| 1 | 0 | 3 | 4 | 3 | 4 |
BMW 5-Series vs. Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
BMW 5-Series vs. Kia Optima Invoice Comparison
Lowest Total Price: $35,300 Kia Optima SX | |||||
| Difference: $22,195 | |||||
Lowest Total Invoice: $32,975 Kia Optima SX | |||||
| Difference: $20,065 | |||||
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| Model Year | 2010 | 2010 | 2010 | 2010 | 2013 |
| Model | 5-Series | 5-Series | 5-Series | 5-Series | Optima |
| Trim | 528i | 535i | 550i | M5 | SX |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $45,950 | $51,250 | $60,600 | $85,700 | $26,800 |
| Base Invoice | $42,455 | $47,330 | $55,930 | $79,025 | $25,040 |
| Premium Package | 950 | 750 | 2,950 | ||
| Navigation system | 1,900 | 1,900 | 1,400 | ||
| Value Package | 0 | 0 | 0 | ||
| Folding second row seats | 475 | 475 | 475 | 475 | |
| Proximity key | 1,000 | 1,000 | 1,000 | 1,000 | |
| Heated second row seats | 350 | 350 | 350 | 350 | |
| Xenon HID headlights | 900 | ||||
| Body kit | 1,600 | 1,600 | |||
| Sport Package | 2,900 | 2,900 | |||
| Satellite radio - one year subscription | 595 | 595 | 595 | 595 | |
| Cold Weather Package | 750 | 750 | |||
| Steering-wheel-mounted transmission controls | 500 | ||||
| iPod integration | 400 | ||||
| HD radio | 350 | ||||
| Rear spoiler | 0 | ||||
| Wood trim | 0 | ||||
| Limited Package | 3,350 | ||||
| Premium Package | 865 | 685 | 2,635 | ||
| Navigation system | 1,730 | 1,730 | 1,250 | ||
| Value Package | 0 | 0 | 0 | ||
| Folding second row seats | 430 | 430 | 430 | 430 | |
| Proximity key | 910 | 910 | 910 | 910 | |
| Heated second row seats | 320 | 320 | 320 | 320 | |
| Xenon HID headlights | 820 | ||||
| Body kit | 1,455 | 1,455 | |||
| Sport Package | 2,640 | 2,640 | |||
| Satellite radio - one year subscription | 540 | 540 | 540 | 540 | |
| Cold Weather Package | 685 | 685 | |||
| Steering-wheel-mounted transmission controls | 455 | ||||
| iPod integration | 365 | ||||
| HD radio | 315 | ||||
| Rear spoiler | 0 | ||||
| Wood trim | 0 | ||||
| Limited Package | 3,250 | ||||
| Options (change) | 10,670 | 10,820 | 3,170 | 3,170 | 7,700 |
| Options (change) | 9,710 | 9,850 | 2,885 | 2,880 | 7,135 |
| Destination | 875 | 875 | 875 | 875 | 800 |
| Gas Tax | 0 | 0 | 0 | 3,000 | 0 |
| Total Price | $57,495 | $62,945 | $64,645 | $92,745 | $35,300 |
| Total Invoice | $53,040 | $58,055 | $59,690 | $85,780 | $32,975 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation BMW 5-Series dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: BMW 5-Series vs. Kia Optima
| Lowest Adjusted Price and Invoice: Kia Optima SX | |||||
| TrueDelta Adjusted Price Difference: $21,755 | |||||
| TrueDelta Adjusted Invoice Difference: $19,665 | |||||
| Model Year | 2010 | 2010 | 2010 | 2010 | 2013 |
| Model | 5-Series | 5-Series | 5-Series | 5-Series | Optima |
| Trim | 528i | 535i | 550i | M5 | SX |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 230hp I6 | 300hp I6 | 360hp V8 | 500hp V10 | 274hp I4 |
| Transmission | M6 | T6 | M6 | S7 | T6 |
| Drivetrain | RWD | RWD | RWD | RWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 200, 10 | 200, 10 | 200, 10 | 420, 13 | 550, 12 |
| Tire (rear if not all the same) | 245/40-18 | 245/40-18 | 225/50-17 | 255/40-19 | 225/45-18 |
| Total Price | $57,495 | $62,945 | $64,645 | $92,745 | $35,300 |
| Adjustments for Features | -1,000 | -2,050 | 0 | -2,465 | -560 |
| Feature-Adjusted Total Price | $56,495 | $60,895 | $64,645 | $90,280 | $34,740 |
| Cost Above Minimum | $0 | $4,400 | $8,150 | $33,785 | $0 |
| Total Invoice | $53,040 | $58,055 | $59,690 | $85,780 | $32,975 |
