The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $22,165 Kia Optima EX | ||||
Difference: $6,050 | ||||
Lowest Total Invoice: $20,317 Kia Optima EX | ||||
Difference: $5,717 | ||||
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Model Year | 2008 | 2008 | 2008 | 2006 |
Model | Equinox | Equinox | Equinox | Optima |
Trim | LT | LTZ | Sport | EX |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan |
Base Price | $23,905 | $27,810 | $28,115 | $19,100 |
Base Invoice | $22,351 | $26,002 | $26,288 | $17,605 |
Sunroof | 695 | 695 | ||
Leather seating surfaces | 595 | |||
Heated front seats | 250 | |||
2LT Equipment Group | 1,325 | |||
CD changer, in-dash | 435 | 435 | ||
Side curtain airbags | 395 | 395 | ||
Sport, Sun, Leather, and Sound Pkg. | 890 | |||
Leather Package | 1,000 | |||
Floor mats | 85 | |||
Rear spoiler | 220 | |||
Antilock brakes (ABS) | 795 | |||
CD changer, remote | 375 | |||
Sunroof | 577 | 577 | ||
Leather seating surfaces | 494 | |||
Heated front seats | 208 | |||
2LT Equipment Group | 1,100 | |||
CD changer, in-dash | 361 | 361 | ||
Side curtain airbags | 328 | 328 | ||
Sport, Sun, Leather, and Sound Pkg. | 739 | |||
Leather Package | 890 | |||
Floor mats | 65 | |||
Rear spoiler | 169 | |||
Antilock brakes (ABS) | 710 | |||
CD changer, remote | 288 | |||
Options (change) | 3,695 | 695 | 1,720 | 2,475 |
Options (change) | 3,068 | 577 | 1,428 | 2,122 |
Destination | 615 | 615 | 615 | 590 |
Total Price | $28,215 | $29,120 | $30,450 | $22,165 |
Total Invoice | $26,034 | $27,194 | $28,331 | $20,317 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | ||||
TrueDelta Adjusted Price Difference: $3,865 | ||||
TrueDelta Adjusted Invoice Difference: $3,701 | ||||
Model Year | 2008 | 2008 | 2008 | 2006 |
Model | Equinox | Equinox | Equinox | Optima |
Trim | LT | LTZ | Sport | EX |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan |
Engine | 185hp V6 | 185hp V6 | 264hp V6 | 138hp I4 |
Transmission | A5 | A5 | T6 | T4 |
Drivetrain | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 6 | 260, 7 | 260, 7 | 120, 6 |
Tire (rear if not all the same) | 235/60-17 | 235/60-17 | 235/50-18 | 205/60-15 |
Total Price | $28,215 | $29,120 | $30,450 | $22,165 |
Adjustments for Features | -2,185 | -2,185 | -2,010 | 0 |
Feature-Adjusted Total Price | $26,030 | $26,935 | $28,440 | $22,165 |
Cost Above Minimum | $0 | $905 | $2,410 | $0 |
Total Invoice | $26,034 | $27,194 | $28,331 | $20,317 |
Adjustments for Features | -2,016 | -2,040 | -1,870 | 0 |
Feature-Adjusted Total Invoice | $24,018 | $25,154 | $26,461 | $20,317 |
Cost Above Minimum | $0 | $1,136 | $2,443 | $0 |
Model Year | 2008 | 2008 | 2008 | 2006 |
Model | Equinox | Equinox | Equinox | Optima |
Trim | LT | LTZ | Sport | EX |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan |
Transmission and Drivetrain | ||||
5-speed automatic | $900 | $900 | ||
6-speed manually-shiftable automatic | $1100 | |||
4-speed manually-shiftable automatic | $900 | |||
FWD | $0 | $0 | $0 | $0 |
Accessories | ||||
Remote keyless entry | $225 | |||
Remote keyless entry, extended range | $225 | $225 | $225 | |
Remote start | $150 | $150 | $150 | |
Universal garage door opener | $100 | |||
Brakes, Airbags, and Other Safety | ||||
Front side airbags | $350 | |||
Rollover sensor | $50 | $50 | $50 | |
Side curtain airbags | $350 | $350 | $350 | |
Stability control | $400 | $400 | $400 | |
Tire-pressure monitor | $75 | $75 | $75 | |
