| 1 | 0 | 3 | 4 | 3 | 4 |
Subaru Impreza vs. Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Subaru Impreza vs. Kia Optima Invoice Comparison
Lowest Total Price: $29,579 Subaru Impreza 2.0i Limited | |||
| Difference: $6,491 | |||
Lowest Total Invoice: $27,633 Subaru Impreza 2.0i Limited | |||
| Difference: $5,862 | |||
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| Model Year | 2018 | 2016 | 2016 |
| Model | Impreza | Optima | Optima |
| Trim | 2.0i Limited | SX | SX Limited |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $24,195 | $29,940 | $36,040 |
| Base Invoice | $22,921 | $27,865 | $33,435 |
| EyeSight, High Beam Assist, Moonroof, Nav, and HK Pkg. | 3,845 | ||
| Auto-dimming rearview mirror | 245 | ||
| Door sill trim plates | 161 | ||
| Universal garage door opener | 120 | 350 | 350 |
| Cargo tray | 81 | 80 | 80 |
| Cargo net | 72 | 50 | 50 |
| Premium Technology Package | 4,800 | ||
| EyeSight, High Beam Assist, Moonroof, Nav, and HK Pkg. | 3,414 | ||
| Auto-dimming rearview mirror | 158 | ||
| Door sill trim plates | 104 | ||
| Universal garage door opener | 78 | 291 | 291 |
| Cargo tray | 52 | 67 | 67 |
| Cargo net | 46 | 42 | 42 |
| Premium Technology Package | 4,380 | ||
| Options (change) | 4,524 | 5,280 | 480 |
| Options (change) | 3,852 | 4,780 | 400 |
| Destination | 860 | 850 | 850 |
| Total Price | $29,579 | $36,070 | $37,370 |
| Total Invoice | $27,633 | $33,495 | $34,685 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Subaru Impreza dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Subaru Impreza vs. Kia Optima
| Lowest Adjusted Price and Invoice: Subaru Impreza 2.0i Limited | |||
| TrueDelta Adjusted Price Difference: $6,001 | |||
| TrueDelta Adjusted Invoice Difference: $5,407 | |||
| Model Year | 2018 | 2016 | 2016 |
| Model | Impreza | Optima | Optima |
| Trim | 2.0i Limited | SX | SX Limited |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 152hp H4 | 245hp I4 | 245hp I4 |
| Transmission | CVT-7 | T6 | T6 |
| Drivetrain | AWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 432, 8 | 630, 10 | 630, 10 |
| Tire (rear if not all the same) | 205/50-17 | 235/45-18 | 235/45-18 |
| Total Price | $29,579 | $36,070 | $37,370 |
| Adjustments for Features | 0 | -490 | -790 |
| Feature-Adjusted Total Price | $29,579 | $35,580 | $36,580 |
| Cost Above Minimum | $0 | $0 | $1,000 |
| Total Invoice | $27,633 | $33,495 | $34,685 |
| Adjustments for Features | 0 | -455 | -733 |
| Feature-Adjusted Total Invoice | $27,633 | $33,040 | $33,952 |
| Cost Above Minimum | $0 | $0 | $912 |
Features Comparison: Subaru Impreza vs. Kia Optima
| Model Year | 2018 | 2016 | 2016 |
| Model | Impreza | Optima | Optima |
| Trim | 2.0i Limited | SX | SX Limited |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | |||
| 7-speed manually-shiftable CVT | $1100 | ||
| 6-speed manually-shiftable automatic | $1100 | $1100 | |
| AWD | $1700 | ||
| FWD | $0 | $0 | |
| Accessories | |||
| Adaptive cruise control | $600 | ||
| Adaptive cruise control, all-speed | $850 | $850 | |
| Heated steering wheel | $100 | $100 | |
| Lead vehicle start alert | $25 | ||
| Proximity trunk or liftgate opener | $125 | $125 | |
| Sunshades, second row | $125 | $125 | |
| Brakes, Airbags, and Other Safety | |||
| 911 assist | $25 | $25 | |
| Around view cameras | $500 | ||
| Backup collision intervention | $150 | ||
| Lane departure prevention, steering-based | $200 | ||
| Lane sway warning | $25 | ||
| Pedestrian detection | $50 | ||
| Radar- or camera-based collision preparation system | $0 | ||
| Rearview camera | $200 | $200 | |
| Vehicle health reports | $0 | $0 | |
| Cargo Management | |||
| Cargo mat | $40 | $40 | |
| Overhead sunglass holder | $25 | $25 | |
| Climate Control | |||
| Dual-zone climate control | $125 | $125 | |
| Rear air vents | $100 | $100 | |
| Wiper de-icer | $25 | ||
| Exterior | |||
| Active grille shutters | $0 | ||
| Laminated front side windows | $200 | $200 | |
| Painted brake calipers (optional) | $0 | $0 | |
| Panoramic sunroof | $1200 | $1200 | |
| Sunroof | $900 | ||
| Infotainment | |||
| Apple CarPlay support | $100 | ||
| CD player | $125 | ||
| MP3-compatible player | $50 | ||
| Navigation map updates, three years | $0 | ||
| Surround sound | $250 | $250 | |
| Telematics service, such as OnStar | $200 | ||
| Traffic + travel information | $25 | ||
| Traffic information | $25 | $25 | |
| Voice control for external devices | $0 | $0 | |
| Instruments, Lights, and Mirrors | |||
| Approach detection | $25 | $25 | |
| Fog lights | $125 | ||
| Interior ambient lighting | $150 | $150 | |
