX 2.0i Limited | |||||
| TrueDelta Adjusted Price Difference: $678 | |||||
| TrueDelta Adjusted Invoice Difference: $636 | |||||
| Model Year | 2017 | 2017 | 2012 | 2012 | 2012 |
| Model | Soul | Soul | Impreza / WRX | Impreza / WRX | Impreza / WRX |
| Trim | + | EV+ | 2.0i Limited | 2.0i Sport Limited | WRX Limited |
| Body | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch |
| Engine | 161hp I4 | 109hp E | 148hp H4 | 148hp H4 | 265hp H4 |
| Transmission | T6 | A1 | CVT-6 | CVT-6 | M5 |
| Drivetrain | FWD | FWD | AWD | AWD | AWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 315, 8 | ?, 6 | ?, 6 | ?, 6 | ?, 6 |
| Tire (rear if not all the same) | 215/55-17 | 205/60-16 | 205/50-17 | 205/50-17 | 235/45-17 |
| Total Price | $28,270 | $31,075 | $25,677 | $26,177 | $31,677 |
| Adjustments for Features | -2,740 | -2,640 | -825 | -1,150 | 0 |
| Feature-Adjusted Total Price | $25,530 | $28,435 | $24,852 | $25,027 | $31,677 |
| Cost Above Minimum | $0 | $2,905 | $0 | $175 | $6,825 |
| Total Invoice | $26,521 | $28,212 | $24,089 | $24,530 | $29,624 |
| Adjustments for Features | -2,570 | -2,397 | -774 | -1,078 | 0 |
| Feature-Adjusted Total Invoice | $23,951 | $25,815 | $23,315 | $23,452 | $29,624 |
| Cost Above Minimum | $0 | $1,864 | $0 | $137 | $6,309 |
Features Comparison: Kia Soul vs. Subaru Impreza / WRX
| Model Year | 2017 | 2017 | 2012 | 2012 | 2012 |
| Model | Soul | Soul | Impreza / WRX | Impreza / WRX | Impreza / WRX |
| Trim | + | EV+ | 2.0i Limited | 2.0i Sport Limited | WRX Limited |
| Body | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch |
| Transmission and Drivetrain | |||||
| 6-speed manually-shiftable automatic | $1100 | ||||
| 1-speed automatic | $800 | ||||
| 6-speed manually-shiftable CVT | $1100 | $1100 | |||
| 5-speed manual | $0 | ||||
| FWD | $0 | $0 | |||
| AWD | $1700 | $1700 | $1700 | ||
| Accessories | |||||
| Heated steering wheel | $100 | $100 | |||
| Proximity key | $250 | $250 | |||
| Remote app | $25 | ||||
| Remote climate control | $25 | ||||
| Remote start | $150 | $150 | $150 | $150 | |
| Brakes, Airbags, and Other Safety | |||||
| 911 assist | $25 | ||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | |||
| Blind spot warning system | $200 | ||||
| Cross-traffic warning, rear | $100 | ||||
| Forward collision warning | $200 | ||||
| Knee airbag, driver | $75 | $75 | |||
| Lane departure warning | $200 | ||||
| Obstacle detection, front | $150 | ||||
| Obstacle detection, rear | $250 | ||||
| Rearview camera | $200 | $200 | |||
| Temporary spare tire | $150 | $150 | $150 | ||
| Vehicle health reports | $0 | $0 | |||
| Cargo Management | |||||
| Overhead sunglass holder | $25 | $25 | |||
| Roof rails | $250 | ||||
| Storage compartment under front seat(s) | $50 | ||||
| Climate Control | |||||
| Heat pump | $250 | ||||
| Interior air filter | $0 | $0 | $0 | ||
| Ionizing air filtration | $50 | $50 | |||
| Wiper de-icer | $25 | $25 | $25 | ||
| Engine / Motor | |||||
| 27 kWh battery pack | $0 | ||||
| 6.6 kW onboard charger | $500 | ||||
| DC quick-charging capability | $750 | ||||
| Exterior | |||||
| Body kit | $0 | ||||
| Bright-finished exhaust tip(s) | $25 | ||||
| Deep-tinted rear windows | $275 | $275 | |||
| Hood scoop | $100 | ||||
| Panoramic sunroof | $1200 | $1200 | |||
| Rear bumper protector | $40 | $40 | $40 | ||
| Rear bumper protector, clear tape | $25 | ||||
