Toyota Matrix Toyota Matrix 2009 Kia Optima Kia Optima 2012

We are 103,000+ car owners sharing real-world car information.

Join Us

Toyota Matrix vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Matrix vs. Kia Optima Invoice Comparison

Lowest Total Price: $23,140

Toyota Matrix S   
Difference: $7,060

Lowest Total Invoice: $20,846

Toyota Matrix S   
Difference: $7,244

Calculate Payments

  Down Payment Interest Rate Term
Model Year2009200920122012
ModelMatrixMatrixOptimaOptima
TrimSXRSEX TurboSX
Body4dr Hatch4dr Hatch4dr Sedan4dr Sedan
Base Price $18,360 $20,760 $25,100 $26,500
Base Invoice $16,798 $18,994 $23,455 $24,760
Sport Package 270      
Stability control 250      
Sunroof 890 890    
Cruise control 250      
215/45WR17 880      
Navigation system 1,520 1,300 1,400 1,400
Premium Package     2,950 2,950
Sport Package 216      
Stability control 215      
Sunroof 712 712    
Cruise control 200      
215/45WR17 704      
Navigation system 1,281 1,105 1,250 1,250
Premium Package     2,635 2,635
Options (change) 4,060 2,190 4,350 4,350
Options (change) 3,328 1,817 3,885 3,885
Destination 720 720 750 750
Total Price $23,140 $23,670 $30,200 $31,600
Total Invoice $20,846 $21,531 $28,090 $29,395

Return to top

While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota Matrix dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota Matrix vs. Kia Optima

Lowest Adjusted Price and Invoice: Toyota Matrix S
TrueDelta Adjusted Price Difference: $1,355
TrueDelta Adjusted Invoice Difference: $1,938
Model Year2009200920122012
ModelMatrixMatrixOptimaOptima
TrimSXRSEX TurboSX
Body4dr Hatch4dr Hatch4dr Sedan4dr Sedan
Engine158hp I4158hp I4274hp I4274hp I4
TransmissionM5M5T6T6
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 6?, 6550, 12550, 12
Tire (rear if not all the same)215/45-17215/45-18215/55-17225/45-18
Total Price$23,140$23,670$30,200$31,600
Adjustments for Features0-200-5,705-6,330
Feature-Adjusted Total Price$23,140$23,470$24,495$25,270
Cost Above Minimum$0$330$0$775
Total Invoice$20,846$21,531$28,090$29,395
Adjustments for Features0-182-5,306-5,888
Feature-Adjusted Total Invoice$20,846$21,349$22,784$23,507
Cost Above Minimum$0$503$0$723

Return to top

Features Comparison: Toyota Matrix vs. Kia Optima

Model Year2009200920122012
ModelMatrixMatrixOptimaOptima
TrimSXRSEX TurboSX
Body4dr Hatch4dr Hatch4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manual$0$0  
6-speed manually-shiftable automatic  $1100$1100
FWD$0$0$0$0
Accessories 
AC power outlet$100$100  
Heated steering wheel  $100 
Proximity key  $250$250
Universal garage door opener  $100$100
Brakes, Airbags, and Other Safety 
Rearview camera  $200$200
Temporary spare tire$150$150$150 
Cargo Management 
Air-conditioned storage compartment  $50$50
Cargo cover$75$75  
Overhead sunglass holder  $25$25
Climate Control 
Automatic climate control, front  $200$200
Dual-zone climate control  $125$125
Rear air vents  $100$100
Rear wiper$175$175  
Exterior 
Body kit   $0
Bright-finished exhaust tip(s)  $25$25
Panoramic sunroof  $1200$1200
Rear spoiler $200 $200
Sunroof$900$900  
Infotainment 
Bluetooth audio streaming  $25$25
Bluetooth cell phone link  $100$100
HD radio  $50$50
Satellite radio  $200$200
USB port  $25$25
Voice control for nav and audio  $100$100
Instruments, Lights, and Mirrors 
Automatic headlights  $125$125
Compass  $0$0
Heated mirrors  $25$25
Illuminated visor mirror, driver  $50$50
Illuminated visor mirror, passenger  $50$50
Interior ambient lighting   $150
Power-folding mirrors  $50$50
Speaker lights  $100$100
Trip computer  $150$150
Turn signals on or near mirrors  $25$25
Visor mirror, driver$10$10  
Visor mirror, passenger$10$10  
Xenon HID headlights   $500
Seats and Interior Trim 
Aluminum trim   $100
Center armrest(s), second row  $50$50
Cooled or ventilated front seats  $300$300
Floor mats  $75$75
Folding passenger seat$150$150  
Heated front seats  $200$200
Heated second row seats  $200$200
Illuminated door sill trim plates   $200
Leather seating surfaces  $900 
Manual height adjuster, driver seat$50$50  
Memory system, driver seat  $200$200
Metal pedals   $75
Partial leather seating sufaces   $450
Power fore-aft adjuster, driver seat  $100$100
Power fore-aft adjuster, passenger seat  $100$100
Power height adjuster, driver seat  $100$100
Power lumbar adjuster, driver seat  $100$100
Power recliner, driver seat  $100$100
Power recliner, passenger seat  $100$100
Power tilt adjuster, driver seat  $100$100
Suspension, Wheels, and Tires 
Sport suspension (upgrade) $0 $0
Transmission 
Steering-wheel-mounted transmission controls   $100
Total Value of Features$1,620$1,820$7,325$7,950
Value of Feature Adjustments$0$200$5,705$6,330
Value of Feature Adjustments0-182-5,306-5,888

Return to top

Specifications Comparison: Toyota Matrix vs. Kia Optima

Model Year20092012
ModelMatrixOptima
Body4dr Hatch4dr Sedan
Wheelbase102.4 in110.0 in
Length171.9 in190.7 in
Width69.5 in72.1 in
Height61.4 in57.3 in
Curb Weight2,866 lb.3,207 lb.
Fuel Capacity13.2 gal.18.5 gal.
Row 1 Headroom40.5 in40.0 in
Row 1 Shoulder Room53.3 in57.2 in
Row 1 Hip Room52.3 in54.7 in
Row 1 Legroom41.6 in45.5 in
Row 2 Headroom39.3 in37.6 in
Row 2 Shoulder Room52.6 in55.7 in
Row 2 Hip Room43.7 in54.5 in
Row 2 Legroom36.2 in34.7 in
Cargo Volume,
Minimum
19.8 ft315.4 ft3
Cargo Volume,
Maximum
61.5 ft315.4 ft3

Return to top

Option Package Details
Toyota Matrix S

Sport Package
FeatureValueRequested?
Fog lights125Yes
Sport front fascia (optional)0No
Sport rear fascia, e.g. diffuser (optional)0No
Total Requested125100%
Total Not Requested00%

Option Package Details
Kia Optima EX Turbo

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100No
Traffic information25Yes
Total Requested62586%
Total Not Requested10014%
Premium Package
FeatureValueRequested?
Heated steering wheel100No
Heated front seats200No
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200No
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25No
Media drive, small5No
Total Requested00%
Total Not Requested3105100%

Option Package Details
Kia Optima SX

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100No
Traffic information25Yes
Total Requested62586%
Total Not Requested10014%
Premium Package
FeatureValueRequested?
Heated front seats200No
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200No
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25No
Media drive, small5No
Total Requested00%
Total Not Requested3005100%

Was this information useful?

We're glad we could help! Share this page:

We're so sorry! Tell us how we can improve it.

See TrueDelta's information for all Hatchbacks
See TrueDelta's information for all Toyota models.