| LED headlights, single projector or low beam only | $750 | ||
| Power-folding mirrors | $50 | $50 | |
| Xenon HID headlights | $500 | $500 | |
| Seats and Interior Trim | |||
| Cooled or ventilated front seats | $300 | $300 | |
| Heated front row armrests | $100 | $100 | |
| Heated front seats | $200 | ||
| Heated second row seats | $200 | $200 | |
| Memory system, driver seat | $200 | $200 | |
| Metal pedals | $75 | $75 | |
| Power 4-way lumbar adjuster, driver seat | $150 | $150 | |
| Power fore-aft adjuster, passenger seat | $100 | $100 | |
| Power height adjuster, passenger seat | $100 | $100 | |
| Power lumbar adjuster, passenger seat | $100 | $100 | |
| Power recliner, passenger seat | $100 | $100 | |
| Power tilt adjuster, driver seat | $100 | $100 | |
| Power tilt adjuster, passenger seat | $100 | $100 | |
| Suspension, Wheels, and Tires | |||
| Electronic systems calibration selector | $200 | $200 | |
| Performance steering system (optional) | $0 | $0 | |
| Sport suspension (upgrade) | $0 | $0 | |
| Touring suspension (upgrade) | $0 | ||
| Total Value of Features | $6,550 | $7,040 | $7,340 |
| Value of Feature Adjustments | $0 | $490 | $790 |
| Value of Feature Adjustments | 0 | -455 | -733 |
Specifications Comparison: Subaru Impreza vs. Kia Optima
| Model Year | 2018 | 2016 |
| Model | Impreza | Optima |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 105.1 in | 110.4 in |
| Length | 182.1 in | 191.1 in |
| Width | 70.0 in | 73.2 in |
| Height | 57.3 in | 57.7 in |
| Curb Weight | 2,975 lb. | 3,220 lb. |
| Fuel Capacity | 13.2 gal. | 18.5 gal. |
| Row 1 Headroom | 39.8 in | 39.8 in |
| Row 1 Shoulder Room | 56.7 in | 58.1 in |
| Row 1 Hip Room | 55.1 in | 56.0 in |
| Row 1 Legroom | 43.1 in | 45.5 in |
| Row 2 Headroom | 37.2 in | 37.8 in |
| Row 2 Shoulder Room | 55.6 in | 56.4 in |
| Row 2 Hip Room | 55.2 in | 56.0 in |
| Row 2 Legroom | 36.5 in | 35.6 in |
| Cargo Volume | 12.3 ft3 | 15.9 ft3 |
Option Package Details
Subaru Impreza 2.0i Limited
| EyeSight, High Beam Assist, Moonroof, Nav, and HK Pkg. | ||
| Feature | Value | Requested? |
| Navigation system | 550 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Traffic + travel information | 25 | No |
| Navigation map updates, three years | 0 | No |
| Harman/Kardon, 432W, 8 speakers | 350 | No |
| Sunroof | 900 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Auto-dimming headlights | 200 | Yes |
| Backup collision intervention | 150 | No |
| Automatic braking, high-speed or partial | 200 | Yes |
| Forward collision warning | 200 | Yes |
| Lane sway warning | 25 | No |
| Lead vehicle start alert | 25 | No |
| Lane departure prevention, steering-based | 200 | No |
| Pedestrian detection | 50 | No |
| Adaptive cruise control | 450 | Yes |
| Radar- or camera-based collision preparation system | 0 | No |
| Lane departure warning | 200 | Yes |
| Blind spot warning system | 200 | Yes |
| Cross-traffic warning, rear | 100 | Yes |
| Automatic braking, low-speed | 200 | Yes |
| Total Requested | 3525 | 81% |
| Total Not Requested | 825 | 19% |
Option Package Details
Kia Optima SX
| Universal garage door opener | ||
| Feature | Value | Requested? |
| Universal garage door opener | 100 | Yes |
| Compass | 0 | Yes |
| Total Requested | 100 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Technology Package | ||
| Feature | Value | Requested? |
| Auto-dimming headlights | 200 | Yes |
| Lane departure warning system | 200 | Yes |
| Adaptive cruise control, all-speed | 700 | No |
| Upgraded stability control | 0 | No |
| Automatic braking, low-speed | 200 | Yes |
| Automatic braking, high-speed or partial | 200 | Yes |
| Forward collision warning | 200 | Yes |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Power lumbar adjuster, passenger seat | 100 | No |
| Power height adjuster, passenger seat | 50 | No |
| Power tilt adjuster, passenger seat | 100 | No |
| Panoramic sunroof | 1200 | No |
| Rear reading lights | 0 | No |
| Heated second row seats | 200 | No |
| Surround sound | 250 | No |
| Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
| Obstacle detection, rear | 250 | Yes |
| Blind spot warning system | 200 | Yes |
| Rear cross-traffic detection | 100 | Yes |
| Total Requested | 1550 | 31% |
| Total Not Requested | 3450 | 69% |
Option Package Details
Kia Optima SX Limited
| Universal garage door opener | ||
| Feature | Value | Requested? |
| Universal garage door opener | 100 | Yes |
| Compass | 0 | Yes |
| Total Requested | 100 | 100% |
| Total Not Requested | 0 | 0% |
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