| Rear spoiler | $200 | $200 | $200 | $200 | |
| Sunroof | $900 | $900 | $900 | ||
| Wheel-lip moldings | $75 | ||||
| Infotainment | |||||
| 4G LTE connectivity | $0 | ||||
| Android Auto support | $100 | $100 | |||
| App support | $0 | $0 | |||
| Apple CarPlay support | $100 | $100 | |||
| HD radio | $50 | $50 | $50 | ||
| SMS text-to-speech reader | $25 | $25 | $25 | $25 | |
| Telematics service, such as OnStar | $200 | ||||
| Traffic information | $25 | $25 | $25 | $25 | |
| Voice control for external devices | $0 | $0 | |||
| Instruments, Lights, and Mirrors | |||||
| Automatic headlights | $125 | $125 | $125 | $125 | |
| Automatic-off headlights | $25 | ||||
| Digital instruments | $0 | ||||
| Illuminated visor mirror, driver | $50 | $50 | |||
| Illuminated visor mirror, passenger | $50 | $50 | |||
| Power-folding mirrors | $50 | ||||
| Speaker lights | $100 | $100 | |||
| Tachometer | $75 | $75 | $75 | $75 | |
| Turn signals on or near mirrors | $25 | ||||
| Visor mirror, driver | $10 | $10 | $10 | ||
| Visor mirror, passenger | $10 | $10 | $10 | ||
| Xenon HID headlights | $500 | ||||
| Seats and Interior Trim | |||||
| Center armrest(s), second row | $50 | $50 | $50 | $50 | |
| Cooled or ventilated front seats | $300 | $300 | |||
| Heated second row seats | $200 | $200 | |||
| Manual height adjuster, driver seat | $50 | $50 | $50 | $50 | |
| Metal pedals | $75 | $75 | $75 | ||
| Power fore-aft adjuster, driver seat | $100 | ||||
| Power fore-aft adjuster, passenger seat | $100 | ||||
| Power height adjuster, driver seat | $100 | ||||
| Power height adjuster, passenger seat | $100 | ||||
| Power lumbar adjuster, driver seat | $100 | ||||
| Power recliner, driver seat | $100 | ||||
| Power recliner, passenger seat | $100 | ||||
| Power tilt adjuster, driver seat | $100 | ||||
| Power tilt adjuster, passenger seat | $100 | ||||
| Upholstered instrument cluster hood | $50 | $50 | |||
| Suspension, Wheels, and Tires | |||||
| Electronic systems calibration selector | $200 | $200 | |||
| Raised heavy-duty suspension | $0 | ||||
| Sport suspension (upgrade) | $0 | ||||
| Transmission | |||||
| Steering-wheel-mounted transmission controls | $100 | $100 | |||
| Total Value of Features | $6,775 | $6,675 | $4,860 | $5,185 | $4,035 |
| Value of Feature Adjustments | $2,740 | $2,640 | $825 | $1,150 | $0 |
| Value of Feature Adjustments | -2,570 | -2,397 | -774 | -1,078 | 0 |
Specifications Comparison: Kia Soul vs. Subaru Impreza / WRX
| Model Year | 2017 | 2012 |
| Model | Soul | Impreza / WRX |
| Body | 4dr Hatch | 4dr Hatch |
| Wheelbase | 101.2 in | 104.1 in |
| Length | 163.0 in | 173.8 in |
| Width | 70.9 in | 68.5 in |
| Height | 63.5 in | 57.6 in |
| Curb Weight | 2,885 lb. | 2,912 lb. |
| Fuel Capacity | 14.2 gal. | 14.6 gal. |
| Row 1 Headroom | 39.6 in | 39.7 in |
| Row 1 Shoulder Room | 55.5 in | 55.6 in |
| Row 1 Hip Room | 53.2 in | 53.2 in |
| Row 1 Legroom | 40.9 in | 43.5 in |
| Row 2 Headroom | 39.5 in | 37.2 in |
| Row 2 Shoulder Room | 54.7 in | 54.2 in |
| Row 2 Hip Room | 49.3 in | 52.2 in |
| Row 2 Legroom | 39.1 in | 35.4 in |
| Cargo Volume, Minimum | 24.2 ft3 | 22.4 ft3 |
| Cargo Volume, Maximum | 61.3 ft3 | 49.7 ft3 |
Option Package Details
Kia Soul +
| Primo Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Cooled or ventilated front seats | 300 | No |
| Upgraded instruments | 0 | No |