| Adjustments for Features | -923 | -1,891 | 0 | -2,280 | -523 |
| Feature-Adjusted Total Invoice | $52,117 | $56,164 | $59,690 | $83,500 | $32,452 |
| Cost Above Minimum | $0 | $4,047 | $7,573 | $31,383 | $0 |
Features Comparison: BMW 5-Series vs. Kia Optima
| Model Year | 2010 | 2010 | 2010 | 2010 | 2013 |
| Model | 5-Series | 5-Series | 5-Series | 5-Series | Optima |
| Trim | 528i | 535i | 550i | M5 | SX |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | |||||
| 6-speed manual | $150 | $150 | |||
| 6-speed manually-shiftable automatic | $1100 | $1100 | |||
| 7-speed automated manual | $1200 | ||||
| RWD | $0 | $0 | $0 | $0 | |
| FWD | $0 | ||||
| Accessories | |||||
| Heated steering wheel | $100 | $100 | $100 | ||
| Remote window/roof operation | $15 | $15 | $15 | $15 | |
| Tilt/telescoping steering wheel, manual | $250 | ||||
| Tilt/telescoping steering wheel, power | $350 | $350 | $350 | $350 | |
| Brakes, Airbags, and Other Safety | |||||
| 911 assist | $25 | ||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | ||
| Obstacle detection, front | $150 | $150 | |||
| Obstacle detection, rear | $250 | $250 | |||
| Rearview camera | $200 | ||||
| Temporary spare tire | $150 | $150 | $150 | ||
| Tires, run-flat | $150 | $150 | |||
| Vehicle health reports | $0 | ||||
| Cargo Management | |||||
| Overhead sunglass holder | $25 | ||||
| Rear seat pass-through | $100 | $100 | $100 | $100 | |
| Climate Control | |||||
| Automatic air recirculation | $100 | $100 | $100 | $100 | |
| Heated windshield washer nozzles | $15 | ||||
| Rain-sensing wipers | $175 | $175 | $175 | $175 | |
| Rear air vents | $100 | ||||
| Rear air vents with manual controls | $150 | $150 | $150 | $150 | |
| Residual heat | $50 | $50 | $50 | $50 | |
| Variable intermittent wipers | $75 | ||||
| Drivetrain | |||||
| Limited-slip rear differential | $300 | ||||
| Exterior | |||||
| Body kit | $0 | $0 | $0 | $0 | |
| Painted brake calipers (optional) | $0 | ||||
| Panoramic sunroof | $1200 | ||||
| Rear spoiler | $200 | $200 | |||
| Sunroof | $900 | $900 | $900 | $900 | |
| Infotainment | |||||
| App support | $0 | ||||
| Bluetooth audio streaming | $25 | ||||
| CD changer, remote | $200 | ||||
| iPod integration | $100 | $100 | $100 | $100 | |
| MP3-compatible player | $50 | ||||
| Satellite radio | $200 | ||||
| Satellite radio - one year subscription | $250 | $250 | $250 | $250 | |
| Surround sound | $250 | ||||
| Telematics service, such as OnStar | $200 | $200 | $200 | $200 | |
| Traffic + travel information | $25 | $25 | $25 | ||
| Traffic information | $25 | $25 | |||
| USB port | $25 | ||||
| Instruments, Lights, and Mirrors | |||||
| Auto-dimming driver-side mirror | $75 | $75 | $75 | $75 | |
| Auto-dimming passenger-side mirror | $75 | $75 | $75 | $75 | |
| Compass | $0 | $0 | $0 | $0 | |
| Cornering lights | $50 | $50 | $50 | ||
| Headlight washers | $50 | $50 | $50 | $50 | |
| Mirror tilt-down in reverse | $25 | $25 | $25 | $25 | |
| Speaker lights | $100 | ||||
| Steering-linked headlights | $150 | $150 | $150 | ||
| Seats and Interior Trim | |||||
| Aluminum trim | $100 | ||||
| Cooled or ventilated front seats | $300 | ||||
| Door sill trim plates | $100 | $100 | $100 | $100 | |
| Floor mats | $75 | $75 | $75 | $75 | |
| Illuminated door sill trim plates | $200 | ||||
| Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | |
| Memory system, passenger seat | $150 | $150 | |||
| Metal pedals | $75 | ||||
| Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | $150 | |
| Power 4-way lumbar adjuster, passenger seat | $150 | $150 | $150 | $150 | |
