The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $27,700 Kia Optima EX | ||||
Difference: $10,254 | ||||
Lowest Total Invoice: $25,755 Kia Optima EX | ||||
Difference: $10,037 | ||||
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Model Year | 2007 | 2011 | 2011 | 2011 |
Model | Outlook | Optima | Optima | Optima |
Trim | XR | EX | EX Turbo | Hybrid |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $29,555 | $22,700 | $24,700 | $26,500 |
Base Invoice | $27,929 | $21,210 | $23,080 | $24,760 |
Navigation system | 2,145 | |||
Advanced Audio Package | 510 | |||
Leather seating surfaces | 1,275 | |||
Enhanced Convenience Package | 690 | |||
Convenience Package | 1,045 | |||
Satellite radio | 199 | |||
Xenon HID headlights | 500 | |||
Sunroof | 1,300 | |||
Technology Package | 2,000 | 2,000 | ||
Premium Package | 2,250 | 2,150 | ||
Premium Technology Package | 5,000 | |||
Navigation system | 1,995 | |||
Advanced Audio Package | 474 | |||
Leather seating surfaces | 1,186 | |||
Enhanced Convenience Package | 642 | |||
Convenience Package | 972 | |||
Satellite radio | 185 | |||
Xenon HID headlights | 465 | |||
Sunroof | 1,209 | |||
Technology Package | 1,785 | 1,785 | ||
Premium Package | 2,010 | 1,920 | ||
Premium Technology Package | 4,465 | |||
Options (change) | 7,664 | 4,250 | 4,150 | 5,000 |
Options (change) | 7,128 | 3,795 | 3,705 | 4,465 |
Destination | 735 | 750 | 750 | 750 |
Total Price | $37,954 | $27,700 | $29,600 | $32,250 |
Total Invoice | $35,792 | $25,755 | $27,535 | $29,975 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | ||||
TrueDelta Adjusted Price Difference: $7,329 | ||||
TrueDelta Adjusted Invoice Difference: $7,279 | ||||
Model Year | 2007 | 2011 | 2011 | 2011 |
Model | Outlook | Optima | Optima | Optima |
Trim | XR | EX | EX Turbo | Hybrid |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 275hp V6 | 200hp I4 | 274hp I4 | 166hp I4 H |
Transmission | T6 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 10 | 550, 12 | 550, 12 | 550, 12 |
Tire (rear if not all the same) | 255/65-18 | 215/55-17 | 215/55-17 | 215/55-17 |
Total Price | $37,954 | $27,700 | $29,600 | $32,250 |
Adjustments for Features | -2,925 | 0 | 0 | -775 |
Feature-Adjusted Total Price | $35,029 | $27,700 | $29,600 | $31,475 |
Cost Above Minimum | $0 | $0 | $1,900 | $3,775 |
Total Invoice | $35,792 | $25,755 | $27,535 | $29,975 |
Adjustments for Features | -2,758 | 0 | 0 | -720 |
Feature-Adjusted Total Invoice | $33,034 | $25,755 | $27,535 | $29,255 |
Cost Above Minimum | $0 | $0 | $1,780 | $3,500 |
Model Year | 2007 | 2011 | 2011 | 2011 |
Model | Outlook | Optima | Optima | Optima |
Trim | XR | EX | EX Turbo | Hybrid |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 |
FWD | $0 | $0 | $0 | $0 |
Accessories | ||||
AC power outlet | $100 | |||
Heated steering wheel | $100 | $100 | $100 | |
Power liftgate | $350 | |||
Proximity key | $250 | $250 | $250 | |
Remote start | $150 | |||
Brakes, Airbags, and Other Safety | ||||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | |
Brake assist | $50 | $50 | $50 | |
Obstacle detection, rear | $250 | |||
Rearview camera | $200 | $200 | $200 | |
Rollover sensor | $50 | |||
Side curtain airbags | $350 | $350 | $350 | |
Side curtain airbags, three rows | $500 | |||
Cargo Management | ||||
Air-conditioned storage compartment | $50 | $50 | $50 | |
Overhead sunglass holder | $25 | $25 | $25 | |
Rear seat pass-through | $100 | |||
Roof rails | $250 | |||
Climate Control | ||||
Rear air vents | $100 | $100 | $100 | |
Rear air vents with manual controls | $150 | |||
Rear HVAC unit | $400 | |||
Rear wiper | $175 | |||
Super-heated washer fluid | $100 | |||
Exterior | ||||
Body kit | $0 | |||
Bodyside cladding (gray/black) | $250 | |||
Bright-finished exhaust tip(s) | $25 | $25 | ||
Deep-tinted rear windows | $275 | |||
Glass roof panel(s) | $300 | |||
Panoramic sunroof | $1200 | $1200 | $1200 | |
Rear spoiler | $200 | |||
Sunroof | $900 | |||
Infotainment | ||||
Bluetooth audio streaming | $25 | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | $100 | |
Rear seat audio controls | $25 | |||
Telematics service, such as OnStar | $200 | |||
Traffic information | $25 | $25 | ||
Instruments, Lights, and Mirrors | ||||
Auto-dimming driver-side mirror | $75 | |||