| Panoramic sunroof | 1200 | No |
| Power fore-aft adjuster, driver seat | 100 | No |
| Power height adjuster, driver seat | 50 | No |
| Power tilt adjuster, driver seat | 100 | No |
| Power recliner, driver seat | 100 | No |
| Power lumbar adjuster, driver seat | 100 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Power height adjuster, passenger seat | 100 | No |
| Power tilt adjuster, passenger seat | 100 | No |
| Lane departure warning system | 200 | No |
| Blind spot warning system | 200 | No |
| Rear cross-traffic detection | 100 | No |
| Forward collision warning | 200 | No |
| LED tail lights | 0 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Heated steering wheel | 100 | No |
| Total Requested | 1100 | 25% |
| Total Not Requested | 3350 | 75% |
| Audio Package | ||
| Feature | Value | Requested? |
| HD radio | 50 | Yes |
| Speaker lights | 100 | No |
| Harman/Kardon, 315W, 8 speakers (with subwoofer) | 350 | No |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Proximity key | 250 | No |
| Engine immobilizer (optional) | 0 | No |
| Special interior trim | 0 | No |
| Upholstered instrument cluster hood | 50 | No |
| Leather-wrapped steering wheel | 150 | Yes |
| Apple CarPlay support | 100 | No |
| Android Auto support | 100 | No |
| Voice control for external devices | 0 | No |
| SMS text-to-speech reader | 25 | Yes |
| Vehicle health reports | 0 | No |
| 911 assist | 25 | No |
| Bluetooth audio streaming | 25 | Yes |
| App support | 0 | No |
| Total Requested | 975 | 50% |
| Total Not Requested | 975 | 50% |
Option Package Details
Kia Soul EV+
| Sun & Fun Package | ||
| Feature | Value | Requested? |
| Panoramic sunroof | 1200 | No |
| Speaker lights | 100 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 1300 | 100% |
Option Package Details
Subaru Impreza / WRX 2.0i Limited
| Auto-dimming rearview mirror | ||
| Feature | Value | Requested? |
| Auto-dimming rearview mirror | 150 | Yes |
| Compass | 0 | Yes |
| Total Requested | 150 | 100% |
| Total Not Requested | 0 | 0% |
| Navigation Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Satellite radio | 200 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| 205/50VR17 tires | 400 | No |
| SMS text-to-speech reader | 25 | Yes |
| Total Requested | 950 | 70% |
| Total Not Requested | 400 | 30% |
Option Package Details
Subaru Impreza / WRX 2.0i Sport Limited
| Auto-dimming rearview mirror | ||
| Feature | Value | Requested? |
| Auto-dimming rearview mirror | 150 | Yes |
| Compass | 0 | Yes |
| Total Requested | 150 | 100% |
| Total Not Requested | 0 | 0% |
| Navigation Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Satellite radio | 200 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| 205/50VR17 tires | 400 | No |
| SMS text-to-speech reader | 25 | Yes |
| Total Requested | 950 | 70% |
| Total Not Requested | 400 | 30% |
Option Package Details
Subaru Impreza / WRX WRX Limited
| Auto-dimming rearview mirror | ||
| Feature | Value | Requested? |
| Auto-dimming rearview mirror | 150 | Yes |
| Compass | 0 | Yes |
| Total Requested | 150 | 100% |
| Total Not Requested | 0 | 0% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Satellite radio | 200 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Total Requested | 900 | 100% |
| Total Not Requested | 0 | 0% |
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