BMW 3-Series BMW 3-Series 2008 Ford Taurus Ford Taurus 2014

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BMW 3-Series vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Ford Taurus Invoice Comparison

Lowest Total Price: $44,070

BMW 3-Series 328i   
Difference: $1,120

Lowest Total Invoice: $40,505

BMW 3-Series 328i   
Difference: $1,116

Calculate Payments

  Down Payment Interest Rate Term
Model Year2008200820082014
Model3-Series3-Series3-SeriesTaurus
Trim328i335iM3SHO
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $32,700 $39,300 $53,800 $39,980
Base Invoice $30,085 $36,155 $49,675 $36,882
Premium Package 3,350 2,650 1,900  
Navigation system 2,100 2,100   795
Steering-linked headlights 800      
Metallic paint (extra cost) 550 550 550  
Folding second row seats 475 475 475  
iPod integration 400 400 400  
Obstacle detection, rear 350 350 350  
Heated front seats 500 500 500  
Proximity key 500 500    
Sunshade, rear, power 575 575 575  
HD radio 350 350 350  
Satellite radio - one year subscription 595 595 595  
Technology Package     3,250  
Rear spoiler     0  
Sunroof     1,050 995
Multicontour seats       595
Package 301A / 401A       2,000
Premium Package 3,050 2,410 1,730  
Navigation system 1,910 1,910   710
Steering-linked headlights 730      
Metallic paint (extra cost) 500 500 500  
Folding second row seats 430 430 430  
iPod integration 365 365 365  
Obstacle detection, rear 320 320 320  
Heated front seats 455 455 455  
Proximity key 455 455    
Sunshade, rear, power 525 525 525  
HD radio 315 315 315  
Satellite radio - one year subscription 540 540 540  
Technology Package     2,960  
Rear spoiler     0  
Sunroof     955 888
Multicontour seats       531
Package 301A / 401A       1,785
Options (change) 10,545 9,045 9,995 4,385
Options (change) 9,595 8,225 9,095 3,914
Destination 825 825 825 825
Gas Tax 0 0 1,300 0
Total Price $44,070 $49,170 $65,920 $45,190
Total Invoice $40,505 $45,205 $60,895 $41,621

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: BMW 3-Series vs. Ford Taurus

Lowest Adjusted Price and Invoice: Ford Taurus SHO
TrueDelta Adjusted Price Difference: $3,230
TrueDelta Adjusted Invoice Difference: $2,890
Model Year2008200820082014
Model3-Series3-Series3-SeriesTaurus
Trim328i335iM3SHO
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine230hp I6300hp I6414hp V8365hp V6
TransmissionM6M6M6T6
DrivetrainRWDRWDRWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 10300, 13?, 10390, 12
Tire (rear if not all the same)205/55-16225/45-17245/40-18255/45-19
Total Price$44,070$49,170$65,920$45,190
Adjustments for Features0-250-1,150-4,350
Feature-Adjusted Total Price$44,070$48,920$64,770$40,840
Cost Above Minimum$0$4,850$20,700$0
Total Invoice$40,505$45,205$60,895$41,621
Adjustments for Features0-230-1,062-4,006
Feature-Adjusted Total Invoice$40,505$44,975$59,833$37,615
Cost Above Minimum$0$4,470$19,328$0

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Features Comparison: BMW 3-Series vs. Ford Taurus

