Mercury Milan Mercury Milan 2011 Kia Optima Kia Optima 2018
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Mercury Milan vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Mercury Milan vs. Kia Optima Invoice Comparison

Lowest Total Price: $32,235

Kia Optima Hybrid EX   
Difference: $1,130

Lowest Total Invoice: $29,938

Kia Optima Hybrid EX   
Difference: $609

Calculate Payments

  Down Payment Interest Rate Term
Model Year20112018
ModelMilanOptima
TrimHybridHybrid EX
Body4dr Sedan4dr Sedan
Base Price $28,345 $30,990
Base Invoice $26,085 $28,752
Package 301A 4,295  
Universal garage door opener   350
Package 301A 3,737  
Universal garage door opener   291
Options (change) 4,295 350
Options (change) 3,737 291
Destination 725 895
Total Price $33,365 $32,235
Total Invoice $30,547 $29,938

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Mercury Milan dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Mercury Milan vs. Kia Optima

Lowest Adjusted Price: Kia Optima Hybrid EX
Lowest Adjusted Invoice: Mercury Milan Hybrid
TrueDelta Adjusted Price Difference: $170
TrueDelta Adjusted Invoice Difference: $270
Model Year20112018
ModelMilanOptima
TrimHybridHybrid EX
Body4dr Sedan4dr Sedan
Engine156hp I4 H154hp I4 H
TransmissionCVTT6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)41/36 MPG39/46 MPG
Audio (watts, speakers)390, 12630, 10
Tire (rear if not all the same)225/50-17215/55-17
Total Price$33,365$32,235
Adjustments for Features-9600
Feature-Adjusted Total Price$32,405$32,235
Total Invoice$30,547$29,938
Adjustments for Features-8790
Feature-Adjusted Total Invoice$29,668$29,938

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Features Comparison: Mercury Milan vs. Kia Optima

Model Year20112018
ModelMilanOptima
TrimHybridHybrid EX
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
CVT$1000 
6-speed manually-shiftable automatic $1100
FWD$0$0
Accessories 
AC power outlet$100 
Heated steering wheel $100
Keyless entry keypad$50 
Proximity key $250
Proximity trunk or liftgate opener $125
Remote window/roof operation$15 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0
Blind spot warning system$200 
Brake assist $50
Cross-traffic warning, rear$100 
Knee airbag, driver $75
Obstacle detection, rear$250 
Rollover sensor $50
Safety key$5 
Temporary spare tire$150 
Climate Control 
Rain-sensing wipers$175 
Rear air vents $100
Variable intermittent wipers $75
Engine / Motor 
Automatic start / stop $150
Exterior 
Active grille shutters $0
Body kit $0
Bright-finished exhaust tip(s)$25 
Laminated front side windows $200
Rear spoiler$200 
Sunroof$900 
Infotainment 
Android Auto support $100
App support $0
Apple CarPlay support $100
CD player$125 
DVD-compatible player$0 
Media drive$15 
MP3-compatible player$50 
Navigation, turn-by-turn$25 
SMS text-to-speech reader $25
Traffic + travel information$25 
Traffic information $25
Instruments, Lights, and Mirrors 
Approach detection $25
Fog lights$125 
Interior ambient lighting$150 
Large color reconfigurable instrument cluster display$250 
Turn signals on or near mirrors $25
Seats and Interior Trim 
Folding second row seats $300
Manual height adjuster, passenger seat $50
Memory system, driver seat $200
Power 4-way lumbar adjuster, driver seat $150
Power fore-aft adjuster, passenger seat$100 
Power lumbar adjuster, driver seat$100 
Power recliner, passenger seat$100 
Total Value of Features$4,235$3,275
Value of Feature Adjustments$960$0
Value of Feature Adjustments-8790

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See a complete comparison of Mercury Milan vs. Kia Optima features.

Specifications Comparison: Mercury Milan vs. Kia Optima

Model Year20112018
ModelMilanOptima
Body4dr Sedan4dr Sedan
Wheelbase107.4 in110.4 in
Length189.0 in191.1 in
Width72.2 in73.2 in
Height56.9 in57.7 in
Curb Weight3,800 lb.3,486 lb.
Fuel Capacity17.5 gal.18.5 gal.
Row 1 Headroom38.7 in39.8 in
Row 1 Shoulder Room57.4 in58.1 in
Row 1 Hip Room54.0 in56.0 in
Row 1 Legroom42.3 in45.5 in
Row 2 Headroom37.8 in37.8 in
Row 2 Shoulder Room56.5 in56.4 in
Row 2 Hip Room53.3 in56.0 in
Row 2 Legroom37.1 in35.6 in
Cargo Volume16.5 ft315.9 ft3

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See a complete comparison of Mercury Milan vs. Kia Optima specs.

Option Package Details
Mercury Milan Hybrid

Package 301A
FeatureValueRequested?
Navigation system600Yes
Leather seating surfaces900Yes
Heated front seats200Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
HD radio50Yes
Media drive, large15No
Sunroof900No
Surround sound250Yes
Sony, 390W, 12 speakers (with subwoofer)350No
Rain-sensing wipers100No
Rearview camera200Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested227558%
Total Not Requested166542%

Option Package Details
Kia Optima Hybrid EX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0Yes
Total Requested250100%
Total Not Requested00%

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See TrueDelta's information for all Sedans
See TrueDelta's information for all Mercury models.