BMW 3-Series BMW 3-Series 2013 Ford Taurus Ford Taurus 2014

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BMW 3-Series vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Ford Taurus Invoice Comparison

Lowest Total Price: $45,190

Ford Taurus SHO   
Difference: $7,585

Lowest Total Invoice: $41,621

Ford Taurus SHO   
Difference: $7,034

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  Down Payment Interest Rate Term
Model Year201320132014
Model3-Series3-SeriesTaurus
Trim328i335iSHO
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $36,850 $43,150 $39,980
Base Invoice $34,080 $39,880 $36,882
Premium Package 3,100 2,200  
Navigation system 2,150 2,150 795
Steering-linked headlights 900    
Driver Assistance Package 1,900 1,900  
Harman/Kardon 600W 16 speakers 875 875  
Cold Weather Package 950 950  
Driver Assistance Plus 700 700  
Adaptive cruise control, all-speed 2,400 2,400  
Sunshade, rear, power 575 575  
Semi-automated parking system 500 500  
Rearview camera 400 400  
Metallic paint (extra cost) 550 550  
Steering-wheel-mounted transmission controls   500  
Sport Line   1,950  
Multicontour seats     595
Package 301A / 401A     2,000
Sunroof     995
Premium Package 2,820 2,000  
Navigation system 1,955 1,955 710
Steering-linked headlights 820    
Driver Assistance Package 1,730 1,730  
Harman/Kardon 600W 16 speakers 795 795  
Cold Weather Package 865 865  
Driver Assistance Plus 635 635  
Adaptive cruise control, all-speed 2,185 2,185  
Sunshade, rear, power 525 525  
Semi-automated parking system 455 455  
Rearview camera 365 365  
Metallic paint (extra cost) 500 500  
Steering-wheel-mounted transmission controls   475  
Sport Line   1,775  
Multicontour seats     531
Package 301A / 401A     1,785
Sunroof     888
Options (change) 15,000 15,650 4,385
Options (change) 13,650 14,260 3,914
Destination 925 925 825
Total Price $52,775 $59,725 $45,190
Total Invoice $48,655 $55,065 $41,621

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: BMW 3-Series vs. Ford Taurus

Lowest Adjusted Price and Invoice: Ford Taurus SHO
TrueDelta Adjusted Price Difference: $10,135
TrueDelta Adjusted Invoice Difference: $9,383
Model Year201320132014
Model3-Series3-SeriesTaurus
Trim328i335iSHO
Body4dr Sedan4dr Sedan4dr Sedan
Engine240hp I4300hp I6365hp V6
TransmissionM6T8T6
DrivetrainRWDRWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)600, 16600, 16390, 12
Tire (rear if not all the same)225/50-17225/45-18255/45-19
Total Price$52,775$59,725$45,190
Adjustments for Features0-1,625-2,550
Feature-Adjusted Total Price$52,775$58,100$42,640
Cost Above Minimum$0$5,325$0
Total Invoice$48,655$55,065$41,621
Adjustments for Features0-1,498-2,349
Feature-Adjusted Total Invoice$48,655$53,567$39,272
Cost Above Minimum$0$4,912$0

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Features Comparison: BMW 3-Series vs. Ford Taurus

Model Year201320132014
Model3-Series3-SeriesTaurus
Trim328i335iSHO
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manual$150  
8-speed manually-shiftable automatic $1300 
6-speed manually-shiftable automatic  $1100
RWD$0$0 
AWD  $1700
Accessories 
Adaptive cruise control  $600
Adaptive cruise control, all-speed$850$850 
Hands-free trunk or liftgate$100$100 
Keyless entry keypad  $50
Power-adjustable pedals  $125
Proximity key  $250
Remote app$25$25 
Remote start  $150
Remote window/roof operation$15$15 
Sunshades, second row$125$125 
Tilt/telescoping steering wheel, manual$250$250 
Tilt/telescoping steering wheel, power  $350
Brakes, Airbags, and Other Safety 
911 assist  $25
Active or whiplash-reducing head restraints, front seats$0$0 
Around view cameras$500$500 
Cross-traffic warning, rear  $100
Curve control  $50
Driver drowsiness monitor  $150
Knee airbag, driver$75$75 
Knee airbag, passenger$75$75 
Lane departure prevention, steering-based  $200
Radar- or camera-based collision preparation system  $0
Rearview camera  $200
Rollover sensor  $50
Safety key  $5
Temporary spare tire  $150
Tires, run-flat$150$150 
Torque vectoring, brake-based  $100
Vehicle health reports  $0
Wide-view front camera$150$150 
Cargo Management 
Air-conditioned storage compartment$50$50 
Cargo net  $40
Overhead sunglass holder  $25
Climate Control 
Automatic air recirculation$100$100 
Heated windshield washer nozzles$15$15 
Rear air vents  $100
Rear air vents with manual controls$150$150 
Residual heat$50$50 
Engine / Motor 
Automatic start / stop$150$150 
Regenerative braking$0$0 
Exterior 
Bright-finished exhaust tip(s)$25 $25
Rear spoiler  $200
Infotainment 
DVD-compatible player$0$0 
Media drive$15$15 
Navigation, turn-by-turn  $25
Satellite radio  $200
Satellite radio - one year subscription$250$250 
SD Card slot  $25
Telematics service, such as OnStar$200$200 
Traffic + travel information  $25
Traffic information$25$25 
Wi-Fi hotspot capability  $0
Instruments, Lights, and Mirrors 
Auto-dimming headlights  $200
Auto-dimming passenger-side mirror$75$75 
Fog lights$125$125 
Headlight washers$50$50 
Large color reconfigurable instrument cluster display  $250
Mirror tilt-down in reverse$25$25 
Power-folding mirrors$50$50 
Steering-linked headlights$150$150 
Turn signals on or near mirrors$25$25 
Seats and Interior Trim 
Cooled or ventilated front seats  $300
Door sill trim plates $100$100
Manual thigh support length adjuster, driver seat $50 
Manual thigh support length adjuster, passenger seat $50 
Massage, driver seat  $100
Massage, passenger seat  $100
Metal pedals  $75
Power seatback bolsters, driver seat $100 
Power seatback bolsters, passenger seat $100 
Synthetic suede inserts in leather seating surfaces  $0
Wood trim$300$300 
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200$200 
Sport suspension (upgrade) $0$0
Transmission 
Steering-wheel-mounted transmission controls $100$100
Total Value of Features$4,495$6,120$7,245
Value of Feature Adjustments$0$1,625$2,550
Value of Feature Adjustments0-1,498-2,349

