BMW 3-Series BMW 3-Series 2013 Ford Taurus Ford Taurus 2018

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BMW 3-Series vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Ford Taurus Invoice Comparison

Lowest Total Price: $47,430

Ford Taurus SHO   
Difference: $5,595

Lowest Total Invoice: $44,888

Ford Taurus SHO   
Difference: $3,997

Calculate Payments

  Down Payment Interest Rate Term
Model Year201320132018
Model3-Series3-SeriesTaurus
Trim328i335iSHO
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $36,850 $43,150 $42,770
Base Invoice $34,080 $39,880 $40,418
Navigation system 2,150 2,150 795
Cold Weather Package 950 950  
Harman/Kardon 600W 16 speakers 875 875  
Driver Assistance Package 1,900 1,900  
Driver Assistance Plus 700 700  
Steering-linked headlights 900    
Premium Package 3,100 2,200  
Metallic paint (extra cost) 550 550  
Rearview camera 400 400  
App support 250 250  
Sunshade, rear, power 575 575  
Semi-automated parking system 500 500  
Adaptive cruise control, all-speed 2,400 2,400  
Steering-wheel-mounted transmission controls   500  
Sport Line   1,950  
Driver Assist Package     1,995
Sunroof     995
Navigation system 1,955 1,955 755
Cold Weather Package 865 865  
Harman/Kardon 600W 16 speakers 795 795  
Driver Assistance Package 1,730 1,730  
Driver Assistance Plus 635 635  
Steering-linked headlights 820    
Premium Package 2,820 2,000  
Metallic paint (extra cost) 500 500  
Rearview camera 365 365  
App support 230 230  
Sunshade, rear, power 525 525  
Semi-automated parking system 455 455  
Adaptive cruise control, all-speed 2,185 2,185  
Steering-wheel-mounted transmission controls   475  
Sport Line   1,775  
Driver Assist Package     1,895
Sunroof     945
Options (change) 15,250 15,900 3,785
Options (change) 13,880 14,490 3,595
Destination 925 925 875
Total Price $53,025 $59,975 $47,430
Total Invoice $48,885 $55,295 $44,888

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TrueDelta Value Comparison: BMW 3-Series vs. Ford Taurus

Lowest Adjusted Price and Invoice: Ford Taurus SHO
TrueDelta Adjusted Price Difference: $7,995
TrueDelta Adjusted Invoice Difference: $6,268
Model Year201320132018
Model3-Series3-SeriesTaurus
Trim328i335iSHO
Body4dr Sedan4dr Sedan4dr Sedan
Engine240hp I4300hp I6365hp V6
TransmissionM6T8T6
DrivetrainRWDRWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)600, 16600, 16390, 12
Tire (rear if not all the same)225/50-17225/45-18245/45-20
Total Price$53,025$59,975$47,430
Adjustments for Features0-1,625-2,400
Feature-Adjusted Total Price$53,025$58,350$45,030
Cost Above Minimum$0$5,325$0
Total Invoice$48,885$55,295$44,888
Adjustments for Features0-1,498-2,271
Feature-Adjusted Total Invoice$48,885$53,797$42,617
Cost Above Minimum$0$4,912$0

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Features Comparison: BMW 3-Series vs. Ford Taurus

