The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $37,320 Kia Optima SX | |||
Difference: $6,030 | |||
Lowest Total Invoice: $34,613 Kia Optima SX | |||
Difference: $6,897 | |||
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Model Year | 2015 | 2015 | 2018 |
Model | 300 | 300 | Optima |
Trim | 300C | 300C Platinum | SX |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $38,070 | $42,395 | $30,500 |
Base Invoice | $36,700 | $40,723 | $28,380 |
SafetyTec 1 Group | 1,695 | 1,695 | |
Light Group | 895 | 895 | |
SafetyTec 2 Group | 1,695 | 1,695 | |
Universal garage door opener | 350 | ||
Technology Package | 3,000 | ||
Limited Package | 2,100 | ||
Cargo net | 50 | ||
Remote start | 425 | ||
SafetyTec 1 Group | 1,509 | 1,509 | |
Light Group | 797 | 797 | |
SafetyTec 2 Group | 1,509 | 1,509 | |
Universal garage door opener | 291 | ||
Technology Package | 2,727 | ||
Limited Package | 1,925 | ||
Cargo net | 42 | ||
Remote start | 353 | ||
Options (change) | 4,285 | 4,285 | 5,925 |
Options (change) | 3,815 | 3,815 | 5,338 |
Destination | 995 | 995 | 895 |
Total Price | $43,350 | $47,675 | $37,320 |
Total Invoice | $41,510 | $45,533 | $34,613 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | |||
TrueDelta Adjusted Price Difference: $6,865 | |||
TrueDelta Adjusted Invoice Difference: $7,671 | |||
Model Year | 2015 | 2015 | 2018 |
Model | 300 | 300 | Optima |
Trim | 300C | 300C Platinum | SX |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 292hp V6 | 292hp V6 | 245hp I4 |
Transmission | A8 | T8 | T6 |
Drivetrain | RWD | RWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 276, 6 | 276, 6 | 630, 10 |
Tire (rear if not all the same) | 225/60-18 | 245/45-20 | 235/45-18 |
Total Price | $43,350 | $47,675 | $37,320 |
Adjustments for Features | 0 | -1,850 | -835 |
Feature-Adjusted Total Price | $43,350 | $45,825 | $36,485 |
Cost Above Minimum | $0 | $2,475 | $0 |
Total Invoice | $41,510 | $45,533 | $34,613 |
Adjustments for Features | 0 | -1,767 | -774 |
Feature-Adjusted Total Invoice | $41,510 | $43,766 | $33,839 |
Cost Above Minimum | $0 | $2,256 | $0 |
Model Year | 2015 | 2015 | 2018 |
Model | 300 | 300 | Optima |
Trim | 300C | 300C Platinum | SX |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
8-speed automatic | $1200 | ||
8-speed manually-shiftable automatic | $1300 | ||
6-speed manually-shiftable automatic | $1100 | ||
RWD | $0 | $0 | |
FWD | $0 | ||
Accessories | |||
Heated / cooled cup holders, front row | $75 | ||
Power-adjustable pedals | $125 | ||
Proximity trunk or liftgate opener | $125 | ||
Remote app | $25 | $25 | |
Remote window/roof operation | $15 | $15 | |
Sunshade, rear, power | $225 | $225 | |
Sunshades, second row | $125 | ||
Tilt/telescoping steering wheel, manual | $250 | ||
Tilt/telescoping steering wheel, power | $350 | $350 | |
Brakes, Airbags, and Other Safety | |||
911 assist | $25 | ||
Around view cameras | $500 | ||
Automatic braking, low-speed | $200 | ||
Lane departure prevention, steering-based | $200 | $200 | |
Obstacle detection, front | $150 | $150 | |
Rearview camera | $200 | $200 | |
Rollover sensor | $50 | ||
Climate Control | |||
Rain-sensing wipers | $175 | $175 | |
Variable intermittent wipers | $75 | ||
Exterior | |||
Painted brake calipers (optional) | $0 | ||
Rear spoiler | $200 | ||
Infotainment | |||
Android Auto support | $100 | ||
Apple CarPlay support | $100 | ||
Satellite radio | $200 | ||
Satellite radio - one year subscription | $250 | $250 | |
Surround sound | $250 | ||
Telematics service, such as OnStar | $200 | $200 | |
Text dictation | $50 | $50 | |
Traffic + travel information | $25 | $25 | |
Traffic information | $25 | ||
Wi-Fi hotspot | $50 | $50 | |
Instruments, Lights, and Mirrors | |||
Analog clock | $25 | $25 | |
Approach detection | $25 | ||
Auto-dimming driver-side mirror | $75 | $75 | |
Large color reconfigurable instrument cluster display | $250 | $250 | |
LED headlights | $1000 | ||
Mirror tilt-down in reverse | $25 | $25 | |
Power-folding mirrors | $50 | ||
Xenon HID headlights | $500 | $500 | |