Model Year2008200820082014
Model3-Series3-Series3-SeriesTaurus
Trim328i335iM3SHO
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manual$150$150$150 
6-speed manually-shiftable automatic   $1100
RWD$0$0$0 
AWD   $1700
Accessories 
Heated steering wheel   $100
Keyless entry keypad   $50
Power-adjustable pedals   $125
Remote start   $150
Remote window/roof operation$15$15$15 
Sunshades, second row$125$125$125 
Tilt/telescoping steering wheel, manual$250$250$250 
Tilt/telescoping steering wheel, power   $350
Brakes, Airbags, and Other Safety 
911 assist   $25
Blind spot warning system   $200
Cross-traffic warning, rear   $100
Curve control   $50
Rearview camera   $200
Rollover sensor   $50
Safety key   $5
Temporary spare tire   $150
Tires, run-flat$150$150  
Torque vectoring, brake-based   $100
Vehicle health reports   $0
Cargo Management 
Air-conditioned storage compartment$50$50$50 
Cargo mat$40$40$40 
Cargo net   $40
Overhead sunglass holder   $25
Rear seat pass-through$100$100$100 
Ski sack$50$50$50 
Climate Control 
Automatic air recirculation$100$100$100 
Heated windshield washer nozzles$15$15$15 
Rear air vents   $100
Rear air vents with manual controls$150$150$150 
Residual heat$50$50$50 
Drivetrain 
Limited-slip rear differential  $300 
Exterior 
Rear spoiler  $200$200
Infotainment 
Bluetooth audio streaming   $25
iPod integration$100$100$100 
Navigation, turn-by-turn   $25
Satellite radio   $200
Satellite radio - one year subscription$250$250$250 
SD Card slot   $25
SMS text-to-speech reader   $25
Surround sound $250 $250
Telematics service, such as OnStar$200$200$200 
Traffic + travel information   $25
Traffic information$25$25$25 
USB port   $25
Voice control for external devices   $0
Wi-Fi hotspot capability   $0
Instruments, Lights, and Mirrors 
Auto-dimming headlights   $200
Auto-dimming passenger-side mirror$75$75$75 
Fog lights$125$125$125 
Large color reconfigurable instrument cluster display   $250
Mirror tilt-down in reverse$25$25$25 
Power-folding mirrors$50$50$50 
Steering-linked headlights$150$150$150 
Turn signals on or near mirrors$25$25$25 
Seats and Interior Trim 
Aluminum trim  $100 
Cooled or ventilated front seats   $300
Door sill trim plates   $100
Floor mats   $75
Heated second row seats   $200
Manual thigh support length adjuster, driver seat  $50 
Manual thigh support length adjuster, passenger seat  $50 
Massage, driver seat   $100
Massage, passenger seat   $100
Metal pedals   $75
Power seatback bolsters, driver seat  $100 
Power seatback bolsters, passenger seat  $100 
Synthetic suede inserts in leather seating surfaces   $0
Wood trim$300$300  
Suspension, Wheels, and Tires 
Adaptive dampers - electrical  $500 
Electronic systems calibration selector  $200 
Sport suspension (upgrade)   $0
Ultra-sport suspension (upgrade)  $0 
Transmission 
Steering-wheel-mounted transmission controls   $100
Total Value of Features$2,570$2,820$3,720$6,920
Value of Feature Adjustments$0$250$1,150$4,350
Value of Feature Adjustments0-230-1,062-4,006

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Specifications Comparison: BMW 3-Series vs. Ford Taurus

Model Year20082014
Model3-SeriesTaurus
Body4dr Sedan4dr Sedan
Wheelbase108.7 in112.9 in
Length178.2 in202.9 in
Width71.5 in76.2 in
Height55.9 in60.7 in
Curb Weight3,341 lb.3,970 lb.
Fuel Capacity15.9 gal.20.0 gal.
Row 1 Headroom38.5 in39.0 in
Row 1 Shoulder Room55.4 in57.9 in
Row 1 Hip Room0.0 in56.3 in
Row 1 Legroom41.5 in41.9 in
Row 2 Headroom37.5 in37.8 in
Row 2 Shoulder Room55.1 in56.9 in
Row 2 Hip Room0.0 in55.8 in
Row 2 Legroom34.6 in38.1 in
Cargo Volume12.0 ft320.1 ft3

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Option Package Details
BMW 3-Series 328i

Premium Package
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Auto-dimming driver-side mirror75Yes
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Leather seating surfaces900Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat100Yes
Power fore-aft adjuster, driver seat100Yes
Total Requested252589%
Total Not Requested32511%

Option Package Details
BMW 3-Series 335i

Premium Package
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Auto-dimming driver-side mirror75Yes
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Leather seating surfaces900Yes
Total Requested162583%
Total Not Requested32517%

Option Package Details
BMW 3-Series M3

Premium Package
FeatureValueRequested?
Leather seating surfaces450Yes
Universal garage door opener100Yes
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Auto-dimming driver-side mirror75Yes
Compass0Yes
Aluminum trim100No
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Total Requested72563%
Total Not Requested42537%
Technology Package
FeatureValueRequested?
Adaptive shocks - electrical500No
Navigation system600Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Electronic systems calibration selector200No
Total Requested97558%
Total Not Requested70042%

Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Total Requested675100%
Total Not Requested00%
Multicontour seats
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat100Yes
Power 4-way lumbar adjuster, passenger seat100Yes
Massage, driver seat100No
Massage, passenger seat100No
Total Requested20050%
Total Not Requested20050%
Package 301A / 401A
FeatureValueRequested?
Tilt/telescoping steering wheel, power100No
Heated second row seats200No
Rain-sensing wipers100Yes
Sunshade, rear, power225Yes
Heated steering wheel100No
Surround sound250No
Auto-dimming headlights200No
HD radio50Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested37520%
Total Not Requested150080%

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