Traction control | $100 | $100 | $100 | |
Cargo Management | ||||
Cargo net | $40 | $40 | $40 | |
Cargo shelf, height-adjustable | $100 | $100 | $100 | |
Purse holder | $0 | $0 | $0 | |
Roof rails | $250 | $250 | ||
Climate Control | ||||
Automatic climate control, front | $200 | |||
Rear wiper | $175 | $175 | $175 | |
Exterior | ||||
Bright-finished exhaust tip(s) | $25 | |||
Deep-tinted rear windows | $275 | $275 | $275 | |
Infotainment | ||||
Audio controls on steering wheel | $125 | $125 | $125 | |
Aux input | $50 | $50 | $50 | |
Cassette player | $50 | |||
CD changer, in-dash | $325 | $325 | $325 | |
CD changer, remote | $200 | |||
CD player | $125 | |||
MP3-compatible player | $50 | $50 | $50 | |
Satellite radio | $200 | $200 | $200 | |
Telematics service, such as OnStar | $200 | $200 | $200 | |
Instruments, Lights, and Mirrors | ||||
Compass | $0 | $0 | $0 | |
Heated mirrors | $25 | |||
Illuminated visor mirror, driver | $50 | |||
Illuminated visor mirror, passenger | $50 | |||
Outside temperature display | $50 | $50 | $50 | |
Trip computer | $150 | $150 | $150 | |
Visor mirror, driver | $10 | $10 | $10 | |
Visor mirror, passenger | $10 | $10 | $10 | |
Seats and Interior Trim | ||||
Folding passenger seat | $150 | $150 | ||
Heated front seats | $200 | $200 | $200 | |
Manual fore-aft adjuster, second row seats | $75 | $75 | $75 | |
Manual recliner, second row seats | $75 | $75 | $75 | |
Power fore-aft adjuster, passenger seat | $100 | |||
Power recliner, driver seat | $100 | |||
Power recliner, passenger seat | $100 | |||
Suspension, Wheels, and Tires | ||||
Alloy wheels | $350 | $350 | ||
Performance steering system (optional) | $0 | |||
Polished alloy wheels | $350 | $350 | ||
Sport suspension (upgrade) | $0 | |||
Total Value of Features | $5,110 | $5,110 | $4,935 | $2,925 |
Value of Feature Adjustments | $2,185 | $2,185 | $2,010 | $0 |
Value of Feature Adjustments | -2,016 | -2,040 | -1,870 | 0 |
Model Year | 2008 | 2006 |
Model | Equinox | Optima |
Body | 4dr SUV | 4dr Sedan |
Wheelbase | 112.5 in | 106.3 in |
Length | 188.8 in | 185.8 in |
Width | 71.4 in | 71.5 in |
Height | 69.3 in | 55.5 in |
Curb Weight | 3,700 lb. | 3,282 lb. |
Fuel Capacity | 17.0 gal. | 17.2 gal. |
Row 1 Headroom | 40.9 in | 39.0 in |
Row 1 Shoulder Room | 55.7 in | 56.9 in |
Row 1 Hip Room | 51.1 in | 55.8 in |
Row 1 Legroom | 41.2 in | 43.3 in |
Row 2 Headroom | 40.1 in | 37.6 in |
Row 2 Shoulder Room | 55.9 in | 55.7 in |
Row 2 Hip Room | 51.4 in | 54.4 in |
Row 2 Legroom | 40.2 in | 36.2 in |
Cargo Volume, Minimum | 35.7 ft3 | 13.6 ft3 |
Cargo Volume, Maximum | 67.1 ft3 | 13.6 ft3 |
2LT Equipment Group | ||
Feature | Value | Requested? |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Manual lumbar adjuster, driver seat | 50 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Fog lights | 125 | Yes |
Satellite radio | 200 | No |
Compass | 0 | No |
235/60R17 tires | 400 | No |
Remote start | 150 | No |
Remote keyless entry, extended range | 0 | No |
Total Requested | 575 | 43% |
Total Not Requested | 750 | 57% |
Sport, Sun, Leather, and Sound Pkg. | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Sunroof | 900 | Yes |
Pioneer, 260W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 1800 | 84% |
Total Not Requested | 350 | 16% |
Leather Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Total Requested | 900 | 82% |
Total Not Requested | 200 | 18% |