Ford Taurus Ford Taurus 2010 BMW 3-Series BMW 3-Series 2014

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Ford Taurus vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Taurus vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $44,040

Ford Taurus SHO   
Difference: $11,110

Lowest Total Invoice: $40,226

Ford Taurus SHO   
Difference: $10,679

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102014
ModelTaurus3-Series
TrimSHO335i
Body4dr Sedan4dr Sedan
Base Price $37,770 $43,400
Base Invoice $34,663 $40,110
Adaptive cruise control 1,195  
Package 402B 2,800  
Navigation system 1,450 2,150
Driver Assistance Package   950
Cold Weather Package   950
Adaptive cruise control, all-speed   1,200
Premium Package   2,200
Metallic paint (extra cost)   550
Auto-dimming headlights   250
Sunshade, rear, power   575
8-speed shiftable automatic   0
AWD   2,000
Adaptive cruise control 1,040  
Package 402B 2,436  
Navigation system 1,262 1,955
Driver Assistance Package   865
Cold Weather Package   865
Adaptive cruise control, all-speed   1,090
Premium Package   2,000
Metallic paint (extra cost)   500
Auto-dimming headlights   230
Sunshade, rear, power   525
8-speed shiftable automatic   0
AWD   1,840
Options (change) 5,445 10,825
Options (change) 4,738 9,870
Destination 825 925
Total Price $44,040 $55,150
Total Invoice $40,226 $50,905

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Ford Taurus vs. BMW 3-Series

Lowest Adjusted Price and Invoice: Ford Taurus SHO
TrueDelta Adjusted Price Difference: $8,875
TrueDelta Adjusted Invoice Difference: $8,616
Model Year20102014
ModelTaurus3-Series
TrimSHO335i
Body4dr Sedan4dr Sedan
Engine365hp V6300hp I6
TransmissionT6T8
DrivetrainAWDAWD
EPA Fuel Economy (city/highway)17/25 MPG21/31 MPG
Audio (watts, speakers)390, 12205, 9
Tire (rear if not all the same)255/45-19225/45-18
Total Price$44,040$55,150
Adjustments for Features0-2,235
Feature-Adjusted Total Price$44,040$52,915
Total Invoice$40,226$50,905
Adjustments for Features0-2,063
Feature-Adjusted Total Invoice$40,226$48,842

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Features Comparison: Ford Taurus vs. BMW 3-Series

Model Year20102014
ModelTaurus3-Series
TrimSHO335i
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
8-speed manually-shiftable automatic $1300
AWD$1700$1700
Accessories 
Adaptive cruise control$600 
Adaptive cruise control, all-speed $850
Hands-free trunk or liftgate $100
Heated steering wheel $100
Keyless entry keypad$50 
Power-adjustable pedals$125 
Remote app $25
Remote window/roof operation $15
Sunshades, second row $125
Brakes, Airbags, and Other Safety 
911 assist$25 
Active or whiplash-reducing head restraints, front seats $0
Blind spot warning system$200 
Cross-traffic warning, rear$100 
Hill descent control $250
Knee airbag, driver $75
Knee airbag, passenger $75
Obstacle detection, front $150
Radar- or camera-based collision preparation system$0 
Rollover sensor$50 
Safety key$5 
Temporary spare tire$150 
Tires, run-flat $150
Vehicle health reports$0 
Cargo Management 
Air-conditioned storage compartment $50
Cargo net$40 
Overhead sunglass holder$25 
Climate Control 
Automatic air recirculation $100
Heated windshield washer nozzles $15
Rear air vents$100 
Rear air vents with manual controls $150
Residual heat $50
Engine / Motor 
Automatic start / stop $150
Regenerative braking $0
Exterior 
Rear spoiler$200 
Infotainment 
App support $0
Handwriting recognition $200
HD radio $50
In-vehicle Internet $150
S Voice support $0
Satellite radio$200 
Satellite radio - one year subscription $250
Siri Eyes Free support $0
Surround sound$250 
Telematics service, such as OnStar $200
Text dictation $50
Instruments, Lights, and Mirrors 
Auto-dimming passenger-side mirror $75
Fog lights $125
Headlight washers $50
Mirror tilt-down in reverse $25
Power-folding mirrors $50
Steering-linked headlights $150
Turn signals on or near mirrors $25
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Door sill trim plates$100 
Metal pedals$75 
Power 4-way lumbar adjuster, driver seat $150
Power 4-way lumbar adjuster, passenger seat $150
Power fore-aft adjuster, passenger seat $100
Power height adjuster, passenger seat $100
Power lumbar adjuster, driver seat$100 
Power lumbar adjuster, passenger seat$100 
Power tilt adjuster, passenger seat $100
Synthetic suede inserts in leather seating surfaces$0 
Wood trim $300
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200
Sport suspension (upgrade)$0 
Transmission 
Steering-wheel-mounted transmission controls$100 
Total Value of Features$5,695$7,930
Value of Feature Adjustments$0$2,235
Value of Feature Adjustments0-2,063

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Specifications Comparison: Ford Taurus vs. BMW 3-Series

Model Year20102014
ModelTaurus3-Series
Body4dr Sedan4dr Sedan
Wheelbase112.9 in110.6 in
Length202.9 in182.5 in
Width76.2 in71.3 in
Height60.7 in56.3 in
Curb Weight4,415 lb.3,760 lb.
Fuel Capacity20.0 gal.15.8 gal.
Row 1 Headroom39.0 in40.3 in
Row 1 Shoulder Room57.9 in55.1 in
Row 1 Hip Room56.3 in0.0 in
Row 1 Legroom41.9 in42.0 in
Row 2 Headroom37.8 in37.7 in
Row 2 Shoulder Room56.9 in55.1 in
Row 2 Hip Room55.8 in0.0 in
Row 2 Legroom38.1 in35.1 in
Cargo Volume20.1 ft313.0 ft3

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Option Package Details
Ford Taurus SHO

Package 402B
FeatureValueRequested?
Heated second row seats200Yes
Sunshade, rear, power225Yes
Cooled or ventilated front seats300No
Sunroof900Yes
Surround sound250No
Heated front seats200Yes
Sony, 390W, 12 speakers (with subwoofer)350No
Power-adjustable pedals125No
Auto-dimming headlights200Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Rain-sensing wipers100Yes
Total Requested182558%
Total Not Requested132542%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
Media drive, large15Yes
Total Requested690100%
Total Not Requested00%

Option Package Details
BMW 3-Series 335i

Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700No
Forward collision alert200Yes
Total Requested20022%
Total Not Requested70078%
Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125No
Total Requested22564%
Total Not Requested12536%
AWD
FeatureValueRequested?
AWD0Yes
Hill descent control250No
Total Requested00%
Total Not Requested250100%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150No
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested45075%
Total Not Requested15025%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive, large15Yes
Traffic + travel information25Yes
Smartphone integration0No
In-vehicle Internet150No
Handwriting recognition200No
App support0No
Text dictation50No
Siri Eyes Free support0No
S Voice support0No
Total Requested74065%
Total Not Requested40035%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100No
Headlight washers50No
Total Requested40073%
Total Not Requested15027%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Power 4-way lumbar adjuster, driver seat150No
Total Requested115064%
Total Not Requested65036%

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