BMW 3-Series BMW 3-Series 2010 Kia Soul Kia Soul 2021

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BMW 3-Series vs. Kia Soul Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Kia Soul Invoice Comparison

Lowest Total Price: $28,825

Kia Soul Turbo   
Difference: $17,740

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102021
Model3-SeriesSoul
Trim328iTurbo
Body4dr Wagon4dr Hatch
Base Price $35,700 $27,650
Navigation system 2,100  
Steering-linked headlights 900  
Metallic paint (extra cost) 550  
Auto-dimming headlights 250  
Premium Package 1,900  
Proximity key 500  
HD radio 350  
Heated front seats 500  
Adaptive cruise control 2,400  
Heated steering wheel 190  
Satellite radio - one year subscription 350  
Navigation system 1,910  
Steering-linked headlights 820  
Metallic paint (extra cost) 500  
Auto-dimming headlights 230  
Premium Package 1,730  
Proximity key 455  
HD radio 315  
Heated front seats 455  
Adaptive cruise control 2,135  
Heated steering wheel 175  
Satellite radio - one year subscription 320  
Options (change) 9,990 0
Options (change) 9,045 0
Destination 875 1,175
Total Price $46,565 $28,825

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation BMW 3-Series dealer quotes or Kia Soul dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: BMW 3-Series vs. Kia Soul

Lowest Adjusted Price and Invoice: Kia Soul Turbo
TrueDelta Adjusted Price Difference: $18,780
TrueDelta Adjusted Invoice Difference: $41,812
Model Year20102021
Model3-SeriesSoul
Trim328iTurbo
Body4dr Wagon4dr Hatch
Engine230hp I6201hp I4
TransmissionM6S7
DrivetrainRWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)?, 6640, 10
Tire (rear if not all the same)225/45-17235/45-18
Total Price$46,565$28,825
Adjustments for Features0-1,040
Feature-Adjusted Total Price$46,565$27,785

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Features Comparison: BMW 3-Series vs. Kia Soul

Model Year20102021
Model3-SeriesSoul
Trim328iTurbo
Body4dr Wagon4dr Hatch
Transmission and Drivetrain 
6-speed manual$150 
7-speed automated manual $1200
RWD$0 
FWD $0
Accessories 
Remote app $25
Remote climate control $25
Remote start $150
Remote window/roof operation$15 
Universal garage door opener$100 
Brakes, Airbags, and Other Safety 
911 assist $25
Active or whiplash-reducing head restraints, front seats$0 
Automatic braking, high-speed or partial $200
Automatic braking, low-speed $200
Blind spot warning system $200
Cross-traffic collision intervention, rear $100
Cross-traffic warning, rear $100
Driver drowsiness monitor $150
Forward collision warning $200
Lane departure warning $200
Lane keeping assist $400
Pedestrian detection $50
Rearview camera $200
Rollover sensor $50
Temporary spare tire $150
Tires, run-flat$150 
Vehicle health reports $0
Cargo Management 
Air-conditioned storage compartment$50 
Cargo area partition net$40 
Liftglass or two-piece tailgate$150 
Overhead sunglass holder $25
Climate Control 
Automatic air recirculation$100 
Heated windshield washer nozzles$15 
Interior air filter$0 
Ionizing air filtration $50
Rain-sensing wipers$175 
Rear air vents with manual controls$150 
Variable intermittent wipers $75
Engine / Motor 
Automatic start / stop $150
Exterior 
Deep-tinted rear windows $275
Panoramic sunroof$1200 
Sunroof $900
Infotainment 
Android Auto support $100
Apple CarPlay support $100
Aux input$50 
CD player$125 
iPod integration$100 
Media drive$15 
MP3-compatible player$50 
Satellite radio $200
Satellite radio - one year subscription$250 
Telematics service, such as OnStar$200 
Traffic information$25 
USB port $25
Wireless charging station $75
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75 
Auto-dimming passenger-side mirror$75 
Auto-dimming rearview mirror$150 
Boost gauge $75
Compass$0 
Head-up display (HUD) $350
Interior ambient lighting$150 
LED headlights $1000
Mirror tilt-down in reverse$25 
Power-folding mirrors$50 
Speaker lights $100
Steering-linked headlights$150 
Xenon HID headlights$500 
Seats and Interior Trim 
Leather seating surfaces$900 
Memory system, driver seat$200 
Power 4-way lumbar adjuster, driver seat$150 
Power 4-way lumbar adjuster, passenger seat$150 
Power fore-aft adjuster, passenger seat$100 
Power height adjuster, passenger seat$100 
Power lumbar adjuster, driver seat $100
Power recliner, passenger seat$100 
Power tilt adjuster, passenger seat$100 
Wood trim$300 
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200
Sport suspension (upgrade) $0
Total Value of Features$6,385$7,425
Value of Feature Adjustments$0$1,040
Value of Feature Adjustments0-42

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Specifications Comparison: BMW 3-Series vs. Kia Soul

Model Year20102021
Model3-SeriesSoul
Body4dr Wagon4dr Hatch
Wheelbase108.7 in102.4 in
Length178.2 in165.2 in
Width71.5 in70.9 in
Height55.8 in63.0 in
Curb Weight3,463 lb.2,803 lb.
Fuel Capacity15.9 gal.14.3 gal.
Row 1 Headroom38.5 in39.4 in
Row 1 Shoulder Room55.4 in55.5 in
Row 1 Legroom41.5 in41.1 in
Row 2 Headroom38.0 in39.5 in
Row 2 Shoulder Room55.1 in54.7 in
Row 2 Legroom34.6 in38.8 in
Cargo Volume,
Minimum
24.8 ft324.2 ft3
Cargo Volume,
Maximum
58.0 ft362.1 ft3

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Option Package Details
BMW 3-Series 328i

Premium Package
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100No
Auto-dimming rearview mirror150No
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Auto-dimming driver-side mirror75No
Compass0No
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Power height adjuster, passenger seat50No
Power tilt adjuster, passenger seat100No
Total Requested45023%
Total Not Requested150077%

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