BMW 5-Series BMW 5-Series 2018 Kia Optima Kia Optima 2018

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BMW 5-Series vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 5-Series vs. Kia Optima Invoice Comparison

Lowest Total Price: $34,745

Kia Optima SX   
Difference: $46,200

Lowest Total Invoice: $32,293

Kia Optima SX   
Difference: $43,667

Calculate Payments

  Down Payment Interest Rate Term
Model Year20182018
Model5-SeriesOptima
TrimM550iSX
Body4dr Sedan4dr Sedan
Base Price $73,400 $30,500
Base Invoice $68,940 $28,380
Driving Assistance Package 1,700  
Luxury Seating Package 1,200  
Upgraded leather upholstery 1,000  
Heated front seats 500  
Driving Assistance Plus Package 1,700  
Apple CarPlay support 300  
Temporary spare tire 150  
Wood trim 0  
Technology Package   3,000
Universal garage door opener   350
Driving Assistance Package 1,565  
Luxury Seating Package 1,105  
Upgraded leather upholstery 920  
Heated front seats 455  
Driving Assistance Plus Package 1,565  
Apple CarPlay support 275  
Temporary spare tire 140  
Wood trim 0  
Technology Package   2,727
Universal garage door opener   291
Options (change) 6,550 3,350
Options (change) 6,025 3,018
Destination 995 895
Total Price $80,945 $34,745
Total Invoice $75,960 $32,293

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 5-Series vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $37,745
TrueDelta Adjusted Invoice Difference: $35,733
Model Year20182018
Model5-SeriesOptima
TrimM550iSX
Body4dr Sedan4dr Sedan
Engine456hp V8245hp I4
TransmissionT8T6
DrivetrainAWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)600, 16630, 10
Tire (rear if not all the same)245/40-19235/45-18
Total Price$80,945$34,745
Adjustments for Features-8,4550
Feature-Adjusted Total Price$72,490$34,745
Total Invoice$75,960$32,293
Adjustments for Features-7,9340
Feature-Adjusted Total Invoice$68,026$32,293

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Features Comparison: BMW 5-Series vs. Kia Optima

Model Year20182018
Model5-SeriesOptima
TrimM550iSX
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300 
6-speed manually-shiftable automatic $1100
AWD$1700 
FWD $0
Accessories 
Adaptive cruise control, all-speed $850
Adaptive cruise control, all-speed, road sign aware$1000 
Hands-free trunk or liftgate$100 
Low-speed semi-autonomous driving$100 
Power trunk closer$350 
Proximity trunk or liftgate opener $125
Remote app$25 
Remote window/roof operation$15 
Tilt/telescoping steering wheel, manual $250
Tilt/telescoping steering wheel, power$350 
Brakes, Airbags, and Other Safety 
911 assist $25
Cross-traffic warning, front$25 
Driver drowsiness monitor$150 
Evasive maneuver assist$200 
Hill descent control$250 
Knee airbag, passenger$75 
Lane keeping assist$400 
Obstacle detection, front$150 
Pedestrian detection$50 
Radar- or camera-based collision preparation system$0 
Side collision intervention$200 
Tires, run-flat$150 
Vehicle health reports $0
Cargo Management 
Air-conditioned storage compartment$50 
Cargo mat $40
Overhead sunglass holder $25
Rear seat pass-through$100 
Climate Control 
Automatic air recirculation$100 
Heated windshield washer nozzles$15 
Rain-sensing wipers$175 
Residual heat$50 
Variable intermittent wipers $75
Engine / Motor 
Automatic start / stop$150 
Dual-mode exhaust, switchable$500 
Regenerative braking$0 
Exterior 
Active grille shutters$0 
Body kit$0 
Bright-finished exhaust tip(s) $25
Laminated front side windows $200
Panoramic sunroof $1200
Sunroof$900 
Infotainment 
4G LTE connectivity$0 
Android Auto support $100
CD player$125 
DVD-compatible player$0 
Handwriting recognition$200 
In-vehicle Internet$150 
Media drive$15 
MP3-compatible player$50 
Navigation map updates, three years$0 
S Voice support$0 
Satellite radio $200
Satellite radio - one year subscription$250 
Telematics service, such as OnStar$200 
Text dictation$50 
Traffic + travel information$25 
Traffic information $25
Voice recorder$0 
Instruments, Lights, and Mirrors 
Approach detection $25
Auto-dimming driver-side mirror$75 
Compass $0
Cornering lights$50 
Fog lights $125
Head-up display (HUD)$350 
Interior ambient lighting $150
Interior ambient lighting, configurable$150 
Mirror tilt-down in reverse$25 
Seats and Interior Trim 
Door sill trim plates$100 
Leather door panel trim$250 
Massage, driver seat$100 
Massage, passenger seat$100 
Memory system, passenger seat$150 
Power 4-way lumbar adjuster, passenger seat$150 
Power headrest height adjuster, driver seat$50 
Power headrest height adjuster, passenger seat$50 
Power lumbar adjuster, passenger seat $100
Power seatback bolsters, driver seat$100 
Power seatback bolsters, passenger seat$100 
Power thigh support length adjuster, driver seat$100 
Power thigh support length adjuster, passenger seat$100 
Power upper seatback recliner, driver seat$100 
Power upper seatback recliner, passenger seat$100 
Upholstered instrument panel$300 
Wood trim$300 
Suspension, Wheels, and Tires 
Adaptive dampers - electrical$500 
Alloy wheels$350 
Machined alloy wheels $350
Transmission 
Launch control$100 
Total Value of Features$13,445$4,990
Value of Feature Adjustments$8,455$0
Value of Feature Adjustments-7,9340

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Specifications Comparison: BMW 5-Series vs. Kia Optima

Model Year20182018
Model5-SeriesOptima
Body4dr Sedan4dr Sedan
Wheelbase117.1 in110.4 in
Length194.6 in191.1 in
Width73.5 in73.2 in
Height58.2 in57.7 in
Curb Weight3,747 lb.3,220 lb.
Fuel Capacity18.0 gal.18.5 gal.
Row 1 Headroom38.8 in39.8 in
Row 1 Shoulder Room58.7 in58.1 in
Row 1 Hip Room0.0 in56.0 in
Row 1 Legroom41.4 in45.5 in
Row 2 Headroom37.5 in37.8 in
Row 2 Shoulder Room55.9 in56.4 in
Row 2 Hip Room0.0 in56.0 in
Row 2 Legroom36.5 in35.6 in
Cargo Volume18.7 ft315.9 ft3

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Option Package Details
BMW 5-Series M550i

Driving Assistance Package
FeatureValueRequested?
Head-up display (HUD)350No
Blind spot warning system200Yes
Cross-traffic warning, rear100Yes
Speed limit information0No
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Pedestrian detection50No
Total Requested90069%
Total Not Requested40031%
Luxury Seating Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Massage, driver seat100No
Massage, passenger seat100No
Front sport buckets100No
Total Requested30050%
Total Not Requested30050%
Driving Assistance Plus Package
FeatureValueRequested?
Evasive maneuver assist200No
Cross-traffic warning, front25No
Radar- or camera-based collision preparation system0No
Automatic braking, high-speed or partial200Yes
Lane keeping assist400No
Adaptive cruise control, all-speed, road sign aware850No
Low-speed semi-autonomous driving100No
Side collision intervention200No
Total Requested20010%
Total Not Requested177590%

Option Package Details
Kia Optima SX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0No
Total Requested100100%
Total Not Requested00%
Technology Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Surround sound250Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700Yes
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Total Requested272589%
Total Not Requested35011%

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