The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $19,985 Kia Optima LX | ||||
Difference: $1,830 | ||||
Lowest Total Invoice: $19,120 Kia Optima LX | ||||
Difference: $1,855 | ||||
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Model Year | 2010 | 2010 | 2010 | 2014 |
Model | Optima | Optima | Optima | Jetta SportWagen |
Trim | LX | EX | SX | S |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Wagon |
Base Price | $17,995 | $20,995 | $21,975 | $20,995 |
Base Invoice | $17,640 | $19,620 | $20,370 | $20,155 |
5-speed shiftable automatic | 1,200 | |||
Floor mats | 95 | |||
5-speed shiftable automatic | 710 | |||
Floor mats | 75 | |||
Options (change) | 1,295 | 0 | 0 | 0 |
Options (change) | 785 | 0 | 0 | 0 |
Destination | 695 | 695 | 695 | 820 |
Total Price | $19,985 | $21,690 | $22,670 | $21,815 |
Total Invoice | $19,120 | $20,315 | $21,065 | $20,975 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Volkswagen Jetta SportWagen dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Optima EX | ||||
TrueDelta Adjusted Price Difference: $2,835 | ||||
TrueDelta Adjusted Invoice Difference: $3,197 | ||||
Model Year | 2010 | 2010 | 2010 | 2014 |
Model | Optima | Optima | Optima | Jetta SportWagen |
Trim | LX | EX | SX | S |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Wagon |
Engine | 175hp I4 | 175hp I4 | 175hp I4 | 170hp I5 |
Transmission | T5 | T5 | T5 | M5 |
Drivetrain | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 22/32 MPG | 22/32 MPG | 22/32 MPG | 23/33 MPG |
Audio (watts, speakers) | ?, 6 | ?, 6 | ?, 6 | ?, 8 |
Tire (rear if not all the same) | 205/60-16 | 205/60-16 | 215/50-17 | 205/55-16 |
Total Price | $19,985 | $21,690 | $22,670 | $21,815 |
Adjustments for Features | 0 | -2,780 | -2,855 | -70 |
Feature-Adjusted Total Price | $19,985 | $18,910 | $19,815 | $21,745 |
Cost Above Minimum | $1,075 | $0 | $905 | $0 |
Total Invoice | $19,120 | $20,315 | $21,065 | $20,975 |
Adjustments for Features | 0 | -2,604 | -2,653 | -67 |
Feature-Adjusted Total Invoice | $19,120 | $17,711 | $18,412 | $20,908 |
Cost Above Minimum | $1,409 | $0 | $701 | $0 |
Model Year | 2010 | 2010 | 2010 | 2014 |
Model | Optima | Optima | Optima | Jetta SportWagen |
Trim | LX | EX | SX | S |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Wagon |
Transmission and Drivetrain | ||||
5-speed manually-shiftable automatic | $1000 | $1000 | $1000 | |
5-speed manual | $0 | |||
FWD | $0 | $0 | $0 | $0 |
Accessories | ||||
Proximity key | $250 | |||
Universal garage door opener | $100 | $100 | ||
Cargo Management | ||||
Air-conditioned storage compartment | $50 | |||
Cargo cover | $75 | |||
Rear seat pass-through | $100 | |||
Roof rails | $250 | |||
Climate Control | ||||
Automatic climate control, front | $200 | $200 | ||
Heated windshield washer nozzles | $15 | |||
Rear air vents | $100 | |||
Rear wiper | $175 | |||
Exterior | ||||
Bodyside moldings | $75 | $75 | $75 | |
Bright-finished exhaust tip(s) | $25 | |||
Infotainment | ||||
Audio controls on steering wheel | $125 | $125 | $125 | |
Bluetooth audio streaming | $25 | |||
Bluetooth cell phone link | $100 | |||
Satellite radio | $200 | $200 | $200 | |
USB port | $25 | $25 | $25 | |
Instruments, Lights, and Mirrors | ||||
Auto-dimming rearview mirror | $150 | $150 | ||
Automatic headlights | $125 | $125 | ||
Compass | $0 | $0 | $0 | |
Fog lights | $125 | $125 | ||
Illuminated visor mirror, driver | $50 | $50 | $50 | |
Illuminated visor mirror, passenger | $50 | $50 | $50 | |
Interior ambient lighting | $150 | $150 | $150 | |
Outside temperature display | $50 | $50 | $50 | |
Trip computer | $150 | $150 | $150 | |
Visor mirror, driver | $10 | |||
Visor mirror, passenger | $10 | |||
Seats and Interior Trim | ||||
Aluminum trim | $100 | |||
Door sill trim plates | $100 | $100 | ||
Heated front seats | $200 | |||
Leather seating surfaces | $900 | |||
Leather-wrapped steering wheel | $150 | $150 | ||
Manual height adjuster, driver seat | $50 | $50 | ||
Manual height adjuster, passenger seat | $50 | |||
Manual lumbar adjuster, passenger seat | $50 | |||
Manual tilt adjuster, driver seat | $50 | |||
Metal pedals | $75 | |||
Partial leather seating sufaces | $450 | |||
Power fore-aft adjuster, driver seat | $100 | $100 | ||
Power height adjuster, driver seat | $100 | $100 | ||
Power recliner, driver seat | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | |||
Power tilt adjuster, driver seat | $100 | $100 | ||
Suspension, Wheels, and Tires | ||||
Alloy wheels | $350 | $350 | ||
Sport suspension (upgrade) | $0 | |||
Transmission | ||||
Steering-wheel-mounted transmission controls | $100 | |||
Total Value of Features | $1,695 | $4,475 | $4,550 | $1,765 |
Value of Feature Adjustments | $0 | $2,780 | $2,855 | $70 |
Value of Feature Adjustments | 0 | -2,604 | -2,653 | -67 |
Model Year | 2010 | 2014 |
Model | Optima | Jetta SportWagen |
Body | 4dr Sedan | 4dr Wagon |
Wheelbase | 107.1 in | 101.5 in |
Length | 189.0 in | 179.3 in |
Width | 71.1 in | 70.1 in |
Height | 58.3 in | 59.2 in |
Curb Weight | 3,197 lb. | 3,228 lb. |
Fuel Capacity | 16.4 gal. | 14.5 gal. |
Row 1 Headroom | 39.8 in | 38.4 in |
Row 1 Shoulder Room | 57.1 in | 54.8 in |
Row 1 Hip Room | 54.5 in | 0.0 in |
Row 1 Legroom | 43.7 in | 41.1 in |
Row 2 Headroom | 38.0 in | 38.1 in |
Row 2 Shoulder Room | 56.3 in | 53.1 in |
Row 2 Hip Room | 54.7 in | 0.0 in |
Row 2 Legroom | 37.8 in | 35.5 in |
Cargo Volume, Minimum | 15.0 ft3 | 32.8 ft3 |
Cargo Volume, Maximum | 15.0 | 66.9 ft3 |