Kia Soul Kia Soul 2010 Toyota Prius Toyota Prius 2010
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Kia Soul vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Soul vs. Toyota Prius Invoice Comparison

Lowest Total Price: $18,840

Kia Soul +   
Difference: $10,000

Lowest Total Invoice: $17,680

Kia Soul +   
Difference: $8,800

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102010
ModelSoulPrius
Trim+IV
Body4dr Hatch4dr Hatch
Base Price $15,195 $23,800
Base Invoice $14,590 $22,156
Special Edition Package 2,150  
Sunroof 800  
Solar Roof Package   1,800
Navigation Package   2,480
Special Edition Package 1,695  
Sunroof 700  
Solar Roof Package   1,440
Navigation Package   2,124
Options (change) 2,950 4,280
Options (change) 2,395 3,564
Destination 695 760
Total Price $18,840 $28,840
Total Invoice $17,680 $26,480

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Soul dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Soul vs. Toyota Prius

Lowest Adjusted Price and Invoice: Kia Soul +
TrueDelta Adjusted Price Difference: $6,130
TrueDelta Adjusted Invoice Difference: $5,247
Model Year20102010
ModelSoulPrius
Trim+IV
Body4dr Hatch4dr Hatch
Engine142hp I498hp I4 H
TransmissionM5CVT
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)?, 6?, 8
Tire (rear if not all the same)225/45-18195/65-15
Total Price$18,840$28,840
Adjustments for Features0-3,870
Feature-Adjusted Total Price$18,840$24,970
Total Invoice$17,680$26,480
Adjustments for Features0-3,553
Feature-Adjusted Total Invoice$17,680$22,927

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Features Comparison: Kia Soul vs. Toyota Prius

Model Year20102010
ModelSoulPrius
Trim+IV
Body4dr Hatch4dr Hatch
Transmission and Drivetrain 
5-speed manual$0 
CVT $1000
FWD$0$0
Accessories 
Proximity key $250
Remote climate control $25
Tilt steering wheel, manual$150 
Tilt/telescoping steering wheel, manual $250
Universal garage door opener $100
Brakes, Airbags, and Other Safety 
Brake assist $50
Knee airbag, driver $75
Rearview camera $200
Cargo Management 
Cargo cover $75
Overhead sunglass holder $25
Climate Control 
Automatic climate control, front $200
Interior air filter $0
Intermittent wipers$0 
Ionizing air filtration $50
Variable intermittent wipers $75
Water-repellent front-door glass $15
Exterior 
Bodyside graphics$0 
Bodyside moldings$75 
Deep-tinted rear windows$275 
Solar panel $300
Infotainment 
Bluetooth audio streaming $25
CD changer, in-dash $325
CD player$125 
Navigation system $600
Telematics service, such as OnStar $200
Traffic information $25
USB port$25 
Voice control for nav and audio $100
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror $150
Digital instruments $0
Fog lights$125 
Heated mirrors $25
Illuminated visor mirror, driver $50
Illuminated visor mirror, passenger $50
Large energy flow and fuel economy display $25
Outside temperature display $50
Tachometer$75 
Visor mirror, driver$10 
Visor mirror, passenger$10 
Seats and Interior Trim 
Center armrest(s), second row $50
Floor mats$75 
Leather-wrapped steering wheel $150
Power lumbar adjuster, driver seat $100
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200
Total Value of Features$945$4,815
Value of Feature Adjustments$0$3,870
Value of Feature Adjustments0-3,553

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See a complete comparison of Kia Soul vs. Toyota Prius features.

Specifications Comparison: Kia Soul vs. Toyota Prius

Model Year20102010
ModelSoulPrius
Body4dr Hatch4dr Hatch
Wheelbase100.4 in106.3 in
Length161.6 in175.6 in
Width70.3 in68.7 in
Height63.4 in58.7 in
Curb Weight2,561 lb.3,043 lb.
Fuel Capacity12.7 gal.11.9 gal.
Row 1 Headroom40.2 in38.6 in
Row 1 Shoulder Room55.2 in54.9 in
Row 1 Hip Room53.3 in52.7 in
Row 1 Legroom42.1 in42.5 in
Row 2 Headroom39.6 in37.6 in
Row 2 Shoulder Room55.1 in53.1 in
Row 2 Hip Room52.7 in51.2 in
Row 2 Legroom39.0 in36.0 in
Cargo Volume,
Minimum		19.3 ft321.6 ft3
Cargo Volume,
Maximum		53.4 ft339.6 ft3

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See a complete comparison of Kia Soul vs. Toyota Prius specs.

Option Package Details
Kia Soul +

Special Edition Package
FeatureValueRequested?
Leather seating surfaces900Yes
Heated front seats200Yes
Floor mats75No
Rear spoiler200Yes
Bodyside graphics0No
225/45R18 tires400No
Total Requested130073%
Total Not Requested47527%

Option Package Details
Toyota Prius IV

Solar Roof Package
FeatureValueRequested?
Sunroof900Yes
Solar panel300No
Remote air conditioning25No
Total Requested90073%
Total Not Requested32527%
Navigation Package
FeatureValueRequested?
Telematics service, such as OnStar200No
Navigation system600No
Rearview camera200No
Voice control for nav and audio100No
Traffic information25No
Bluetooth audio streaming25No
Total Requested00%
Total Not Requested1150100%

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See TrueDelta's information for all Hatchbacks
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