The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $21,790 Kia Optima EX | |||
Difference: $7,869 | |||
Lowest Total Invoice: $20,029 Kia Optima EX | |||
Difference: $8,055 | |||
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Model Year | 2018 | 2018 | 2006 |
Model | BRZ | BRZ | Optima |
Trim | Limited | tS | EX |
Body | 2dr Coupe | 2dr Coupe | 4dr Sedan |
Base Price | $28,445 | $33,495 | $19,100 |
Base Invoice | $26,995 | $31,690 | $17,605 |
Universal garage door opener | 110 | 110 | |
Auto-dimming rearview mirror | 244 | 244 | |
Leather Package | 1,000 | ||
Floor mats | 85 | ||
Rear spoiler | 220 | ||
Antilock brakes (ABS) | 795 | ||
Universal garage door opener | 72 | 72 | |
Auto-dimming rearview mirror | 157 | 157 | |
Leather Package | 890 | ||
Floor mats | 65 | ||
Rear spoiler | 169 | ||
Antilock brakes (ABS) | 710 | ||
Options (change) | 354 | 354 | 2,100 |
Options (change) | 229 | 229 | 1,834 |
Destination | 860 | 860 | 590 |
Total Price | $29,659 | $34,709 | $21,790 |
Total Invoice | $28,084 | $32,779 | $20,029 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Subaru BRZ dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Optima EX | |||
TrueDelta Adjusted Price Difference: $5,619 | |||
TrueDelta Adjusted Invoice Difference: $5,924 | |||
Model Year | 2018 | 2018 | 2006 |
Model | BRZ | BRZ | Optima |
Trim | Limited | tS | EX |
Body | 2dr Coupe | 2dr Coupe | 4dr Sedan |
Engine | 205hp H4 | 205hp H4 | 138hp I4 |
Transmission | M6 | M6 | T4 |
Drivetrain | RWD | RWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 196, 8 | 196, 8 | 120, 6 |
Tire (rear if not all the same) | 215/45-17 | 215/40-18 | 205/60-15 |
Total Price | $29,659 | $34,709 | $21,790 |
Adjustments for Features | -2,250 | -2,425 | 0 |
Feature-Adjusted Total Price | $27,409 | $32,284 | $21,790 |
Cost Above Minimum | $0 | $4,875 | $0 |
Total Invoice | $28,084 | $32,779 | $20,029 |
Adjustments for Features | -2,131 | -2,290 | 0 |
Feature-Adjusted Total Invoice | $25,953 | $30,489 | $20,029 |
Cost Above Minimum | $0 | $4,536 | $0 |
Model Year | 2018 | 2018 | 2006 |
Model | BRZ | BRZ | Optima |
Trim | Limited | tS | EX |
Body | 2dr Coupe | 2dr Coupe | 4dr Sedan |
Transmission and Drivetrain | |||
6-speed manual | $150 | $150 | |
4-speed manually-shiftable automatic | $900 | ||
RWD | $0 | $0 | |
FWD | $0 | ||
Accessories | |||
Power rear side windows | $200 | ||
Proximity key | $250 | $250 | |
Tilt steering wheel, manual | $150 | ||
Tilt/telescoping steering wheel, manual | $250 | $250 | |
Brakes, Airbags, and Other Safety | |||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | |
Brake assist | $50 | $50 | |
Rearview camera | $200 | $200 | |
Side curtain airbags | $350 | $350 | |
Stability control | $400 | $400 | |
Tire-pressure monitor | $75 | $75 | |
Traction control | $100 | $100 | |
Climate Control | |||
Dual-zone climate control | $125 | $125 | |
Interior air filter | $0 | $0 | |
Drivetrain | |||
Torque-sensing limited-slip rear differential | $300 | $300 | |
Exterior | |||
Body kit (gray/black) | $0 | ||
Bodyside moldings | $75 | ||
Bright-finished exhaust tip(s) | $25 | $25 | |
Carbon fiber wing-type rear spoiler | $400 | ||
Manual adjustability, rear spoiler | $100 | ||
Painted brake calipers (optional) | $0 | ||
Rear spoiler | $200 | $200 | |
Sunroof | $900 | ||
Infotainment | |||
Android Auto support | $100 | $100 | |
App support | $0 | $0 | |
Apple CarPlay support | $100 | $100 | |
Audio controls on steering wheel | $125 | $125 | |
Aux input | $50 | $50 | |
Bluetooth audio streaming | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | |
Cassette player | $50 | ||
CD player | $125 | ||
HD radio | $50 | $50 | |
Navigation system | $600 | $600 | |
Satellite radio | $200 | $200 | |
SMS text-to-speech reader | $25 | $25 | |
Traffic + travel information | $25 | $25 | |
Voice control for nav and audio | $100 | $100 | |
Instruments, Lights, and Mirrors | |||
Compass | $0 | $0 | |
Fog lights | $125 | $125 | |
LED headlights, single projector or low beam only | $750 | $750 | |
Outside temperature display | $50 | $50 | |
Performance meter | $150 | $150 | |
Trip computer | $150 | $150 | |
Seats and Interior Trim | |||
Center armrest(s), front row | $75 | ||
Center armrest(s), second row | $50 | ||
Heated front seats | $200 | $200 | |
Interior trim, special color | $0 | ||
Manual height adjuster, driver seat | $50 | $50 | |
Manual lumbar adjuster, driver seat | $50 | ||
Power fore-aft adjuster, driver seat | $100 | ||
Power fore-aft adjuster, passenger seat | $100 | ||
Power height adjuster, driver seat | $100 | ||
Power recliner, driver seat | $100 | ||
Power recliner, passenger seat | $100 | ||
Power tilt adjuster, driver seat | $100 | ||
Synthetic suede door panel trim | $250 | $250 | |
Synthetic suede inserts in leather seating surfaces | $0 | $0 | |
Upholstered instrument cluster hood | $50 | $50 | |
Suspension, Wheels, and Tires | |||
Sport suspension (upgrade) | $0 | ||
Wheels, dark finish | $0 | ||
Total Value of Features | $5,750 | $5,925 | $3,500 |
Value of Feature Adjustments | $2,250 | $2,425 | $0 |
Value of Feature Adjustments | -2,131 | -2,290 | 0 |
Model Year | 2018 | 2006 |
Model | BRZ | Optima |
Body | 2dr Coupe | 4dr Sedan |
Wheelbase | 101.2 in | 106.3 in |
Length | 166.7 in | 185.8 in |
Width | 69.9 in | 71.5 in |
Height | 50.6 in | 55.5 in |
Curb Weight | 2,763 lb. | 3,282 lb. |
Fuel Capacity | 13.2 gal. | 17.2 gal. |
Row 1 Headroom | 37.1 in | 39.0 in |
Row 1 Shoulder Room | 54.5 in | 56.9 in |
Row 1 Hip Room | 53.1 in | 55.8 in |
Row 1 Legroom | 41.9 in | 43.3 in |
Row 2 Headroom | 35.0 in | 37.6 in |
Row 2 Shoulder Room | 51.7 in | 55.7 in |
Row 2 Hip Room | 45.3 in | 54.4 in |
Row 2 Legroom | 29.9 in | 36.2 in |
Cargo Volume | 6.9 ft3 | 13.6 ft3 |
Leather Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Total Requested | 900 | 82% |
Total Not Requested | 200 | 18% |