| Power headrest height adjuster, driver seat | $50 | $50 | $50 | $50 | |
| Power headrest height adjuster, passenger seat | $50 | $50 | $50 | $50 | |
| Power height adjuster, passenger seat | $100 | $100 | $100 | $100 | |
| Power lumbar adjuster, driver seat | $100 | ||||
| Power seatback bolsters, driver seat | $100 | $100 | $100 | ||
| Power seatback bolsters, passenger seat | $100 | $100 | $100 | ||
| Power thigh bolsters, driver seat | $100 | ||||
| Power thigh bolsters, passenger seat | $100 | ||||
| Power thigh support length adjuster, driver seat | $100 | $100 | |||
| Power thigh support length adjuster, passenger seat | $100 | $100 | |||
| Power tilt adjuster, passenger seat | $100 | $100 | $100 | $100 | |
| Power upper seatback recliner, driver seat | $100 | $100 | |||
| Power upper seatback recliner, passenger seat | $100 | $100 | |||
| Wood/leather-wrapped steering wheel | $150 | ||||
| Suspension, Wheels, and Tires | |||||
| Active stabilizer bars | $500 | $500 | |||
| Adaptive dampers - electrical | $500 | ||||
| Alloy wheels | $350 | $350 | $350 | $350 | |
| Chrome-plated alloy wheels | $850 | ||||
| Sport suspension (upgrade) | $0 | $0 | $0 | ||
| Ultra-sport suspension (upgrade) | $0 | ||||
| Transmission | |||||
| Steering-wheel-mounted transmission controls | $100 | $100 | |||
| Total Value of Features | $5,915 | $6,965 | $4,915 | $7,380 | $5,475 |
| Value of Feature Adjustments | $1,000 | $2,050 | $0 | $2,465 | $560 |
| Value of Feature Adjustments | -923 | -1,891 | 0 | -2,280 | -523 |
Specifications Comparison: BMW 5-Series vs. Kia Optima
| Model Year | 2010 | 2013 |
| Model | 5-Series | Optima |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 113.7 in | 110.0 in |
| Length | 191.1 in | 190.7 in |
| Width | 72.7 in | 72.1 in |
| Height | 57.8 in | 57.3 in |
| Curb Weight | 3,506 lb. | 3,224 lb. |
| Fuel Capacity | 18.5 gal. | 18.5 gal. |
| Row 1 Headroom | 37.7 in | 40.0 in |
| Row 1 Shoulder Room | 57.3 in | 57.2 in |
| Row 1 Hip Room | 0.0 in | 54.7 in |
| Row 1 Legroom | 41.5 in | 45.5 in |
| Row 2 Headroom | 37.9 in | 37.6 in |
| Row 2 Shoulder Room | 57.2 in | 55.7 in |
| Row 2 Hip Room | 0.0 in | 54.5 in |
| Row 2 Legroom | 36.0 in | 34.7 in |
| Cargo Volume | 14.0 ft3 | 15.4 ft3 |
Option Package Details
BMW 5-Series 528i
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Power 4-way lumbar adjuster, driver seat | 150 | No |
| Power 4-way lumbar adjuster, passenger seat | 150 | No |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Auto-dimming driver-side mirror | 75 | No |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | No |
| Upholstered door panels, leather | 250 | Yes |
| Total Requested | 1450 | 76% |
| Total Not Requested | 450 | 24% |
| Value Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| iPod integration | 100 | Yes |
| Upholstered door panels, leather | 250 | Yes |
| Heated front seats | 200 | Yes |
| Heated steering wheel | 100 | No |
| Headlight washers | 50 | No |
| Total Requested | 1450 | 91% |
| Total Not Requested | 150 | 9% |
| Sport Package | ||
| Feature | Value | Requested? |
| 245/40WR18 tires | 200 | No |
| Sport suspension (upgrade) | 250 | Yes |
| Alloy wheels, optional design | 0 | No |
| Tires, run-flat | 150 | No |
| Special exterior trim | 0 | No |
| Active stabilizer bars | 500 | No |
| Front sport buckets | 100 | No |
| Front seat active head restraints | 0 | Yes |
| Power 4-way lumbar adjuster, driver seat | 150 | No |
| Power thigh support adjuster, driver seat | 100 | No |
| Power seatback bolsters, driver | 100 | No |
| Power upper seatback recliner, driver seat | 100 | No |
