Ford Taurus Ford Taurus 2010 BMW 3-Series BMW 3-Series 2006

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Ford Taurus vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Taurus vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $38,935

Ford Taurus Limited   
Difference: $4,030

Lowest Total Invoice: $35,605

Ford Taurus Limited   
Difference: $3,735

Calculate Payments

  Down Payment Interest Rate Term
Model Year2010201020062006
ModelTaurusTaurus3-Series3-Series
TrimLimitedSHO325i330i
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $31,770 $37,770 $30,900 $36,600
Base Invoice $29,263 $34,663 $28,300 $33,485
Navigation system 1,750 1,450 2,000 2,000
Sunroof 895      
Adaptive cruise control 1,195 1,195 2,200 2,200
Package 303B 2,500      
Package 402B   2,800    
Premium Package     2,900 2,200
Steering-linked headlights     800  
Metallic paint (extra cost)     475 475
Obstacle detection, rear     350 350
Heated front seats     500 500
Folding second row seats     475 475
Proximity key     500 500
Sunshade, rear, power     575 575
Satellite radio     595 595
Navigation system 1,523 1,262 1,820 1,820
Sunroof 779      
Adaptive cruise control 1,040 1,040 2,000 2,000
Package 303B 2,175      
Package 402B   2,436    
Premium Package     2,640 2,000
Steering-linked headlights     730  
Metallic paint (extra cost)     430 430
Obstacle detection, rear     320 320
Heated front seats     455 455
Folding second row seats     430 430
Proximity key     455 455
Sunshade, rear, power     525 525
Satellite radio     540 540
Options (change) 6,340 5,445 11,370 9,870
Options (change) 5,517 4,738 10,345 8,975
Destination 825 825 695 695
Total Price $38,935 $44,040 $42,965 $47,165
Total Invoice $35,605 $40,226 $39,340 $43,155

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TrueDelta Value Comparison: Ford Taurus vs. BMW 3-Series

Lowest Adjusted Price and Invoice: Ford Taurus Limited
TrueDelta Adjusted Price Difference: $4,770
TrueDelta Adjusted Invoice Difference: $4,412
Model Year2010201020062006
ModelTaurusTaurus3-Series3-Series
TrimLimitedSHO325i330i
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine263hp V6365hp V6215hp I6255hp I6
TransmissionT6T6M6M6
DrivetrainFWDAWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)390, 12390, 12?, 10?, 13
Tire (rear if not all the same)255/45-19255/45-19205/55-16225/45-17
Total Price$38,935$44,040$42,965$47,165
Adjustments for Features-740-3,1400-250
Feature-Adjusted Total Price$38,195$40,900$42,965$46,915
Cost Above Minimum$0$2,705$0$3,950
Total Invoice$35,605$40,226$39,340$43,155
Adjustments for Features-677-2,8680-229
Feature-Adjusted Total Invoice$34,928$37,358$39,340$42,926
Cost Above Minimum$0$2,430$0$3,586

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Features Comparison: Ford Taurus vs. BMW 3-Series

Model Year2010201020062006
ModelTaurusTaurus3-Series3-Series
TrimLimitedSHO325i330i
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100  
6-speed manual  $150$150
FWD$0   
AWD $1700  
RWD  $0$0
Accessories 
Keyless entry keypad$50$50  
Power-adjustable pedals$125$125  
Remote window/roof operation  $15$15
Sunshades, second row  $125$125
Brakes, Airbags, and Other Safety 
911 assist$25$25  
Blind spot warning system$200$200  
Cross-traffic warning, rear$100$100  
Forward collision warning$200$200  
Radar- or camera-based collision preparation system$0$0  
Rearview camera$200$200  
Rollover sensor$50$50  
Safety key$5$5  
Tires, run-flat  $150$150
Vehicle health reports$0$0  
Cargo Management 
Air-conditioned storage compartment  $50$50
Cargo mat  $40$40
Cargo net$40$40  
Overhead sunglass holder$25$25  
Rear seat pass-through  $100$100
Ski sack  $50$50
Climate Control 
Heated windshield washer nozzles  $15$15
Rear air vents$100$100  
Rear air vents with manual controls  $150$150
Residual heat  $50$50
Exterior 
Rear spoiler $200  
Infotainment 
Aux input$50$50  
Bluetooth audio streaming$25$25  
DVD-compatible player$0$0  
Media drive$15$15  
SMS text-to-speech reader$25$25  
Surround sound$250$250 $250
Telematics service, such as OnStar  $200$200
Traffic + travel information$25$25  
Voice control for external devices$0$0  
Instruments, Lights, and Mirrors 
Auto-dimming headlights$200$200  
Auto-dimming passenger-side mirror  $75$75
Fog lights  $125$125
Mirror tilt-down in reverse  $25$25
Power-folding mirrors  $50$50
Steering-linked headlights  $150$150
Turn signals on or near mirrors  $25$25
Xenon HID headlights $500$500$500
Seats and Interior Trim 
Cooled or ventilated front seats$300$300  
Floor mats$75$75  
Heated second row seats$200$200  
Leather-wrapped steering wheel $150$150$150
Power 4-way lumbar adjuster, driver seat  $150$150
Power 4-way lumbar adjuster, passenger seat  $150$150
Power fore-aft adjuster, passenger seat  $100$100
Power height adjuster, passenger seat  $100$100
Power lumbar adjuster, driver seat$100$100  
Power lumbar adjuster, passenger seat$100$100  
Power tilt adjuster, passenger seat  $100$100
Synthetic suede inserts in leather seating surfaces $0  
Wood trim  $300$300
Wood/leather-wrapped steering wheel$150   
Suspension, Wheels, and Tires 
Alloy wheels $350$350$350
Polished alloy wheels$350   
Sport suspension (upgrade) $0  
Transmission 
Steering-wheel-mounted transmission controls$100$100  
Total Value of Features$4,185$6,585$3,445$3,695
Value of Feature Adjustments$740$3,140$0$250
Value of Feature Adjustments-677-2,8680-229