Seats and Interior Trim | |||
Door sill trim plates | $100 | $100 | |
Leather door panel trim | $250 | ||
Leather-wrapped steering wheel | $150 | $150 | |
Metal pedals | $75 | ||
Power 4-way lumbar adjuster, passenger seat | $150 | $150 | |
Power lumbar adjuster, passenger seat | $100 | ||
Upgraded floor mats | $0 | ||
Upholstered instrument panel, leather | $1000 | ||
Wood trim | $300 | $300 | |
Wood/leather-wrapped steering wheel | $150 | ||
Suspension, Wheels, and Tires | |||
Chrome-plated alloy wheels | $850 | ||
Electronic systems calibration selector | $200 | $200 | |
Performance steering system (optional) | $0 | ||
Polished alloy wheels | $350 | $350 | |
Sport suspension (upgrade) | $0 | ||
Touring suspension (upgrade) | $0 | ||
Transmission | |||
Steering-wheel-mounted transmission controls | $100 | $100 | |
Total Value of Features | $5,040 | $6,890 | $5,875 |
Value of Feature Adjustments | $0 | $1,850 | $835 |
Value of Feature Adjustments | 0 | -1,767 | -774 |
Model Year | 2015 | 2018 |
Model | 300 | Optima |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 120.2 in | 110.4 in |
Length | 198.6 in | 191.1 in |
Width | 75.0 in | 73.2 in |
Height | 58.4 in | 57.7 in |
Curb Weight | 4,030 lb. | 3,220 lb. |
Fuel Capacity | 19.1 gal. | 18.5 gal. |
Row 1 Headroom | 38.6 in | 39.8 in |
Row 1 Shoulder Room | 59.5 in | 58.1 in |
Row 1 Hip Room | 56.2 in | 56.0 in |
Row 1 Legroom | 41.8 in | 45.5 in |
Row 2 Headroom | 37.9 in | 37.8 in |
Row 2 Shoulder Room | 57.7 in | 56.4 in |
Row 2 Hip Room | 56.1 in | 56.0 in |
Row 2 Legroom | 40.1 in | 35.6 in |
Cargo Volume | 16.3 ft3 | 15.9 ft3 |
SafetyTec 1 Group | ||
Feature | Value | Requested? |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Turn signals on or near mirrors | 25 | Yes |
Perimeter approach lighting | 25 | No |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 575 | 70% |
Total Not Requested | 250 | 30% |
Light Group | ||
Feature | Value | Requested? |
Steering-linked headlights | 150 | Yes |
Xenon HID headlights | 500 | Yes |
Total Requested | 650 | 100% |
Total Not Requested | 0 | 0% |
SafetyTec 2 Group | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | No |
Auto-dimming headlights | 200 | Yes |
Lane departure warning system | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, high-speed | 200 | Yes |
Forward collision warning | 200 | Yes |
Lane departure prevention system, steering-based | 200 | No |
Total Requested | 1500 | 83% |
Total Not Requested | 300 | 17% |
SafetyTec 1 Group | ||
Feature | Value | Requested? |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Turn signals on or near mirrors | 25 | Yes |
Perimeter approach lighting | 25 | No |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 575 | 70% |
Total Not Requested | 250 | 30% |
Light Group | ||
Feature | Value | Requested? |
Steering-linked headlights | 150 | Yes |
Xenon HID headlights | 500 | Yes |
Total Requested | 650 | 100% |
Total Not Requested | 0 | 0% |
SafetyTec 2 Group | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | No |
Auto-dimming headlights | 200 | Yes |
Lane departure warning system | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, high-speed | 200 | Yes |
Forward collision warning | 200 | Yes |
Lane departure prevention system, steering-based | 200 | No |
Total Requested | 1500 | 83% |
Total Not Requested | 300 | 17% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Forward collision warning | 200 | Yes |
Surround sound | 250 | No |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Total Requested | 2275 | 74% |
Total Not Requested | 800 | 26% |
Limited Package | ||
Feature | Value | Requested? |
Upgraded leather upholstery | 0 | No |
Heated second row seats | 200 | Yes |
Sunshades, second row | 125 | No |
Heated steering wheel | 100 | Yes |
Additional chrome trim | 0 | No |
Special interior trim | 0 | No |
Dark-colored headliner (optional) | 0 | No |
Around view cameras | 300 | No |
Chrome-plated alloy wheels | 500 | No |
Total Requested | 300 | 24% |
Total Not Requested | 925 | 76% |