| Power 4-way lumbar adjuster, passenger seat | 150 | No |
| Power thigh support adjuster, passenger seat | 100 | No |
| Power seatback bolsters, passenger seat | 100 | No |
| Power upper seatback recliner, passenger seat | 100 | No |
| Memory system, passenger seat | 150 | No |
| Total Requested | 250 | 11% |
| Total Not Requested | 2000 | 89% |
Option Package Details
BMW 5-Series 535i
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Auto-dimming driver-side mirror | 75 | No |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | No |
| Upholstered door panels, leather | 250 | Yes |
| Total Requested | 1450 | 91% |
| Total Not Requested | 150 | 9% |
| Value Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| iPod integration | 100 | Yes |
| Upholstered door panels, leather | 250 | Yes |
| Total Requested | 1250 | 100% |
| Total Not Requested | 0 | 0% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated steering wheel | 100 | No |
| Headlight washers | 50 | No |
| Total Requested | 200 | 57% |
| Total Not Requested | 150 | 43% |
| Sport Package | ||
| Feature | Value | Requested? |
| 245/40WR18 tires | 200 | No |
| Sport suspension (upgrade) | 250 | Yes |
| Alloy wheels, optional design | 0 | No |
| Tires, run-flat | 150 | No |
| Special exterior trim | 0 | No |
| Active stabilizer bars | 500 | No |
| Front sport buckets | 100 | No |
| Front seat active head restraints | 0 | Yes |
| Power thigh support adjuster, driver seat | 100 | No |
| Power seatback bolsters, driver | 100 | No |
| Power upper seatback recliner, driver seat | 100 | No |
| Power thigh support adjuster, passenger seat | 100 | No |
| Power seatback bolsters, passenger seat | 100 | No |
| Power upper seatback recliner, passenger seat | 100 | No |
| Memory system, passenger seat | 150 | No |
| Total Requested | 250 | 13% |
| Total Not Requested | 1700 | 87% |
Option Package Details
BMW 5-Series 550i
| Value Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Compass | 0 | Yes |
| Voice control for nav and audio | 100 | Yes |
| HD radio | 50 | Yes |
| iPod integration | 100 | Yes |
| Traffic + travel information | 25 | No |
| Total Requested | 850 | 97% |
| Total Not Requested | 25 | 3% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated steering wheel | 100 | No |
| Headlight washers | 50 | No |
| Total Requested | 200 | 57% |
| Total Not Requested | 150 | 43% |
Option Package Details
Kia Optima SX
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Total Requested | 725 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | Yes |
| Panoramic sunroof | 1200 | No |
| Power-folding mirrors | 50 | Yes |
| HD radio | 50 | Yes |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Rearview camera | 200 | No |
| Voice control for external devices | 0 | No |
| SMS text-to-speech reader | 25 | No |
| Vehicle health reports | 0 | No |
| 911 assist | 25 | Yes |
| Bluetooth audio streaming | 25 | No |
| Media drive, small | 5 | No |
| App support | 0 | No |
| Total Requested | 925 | 31% |
| Total Not Requested | 2105 | 69% |
| Limited Package | ||
| Feature | Value | Requested? |
| Upgraded leather upholstery | -450 | No |
| Wood trim | 300 | Yes |
| Leather seating surfaces | 450 | Yes |
| Wood/leather-wrapped steering wheel | 0 | No |
| Additional chrome trim | 0 | No |
| First-aid kit | 15 | No |
| Upholstered door panels, leather | 250 | Yes |
| Chrome-plated alloy wheels | 500 | No |
| Painted brake calipers (optional) | 0 | No |
| Total Requested | 1000 | 94% |
| Total Not Requested | 65 | 6% |
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