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Specifications Comparison: Ford Taurus vs. BMW 3-Series

Model Year20102006
ModelTaurus3-Series
Body4dr Sedan4dr Sedan
Wheelbase112.9 in108.7 in
Length202.9 in178.2 in
Width76.2 in71.5 in
Height60.7 in55.9 in
Curb Weight4,016 lb.3,286 lb.
Fuel Capacity20.0 gal.15.9 gal.
Row 1 Headroom39.0 in38.5 in
Row 1 Shoulder Room57.9 in55.4 in
Row 1 Hip Room56.3 in0.0 in
Row 1 Legroom41.9 in41.5 in
Row 2 Headroom37.8 in37.5 in
Row 2 Shoulder Room56.9 in55.1 in
Row 2 Hip Room55.8 in0.0 in
Row 2 Legroom38.1 in34.6 in
Cargo Volume20.1 ft312.0 ft3

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Option Package Details
Ford Taurus Limited

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
Media drive, large15No
Total Requested67598%
Total Not Requested152%
Package 303B
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Sunshade, rear, power225Yes
Rain-sensing wipers100Yes
Auto-dimming driver-side mirror75Yes
Power-adjustable pedals125No
Surround sound250Yes
Auto-dimming headlights200No
Proximity key250Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested110043%
Total Not Requested147557%

Option Package Details
Ford Taurus SHO

Package 402B
FeatureValueRequested?
Heated second row seats200No
Sunshade, rear, power225Yes
Heated front seats200Yes
Cooled or ventilated front seats300No
Sunroof900Yes
Surround sound250Yes
Sony, 390W, 12 speakers (with subwoofer)350No
Rain-sensing wipers100Yes
Power-adjustable pedals125No
Auto-dimming headlights200No
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested167553%
Total Not Requested147547%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
Media drive, large15No
Total Requested67598%
Total Not Requested152%

Option Package Details
BMW 3-Series 325i

Steering-linked headlights
FeatureValueRequested?
Steering-linked headlights150No
Xenon HID headlights500Yes
Total Requested50077%
Total Not Requested15023%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Total Requested700100%
Total Not Requested00%
Folding second row seats
FeatureValueRequested?
Folding second row seats300Yes
Second-row 2-section 3-person split bench100No
Rear seat pass-through100No
Ski sack50No
Total Requested30055%
Total Not Requested25045%
Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125No
Total Requested22564%
Total Not Requested12536%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Universal garage door opener100Yes
Auto-dimming driver-side mirror75Yes
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200Yes
Power height adjuster, passenger seat50No
Power tilt adjuster, passenger seat100No
Total Requested197569%
Total Not Requested87531%

Option Package Details
BMW 3-Series 330i

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Total Requested700100%
Total Not Requested00%
Folding second row seats
FeatureValueRequested?
Folding second row seats300Yes
Second-row 2-section 3-person split bench100No
Rear seat pass-through100No
Ski sack50No
Total Requested30055%
Total Not Requested25045%
Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125No
Total Requested22564%
Total Not Requested12536%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Universal garage door opener100Yes
Auto-dimming driver-side mirror75Yes
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Total Requested132568%
Total Not Requested62532%

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