The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $30,700 Toyota Prius Prime Advanced | |||||
Difference: $13,445 | |||||
Lowest Total Invoice: $29,031 Toyota Prius Prime Advanced | |||||
Difference: $12,625 | |||||
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Model Year | 2018 | 2018 | 2018 | 2018 | 2018 |
Model | Prius Prime | MKZ | MKZ | MKZ | MKZ |
Trim | Advanced | Reserve | Hybrid Reserve | Black Label | Hybrid Black Label |
Body | 4dr Hatch | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $33,300 | $40,010 | $40,010 | $47,830 | $47,830 |
Base Invoice | $31,968 | $37,809 | $37,809 | $44,960 | $44,960 |
Floor mats | 224 | ||||
Bodyside moldings | 209 | ||||
Illuminated door sill trim plates | 299 | ||||
All-weather floor mats | 248 | 120 | 120 | 120 | 120 |
Technology Package | 2,495 | 2,495 | 2,495 | 2,495 | |
Climate Package | 595 | 595 | 595 | 595 | |
Floor mats | 139 | ||||
Bodyside moldings | 125 | ||||
Illuminated door sill trim plates | 225 | ||||
All-weather floor mats | 154 | 109 | 109 | 109 | 109 |
Technology Package | 2,271 | 2,271 | 2,271 | 2,271 | |
Climate Package | 542 | 542 | 542 | 542 | |
Options (change) | 980 | 3,210 | 3,210 | 3,210 | 3,210 |
Options (change) | 643 | 2,922 | 2,922 | 2,922 | 2,922 |
Destination | 920 | 925 | 925 | 925 | 925 |
Gas Tax | -4,500 | 0 | 0 | 0 | 0 |
Total Price | $30,700 | $44,145 | $44,145 | $51,965 | $51,965 |
Total Invoice | $29,031 | $41,656 | $41,656 | $48,807 | $48,807 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Toyota Prius Prime dealer quotes or Lincoln MKZ dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Toyota Prius Prime Advanced | |||||
TrueDelta Adjusted Price Difference: $8,665 | |||||
TrueDelta Adjusted Invoice Difference: $8,115 | |||||
Model Year | 2018 | 2018 | 2018 | 2018 | 2018 |
Model | Prius Prime | MKZ | MKZ | MKZ | MKZ |
Trim | Advanced | Reserve | Hybrid Reserve | Black Label | Hybrid Black Label |
Body | 4dr Hatch | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 95hp I4 PiH | 245hp I4 | 141hp I4 H | 245hp I4 | 141hp I4 H |
Transmission | CVT | T6 | CVT | T6 | CVT |
Drivetrain | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 10 | ?, 14 | ?, 14 | ?, 20 | ?, 20 |
Tire (rear if not all the same) | 195/65-15 | 245/40-19 | 245/40-19 | 245/40-19 | 245/40-19 |
Total Price | $30,700 | $44,145 | $44,145 | $51,965 | $51,965 |
Adjustments for Features | 0 | -4,780 | -4,680 | -7,905 | -7,805 |
Feature-Adjusted Total Price | $30,700 | $39,365 | $39,465 | $44,060 | $44,160 |
Cost Above Minimum | $0 | $0 | $100 | $4,695 | $4,795 |
Total Invoice | $29,031 | $41,656 | $41,656 | $48,807 | $48,807 |
Adjustments for Features | 0 | -4,510 | -4,416 | -7,425 | -7,331 |
Feature-Adjusted Total Invoice | $29,031 | $37,146 | $37,240 | $41,382 | $41,476 |
Cost Above Minimum | $0 | $0 | $94 | $4,236 | $4,330 |
Model Year | 2018 | 2018 | 2018 | 2018 | 2018 |
Model | Prius Prime | MKZ | MKZ | MKZ | MKZ |
Trim | Advanced | Reserve | Hybrid Reserve | Black Label | Hybrid Black Label |
Body | 4dr Hatch | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||||
CVT | $1000 | $1000 | $1000 | ||
6-speed manually-shiftable automatic | $1100 | $1100 | |||
FWD | $0 | $0 | $0 | $0 | $0 |
Accessories | |||||
AC power outlet | $100 | $100 | $100 | $100 | |
Active noise reduction | $0 | $0 | $0 | $0 | |
Keyless entry keypad | $50 | $50 | $50 | $50 | |
Power trunk closer | $350 | $350 | $350 | $350 | |
Remote app | $25 | $25 | $25 | $25 | |
Remote start | $150 | $150 | $150 | $150 | |
Remote window/roof operation | $15 | $15 | $15 | $15 | |
Sunshade, rear, power | $225 | $225 | |||
Tilt/telescoping steering wheel, manual | $250 | ||||
Tilt/telescoping steering wheel, power | $350 | $350 | $350 | $350 | |
Brakes, Airbags, and Other Safety | |||||
911 assist | $25 | $25 | $25 | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | ||||
Backup collision intervention | $150 | ||||
Driver drowsiness monitor | $150 | $150 | $150 | $150 | |