Model Year201320132018
Model3-Series3-SeriesTaurus
Trim328i335iSHO
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manual$150  
8-speed manually-shiftable automatic $1300 
6-speed manually-shiftable automatic  $1100
RWD$0$0 
AWD  $1700
Accessories 
Adaptive cruise control  $600
Adaptive cruise control, all-speed$850$850 
Hands-free trunk or liftgate$100$100 
Keyless entry keypad  $50
Power-adjustable pedals  $125
Proximity key  $250
Remote app$25$25 
Remote start  $150
Remote window/roof operation$15$15 
Sunshades, second row$125$125 
Tilt/telescoping steering wheel, manual$250$250 
Tilt/telescoping steering wheel, power  $350
Brakes, Airbags, and Other Safety 
911 assist  $25
Active or whiplash-reducing head restraints, front seats$0$0 
Around view cameras$500$500 
Cross-traffic warning, rear  $100
Curve control  $50
Driver drowsiness monitor  $150
Knee airbag, driver$75$75 
Knee airbag, passenger$75$75 
Lane departure prevention, steering-based  $200
Radar- or camera-based collision preparation system  $0
Rearview camera  $200
Rollover sensor  $50
Safety key  $5
Temporary spare tire  $150
Tires, run-flat$150$150 
Torque vectoring, brake-based  $100
Vehicle health reports  $0
Wide-view front camera$150$150 
Cargo Management 
Air-conditioned storage compartment$50$50 
Cargo net  $40
Overhead sunglass holder  $25
Climate Control 
Automatic air recirculation$100$100 
Heated windshield washer nozzles$15$15 
Rear air vents  $100
Rear air vents with manual controls$150$150 
Residual heat$50$50 
Engine / Motor 
Automatic start / stop$150$150 
Regenerative braking$0$0 
Exterior 
Bright-finished exhaust tip(s)$25 $25
Rear spoiler  $200
Infotainment 
Android Auto support  $100
Apple CarPlay support  $100
DVD-compatible player$0$0 
Media drive$15$15 
Satellite radio  $200
Satellite radio - one year subscription$250$250 
Telematics service, such as OnStar$200$200 
Traffic + travel information  $25
Traffic information$25$25 
Instruments, Lights, and Mirrors 
Auto-dimming headlights  $200
Auto-dimming passenger-side mirror$75$75 
Fog lights$125$125 
Headlight washers$50$50 
Large color reconfigurable instrument cluster display  $250
Mirror tilt-down in reverse$25$25 
Power-folding mirrors$50$50 
Steering-linked headlights$150$150 
Turn signals on or near mirrors$25$25 
Seats and Interior Trim 
Cooled or ventilated front seats  $300
Door sill trim plates $100$100
Manual thigh support length adjuster, driver seat $50 
Manual thigh support length adjuster, passenger seat $50 
Metal pedals  $75
Power 4-way lumbar adjuster, driver seat$150$150 
Power 4-way lumbar adjuster, passenger seat$150$150 
Power lumbar adjuster, driver seat  $100
Power lumbar adjuster, passenger seat  $100
Power seatback bolsters, driver seat $100 
Power seatback bolsters, passenger seat $100 
Synthetic suede inserts in leather seating surfaces  $0
Wood trim$300$300 
Suspension, Wheels, and Tires 
Alloy wheels$350$350 
Electronic systems calibration selector$200$200 
Machined alloy wheels  $350
Sport suspension (upgrade) $0$0
Transmission 
Steering-wheel-mounted transmission controls $100$100
Total Value of Features$5,145$6,770$7,745
Value of Feature Adjustments$0$1,625$2,400
Value of Feature Adjustments0-1,498-2,271

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Specifications Comparison: BMW 3-Series vs. Ford Taurus

Model Year20132018
Model3-SeriesTaurus
Body4dr Sedan4dr Sedan
Wheelbase110.6 in112.9 in
Length182.5 in202.9 in
Width71.3 in76.2 in
Height56.3 in60.7 in
Curb Weight3,361 lb.3,970 lb.
Fuel Capacity15.8 gal.20.0 gal.
Row 1 Headroom40.3 in39.0 in
Row 1 Shoulder Room55.1 in57.9 in
Row 1 Hip Room0.0 in56.3 in
Row 1 Legroom42.0 in41.9 in
Row 2 Headroom37.7 in37.8 in
Row 2 Shoulder Room55.1 in56.9 in
Row 2 Hip Room0.0 in55.8 in
Row 2 Legroom35.1 in38.1 in
Cargo Volume13.0 ft320.1 ft3

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Option Package Details
BMW 3-Series 328i

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Telematics service, such as OnStar200No
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25No
Total Requested77576%
Total Not Requested24024%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50No
Total Requested50091%
Total Not Requested509%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Around view cameras500No
Wide-view front camera150No
Total Requested60048%
Total Not Requested65052%
Driver Assistance Plus
FeatureValueRequested?
Lane departure warning system200Yes
Forward collision alert200Yes
Speed limit information0No
Total Requested400100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Satellite radio - one year subscription250No
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Total Requested180073%
Total Not Requested65027%

Option Package Details
BMW 3-Series 335i

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Telematics service, such as OnStar200No
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25No
Total Requested77576%
Total Not Requested24024%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50No
Total Requested50091%
Total Not Requested509%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Around view cameras500No
Wide-view front camera150No
Total Requested60048%
Total Not Requested65052%
Driver Assistance Plus
FeatureValueRequested?
Lane departure warning system200Yes
Forward collision alert200Yes
Speed limit information0No
Total Requested400100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Satellite radio - one year subscription250No
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Total Requested90058%
Total Not Requested65042%
Sport Line
FeatureValueRequested?
Sport suspension (upgrade)250Yes
Special exterior trim0No
Special interior trim0No
Dark-colored headliner (optional)0No
225/45VR18 tires400No
Door sill trim plates100Yes
Manual thigh support adjuster, driver seat50No
Power seatback bolsters, driver100No
Manual thigh support adjuster, passenger seat50No
Power seatback bolsters, passenger seat100No
Front sport buckets100No
Total Requested35030%
Total Not Requested80070%

Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Traffic + travel information25No
Total Requested67596%
Total Not Requested254%
Driver Assist Package
FeatureValueRequested?
Adaptive cruise control450Yes
Obstacle detection, front150Yes
Radar- or camera-based collision preparation system0No
Lane departure warning200Yes
Semi-automated parking system500Yes
Driver drowsiness monitor150No
Forward collision warning200Yes
Lane departure prevention, steering-based200No
Total Requested150081%
Total Not Requested35019%

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