Detailed driving style feedback | $100 | |||
Large energy flow and fuel economy display | $25 | |||
Mirror tilt-down in reverse | $25 | |||
Power-folding mirrors | $50 | |||
Speaker lights | $100 | $100 | $100 | |
Xenon HID headlights | $500 | $500 | ||
Seats and Interior Trim | ||||
Cooled or ventilated front seats | $300 | $300 | $300 | |
Folding second row seats | $300 | $300 | $300 | |
Folding third row seats | $600 | |||
Heated second row seats | $200 | $200 | $200 | |
Illuminated door sill trim plates | $200 | |||
Manual fore-aft adjuster, second row seats | $75 | |||
Manual recliner, second row seats | $75 | |||
Power 4-way lumbar adjuster, driver seat | $150 | |||
Power 4-way lumbar adjuster, passenger seat | $150 | |||
Power lumbar adjuster, driver seat | $100 | $100 | $100 | |
Suspension, Wheels, and Tires | ||||
Alloy wheels | $350 | $350 | $350 | |
Machined alloy wheels | $350 | |||
Total Value of Features | $7,875 | $4,950 | $4,950 | $5,725 |
Value of Feature Adjustments | $2,925 | $0 | $0 | $775 |
Value of Feature Adjustments | -2,758 | 0 | 0 | -720 |
Model Year | 2007 | 2011 |
Model | Outlook | Optima |
Body | 4dr SUV | 4dr Sedan |
Wheelbase | 118.9 in | 110.0 in |
Length | 200.7 in | 190.7 in |
Width | 78.2 in | 72.1 in |
Height | 72.8 in | 57.3 in |
Curb Weight | 4,723 lb. | 3,207 lb. |
Fuel Capacity | 22.0 gal. | 18.5 gal. |
Row 1 Headroom | 40.4 in | 40.0 in |
Row 1 Shoulder Room | 61.9 in | 57.2 in |
Row 1 Hip Room | 57.8 in | 54.7 in |
Row 1 Legroom | 41.3 in | 45.5 in |
Row 2 Headroom | 39.3 in | 37.6 in |
Row 2 Shoulder Room | 61.1 in | 55.7 in |
Row 2 Hip Room | 57.9 in | 54.5 in |
Row 2 Legroom | 36.9 in | 34.7 in |
Row 3 Headroom | 38.4 in | 0.0 in |
Row 3 Shoulder Room | 57.8 in | 0.0 in |
Row 3 Hip Room | 48.3 in | 0.0 in |
Row 3 Legroom | 33.2 in | 0.0 in |
Cargo Volume, Minimum | 19.7 ft3 | 15.4 ft3 |
Cargo Volume, Behind R2 | 68.9 ft3 | 15.4 ft3 |
Cargo Volume, Maximum | 117.0 ft3 | 15.4 ft3 |
Advanced Audio Package | ||
Feature | Value | Requested? |
CD changer, in-dash | 200 | No |
Rear seat audio controls | 25 | No |
Unbranded, 10 speakers (with subwoofer) | 350 | No |
Total Requested | 0 | 0% |
Total Not Requested | 575 | 100% |
Enhanced Convenience Package | ||
Feature | Value | Requested? |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power 4-way lumbar adjuster, passenger seat | 150 | No |
Memory system, driver seat | 200 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Power-folding mirrors | 50 | No |
Mirror tilt-down in reverse | 25 | No |
Total Requested | 400 | 57% |
Total Not Requested | 300 | 43% |
Convenience Package | ||
Feature | Value | Requested? |
Obstacle detection, rear | 250 | No |
Power liftgate | 350 | No |
AC power outlet | 100 | No |
Remote start | 150 | No |
Super-heated washer fluid | 100 | No |
Total Requested | 0 | 0% |
Total Not Requested | 950 | 100% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Rearview camera | 200 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
Bluetooth audio streaming | 25 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Total Requested | 700 | 54% |
Total Not Requested | 600 | 46% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Panoramic sunroof | 1200 | No |
Total Requested | 600 | 25% |
Total Not Requested | 1800 | 75% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Rearview camera | 200 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
Bluetooth audio streaming | 25 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Total Requested | 700 | 54% |
Total Not Requested | 600 | 46% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Panoramic sunroof | 1200 | No |
Total Requested | 600 | 25% |
Total Not Requested | 1800 | 75% |
Premium Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Leather seating surfaces | 900 | Yes |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Xenon HID headlights | 500 | Yes |
Heated steering wheel | 100 | No |
Compass | 0 | Yes |
215/55HR17 tires | 400 | No |
Voice control for nav and audio | 100 | Yes |
Interior ambient lighting | 150 | No |
Illuminated door sill trim plates | 200 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Panoramic sunroof | 1200 | No |
Total Requested | 2950 | 50% |
Total Not Requested | 2900 | 50% |