Inflatable rear seat belts | $200 | $200 | |||
Knee airbag, passenger | $75 | $75 | $75 | $75 | |
Safety key | $5 | $5 | $5 | $5 | |
Seat cushion airbag, passenger | $75 | ||||
Temporary spare tire | $150 | $150 | |||
Vehicle health reports | $0 | $0 | $0 | $0 | |
Cargo Management | |||||
Cargo cover | $75 | ||||
Cargo tray | $40 | ||||
Rear seat pass-through | $100 | $100 | $100 | $100 | |
Second-row low console | $100 | ||||
Climate Control | |||||
Dual-zone climate control | $125 | $125 | $125 | $125 | |
Rear air vents | $100 | $100 | $100 | $100 | |
Wiper de-icer | $25 | $25 | $25 | $25 | |
Engine / Motor | |||||
3.3 kW onboard charger | $0 | ||||
9 kWh battery pack | $0 | ||||
Automatic start / stop | $150 | $150 | $150 | ||
Exterior | |||||
Active grille shutters | $0 | ||||
Bodyside cladding | $350 | $350 | $350 | $350 | |
Bodyside moldings | $75 | ||||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | |
Laminated front side windows | $200 | $200 | $200 | $200 | |
Sunroof | $900 | $900 | |||
Infotainment | |||||
Android Auto support | $100 | $100 | $100 | $100 | |
Apple CarPlay support | $100 | $100 | $100 | $100 | |
Concierge Services - 4 year subscription | $200 | $200 | |||
DVD-compatible player | $0 | ||||
Larger infotainment display | $0 | ||||
Siri Eyes Free support | $0 | ||||
Surround sound | $250 | $250 | $250 | $250 | |
Telematics service, such as OnStar | $200 | ||||
Voice control for external devices | $0 | $0 | $0 | $0 | |
Wireless charging station | $75 | ||||
Instruments, Lights, and Mirrors | |||||
Approach detection | $25 | $25 | $25 | $25 | |
Auto-dimming driver-side mirror | $75 | $75 | $75 | $75 | |
Compass | $0 | $0 | $0 | $0 | |
Detailed driving style feedback | $100 | $100 | $100 | ||
Digital instruments | $0 | ||||
Head-up display (HUD) | $350 | ||||
Interior ambient lighting | $150 | $150 | $150 | $150 | |
Large color reconfigurable instrument cluster display | $250 | $250 | $250 | $250 | |
Large energy flow and fuel economy display | $25 | ||||
LED headlights | $1000 | $1000 | $1000 | ||
Power-folding mirrors | $50 | $50 | $50 | $50 | |
Predictive driving advice | $0 | ||||
Steering-linked headlights | $150 | $150 | $150 | $150 | |
Tachometer | $75 | $75 | $75 | $75 | |
Xenon HID headlights | $500 | $500 | |||
Seats and Interior Trim | |||||
Cooled or ventilated front seats | $300 | $300 | $300 | $300 | |
Heated second row seats | $200 | $200 | $200 | $200 | |
Leather door panel trim | $250 | $250 | |||
Leather seating surfaces | $900 | $900 | $900 | $900 | |
Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | |
Memory system, driver seat | $200 | $200 | $200 | $200 | |
Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | $150 | |
Power 4-way lumbar adjuster, passenger seat | $150 | $150 | $150 | $150 | |
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | $100 | |
Power height adjuster, passenger seat | $100 | $100 | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | ||||
Power recliner, passenger seat | $100 | $100 | $100 | $100 | |
Power tilt adjuster, passenger seat | $100 | $100 | $100 | $100 | |
Synthetic leather seating surfaces | $0 | ||||
Synthetic suede headliner | $650 | $650 | |||
Upgraded floor mats | $0 | $0 | |||
Upholstered instrument cluster hood, leather | $200 | $200 | |||
Wood trim | $300 | $300 | |||
Wood trim, alternative type | $300 | $300 | |||
Suspension, Wheels, and Tires | |||||
Adaptive dampers - electrical | $500 | $500 | $500 | $500 | |
Transmission | |||||
Steering-wheel-mounted transmission controls | $100 | $100 | |||
Total Value of Features | $3,765 | $8,545 | $8,445 | $11,670 | $11,570 |
Value of Feature Adjustments | $0 | $4,780 | $4,680 | $7,905 | $7,805 |
Value of Feature Adjustments | 0 | -4,510 | -4,416 | -7,425 | -7,331 |
Model Year | 2018 | 2018 |
Model | Prius Prime | MKZ |
Body | 4dr Hatch | 4dr Sedan |
Wheelbase | 106.3 in | 112.2 in |
Length | 182.9 in | 193.9 in |
Width | 69.3 in | 73.4 in |
Height | 57.9 in | 58.1 in |
Curb Weight | 3,366 lb. | 3,740 lb. |
