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Toyota 4Runner vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota 4Runner vs. Kia Optima Invoice Comparison

Lowest Total Price: $24,835

Kia Optima EX   
Difference: $15,994

Lowest Total Invoice: $23,030

Kia Optima EX   
Difference: $14,497

Calculate Payments

  Down Payment Interest Rate Term
Model Year20112009
Model4RunnerOptima
TrimLimitedEX
Body4dr SUV4dr Sedan
Base Price $38,400 $20,690
Base Invoice $35,328 $19,255
Navigation system 1,420 1,200
Floor mats 199  
Premium Package   1,300
Convenience Package   970
Navigation system 1,263 1,075
Floor mats 126  
Premium Package   1,160
Convenience Package   865
Options (change) 1,619 3,470
Options (change) 1,389 3,100
Destination 810 675
Total Price $40,829 $24,835
Total Invoice $37,527 $23,030

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota 4Runner dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota 4Runner vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $11,799
TrueDelta Adjusted Invoice Difference: $10,641
Model Year20112009
Model4RunnerOptima
TrimLimitedEX
Body4dr SUV4dr Sedan
Engine270hp V6175hp I4
TransmissionT5T5
DrivetrainRWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)?, 15360, 7
Tire (rear if not all the same)245/60-20215/50-17
Total Price$40,829$24,835
Adjustments for Features-4,1950
Feature-Adjusted Total Price$36,634$24,835
Total Invoice$37,527$23,030
Adjustments for Features-3,8560
Feature-Adjusted Total Invoice$33,671$23,030

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Features Comparison: Toyota 4Runner vs. Kia Optima

Model Year20112009
Model4RunnerOptima
TrimLimitedEX
Body4dr SUV4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000$1000
RWD$0 
FWD $0
Accessories 
AC power outlet$100 
Power retractable rear window$350 
Power-adjustable pedals $125
Proximity key$250 
Sunshade, rear $125
Brakes, Airbags, and Other Safety 
Full-size spare tire$225 
Knee airbag, driver$75 
Knee airbag, passenger$75 
Rearview camera$200 
Rollover sensor$50 
Temporary spare tire $150
Cargo Management 
Cargo mat$40 
Class III trailer hitch$250 
Roof rails$250 
Trailering equipment (7 wire)$150 
Climate Control 
Dual-zone climate control$125 
Rear air vents$100 
Rear wiper$175 
Drivetrain 
Limited-slip rear differential$300 
Exterior 
Bodyside moldings $75
Deep-tinted rear windows$275 
Rear bumper protector$40 
Rear spoiler$200 
Skid plates$150 
Tow hook(s), front$40 
Wheel-lip moldings$75 
Infotainment 
Bluetooth audio streaming$25 
Bluetooth cell phone link$100 
CD changer, in-dash$325 
CD player $125
Telematics service, such as OnStar$200 
Traffic information$25 
Voice control for nav and audio$100 
Seats and Interior Trim 
Door sill trim plates $100
Manual lumbar adjuster, driver seat $50
Manual recliner, second row seats$75 
Power lumbar adjuster, driver seat$100 
Suspension, Wheels, and Tires 
Hydraulically cross-linked dampers$500 
Sport suspension (upgrade)$0 
Total Value of Features$5,945$1,750
Value of Feature Adjustments$4,195$0
Value of Feature Adjustments-3,8560

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See a complete comparison of Toyota 4Runner vs. Kia Optima features.

Specifications Comparison: Toyota 4Runner vs. Kia Optima

Model Year20112009
Model4RunnerOptima
Body4dr SUV4dr Sedan
Wheelbase109.8 in107.1 in
Length189.9 in189.0 in
Width75.8 in71.1 in
Height71.5 in58.3 in
Curb Weight4,401 lb.3,158 lb.
Fuel Capacity24.0 gal.16.4 gal.
Row 1 Headroom39.3 in39.8 in
Row 1 Shoulder Room57.8 in57.1 in
Row 1 Hip Room56.5 in54.5 in
Row 1 Legroom41.7 in43.7 in
Row 2 Headroom38.6 in38.0 in
Row 2 Shoulder Room57.8 in56.3 in
Row 2 Hip Room55.7 in54.7 in
Row 2 Legroom32.9 in37.8 in
Row 3 Headroom34.3 in0.0 in
Row 3 Shoulder Room57.7 in0.0 in
Row 3 Hip Room43.3 in0.0 in
Row 3 Legroom29.3 in0.0 in
Cargo Volume,
Minimum		9.0 ft315.0 ft3
Cargo Volume,
Behind R2		46.3 ft315.0 ft3
Cargo Volume,
Maximum		88.8 ft315.0 ft3

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See a complete comparison of Toyota 4Runner vs. Kia Optima specs.

Option Package Details
Toyota 4Runner Limited

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100No
Traffic information25No
Total Requested60083%
Total Not Requested12517%

Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
Sunroof900Yes
CD changer, in-dash200No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested90062%
Total Not Requested55038%
Convenience Package
FeatureValueRequested?
215/50VR17 tires400No
Heated front seats200Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Sunshade, rear125No
Power-adjustable pedals125No
Total Requested40038%
Total Not Requested65062%

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