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Specifications Comparison: BMW 3-Series vs. Ford Taurus

Model Year20132014
Model3-SeriesTaurus
Body4dr Sedan4dr Sedan
Wheelbase110.6 in112.9 in
Length182.5 in202.9 in
Width71.3 in76.2 in
Height56.3 in60.7 in
Curb Weight3,361 lb.3,970 lb.
Fuel Capacity15.8 gal.20.0 gal.
Row 1 Headroom40.3 in39.0 in
Row 1 Shoulder Room55.1 in57.9 in
Row 1 Hip Room0.0 in56.3 in
Row 1 Legroom42.0 in41.9 in
Row 2 Headroom37.7 in37.8 in
Row 2 Shoulder Room55.1 in56.9 in
Row 2 Hip Room0.0 in55.8 in
Row 2 Legroom35.1 in38.1 in
Cargo Volume13.0 ft320.1 ft3

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Option Package Details
BMW 3-Series 328i

Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Satellite radio - one year subscription250No
Total Requested210086%
Total Not Requested35014%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Telematics service, such as OnStar200No
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25No
Total Requested77576%
Total Not Requested24024%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Around view cameras500No
Wide-view front camera150No
Total Requested60048%
Total Not Requested65052%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50No
Total Requested50091%
Total Not Requested509%
Driver Assistance Plus
FeatureValueRequested?
Lane departure warning system200Yes
Forward collision alert200Yes
Speed limit information0No
Total Requested400100%
Total Not Requested00%

Option Package Details
BMW 3-Series 335i

Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Satellite radio - one year subscription250No
Total Requested120077%
Total Not Requested35023%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Telematics service, such as OnStar200No
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25No
Total Requested77576%
Total Not Requested24024%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Around view cameras500No
Wide-view front camera150No
Total Requested60048%
Total Not Requested65052%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50No
Total Requested50091%
Total Not Requested509%
Driver Assistance Plus
FeatureValueRequested?
Lane departure warning system200Yes
Forward collision alert200Yes
Speed limit information0No
Total Requested400100%
Total Not Requested00%
Sport Line
FeatureValueRequested?
Sport suspension (upgrade)250Yes
Special exterior trim0No
Special interior trim0No
Dark-colored headliner (optional)0No
225/45VR18 tires400No
Door sill trim plates100Yes
Manual thigh support adjuster, driver seat50No
Power seatback bolsters, driver100No
Manual thigh support adjuster, passenger seat50No
Power seatback bolsters, passenger seat100No
Front sport buckets100No
Total Requested35030%
Total Not Requested80070%

Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Total Requested675100%
Total Not Requested00%
Multicontour seats
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat100Yes
Power 4-way lumbar adjuster, passenger seat100Yes
Massage, driver seat100No
Massage, passenger seat100No
Total Requested20050%
Total Not Requested20050%
Package 301A / 401A
FeatureValueRequested?
Tilt/telescoping steering wheel, power100No
Heated second row seats200Yes
Rain-sensing wipers100Yes
Sunshade, rear, power225Yes
Heated steering wheel100Yes
Surround sound250Yes
Auto-dimming headlights200No
HD radio50Yes
Blind spot warning system200Yes
Rear cross-traffic detection100No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested112560%
Total Not Requested75040%
Driver Assist Package
FeatureValueRequested?
Adaptive cruise control450Yes
Obstacle detection, front150Yes
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
Parking guidance system - active500Yes
Driver drowsiness monitor150No
Forward collision alert200Yes
Lane departure prevention system, steering-based200No
Total Requested150081%
Total Not Requested35019%

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