Fuel Capacity | 11.3 gal. | 16.5 gal. |
Row 1 Headroom | 39.4 in | 37.9 in |
Row 1 Shoulder Room | 54.2 in | 57.7 in |
Row 1 Hip Room | 53.7 in | 55.1 in |
Row 1 Legroom | 43.2 in | 41.8 in |
Row 2 Headroom | 37.2 in | 36.6 in |
Row 2 Shoulder Room | 53.0 in | 55.3 in |
Row 2 Hip Room | 51.6 in | 53.8 in |
Row 2 Legroom | 33.4 in | 37.0 in |
Cargo Volume, Minimum | 19.8 ft3 | 15.4 ft3 |
Cargo Volume, Maximum | 0.0 ft3 | 15.4 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | Yes |
Obstacle detection, front | 150 | Yes |
Auto-dimming headlights | 200 | Yes |
Radar- or camera-based collision preparation system | 0 | Yes |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Semi-automated parking system | 500 | Yes |
Automatic braking, low-speed | 200 | Yes |
Driver drowsiness monitor | 150 | No |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Lane departure prevention, steering-based | 200 | Yes |
Pedestrian detection | 50 | Yes |
Total Requested | 2700 | 95% |
Total Not Requested | 150 | 5% |
Climate Package | ||
Feature | Value | Requested? |
Heated second row seats | 200 | No |
Rain-sensing wipers | 100 | Yes |
Heated steering wheel | 100 | Yes |
Wiper de-icer | 25 | No |
Auto-dimming headlights | 200 | Yes |
Total Requested | 400 | 64% |
Total Not Requested | 225 | 36% |
Technology Package | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | Yes |
Obstacle detection, front | 150 | Yes |
Auto-dimming headlights | 200 | Yes |
Radar- or camera-based collision preparation system | 0 | Yes |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Semi-automated parking system | 500 | Yes |
Automatic braking, low-speed | 200 | Yes |
Driver drowsiness monitor | 150 | No |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Lane departure prevention, steering-based | 200 | Yes |
Pedestrian detection | 50 | Yes |
Total Requested | 2700 | 95% |
Total Not Requested | 150 | 5% |
Climate Package | ||
Feature | Value | Requested? |
Heated second row seats | 200 | No |
Rain-sensing wipers | 100 | Yes |
Heated steering wheel | 100 | Yes |
Wiper de-icer | 25 | No |
Auto-dimming headlights | 200 | Yes |
Total Requested | 400 | 64% |
Total Not Requested | 225 | 36% |
Technology Package | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | Yes |
Obstacle detection, front | 150 | Yes |
Auto-dimming headlights | 200 | Yes |
Radar- or camera-based collision preparation system | 0 | Yes |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Semi-automated parking system | 500 | Yes |
Automatic braking, low-speed | 200 | Yes |
Driver drowsiness monitor | 150 | No |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Lane departure prevention, steering-based | 200 | Yes |
Pedestrian detection | 50 | Yes |
Total Requested | 2700 | 95% |
Total Not Requested | 150 | 5% |
Climate Package | ||
Feature | Value | Requested? |
Heated second row seats | 200 | No |
Rain-sensing wipers | 100 | Yes |
Heated steering wheel | 100 | Yes |
Wiper de-icer | 25 | No |
Auto-dimming headlights | 200 | Yes |
Total Requested | 400 | 64% |
Total Not Requested | 225 | 36% |
Technology Package | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | Yes |
Obstacle detection, front | 150 | Yes |
Auto-dimming headlights | 200 | Yes |
Radar- or camera-based collision preparation system | 0 | Yes |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Semi-automated parking system | 500 | Yes |
Automatic braking, low-speed | 200 | Yes |
Driver drowsiness monitor | 150 | No |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Lane departure prevention, steering-based | 200 | Yes |
Pedestrian detection | 50 | Yes |
Total Requested | 2700 | 95% |
Total Not Requested | 150 | 5% |
Climate Package | ||
Feature | Value | Requested? |
Heated second row seats | 200 | No |
Rain-sensing wipers | 100 | Yes |
Heated steering wheel | 100 | Yes |
Wiper de-icer | 25 | No |
Auto-dimming headlights | 200 | Yes |
Total Requested | 400 | 64% |
Total Not Requested | 225 | 36% |